TeDo Verlag
TeDo Verlag GmbH is a Marburg-based German B2B publishing house operating industrial trade journals, newsletters, and digital platforms (including SPS-MAGAZIN and the INA app) that serve automation, robotics, manufacturing, and industrial IT/security professionals across the DACH region via an advertising-led model.
- Company typePrivate
- Founded1988
- HeadquartersMarburg, Germany
- Headcount51–100
- GTM typeB2B
- OfferingServices
What TeDo Verlag does
TeDo Verlag GmbH is a privately held German specialized publishing house headquartered in Marburg, founded in 1988. It operates a portfolio of B2B trade media serving the industrial automation, robotics, manufacturing, industrial IT and security sectors in the DACH region. Its flagship title, SPS-MAGAZIN, is described as the largest German trade journal for automation technology; the portfolio also includes ROBOTIK UND PRODUKTION, Industrie 4.0 Magazin, IoT Design News, Industrial Safety Newsletter, Industrial Security Report, SCHALTSCHRANKBAU, HOB Die Holzbearbeitung, IT&Production, GEBÄUDEDIGITAL and inVISION News.
The company's core technology and product surface spans digital newsletters (most delivered free of charge on a biweekly or monthly cadence), E-magazines, special print editions, the INA industrial news mobile app, the i-need product search engine (i-need.de), and the Open Webinar World virtual events platform. Content is produced by an in-house editorial team with named Chefredakteure and a research division delivering studies at scientific standard. Supporting lines include book publishing, social-media services, and app-design services.
The business model is advertising-led, with B2B media packages sold across the publication portfolio and digital surfaces by dedicated Mediaberatung teams. Subscription revenue is largely freemium for readers; secondary revenue streams come from trade fair events and seminars, sponsored research, and selected fee-based publications. The go-to-market is sales-led, targeting advertisers serving industrial automation professionals, robotics and manufacturing buyers, and industrial IT/security specialists.
TeDo Verlag firmographics
Firmographics- Name
- TeDo Verlag
- Legal name
- TeDo Verlag GmbH
- Website
- https://tedo-verlag.de
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- TeDo Verlag GmbH is a Marburg-based German B2B publishing house operating industrial trade journals, newsletters, and digital platforms (including SPS-MAGAZIN and the INA app) that serve automation, robotics, manufacturing, and industrial IT/security professionals across the DACH region via an advertising-led model.
- Ownership category
- akta.pro rank
TeDo Verlag industry classification
Industry- Product category
- Trade Publishing / Industrial Media
- NAICS
- Periodical Publishers (513120), Newspaper, Periodical, Book, and Directory Publishers (5131), Book Publishers (513130)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
- akta.pro secondary industries
- Newsletters & Email-Based News Publishers (B2B/B2C) (MPAJADAJ), General Trade Publishing (Adult Fiction & Nonfiction) (MPAJAAAA)
Keywords
Where TeDo Verlag is headquartered
LocationHeadquarters
- HQ city
- Marburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
TeDo Verlag business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Advertising Revenue: Primary revenue stream from advertising sold in trade publications, digital newsletters, and website banner placements across the company's portfolio of industrial media properties.
- Publication Subscriptions: Free newsletters and E-magazines distributed to subscribers; some special print editions and premium content offerings generate revenue.
- Events and Seminars: Trade fairs and professional seminars in the automation industry generate revenue through attendance fees and sponsorship.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free newsletter subscriptions |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
TeDo Verlag product offering
Product offeringCore offering
TeDo Verlag is a German B2B trade publishing house that produces, sells, and distributes specialized industrial media — including flagship journals such as SPS-MAGAZIN, niche newsletters, e-magazines, and the INA Industrial News Arena app — for industrial professionals in automation, IT, manufacturing, robotics, IoT, industrial security, smart buildings and woodworking. Its offering is monetized via advertising, paid print and special-issue subscriptions, industry events, sponsored studies, and book sales.
Product overview
TeDo Verlag GmbH is a specialized publishing house for industrial trade journals, newsletters, and digital media platforms. The company operates a portfolio of 35+ years of industry publications including the flagship SPS-MAGAZIN (automation technology), the free INA news app, multiple newsletters covering automation, robotics, IoT, IT/Production, industrial safety, industrial security, and building technology. Additional offerings include the i-need product search engine, Open Webinar World webinar platform, trade fair events and seminars, book publishing, professional publishing services, and research studies. The company serves the industrial sector with both print/e-paper magazines and digital newsletters/web platforms.
