Meier-Brakenberg

What Meier-Brakenberg does

Meier-Brakenberg GmbH & Co. KG is a family-owned German manufacturer founded in 1997 by pig farmer Wolfgang Meier, headquartered in Nalhof, Germany. The company designs and produces professional equipment for livestock operations, with high-pressure cleaning technology as its foundational capability. Its core product lines include high-pressure cleaners (mobile, stationary, frequency-controlled, and hot-water variants with throughput up to 36,000 l/h and capacity for up to 30 simultaneous users), animal weighing systems (mobile scales, stationary scales, weighing beams, and the PIGonomic data tool), disinfection technology (mobile and stationary gates, foam wagons, and integrated soaking-disinfection systems), evaporative barn cooling systems (high- and low-pressure, reducing temperatures by up to 10°C), and hygienic cadaver transport equipment led by the DLG Gold Medal-winning Porky's Pick Up line. The company has extended its high-pressure expertise into firefighting products (Fast Attack, Field Attack, Bush Attack) for fire services and into custom applications such as rail-infrastructure vegetation management.

The business model is hardware sales through a direct e-commerce storefront on its own website, an extensive regional distribution partner network across Germany, Luxembourg, and Spain (with additional reach into the US), and direct consultation from headquarters including a free service hotline. Pricing is quote-based and not publicly disclosed. Customer segments span agriculture (primary, with deep roots in pig farming), fire services, municipal operations, construction, food processing, contractors, and vehicle cleaning. Products are developed by an interdisciplinary team of constructors, electricians, mechatronics engineers, and agricultural scientists and tested on the founder's own farm before commercialization. The company maintains over 5,000 spare parts in stock and offers custom Sonderkonstruktionen for specialized customer requirements.

The company operates as a private GmbH & Co. KG with a reported headcount of 1-10 employees, no external funding, and no disclosed revenue. It has received multiple Deutsche Landwirtschaftsgesellschaft (DLG) Innovation Awards, including Gold Medals for Porky's Pick Up (2014) and Speedy (2018), Silver Medals for Flexi (2014) and Lifty (2022), and the Stifterverband 'Innovativ durch Forschung' seal (2022). Recent strategic activity has focused on broadening the product surface (Porky's Pick Up XL, Bush Attack) and the customer vertical set (fire services, rail vegetation management).

Name

Meier-Brakenberg

Legal name

Meier-Brakenberg GmbH & Co. KG

Website

https://meier-brakenberg.de

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

1–10 employees

Short description

Meier-Brakenberg is a German family-owned manufacturer of high-pressure cleaning, animal weighing, disinfection, barn cooling, cadaver transport, and firefighting equipment, primarily serving livestock farmers with extensions to fire services, municipal, and food-processing customers.

Ownership category

akta.pro rank

Product category

Agricultural cleaning and livestock husbandry equipment

NAICS

Commercial and Service Industry Machinery Manufacturing (33331)

SIC

Farm Machinery & Equipment (3523), Special Industry Machinery, Nec (3559)

akta.pro primary industry

Pressure Washing & Jetting Equipment (IMAHALAB)

akta.pro secondary industry

Parts Washing & Degreasing Equipment (IMAHALAD)

Keywords

• High-pressure cleaning equipment
• Agricultural barn equipment
• Animal weighing systems
• Barn cooling systems
• Cadaver transport equipment

Headquarters

HQ city

Nalhof

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Product Sales: Direct sale of high-pressure cleaners, animal scales, disinfection equipment, barn cooling systems, cadaver transport equipment, and stall technology. Products sold through e-commerce platform and distribution partners.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Meier-Brakenberg manufactures and sells professional high-pressure cleaning equipment, animal weighing systems, disinfection technology, evaporative barn cooling systems, cadaver transport equipment, and high-pressure firefighting units for agricultural livestock operations, fire services, municipal works, construction, food processing, and contractor segments. Products range from standardized catalog items to custom-engineered Sonderkonstruktionen developed around customer-specific requirements, with all offerings developed and tested on the company's own farm.

