Stop VEO

What Stop VEO does

Stop VEO (legal name: Association Stop VEO Enfance sans violences) is a French non-profit association (loi 1901) founded in 2016 to combat ordinary educational violence (VEO) — physical, psychological, and verbal violence used against children under the pretext of education. Headquartered in Saint-Brieuc / Plérin, France (SIREN 827576943), the organization was an instrumental contributor to France's Article 371-1 of the Civil Code as enacted by the law of July 10, 2019, which prohibits parental physical and psychological violence. Its 'technology' is a curated awareness-and-training portfolio: 12 practical guides de secours, 16+ thematic posters, four Publicis Conseil-produced TV campaigns (two Clio Bronze winners), and the published book 'Le décodeur des VEO' by founder Céline Quelen. The association is governed by a 9-member board (renewed March 2025, led by President Dr. Gilles Lazimi since June 2023) and operates through 14 regional coordinators across metropolitan France plus Switzerland and La Réunion.

The organization monetizes through four streams: (i) Qualiopi-certified B2B professional training delivered in-company at €1,200 per 7-hour session and €1,000 per 3-hour session; (ii) individual and organizational memberships (€10/€22/€27 tiers with kit inclusions) processed via Hello Asso; (iii) donations (66% tax-deductible under French law); and (iv) product sales of physical kits, the VEO decoding book, and children's bookmarks through its e-commerce boutique. Its go-to-market is community-led and event-driven: free downloadable awareness tools drive top-of-funnel, conferences and Qualiopi training convert mid-funnel, and membership + donations retain supporters. Named partners include Publicis Conseil, Fondation pour l'Enfance, Mairie de Paris, Région Île-de-France, Conseil Départemental des Côtes d'Armor, AVI, and Bibliothèques Sans Frontières; institutional customers include a national ministry, multiple departmental councils, hospital trusts, and major NGOs. Reported training outcomes are strong (1,318 participants in the 7h program with a 9.2/10 rating and 93% recommendation rate between April 2023 and August 2025), and a landmark January 14, 2026 Cour de cassation ruling — in which Stop VEO intervened — officially rejected the parental 'right of correction,' reinforcing both the legal mandate and the policy relevance of the association.

Name

Stop VEO

Legal name

Association Stop VEO Enfance sans violences

Website

https://stopveo.org

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Stop VEO is a French non-profit association (founded 2016) that prevents ordinary educational violence against children through Qualiopi-certified professional training, awareness campaigns, parent workshops, and a content library of guides, posters, and video films. It serves parents, child-facing professionals, and public bodies across France, Switzerland, and La Réunion.

Ownership category

akta.pro rank

Product category

Child Protection Advocacy and Educational Services

NAICS

Human Rights Organizations (813311), Educational Support Services (61171)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Safeguarding, Child Protection & Reporting Services (EDAJAIAD)

akta.pro secondary industries

Child Protection & Child Rights (BPAGABAG), Harassment Prevention, EEO & Workplace Conduct Compliance (EDABADAE)

Keywords

• Educational violence prevention
• Child protection training
• Nonviolent parenting education
• Professional child welfare training
• Parent awareness workshops

Headquarters

HQ city

Plérin

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Supply Chain

Revenue model

1. Donations: Stop VEO collects donations from the public. French taxpayers benefit from a tax deduction equal to 66% of the donation amount, within the limit of 20% of taxable income. Donations can be made without membership.
2. Membership fees: Annual membership (cotisation) for individuals. Base membership for 2026 is €10. Two enhanced tiers include physical kits: €22 (basic kit with guides and flyers) and €27 (kit plus book by Céline Quelen).
3. Product sales (Boutique): The boutique sells physical products: Kit 'outils' 2026 (€15, 110 flyers), Kit 'Les VEO, c'est grave Docteur?' (€10, 1 poster + 20 leaflets), Le Décodeur des VEO book (€3.50), bookmarks (€1/unit with quantity discounts). Prices cover printing and shipping costs.
4. Professional training: Stop VEO is a recognized training organization (organisme de formation) Qualiopi-certified. Training is sold to organizations, companies, and public bodies as intra-company (in-house) training: 7-hour training at €1,200 TTC (excl. travel), and 3-hour training at €1,000 TTC (excl. travel).

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Stop VEO is a French non-profit association that delivers Qualiopi-certified professional training, conferences, and parent workshops to prevent ordinary educational violence (VEO) against children. It sells awareness tools including a published book, multi-language emergency guides, posters, flyers, and video campaigns, while running an e-commerce boutique and a membership program. The organization also conducts public advocacy, contributing to the 2019 French law banning physical and psychological violence in parental authority.