Differentiator
Problem solved
Functional benefit
Brands
- SPS-MAGAZIN: The largest trade journal for automation technology in Germany
- Industrie 4.0 Magazin
- Robotik und Produktion
- Schaltschrankbau
- HOB Die Holzbearbeitung
- IoT Design News
- Industrial Safety Newsletter
- Industrial Security Report
- IT&Production
- inVISION News
- INA - Industrial News Arena
Products and services
- SPS-MAGAZIN TeDo's flagship German trade journal covering automation, electric drives, and control technology — published in print and digital formats for industrial automation professionals and advertisers.
- INA — Industrial News Arena Mobile news app publishing aggregated, curated industrial news across automation, IT, and manufacturing verticals for engineers, plant operators, and other industrial professionals.
- i-need Industrial product search engine that helps engineers, technical buyers, and plant operators locate industrial suppliers, components and solutions.
- Open Webinar World Online webinar platform used by TeDo Verlag to host B2B industrial webinars, sponsored sessions, and online events for automation, robotics and other industrial verticals.
- Trade Fairs and Seminars Operated trade fairs and seminars that bring industrial vendors, integrators, plant operators and engineers together for lead generation, knowledge exchange and product launches.
- Books and Special Publications Print books and special publications published by TeDo Verlag for industrial professionals, sold as standalone products.
- Research Studies Editorially produced research studies covering selected industrial B2B topics, sold or sponsored to industrial advertisers and subscribers.
- Publishing Services Contract publishing and editorial services offered by TeDo Verlag to industrial clients, leveraging the publisher's editorial and production capabilities for third-party B2B media projects.
- Industrie 4.0 Magazin (Newsletter) Specialist B2B e-mail newsletter covering Industrie 4.0 / smart manufacturing topics for industrial automation and IT decision-makers.
- INDUSTRIAL SECURITY REPORT B2B newsletter covering industrial cybersecurity and OT security topics for IT security and operations professionals in industrial companies.
- IoT Design News B2B newsletter covering Industrial IoT design topics for engineers, embedded developers, and industrial product manufacturers.
- robotik und produktion B2B trade journal and associated newsletter covering industrial robotics and production for automation engineers, system integrators, and production managers.
- SCHALTSCHRANKBAU (E-Magazin) B2B e-magazine for specialist electrical cabinet and control-panel manufacturing (Schaltschrankbau) professionals.
- HOB — Die Holzbearbeitung (Journal) B2B trade journal covering industrial woodworking machinery, processes, and woodworking/furniture-manufacturing topics for plant operators and buyers.
- IT&Production B2B newsletter/e-magazine covering industrial IT for production environments, targeting plant IT managers, OT/IT integrators, and manufacturing-IT decision-makers.
- inVISION News B2B newsletter covering machine-vision and industrial image-processing technology for automation and quality engineering professionals.
- GEBÄUDEDIGITAL News B2B newsletter covering smart-building, building-automation and digital-building technology for building IT, facility management and systems integrators.
- Industrial Safety Newsletter B2B newsletter covering industrial safety, occupational safety, and machine-safety topics for EHS and operations professionals.
Companies that use TeDo Verlag
Customer profileSegments3 records
Ideal customer profiles3 records
TeDo Verlag technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TeDo Verlag partnerships and signals
Strategic signalScale indicators7 records
Recent moves6 records
Expansion highlights5 records
TeDo Verlag competitors and assessment
Company assessmentDirect peers
- WEKA Media: WEKA Media is a German B2B media house operating trade journals, newsletters, digital platforms, and events across industrial, construction, and technology verticals. Like TeDo Verlag, it sells advertising and subscriptions to professional audiences and operates a comparable multi-title, multi-channel portfolio aimed at German-speaking technical decision-makers.
- Vogel Communications Group: Vogel Communications Group is Germany's largest B2B industrial media company, publishing trade magazines, digital media, and events across automation, electronics, automotive, and manufacturing — directly overlapping TeDo Verlag's core verticals including automation (SPS) and industrial IT. Both monetize primarily through advertising and serve the same German-speaking industrial OEM and integrator audience.
