Los Molinos
Centro Comercial Los Molinos is a 20-year-old shopping mall in western Medellín, Colombia, operating as a Propiedad Horizontal entity with 240+ retail and service tenants, a 20-floor Executive Tower, two auditoriums, and 1.5 million annual visitors concentrated in socioeconomic strata 3-5.
- Company typePrivate
- Founded2005
- HeadquartersMedellín, Colombia
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Los Molinos does
Centro Comercial Los Molinos Propiedad Horizontal is a shopping mall founded in 2005 and operating for 20 years in the western (Occidente) region of Medellín, Colombia. The asset spans a multi-level retail podium, a 20-floor Executive Tower, two auditoriums (300 and 80-person capacities), a six-level parking facility, and a curated tenant mix of 240+ brands spanning fashion, technology, home goods, jewelry, supermarkets, restaurants, banking, healthcare, and education. Anchor and notable tenants include Éxito, Arturo Calle, Puma, iShop, Celuganga, Chevignon, Cine Colombia, Bancolombia, BBVA, Davivienda, IPS SURA, and Universidad San Buenaventura. The mall operates as a Colombian Propiedad Horizontal entity under Law 675 of 2001, structured as a non-profit co-ownership.
The mall's technology stack is centered on physical sustainability infrastructure rather than software. The Molinos Circular program includes 1,456 rooftop solar panels generating 773,168 kWh/year (30% of mall energy demand, avoiding 294.6 tons of CO2 annually), a rainwater harvesting system that saves 3,131,000 liters of water per year, six EV charging cells operated in partnership with EPM, a 140-bicycle parking facility with repair workshop, and the Ecobot plastic bottle recycling initiative active since 2018. Operational safety is managed through Mantum cloud-based compliance software. No public API, developer integrations, mobile application, or AI/ML systems are offered.
Los Molinos generates revenue through four primary streams: (1) recurring commercial rental income from 240+ tenants on multi-year contracts, (2) transaction-fee parking services at 4,500 COP/car and 3,000 COP/motorcycle for the first 6 hours, (3) commercial advertising sales across digital screens, escalators, elevators, billboards, and panoramic exterior surfaces, and (4) auditorium rental for events. Additional monetization includes the August 2025 Puntos Colombia loyalty program partnership, the Somos Molinos employee discount program, and an active pet-friendly community programming calendar including bi-monthly Molinos Pet events and annual Feria de Flores activations. The mall serves approximately 1.5 million annual visitors, with 92% of its market influence concentrated in socioeconomic strata 3, 4, and 5.
Los Molinos firmographics
Firmographics- Name
- Los Molinos
- Legal name
- Centro Comercial Los Molinos Propiedad Horizontal
- Website
- https://losmolinos.com.co
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Centro Comercial Los Molinos is a 20-year-old shopping mall in western Medellín, Colombia, operating as a Propiedad Horizontal entity with 240+ retail and service tenants, a 20-floor Executive Tower, two auditoriums, and 1.5 million annual visitors concentrated in socioeconomic strata 3-5.
- Ownership category
- akta.pro rank
Los Molinos industry classification
Industry- Product category
- Shopping Mall Operations
- NAICS
- General Merchandise Retailers (455)
- SIC
- Retail-Department Stores (5311), Retail-Eating Places (5812)
- akta.pro primary industry
- Regional Department Store–Anchored Multi-Category Retail (Store-in-Store) (CRAGAFAH)
Keywords
Where Los Molinos is headquartered
LocationHeadquarters
- HQ city
- Medellín
- HQ country
- Colombia
- HQ region
- Latin America
Offices1 record
Markets served
Los Molinos business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Infrastructure, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Commercial Rental Income: Los Molinos generates primary revenue from renting retail space to over 240 brands and tenants across various categories including fashion, technology, health services, dining, and entertainment. Tenants include anchor stores like Éxito supermarket, department stores, and numerous boutique retailers.
- Commercial Advertising (Pauta Comercial): The mall offers commercial advertising spaces including digital screens, electric escalators, panoramic exterior, tables, food court zones, doors, elevators, internal billboards, stands, and digital screens. The mall claims to reach over 1.5 million visitors annually.
- Auditorium Rental: Rental of auditorium spaces including a main auditorium with 300-person capacity and an auxiliary auditorium with 80-person capacity, located on the 6th floor with direct access from street 82C, Sura entrance.