Product overview

Stop VEO offers a comprehensive portfolio of educational and awareness products and services focused on preventing ordinary educational violence (VEO) against children. The core offerings include Qualiopi-certified professional training programs (7-hour and 3-hour formats), public conferences, and parent workshops. The product line includes printed materials such as the 'Le décodeur des VEO' book, comprehensive tool kits (Kit 'outils' 2026 with 110 flyers), the 'Les VEO, c'est grave Docteur?' kit, children's bookmarks, and a series of 12 emergency guides covering daily situations. Additional offerings include awareness posters and flyers (multiple themed collections), video campaigns created with Publicis Conseil, and downloadable resources in multiple languages. The organization operates an e-commerce shop for physical products and provides free downloads of most digital materials.

Differentiator

Problem solved

Functional benefit

Products and services

• Formation professionnelle VEO - 7 heures Qualiopi-certified 7-hour professional training program covering VEO definition, the French law of July 10, 2019, consequences on child development, and intervention strategies. Delivered on-site for organizations, companies, and public bodies.
• Formation professionnelle VEO - 3 heures Shorter Qualiopi-certified 3-hour professional training program focused on VEO definition, consequences, and professional positioning. Delivered in person or remotely.
• Conférence 'La violence éducative ordinaire' 2-hour conference on ordinary educational violence covering definition, societal context, effects, and the July 10, 2019 law prohibiting VEO. Tailored to general public or professional audiences.
• Ateliers 'Être parent par tous les temps' Parent workshops providing a space for discussion and experience-sharing to help parents find non-violent solutions to everyday situations with their children. Free for parents, funded by host structures.
• Le décodeur des VEO 160-page book written by founder Céline Quelen providing comprehensive information on ordinary educational violence: definitions, origins, scientific studies on harm to child development, and how states and international bodies work to eradicate VEO.
• Kit 'outils' 2026 Comprehensive kit containing 110 flyers covering 11 emergency guides on everyday parenting situations: meals, supermarket, waiting room, separation/reunion, anger, homework, infant crying, sleep, long trips, peak family hours, and presentation flyers.
• Kit 'Les VEO, c'est grave Docteur?' Awareness kit for early childhood and healthcare professionals containing one A4 poster and 20 leaflets titled 'Fessées, menaces, cris... Et si on en parlait?'
• Marque-pages pour les enfants Double-sided bookmark designed for children to inform them about their right to be free from ordinary educational violence, as confirmed by the July 10, 2019 law.
• Guides de secours Series of 11+ emergency guides covering daily situations: choices/growth, peak hours, long trips, homework, infant crying, sleep, supermarket, waiting room, separation/reunion, meals, and anger. Available in multiple languages (English, Spanish, Arabic, Portuguese).
• Affiches et flyers de sensibilisation Collection of awareness posters and flyers including 'Et si on éduquait sans VEO?' (16 posters), 'Pas de violences sur les enfants', 'Changeons nos pratiques éducatives', consequences of VEO, 30 April and 20 November commemorations, and 'On a tous des droits' for children and adolescents.
• Campagnes vidéo TV et web Video campaigns distributed via TV and social media to raise public awareness of ordinary educational violence. Includes 'L'héritage' (2024), 'Un dialogue' (2021), 'Les mots que je ne te dirais pas' (2020), and 'Les mots qui font mal' (2017), created in partnership with Publicis Conseil.

Quantifiable outcome

• 91% of 1,318 training participants (7h) reported strong interest; 93% would recommend; overall rating 9.2/10 (survey period: April 2023–August 2025)
• +3 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered flagship, core and minor.