Product overview

Meier-Brakenberg is a German family-owned company offering a diversified portfolio of professional equipment for barn and animal husbandry applications. The core product lines include: (1) Hochdruckreiniger - a full range of high-pressure cleaning systems spanning mobile, stationary, and frequency-controlled units with water capacities from 600 to 36,000 l/h; (2) Tierwaagen - comprehensive weighing technology for pigs, calves, sheep, and bulls including mobile and stationary scales, weighing beams, and the PIGonomic data management tool; (3) Desinfektionstechnik - biosecurity systems including mobile and stationary disinfection gates, foam wagons, and soaking/disinfection systems; (4) Stallkühlung - evaporative cooling systems using high and low pressure misting to reduce barn temperatures by up to 10°C; (5) Kadaverwagen - hygienic cadaver transport equipment including the DLG Gold Medal-winning Porky's Pick Up series and Transporker; (6) Stall & Technik - barn equipment including enrichment materials (Pellettomat, Strohtomat, Raufe), medication dispensers, and free-farrowing pens. Additionally, the company applies its high-pressure technology expertise to firefighting products including Fast Attack, Field Attack, and the new Bush Attack backpack. All products are developed with agricultural roots, tested on the company's own farm, and emphasize durability, practicality, and work efficiency.

Differentiator

Problem solved

Functional benefit

Products and services

• Hochdruckreiniger (High-Pressure Cleaners) Professional high-pressure cleaning product line for agricultural, industrial, and municipal applications, including mobile units (600-2,400 l/h), stationary installations, and frequency-controlled systems supporting up to 30 simultaneous users without pressure loss.
• Tierwaagen (Animal Scales) Weighing technology for pigs, calves, sheep, and bulls, including mobile aluminum scales, stationary floor-level scales, weighing beams, and custom solutions with data interfaces and RFID recognition; includes PIGonomic slaughter data analysis tool.
• Desinfektionstechnik (Disinfection Technology) Biosecurity product line including stationary and mobile disinfection gates, foam wagons, and disinfectant application equipment achieving vehicle decontamination in approximately 1 minute versus 2-4 hours of manual methods.
• Stallkühlung (Barn Cooling Systems) Evaporative cooling systems using high and low pressure misting to reduce barn temperatures by up to 10°C, improving feed intake, health, and milk production in hot weather.
• Kadaverwagen (Cadaver Transport Equipment) Hygienic cadaver transport equipment enabling contact-free retrieval of dead animals without physical effort, including the DLG Gold Medal-winning Porky's Pick Up (pigs up to 120 kg) and Porky's Pick Up XL (sows up to 350 kg) plus Transporker.
• Stall & Technik (Barn Equipment) Barn equipment including enrichment materials (Pellettomat straw-pellet dispenser, Strohtomat, Raufe flexi roughage rack), medication dispensers, stall furnishings, and Bewegungs-Abferkelbucht free-farrowing pens for modern pig farming.
• Fast Attack High-Pressure Firefighting Unit High-pressure firefighting unit with 280 bar output for vegetation fires and initial attack, mountable on fire trucks, pickup trucks, and off-road vehicles.
• Field Attack Front-Mounted Firefighting Unit Front-mounted firefighting unit for tractors and agricultural vehicles allowing immediate effective fire combat upon discovery during field operations.
• Bush Attack High-Pressure Firefighting Backpack High-pressure firefighting backpack combining efficient firefighting performance with maximum mobility for portable vegetation-fire intervention.

Quantifiable outcome

• Barn cleaning time reduced by half with soaking systems
• +3 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Eleven partnerships are on record, tiered regional partner and international partner.