- Parking Services: Parking services with fees applied after the 16th minute. Car rates: 4,500 COP for up to 6 hours, then 4,500 COP per additional hour. Motorcycle rates: 3,000 COP for up to 6 hours.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Main Auditorium (Auditorio Principal) |
| Other | Multi-year contract | Auxiliary Auditorium (Auditorio Auxiliar) |
| Transaction based/ take rate | Pay-as-you-go | Car Parking - First 6 Hours |
| Transaction based/ take rate | Pay-as-you-go | Motorcycle Parking - First 6 Hours |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels9 records
Los Molinos product offering
Product offeringCore offering
Centro Comercial Los Molinos operates a shopping mall in western Medellín, Colombia, leasing retail space to more than 240 brands across fashion, technology, supermarket, department store, dining, financial services, healthcare, and entertainment (Cine Colombia). It also operates a 20-floor Executive Tower offering office space, auditorium rentals (300-person and 80-person capacities), commercial advertising inventory, parking services, and runs the Molinos Circular sustainability program and the Puntos Colombia loyalty partnership.
Product overview
Los Molinos is a shopping center in western Medellín, Colombia, that operates as a unified platform combining retail (over 240 stores), dining, entertainment (Cine Colombia cinema), health services, financial services, and a 20-floor executive tower. The offering includes event venues (auditoriums for 80-300 people), sustainability infrastructure (Molinos Circular with solar panels and EV charging), a pet-friendly zone, commercial advertising spaces, parking services, and the Puntos Colombia loyalty program. The shopping center primarily serves the western Medellín area with a customer base concentrated in socioeconomic strata 3, 4, and 5.
Differentiator
Problem solved
Functional benefit
Brands
- Molinos Circular: Environmental sustainability strategy integrating solar energy, rainwater harvesting, recycling, and eco-friendly practices for the shopping center.
- Somos Molinos
- Puntos Colombia
Products and services
- Centro Comercial Los Molinos A major shopping center in western Medellín spanning 240+ retail stores, restaurants, health services, financial services, entertainment, and a 20-floor executive tower, serving 1.5 million annual visitors.
- Auditorios Principal y Auxiliar (Auditorium Rental) Event venues on the 6th floor of the mall: main auditorium with 300-person capacity and auxiliary auditorium with 80-person capacity, both offering air conditioning, audiovisual support (microphones, speakers, videobeam, whiteboard), parking cells, exclusive kitchen, and full bathroom service for conferences and events.
- Parking Services (Parqueadero) 6-level vehicle and motorcycle parking facility. Cars: first 15 minutes free, 4,500 COP from minute 16 up to 6 hours, 4,500 COP per additional hour or fraction. Motorcycles: first 15 minutes free, 3,000 COP from minute 16 up to 6 hours, 3,000 COP per additional hour. Facility also includes 6 EPM-provided electric vehicle charging cells.
- Commercial Advertising Spaces (Pauta Comercial) Sold advertising placements across digital screens, electric escalators, panoramic exterior, food zone tables, doors, elevators, internal billboards, and stands, reaching 240+ in-mall brands and 1.5 million annual visitors.
- Torre Ejecutiva (Executive Tower) 20-floor executive tower within the shopping center offering professional office spaces, dental clinics, educational services, and other business services to companies and professionals.
- Puntos Colombia Loyalty Program Points accumulation program where shoppers register receipts from purchases at the mall and earn Puntos Colombia loyalty points (20 points per 2,500 COP with a minimum 50,000 COP purchase), redeemable at 15+ participating in-mall partner brands.
Quantifiable outcome
- 30% of mall's energy demand met by solar panels, avoiding 294.6 tons of CO2 annually
- +3 more outcomes
Companies that use Los Molinos
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles4 records
Los Molinos technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Los Molinos partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Puntos ColombiacorePuntos Colombia is Colombia's largest loyalty program, born from the union of the country's largest retail and largest bank in 2018, connecting millions of customers with thousands of brands. Los Molinos partnership enables customers to earn Puntos Colombia by registering invoices from purchases at the mall. Customers can earn 20 points per $2,500 in purchases (minimum $50,000 purchase), with points available within 6 business days and valid for 12 months. Over 15 partner brands within Los Molinos participate in the program.
