Landor Phototex

What Landor Phototex does

Landor Phototex is the specialty materials brand of Landor UK Ltd, a privately held UK company headquartered in Fleet, Hampshire with a secondary office in Bolton. The company manufactures and supplies a proprietary line of repositionable, residue-free self-adhesive woven polyester fabric under the Phototex brand, designed for digital printing on inkjet, solvent, UV and latex presses. The core technology is the STIKABILITY™ adhesive system, which allows graphics to be peeled, stuck, repositioned, removed and reused without surface damage or adhesive residue, differentiating the product from PVC vinyl alternatives that shrink, curl or leave residue. The portfolio comprises four variants — Phototex Original (translucent, smooth internal surfaces), Phototex OPAQUE (99% block-out for wallpaper and murals), Phototex EX (extra-strength adhesive for textured walls and outdoor use) and Phototex EXS (50% higher-tack formulation for smooth floors and demanding surfaces) — complemented by Landor Adhesive Remover and Landor Liquid Lamination protective coatings delivered through a sister-brand partnership.

The business sells through direct enterprise sales to print providers, sign makers, interior designers, exhibition contractors and end-user businesses, supplemented by a self-serve sample-request funnel on its website. Pricing is quote-based with no public price list and no disclosed minimum order quantity; free sample packs are offered to facilitate specification. The company maintains English and French language support, including a dedicated French phone line, indicating explicit coverage of the UK and France. Landor UK has reported more than 45 years of heritage in imaging and reprographics, and Phototex is positioned as a sustainable, PVC-free, recyclable substrate.

Phototex holds four independent third-party certifications that qualify it for regulated environments: EN13501-1 fire resistance (EU), ISO 22196 antimicrobial efficacy (kills MRSA, E-Coli), LEED VOC compliance under USGBC standards, and ACT Laboratory toxic-free certification (lead- and phthalate-free). The product is specified across eight primary use-case verticals — retail and point of sale, museums and galleries, hospitality, exhibitions and trade shows, domestic interiors, commercial interiors and offices, sports and stadium branding, and stage/theatre production — with enterprise customers including McDonald's, Nike, Coca-Cola, Disney, the US Army and the NFL. The business is founder-led by Derric Landor, reports 1–10 employees, has no venture capital or institutional funding, and operates from two UK offices without disclosed subsidiaries or M&A history.

Name

Landor Phototex

Legal name

Landor UK Ltd

Website

https://phototex.co.uk

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

Landor Phototex (Landor UK Ltd) is a privately held UK manufacturer of repositionable, residue-free self-adhesive woven polyester fabric (Phototex Original, OPAQUE, EX, EXS) for digital printing, sold to print providers, designers, exhibition contractors and brand end-users across retail, museums, hospitality and events.

Ownership category

akta.pro rank

Product category

Self-adhesive printable fabric media

NAICS

Textile and Fabric Finishing and Fabric Coating Mills (3133), Fabric Coating Mills (31332), Adhesive Manufacturing (32552)

SIC

Adhesives & Sealants (2891), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Coated & Laminated Industrial Fabrics (Tarpaulins/Awnings/Inflatables/Architectural Membranes) (IMAOADAI)

akta.pro secondary industries

Coated & Laminated Base Fabric Mills (Pre-finish Substrates) (IMAOABAI), Label Stock, Inks, Coatings & Laminates (Materials Supply) (IMALAKAL)

Keywords

• Peel and stick fabric
• Self-adhesive wallpaper
• Removable wall graphics
• Printable adhesive media
• Wide format print media

Headquarters

HQ city

Fleet

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Self-Adhesive Fabric Media Sales: Direct sales of Phototex peel-and-stick fabric products (Original, OPAQUE, EX/EXS variants) to print providers, designers, installers, and end-user businesses. Revenue generated from material sales with no minimum order quantities mentioned. Free sample packs offered to facilitate product testing and qualification.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

Landor Phototex manufactures and supplies a range of repositionable, residue-free peel-and-stick self-adhesive fabric media sold under the Phototex brand. The product line includes Phototex Original (semi-translucent fabric for smooth internal surfaces), Phototex OPAQUE (99% block-out version for wallpaper and murals), and Phototex EX/EXS (extra-strength adhesive variants for textured walls, floors, and outdoor applications). Materials are made from 100% polyester woven fabric with proprietary STIKABILITY™ adhesive, are compatible with inkjet, solvent, UV, and Latex digital printing, and are sold primarily to print providers, installers, designers, and end-user businesses.