• Ministère des Solidarités et de la SantéflagshipStrategic or Co-development PartnerNational government ministry as a partner of Stop VEO. The ministry oversees policies related to social solidarity, healthcare, and child protection, aligning with Stop VEO's mission to prevent violence against children.
• Fondation pour l'EnfanceflagshipStrategic or Co-development PartnerMajor foundation dedicated to child welfare in France. Jointly publishes the annual VEO barometer with the PréVEO research team. Co-organizer of the April 30 Non-Violent Education Day with Stop VEO, Mouv'Enfants, and AVI. Also co-produced the 'Un dialogue' video campaign (2021).
• Mairie de Paris (Ville de Paris)coreGTM or Marketing PartnerCity of Paris municipal government as an institutional partner supporting Stop VEO's awareness and prevention activities.
• Région Île-de-FrancecoreGTM or Marketing PartnerÎle-de-France regional council as an institutional partner.
• Conseil Départemental des Côtes d'ArmorcoreGTM or Marketing PartnerDepartmental council of Côtes d'Armor as an institutional partner.
• Bibliothèques Sans FrontièrescoreStrategic or Co-development PartnerInternational NGO promoting access to knowledge and culture. Listed as a partner of Stop VEO.
• AVI – Action contre les Violences InfantilescoreStrategic or Co-development PartnerAssociation fighting against violence against children. Co-published the 'Guide de secours pour les pleurs du nourrisson' with Stop VEO. Co-organizer of the April 30 Non-Violent Education Day 2026.
• Conseil Départemental de TouraineminorGTM or Marketing PartnerDepartmental council of Touraine listed as institutional partner.
• Publicis Groupe / Publicis ConseilflagshipStrategic or Co-development PartnerThird-largest global communication group. Publicis Conseil created pro bono four major video campaigns for Stop VEO: 'L'héritage' (2024), 'Un dialogue' (2021), 'Les mots que je ne te dirais pas' (2020), and 'Les mots qui font mal' (2017). BIG Productions also produced pro bono.
• FNADEPAPEminorStrategic or Co-development PartnerListed as institutional partner of Stop VEO.
• Mouv'EnfantscoreStrategic or Co-development PartnerAssociation co-organizing the April 30 Non-Violent Education Day with Stop VEO, Fondation pour l'Enfance, and AVI. Also supported by Stop VEO for the comprehensive law against sexual violence.
• Enfance et Sciences (Héloïse Junier)minorStrategic or Co-development PartnerListed as institutional partner. Organization working at the intersection of childhood and science.
• Députée Maud PetitflagshipStrategic or Co-development PartnerMember of the French National Assembly who led the legislative effort to pass the July 10, 2019 law prohibiting VEO. Also chaired the parliamentary commission of inquiry on judicial treatment of incest (2026), which Stop VEO's president Dr. Gilles Lazimi testified before.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Childhelp: US organization operating a national child abuse hotline, prevention education and residential programs. Comparable mix of awareness, professional training and advocacy, but at far greater scale and geographic scope than Stop VEO.
• UNICEF France: National committee of the UN children's agency. Operates at far greater scale on child rights including violence against children (Article 19 of the CRC, cited by Stop VEO). Sets the international policy framework Stop VEO leverages in advocacy.
• NSPCC (National Society for the Prevention of Cruelty to Children): UK's largest child-protection charity. Much broader remit (abuse, neglect, mental health) but highly comparable in offering professional training, public awareness campaigns, and direct services around child safeguarding. Useful scale benchmark for what a mature child-protection NGO can become.
• Prevent Child Abuse America: US national chapter network focused on child abuse prevention. Runs professional training, parent education, and a national awareness campaign (Pinwheels for Prevention) — structurally similar to Stop VEO's training-plus-awareness model.

Direct peers

• OVEO – Observatoire de la Violence Éducative Ordinaire: French observatory specifically focused on ordinary educational violence (VEO). Co-credited alongside Stop VEO for the July 10, 2019 law. Operates in the same VEO niche and competes for academic, media and government attention.
• AVI – Action contre les Violences Infantiles: French association dedicated to fighting violence against children. Listed as a Stop VEO partner; co-published the infant crying guide de secours and co-organizes the April 30 Non-Violent Education Day. Directly overlaps in mission on child violence prevention.
• Mouv'Enfants: French child-rights association co-organizing the April 30 Non-Violent Education Day with Stop VEO and supported by Stop VEO for the comprehensive law against sexual violence. Closely aligned mission and overlapping advocacy channels.

Others

• American Academy of Pediatrics (AAP): US professional association of pediatricians that publishes guidance opposing corporal punishment. Comparable in providing the scientific/clinical backbone that Stop VEO cites for VEO harm (e.g., references to Catherine Gueguen and neurosciences), but does not run training or advocacy in the same direct way.
• Fondation pour l'Enfance: Major French child welfare foundation. Flagship Stop VEO partner; jointly publishes the annual VEO barometer and co-organizes the April 30 Non-Violent Education Day. Complementary rather than competitive: foundation funds and convenes, Stop VEO delivers frontline training.
• SOS Villages d'Enfants: French chapter of an international NGO running alternative care villages for children at risk. Operates further down the intervention chain (residential care) but shares the broader child-protection and violence-prevention mission.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/StopVEO
• YouTubeyoutube.com/channel/UCRbPwSd3RvGP4Y-Mm_S29kw
• Facebookfacebook.com/stopveo
• LinkedInlinkedin.com/company/stopveo-enfance-sans-violences
• Instagraminstagram.com/stopveoofficiel
• Pinterestfr.pinterest.com/stopveo

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

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Frequently asked questions about Stop VEO