Southside Housing Association
Southside Housing Association is a Glasgow-based non-profit registered social landlord providing affordable housing, mid-market rentals, property factoring, and community support services to tenants and owners in the Southside of Glasgow.
- Company typePrivate
- Founded1971
- HeadquartersGlasgow, United Kingdom
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Southside Housing Association does
Southside Housing Association is a Glasgow-based non-profit registered social landlord that has operated in the Southside of Glasgow since 1971. It provides affordable social housing and mid-market rental homes, allocates housing through a points-based system via an online application portal (Rubixx), and delivers property factoring services to approximately 775 residential and commercial owners. The organisation holds multi-layered regulatory registrations including RSL status with the Scottish Housing Regulator (No: 186), registered society (1694R(S)), Scottish charity (SC036009), and registered property factor (PF001051).
The technology stack is operational rather than transformative: CCTV monitoring, door entry/intercom systems, an online housing application portal (Rubixx), a proprietary customer portal and mobile app for factored owners, Google Analytics for website analytics, and Microsoft Forms for administrative forms. Property operations are supported by five concierge stations providing 24/7 security and facilities management to over 1,200 customers in multi-storey and deck access properties, plus a mobile facilities team handling communal maintenance.
Revenue is generated through recurring rental income (social housing and mid-market rent), quarterly property factoring fees, and transactional fees for bulk uplift services. The organisation also delivers an extensive portfolio of free support services including welfare benefits and debt advice (FCA registered, DAS approved), energy advice, domestic abuse support, medical adaptations, and community programmes through five community bases and partnerships with Jobs & Business Glasgow, Turf Community, and Trussell Trust food banks. In April 2024, the factoring service was brought in-house from a subsidiary, and a 50-unit new development at 640 Pollokshaws Road is underway.
Southside Housing Association firmographics
Firmographics- Name
- Southside Housing Association
- Legal name
- Southside Housing Association
- Website
- https://southside-ha.org
- Company type
- Private
- Founded year
- 1971
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Southside Housing Association is a Glasgow-based non-profit registered social landlord providing affordable housing, mid-market rentals, property factoring, and community support services to tenants and owners in the Southside of Glasgow.
- Ownership category
- akta.pro rank
Southside Housing Association industry classification
Industry- Product category
- Social Housing Services
- NAICS
- Other Community Housing Services (624229), Residential Property Managers (531311), Lessors of Real Estate (5311)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Real Estate Operators (No Developers) & Lessors (6510), Services-Social Services (8300)
- akta.pro primary industry
- Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)
- akta.pro secondary industry
- Affordable & Subsidized Housing Property Management (LIHTC, Section 8) (BPAJAFAD)
Keywords
Where Southside Housing Association is headquartered
LocationHeadquarters
- HQ city
- Glasgow
- HQ country
- United Kingdom
- HQ region
- Europe
Offices7 records
Markets served
Southside Housing Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D
Revenue model
- Social Housing Rent: Rental income from social housing tenants allocated based on housing need points system.
- Mid-Market Rent: Rental income from mid-market rent properties priced higher than social rent, for applicants with income between £15,000 and £42,000. Properties are carpeted with some white goods provided at additional charge.
- Property Factoring Services: Common repair and property management services to approximately 775 residential and commercial owners. No hidden costs - what owners pay is exactly what SHA pays for repairs and insurance. Management fee covers administrative costs including instructing contractors, cyclical repairs, and property visits.