Product overview

Landor Phototex is a repositionable, residue-free, self-adhesive fabric product line manufactured by Landor UK. The product portfolio consists of four core Phototex fabric variants: Original (semi-translucent for smooth surfaces), OPAQUE (99% block-out for hiding overlaps), EX (extra strength for textured walls and floors), and EXS (high-tack for demanding surfaces). All Phototex products are made from 100% woven polyester fabric with a proprietary adhesive system that allows peel, stick, reposition, and residue-free removal. The product line is complemented by Landor Adhesive Remover for cleanup and Landor Liquid Lamination protective coatings for enhanced durability and antimicrobial protection.

Differentiator

Problem solved

Functional benefit

Brands

• Phototex Original: The original translucent peel-and-stick fabric for smooth internal surfaces, single signs, posters, elevator doors, promotions, events, cut-outs and windows. Can be backlit.
• Phototex OPAQUE
• Phototex EX/EXS

Products and services

• Phototex Original Peel and Stick Fabric Semi-translucent repositionable peel-and-stick fabric for smooth internal surfaces; suitable for single signs, posters, elevator doors, promotions, events, cut-outs and windows, and can be backlit. Targets print providers, installers, designers, and end-user businesses producing finished graphics.
• Phototex OPAQUE Removable Fabric 99% block-out removable fabric with high opacity for covering overlapping panels, dark walls, and existing graphics; designed for wallpaper, murals, and cut-outs where invisible overlaps and concealment of wall imperfections are required.
• Phototex EX (Extra Strength) Extra-strength adhesive variant of Phototex fabric for textured walls, floors, and demanding indoor or outdoor applications where the standard removable fabric may not adhere properly.
• Phototex EXS (Extra Strength Smooth) 50% higher-tack version of Phototex for harder-to-adhere surfaces; approved for smooth floors and recommended for use with Solvent, UV, and Latex inks.
• Landor Adhesive Remover Water-based adhesive remover with a slight solvent additive, designed to safely remove stubborn adhesive residue from walls and surfaces without causing damage.
• Landor Liquid Lamination Protective liquid coating applied over Phototex (and other) prints to extend lifespan and add antimicrobial protection, anti-graffiti qualities, and surface durability for high-touch environments.

Quantifiable outcome

• Labor costs reduced by up to 75% of total project cost compared to traditional wallcoverings
• +2 more outcomes

Named customers1 record

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• Landor Coatings (Liquid Lamination)coreStrategic or Co-development PartnerLandor Coatings provides proprietary protective coatings that can be applied to Phototex prints to add antimicrobial protection, anti-graffiti properties, and surface durability. These liquid lamination coatings extend the lifespan of Phototex and other materials, providing additional protection for high-touch surfaces and enhancing print longevity.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Avery Dennison Graphics Solutions: Avery Dennison's MPI series of printable vinyl films and Supreme Wrapping films are the closest large-format incumbent competitor to Phototex, serving the same print-provider and signage channel with comparable adhesive-film technology.
• Orafol (Oracal): Orafol's Oracal printable vinyl and Oramask stencil films are widely used by sign makers and print providers for wall and surface graphics, directly overlapping Phototex's core application space.
• 3M (Commercial Solutions Division): 3M's Commercial Solutions division sells Controltac, IJ-series and Wrap films for large-format graphics and vehicle wraps, competing directly with Phototex in printable adhesive media but at vastly greater scale and with broader product portfolios.

Direct peers

• Hexis: Hexis (France) manufactures self-adhesive vinyl and printable films for vehicle wraps, signage and interior graphics — a direct European competitor with comparable positioning around digital-print-compatible adhesive media.
• Mactac (Lintec Group): Mactac supplies pressure-sensitive adhesive films, printable media and laminates for graphics and labeling, directly overlapping Phototex's repositionable adhesive-film category.
• Arlon Graphics: Arlon manufactures cast and calendered printable vinyl films (SLX, DPF series) for vehicle wraps, wall graphics and signage, competing with Phototex for the same print-provider specification decisions.
• Drytac: Drytac produces printable adhesive films, laminates and mounting adhesives for the print-provider channel, including removable and repositionable products that overlap Phototex's specification space.

Emerging players

• Ultraflex Systems: Ultraflex produces printable flexible substrates including wallcoverings and adhesive-backed media for digital printing, serving overlapping signage, wall-graphic and décor use cases.
• Contravision: Contravision specializes in perforated window films and printable self-adhesive media for architectural and retail graphics, sharing Phototex's removable, surface-friendly positioning for visual merchandising applications.

Others

• Roland DGA (print media): Roland sells printable media substrates alongside its printer/cutter hardware; while not a direct adhesive-film competitor, Roland influences the same print-provider channel that distributes Phototex-compatible media.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/landoruk
• YouTubeyoutube.com/user/OfficialLandorUK
• Facebookfacebook.com/LandorUK
• LinkedInlinkedin.com/company/landor-uk-ltd
• Instagraminstagram.com/landoruk
• Pinterestpinterest.co.uk/landoruk

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Landor Phototex