• Behrens Landmaschinenregional partnerChannel Partner/ Reseller/ DistributorRegional distribution partner representing Meier-Brakenberg at Tarmstedter Ausstellung trade show with product display including animal scales, Transporker, and pressure washers.
• S&P Feuerwehrtechnikregional partnerChannel Partner/ Reseller/ DistributorDistribution partner for firefighting equipment, showing Fast Attack products at Florian trade fair in Dresden.
• SG Einsatztechnikregional partnerChannel Partner/ Reseller/ DistributorDistribution partner for firefighting equipment, displaying Fast Attack at Florian trade fair.
• Agrodelinternational partnerChannel Partner/ Reseller/ DistributorLuxembourg-based distribution partner presenting high-pressure technology at Foire Agricole and developing custom solutions including mobile cleaning and weed treatment unit for Dussmann Service Luxembourg.
• FarmShopregional partnerChannel Partner/ Reseller/ DistributorRegional partner at RegioAgrar exhibition in Augsburg showcasing products for animal husbandry.
• exafaninternational partnerChannel Partner/ Reseller/ DistributorSpanish distribution partner showing weighing technology and cadaver transport for pig farming at Figan exhibition in Zaragoza.
• inserbointernational partnerChannel Partner/ Reseller/ DistributorSpanish distribution partner at Figan exhibition presenting products for pig husbandry.
• Meier-Bunge Landtechnikregional partnerChannel Partner/ Reseller/ DistributorRegional distribution partner at Brockumer Großmarkt trade show.
• Reuter Landtechnikregional partnerChannel Partner/ Reseller/ DistributorRegional distribution partner at Brockumer Großmarkt trade show.
• Landtechnik Drebberregional partnerChannel Partner/ Reseller/ DistributorRegional distribution partner at Brockumer Großmarkt trade show.
• Awe-Agrarshopregional partnerChannel Partner/ Reseller/ DistributorRegional distribution partner at Brockumer Großmarkt trade show.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Schauer Agrotronic: Austrian/German supplier of livestock housing, feeding, and stable technology for pigs and cattle. Comparable agricultural customer base and complementary product portfolio to Meier-Brakenberg's barn technology lines.
• Hölscher + Leuschner (H&L): German agricultural specialist focused on pig and cattle housing technology. Targets the same commercial livestock farming segment and channels through German agricultural dealers, overlapping with Meier-Brakenberg's core vertical.
• Big Dutchman: German market leader in pig and poultry housing equipment, supplying feeding, ventilation, and barn technology systems. Highly comparable target customer base (commercial pig farmers) and overlapping categories including barn equipment and weighing/management tools.
• WEDA: German specialist in pig farming equipment including liquid feeding, housing, and climate control. Shares the same primary customer segment and distribution channels (EuroTier trade show, agricultural dealers) as Meier-Brakenberg.
• Kerbl: German family-owned agricultural and livestock supply retailer/manufacturer serving hobby farmers and small commercial farms. Comparable customer profile for animal weighing and small-scale barn equipment.
• Kränzle: German manufacturer of high-pressure cleaners and industrial cleaning equipment with a comparable product portfolio for agricultural, municipal, and industrial applications. Directly competes in frequency-controlled and stationary high-pressure systems across Germany and Europe.

Emerging players

• Rosenbauer: Austrian global manufacturer of firefighting vehicles and equipment. Comparable to Meier-Brakenberg's emerging Fast Attack / Bush Attack firefighting product line, though operating at much larger scale with full fire-truck systems rather than portable high-pressure modules.

Broad incumbents

• Stihl: German global manufacturer of outdoor power equipment including high-pressure cleaners. Competes with Meier-Brakenberg in mobile pressure-washing equipment, though Stihl's core focus is consumer/landscaping rather than agricultural barn cleaning.
• Alfred Kärcher (Kärcher): Global market leader in cleaning technology with a deep high-pressure cleaner portfolio spanning consumer, professional, and industrial segments. Competes with Meier-Brakenberg in mobile/stationary pressure washers for municipalities, agriculture, and fire services, but at vastly greater scale.
• Nilfisk: Danish global manufacturer of professional cleaning equipment including high-pressure washers, scrubbers, and vacuum systems. Overlaps with Meier-Brakenberg's industrial and agricultural cleaning applications and offers broader global distribution.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Meier-Brakenberg