- Bulk Uplift Services: Bulk uplift service for tenants (free) and Mid-Market Rent tenants/Factored Owners (charged: £30 for 0-5 items, £60 for 5-10 items, £90 for 11-15 items).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Social Housing - Points-based allocation |
| Subscription | Monthly | Mid-Market Rent - Income-based eligibility |
| Unit Pricing | Pay-as-you-go | Bulk Uplift - Tenant (Free) |
| Unit Pricing | Pay-as-you-go | Bulk Uplift - MMR/Factored Owners |
| Subscription | Quarterly | Factoring Services - Core Management |
| Subscription | Quarterly | Factoring Invoices |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels8 records
Southside Housing Association product offering
Product offeringCore offering
Southside Housing Association is a registered social landlord and charity providing affordable rental housing (social housing and mid-market rent) to households in the Southside of Glasgow. The organisation delivers property factoring services covering common repairs, buildings insurance, cyclical maintenance, and property management to approximately 775 residential and commercial owners. In addition to housing, SHA provides a comprehensive range of support services including welfare benefits and debt advice, energy advice, concierge and facilities management, medical adaptations, employment support, and community engagement programmes.
Product overview
Southside Housing Association provides social housing and property management services primarily in the Southside of Glasgow. The core offerings include social housing allocation through an online portal (Rubixx), factoring services for approximately 775 property owners, and a comprehensive customer portal and mobile app for 24/7 account access. Supporting services include welfare and debt advice, energy advice, employment partnership, concierge and facilities management, medical adaptations, community activities, and holiday programmes. The organization operates multiple community bases and partners with third-party providers for insurance (AXA), bulk uplifts (New Two), and employment support (Jobs & Business Glasgow).
Differentiator
Problem solved
Functional benefit
Products and services
- Social Housing
- Mid-Market Rent
- Property Factoring Services
- Repairs Service
- Money & Debt Advice Service
- Welfare Benefit Advice Service
- Southside Energy Advice
- Employment Support Partnership
- Concierge Service
- Mobile Facilities Team
- Medical Adaptations
- Bulk Uplift Service
- Domestic Abuse Support
Quantifiable outcome
- Concierge service to over 1200 customers in multi-storey and deck access properties
- +2 more outcomes
Companies that use Southside Housing Association
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Southside Housing Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature4 records
Southside Housing Association partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- New Two / Total Homes Co-operativecoreNew contractor for Bulk Uplift Service from Tuesday 11th November 2025. New Two is part of Total Homes Co-operative, a Glasgow-based social enterprise focused on creating local jobs and reducing waste through furniture reuse and recycling. Service maintains 10-day service level for tenants.
- Jobs & Business GlasgowcorePartnership to help Southside residents access training and employment opportunities. Employment Advisers (Manjola and Margaret) located in SHA offices in Cardonald and Pollokshields providing job search skills, CV writing, interview preparation, training opportunities, and in-work support. Partnership also provides access to childcare and travel assistance.
- Turf CommunitycorePartnership to deliver holiday programmes for children, young people, and families in Cardonald. Working with SHA and other local organisations to provide free activities, opportunities, and experiences throughout school holidays. Programme includes creative activities, play, music, nutritious food, and community connection opportunities. Approximately 200 community members participated.
- Trussell Trust Food BankscoreSHA is a referral partner for Trussell Trust food banks, providing emergency food assistance to tenants experiencing financial hardship or crisis.
- Pollokshields Mutual Aid Community Food PointminorLocal food support organisation that SHA works with to connect tenants to emergency food assistance.
- Cardonald Community Shop at Swinton PlaceminorIndependent food support provider that SHA works with to connect tenants to emergency food assistance.
- Glasgow LifeminorPartnership providing access to libraries, sports facilities, community programmes, learning opportunities, and wellbeing services across Glasgow.
- ScottishPowerminorFor customers with Radio Teleswitch (RTS) meters affected by the RTS shutdown, ScottishPower is the energy supplier that customers can contact directly for meter replacement. Email: [email protected]
- Glasgow YouthBankminorGlasgow YouthBank recruits young volunteers aged 12-18 from across the city to join decision-making groups. SHA promotes this opportunity which provides training, skills development, CV experience, and recognised qualifications for young people.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Southside Housing Association competitors and assessment
Company assessmentDirect peers
- Places for People: Major UK provider of affordable housing, home ownership, and property management services. Comparable as a multi-service registered provider with both rental and property management/factoring revenue streams.