- Heise Medien: Heise Medien is a German B2B IT and technology media company publishing news sites, trade magazines, and newsletters for IT professionals and developers. It is comparable to TeDo Verlag's IT&Production and IoT Design News properties as a digital-first, advertising-supported trade publisher serving technical professional audiences in DACH.
- Konradin Verlag: Konradin Verlag is a German industrial B2B publisher producing trade magazines, digital content, and events for industrial production, manufacturing, and building technology sectors. Its portfolio (e.g., Industrie-Anzeiger, MM Maschinenmarkt) overlaps directly with TeDo's automation, robotics, and construction coverage and competes for the same industrial advertising budgets.
- Deutscher Fachverlag (dfv): dfv is one of Germany's largest specialized B2B media groups, publishing trade magazines, digital media, and events across food, hospitality, retail, and industrial segments. It competes with TeDo for advertising spend in overlapping industrial and trade fair verticals and operates a similar diversified multi-title portfolio with advertising-led monetization.
- Hüthig Verlag: Hüthig Verlag (part of the Süddeutscher Verlag / media group) is a German B2B publisher focused on industrial automation, electronics, and manufacturing trade media. It is one of the most direct comparables to TeDo's SPS-MAGAZIN automation franchise and competes head-to-head for automation advertising budgets in the DACH market.
- IDG Business Media (Computerwoche): IDG Business Media publishes Computerwoche and CIO magazines in Germany, targeting enterprise IT decision-makers with advertising-supported trade media. It is comparable to TeDo's IT&Production and Industrial Security Report properties and competes for IT vendor advertising budgets in the same DACH market.
Others
Broad incumbents
- Wiley-VCH: Wiley-VCH is the European arm of Wiley focused on scientific, technical, and industrial publishing, including journals and reference works in chemistry, engineering, and industrial technology. It serves an overlapping industrial professional audience with TeDo but operates at a much larger, more academic and international scale.
Regional players
- Handelsblatt Media Group: Handelsblatt Media Group is a leading German business and industry news publisher (Handelsblatt, WirtschaftsWoche) serving executives and decision-makers with advertising-supported business journalism. While broader in scope than TeDo, it competes for industrial advertiser budgets in the same DACH market and reaches overlapping executive and management audiences in industrial companies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
TeDo Verlag social profiles
Digital presenceTeDo Verlag financial estimates
Financial estimateRevenue estimate
Valuation estimate
TeDo Verlag leadership team
Management profileNumber of profiles
Profiles6 records
TeDo Verlag funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TeDo Verlag M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TeDo Verlag
What does TeDo Verlag do?
TeDo Verlag is a German B2B trade publishing house that produces, sells, and distributes specialized industrial media — including flagship journals such as SPS-MAGAZIN, niche newsletters, e-magazines, and the INA Industrial News Arena app — for industrial professionals in automation, IT, manufacturing, robotics, IoT, industrial security, smart buildings and woodworking. Its offering is monetized via advertising, paid print and special-issue subscriptions, industry events, sponsored studies, and book sales.
Is TeDo Verlag a public or private company?
TeDo Verlag is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TeDo Verlag founded?
TeDo Verlag was founded in 1988. It employs 51 to 100 people.
Where is TeDo Verlag based?
TeDo Verlag is headquartered in Marburg, Germany, in the Europe region.
How does TeDo Verlag make money?
Three revenue lines are on record. Advertising Revenue is the primary driver. The others are publication Subscriptions and events and Seminars.
Who are TeDo Verlag's main competitors?
Direct peers on record are WEKA Media, Vogel Communications Group, Heise Medien, Konradin Verlag, Deutscher Fachverlag (dfv), Hüthig Verlag and IDG Business Media (Computerwoche). Springer Nature / Springer Fachmedien is listed as an others. Wiley-VCH is listed as a broad incumbent. Handelsblatt Media Group is listed as a regional player.
Does TeDo Verlag have an API?
No public API is recorded for TeDo Verlag.
What industry is TeDo Verlag in?
TeDo Verlag's product category is Trade Publishing / Industrial Media. Its primary akta.pro industry code is MPAJAEAM, Business, Finance & Industry Trade Magazines, with a secondary code of MPAJADAJ, Newsletters & Email-Based News Publishers (B2B/B2C). Its NAICS code is 513120 and its SIC code is 2721.