- Cine ColombiacoreCine Colombia operates the cinema at Los Molinos, providing movie entertainment at Local 3003, Floor 3. The cinema operates Monday to Sunday 10:00 AM to 10:00 PM, serving as a key entertainment anchor for the mall.
Scale indicators8 records
Recent moves1 record
Expansion highlights5 records
Los Molinos competitors and assessment
Company assessmentDirect peers
- Centro Comercial Premium Plaza: Premium shopping center in Medellín with luxury and mid-premium retail, dining, and entertainment; directly comparable tenant mix and target demographics to Los Molinos.
- Parque La Colina: Bogotá-based regional mall with similar mixed-use (retail + entertainment + dining) positioning and comparable tenant base to Los Molinos.
- Centro Comercial Oviedo: Established multi-format mall in Medellín anchored by a department store and major retailers; competes with Los Molinos for the same middle-class consumer base across the Aburrá Valley.
- Centro Comercial Andino: Upscale Bogotá mall with department-store anchor and premium tenant mix; comparable operating model (PH-style mall with advertising, parking, and event revenues) and similar middle/upper-middle demographic targeting.
- Centro Comercial El Tesoro: Largest upscale regional mall in Medellín with a similar mix of fashion, dining, entertainment, and executive services; competes directly with Los Molinos for western Medellín shoppers and tenant brands.
- Centro Comercial Santa Fe Bogotá: Large Bogotá regional mall with department-store anchors, dining, entertainment, and event spaces; directly comparable operating model and revenue mix (rental + advertising + parking + auditoriums) to Los Molinos.
- Centro Comercial Santafé Medellín: Major regional mall in southern Medellín with anchor department stores, fashion, dining, and entertainment; competes with Los Molinos for cross-metro shoppers and brand tenants.
- Centro Comercial Titán Plaza: Large Bogotá shopping center with broad retail mix and entertainment anchor; comparable in scale, tenant mix, and operating approach to Los Molinos.
- Centro Comercial Unicentro Medellín: Large multi-category regional mall in Medellín; comparable scale, anchor tenant structure, and visitor volume to Los Molinos.
Others
- Cine Colombia (operating partner reference): While not a mall operator, Cine Colombia is Los Molinos's cinema anchor and Colombia's dominant movie exhibitor; useful as a benchmark for entertainment-traffic economics and as a recurring tenant relationship across the country's mall portfolio.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Los Molinos social profiles
Digital presenceLos Molinos financial estimates
Financial estimateRevenue estimate
Valuation estimate
Los Molinos leadership team
Management profileNumber of profiles
Los Molinos funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Los Molinos M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Los Molinos
What does Los Molinos do?
Centro Comercial Los Molinos operates a shopping mall in western Medellín, Colombia, leasing retail space to more than 240 brands across fashion, technology, supermarket, department store, dining, financial services, healthcare, and entertainment (Cine Colombia). It also operates a 20-floor Executive Tower offering office space, auditorium rentals (300-person and 80-person capacities), commercial advertising inventory, parking services, and runs the Molinos Circular sustainability program and the Puntos Colombia loyalty partnership.
Is Los Molinos a public or private company?
Los Molinos is a private company. It is classified as unknown and is currently operating.
When was Los Molinos founded?
Los Molinos was founded in 2005. It employs 51 to 100 people.
Where is Los Molinos based?
Los Molinos is headquartered in Medellín, Colombia, in the Latin America region.
How does Los Molinos make money?
Four revenue lines are on record. Commercial Rental Income is the primary driver. The others are commercial Advertising (Pauta Comercial), auditorium Rental and parking Services.
Who are Los Molinos's main competitors?
Direct peers on record are Centro Comercial Premium Plaza, Parque La Colina, Centro Comercial Oviedo, Centro Comercial Andino, Centro Comercial El Tesoro, Centro Comercial Santa Fe Bogotá, Centro Comercial Santafé Medellín, Centro Comercial Titán Plaza and Centro Comercial Unicentro Medellín. Cine Colombia (operating partner reference) is listed as an others.
Does Los Molinos have an API?
No public API is recorded for Los Molinos.
What industry is Los Molinos in?
Los Molinos's product category is Shopping Mall Operations. Its primary akta.pro industry code is CRAGAFAH, Regional Department Store–Anchored Multi-Category Retail (Store-in-Store). Its NAICS code is 455 and its SIC code is 5311.