- Home Group: Large UK housing association providing affordable rent, supported housing, and care services. Directly comparable in operating model — registered provider of social housing with diversified resident support services.
- Hyde Group: UK housing association operating social and affordable rent, shared ownership, and supported housing. Closely comparable in mission and structure as a not-for-profit RSL serving lower-income tenants.
- Hacking & Paterson: Established Scottish property factor providing factoring, block insurance, and property management services, primarily in the West of Scotland. Closely comparable to SHA's registered property factor (PF001051) operations.
- Wheatley Group: Scotland's largest housing and care group, parent of Glasgow Housing Association and several other RSLs. Directly comparable as a Scottish registered social landlord providing affordable housing, factoring, and community services at significantly larger scale.
- Sanctuary Housing Group: One of the UK's largest not-for-profit housing associations, providing social and affordable housing, care, and support services. Comparable to SHA as a mission-driven RSL operating a multi-stream housing and resident-support model.
- Ross & Liddell: Scottish property factor and estate manager providing factoring and property management services across Scotland. Directly comparable to SHA's in-house factoring business serving ~775 owners.
Regional players
- Bield Housing & Care: Scottish charity and housing provider focused on older people, delivering retirement and supported housing across Scotland. Comparable as a Scottish charitable housing provider with a community-support orientation.
- Dunedin Canmore: Scottish housing association operating primarily in Edinburgh and the Lothians. Comparable as a Scottish RSL with a similar social landlord / affordable housing / community focus, though serving a different regional market than SHA.
- Langstane Housing Association: Aberdeen-based Scottish housing association providing social and affordable housing. Comparable in structure as a small-to-medium Scottish RSL, though serving a different geographic region (North-East Scotland vs. Glasgow).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Southside Housing Association social profiles
Digital presenceSouthside Housing Association compliance and trust
Trust signalCompliance8 records
Southside Housing Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Southside Housing Association leadership team
Management profileNumber of profiles
Profiles2 records
Southside Housing Association subsidiaries and ownership
Company hierarchySubsidiaries1 record
Southside Housing Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Southside Housing Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Southside Housing Association
What does Southside Housing Association do?
Southside Housing Association is a registered social landlord and charity providing affordable rental housing (social housing and mid-market rent) to households in the Southside of Glasgow. The organisation delivers property factoring services covering common repairs, buildings insurance, cyclical maintenance, and property management to approximately 775 residential and commercial owners. In addition to housing, SHA provides a comprehensive range of support services including welfare benefits and debt advice, energy advice, concierge and facilities management, medical adaptations, employment support, and community engagement programmes.
Is Southside Housing Association a public or private company?
Southside Housing Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Southside Housing Association founded?
Southside Housing Association was founded in 1971. It employs 101 to 250 people.
Where is Southside Housing Association based?
Southside Housing Association is headquartered in Glasgow, United Kingdom, in the Europe region.
How does Southside Housing Association make money?
Four revenue lines are on record. Social Housing Rent is the primary driver. The others are mid-Market Rent, property Factoring Services and bulk Uplift Services.
Who are Southside Housing Association's main competitors?
Direct peers on record are Places for People, Home Group, Hyde Group, Hacking & Paterson, Wheatley Group, Sanctuary Housing Group and Ross & Liddell. Regional players are Bield Housing & Care, Dunedin Canmore and Langstane Housing Association.
Does Southside Housing Association have an API?
No public API is recorded for Southside Housing Association.
What industry is Southside Housing Association in?
Southside Housing Association's product category is Social Housing Services. Its primary akta.pro industry code is BPAGALAC, Affordable Housing & Community Development (Housing, Community Land Trusts), with a secondary code of BPAJAFAD, Affordable & Subsidized Housing Property Management (LIHTC, Section 8). Its NAICS code is 624229 and its SIC code is 6531.