PLAYTIME

Name

PLAYTIME

Legal name

Playtime

Website

https://worldplaytime.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

PLAYTIME is a Seoul-based film production company that develops family adventure films and cultural biopics, co-producing with regional studios and licensing distribution rights to international partners across global territories.

Ownership category

akta.pro rank

Product category

Film Production & Distribution

NAICS

Other Performing Arts Companies (711190)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Motion Picture & Video Tape Distribution (7822)

akta.pro primary industry

Format & Remake Rights Licensing (MPADALAB)

akta.pro secondary industry

Theatrical Distribution (Domestic) (MPADAJAA)

Keywords

• Film production services
• Family entertainment films
• International film distribution
• Biographical film production
• Feature film licensing

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Film Production and Licensing: Playtime produces films (family adventure, biopics) and licenses distribution rights to international partners. Revenue generated through distribution rights sales in various territories.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

PLAYTIME is a film production company that produces family adventure films and prestige cultural biopics, then licenses distribution rights to international distribution partners across multiple territories. The company co-produces projects with regional studios (e.g., Akson Studio on the $17.5M Polish biopic 'Chopin, Chopin!') and sells territorial distribution rights at international film markets such as the American Film Market (AFM).

Differentiator

Problem solved

Functional benefit

Products and services

• Chopin, Chopin!
• Indiana and the Otters' Legend
• Mia and the White Lion

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• LaZona PicturescoreChannel Partner/ Reseller/ DistributorLaZona Pictures, a Madrid-based distribution company, acquired Spanish distribution rights to Playtime's Polish biopic 'Chopin, Chopin!' This partnership enables Playtime to reach Spanish-speaking audiences with their cultural film content.
• Akson StudiocoreStrategic or Co-development PartnerPoland's Akson Studio co-produced 'Chopin, Chopin!' with Playtime. This Polish studio is the production company behind the $17.5M budget biopic.

Scale indicators1 record

Direct peers

• CJ ENM: Korea's largest film and entertainment conglomerate, producing and distributing Korean films domestically and internationally. Directly comparable as a Seoul-based film producer/export competitor to PLAYTIME's family and prestige slate.
• Showbox: Major Korean film production and distribution company with comparable international sales operations at global film markets. Competes directly with PLAYTIME for Korean theatrical share and territorial distribution deals.
• FilmNation Entertainment: US-based international sales and production company active at AFM and other markets. Comparable sales-led model focused on family and prestige productions with international buyers.
• Lotte Entertainment: Korean film production and distribution arm of Lotte Group, active in producing family and mainstream commercial titles. Comparable scale and international distribution ambitions to PLAYTIME.
• Wild Bunch: European international sales and distribution company that markets independent and family films at major markets. Comparable go-to-market model to PLAYTIME's AFM-led territorial licensing approach.
• Next Entertainment World (NEW): Korean film production and distribution company with strong international sales presence at markets like AFM and EFM. Direct competitor for international distribution partnerships.
• StudioCanal: European film production and distribution company with a family-friendly and prestige catalogue. Comparable as an integrated producer-distributor licensing rights to international buyers.
• A24: Independent US film production and distribution company known for prestige and genre work. Comparable as a non-studio producer building international buyer relationships at major film markets.
• EuropaCorp: French film production and distribution company with international sales capabilities. Comparable integrated producer-distributor competing for family and mainstream commercial audiences in international markets.
• HanWay Films: UK-based international sales company that handles sales for prestige and arthouse films at global markets. Comparable as a rights-trading peer in the international distribution ecosystem PLAYTIME operates in.

Market position

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PLAYTIME