What FuXion Biotech does

FuXion Biotech SAC is a Lima, Peru-based multinational nutraceutical company founded in 2006 that develops, manufactures, and distributes functional food supplements exclusively through a direct-selling model. Its product portfolio is organized around three core daily systems (Cleansing, Nutrition & Regeneration, Energy & Revitalization) and five enhancing lines (Immune Support, Weight Management, Anti-Age, Mental Stamina, Sport Performance), delivered primarily as powder sticks to be mixed with water. The company's underlying technology, marketed as "Nutraceutical Fusion," combines ancestral ingredient knowledge (Andean, Amazonian, and Asian) with modern cellular biology, supported by a proprietary liquid-to-powder conversion process that preserves 100% of functional properties without preservatives. Key formulations are protected by patents (Bio Protein+ con Colostrum, BioFerrin, Actinos, ProLibra) and supplemented by a licensed ingredient (Wellmune WGP from Biothera).

Revenue is generated almost entirely through independent distributors who purchase a Welcome Kit to obtain an Entrepreneur Code, then resell products personally and build downline organizations under a 13-15 method compensation plan that pays up to 43% on personal sales and up to 57% on downline volume. FuXion does not operate retail storefronts or direct e-commerce for consumers; instead, distributors use the company's Master Business Center and Offix virtual office to manage their businesses. The company is privately held by its founders (Álvaro Zúñiga Benavides as CEO, alongside the Michell family and co-founders) with no disclosed external institutional investors, and is governed by a four-person scientific committee drawn from Peruvian and Spanish universities.

FuXion operates from a Lima headquarters with regional offices in São Paulo (Brazil), Buenos Aires (Argentina), Bogotá (Colombia), Santiago (Chile), Mexico City, Panama City, Quito, San José, Guatemala City, Dallas, and Madrid, reaching an estimated 30+ countries. The company has historically concentrated in Latin America but in February 2025 executed a major European expansion launching dedicated country websites for 17 European markets.

Name

FuXion Biotech

Legal name

FuXion Biotech SAC

Website

https://fuxion.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

251–500 employees

Short description

FuXion Biotech is a Peru-based multinational founded in 2006 that develops and distributes patented nutraceutical functional beverages exclusively through a global direct-selling network of independent distributors, serving health-conscious consumers across 30+ countries in Latin America, North America, and Europe.

Ownership category

akta.pro rank

Product category

Nutraceutical Supplements

NAICS

Medicinal and Botanical Manufacturing (325411), Food Manufacturing (311), Flavoring Syrup and Concentrate Manufacturing (31193)

SIC

Medicinal Chemicals & Botanical Products (2833), Food And Kindred Products (2000)

akta.pro primary industry

Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI)

akta.pro secondary industries

Probiotics & Digestive Health Supplements (CRADAGAF), Herbal & Botanical Supplements (CRADAGAD), Sports & Performance Nutrition Foods Manufacturing (Protein Foods, Energy Gels/Bars) (AFAKAJAE), Bio-based Pharmaceuticals, Nutraceuticals & Specialty Bioactives (EUAAAIAK)

Keywords

• Nutraceutical supplements
• Functional beverages
• Direct selling network
• Protein powder supplements
• Cellular nutrition products

Headquarters

HQ city

Lima

HQ country

Peru

HQ region

Latin America

Offices12 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Direct Sales of Nutraceutical Products: FuXion generates revenue through direct selling of functional beverages in powder/stick format. Products are sold exclusively through independent distributors who purchase products and resell to end consumers. The company operates on a franchise/master business center model where distributors build organizations and earn commissions on personal sales and team sales.
2. Distributor Business Opportunity: Revenue generated from Welcome Kit purchases by new distributors joining the business opportunity. Distributors can earn up to 43% on personal sales and up to 57% from downline organization efforts through a multi-level compensation plan with 13-15 different earning methods.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

FuXion Biotech develops, manufactures, and distributes functional nutraceutical food supplements in powder/stick format, combining ancestral cultural knowledge from Andean, Amazonian, and Asian traditions with modern biotechnology. The company uses a proprietary liquid-to-powder conversion technology that preserves 100% of functional properties without preservatives, offering products across cleansing, nutrition, energy, immune support, weight management, anti-aging, and sports performance categories sold exclusively through an independent direct-selling distributor network.

Product overview

FuXion Biotech offers a comprehensive nutraceutical food product portfolio distributed through direct selling. The core system consists of three product lines (Cleansing, Nutrition & Regeneration, Energy & Revitalization) that users take daily, complemented by five enhancing product lines (Immune Support, Weight Management, Anti-Age, Mental Stamina, Sport Performance) targeted to specific health needs. Products are delivered as powder mixes in practical sticks or sachets ready to be mixed with water, based on the proprietary 'Nutraceutical Fusion' concept combining ancestral cultural knowledge (Andean, Amazonian, and Asian) with advanced scientific advancements in cellular biology and human nutrition. Key proprietary patented ingredients include BIO PROTEIN+ CON COLOSTRUM®, BioFerrin®, Wellmune WGP®, Actinos®, and ProLibra®.

Differentiator

Problem solved

Functional benefit

Products and services

• FUXION PROTEIN ACTIVE FIT Plant-based active protein shake that helps lose weight and inches while toning muscles faster, with high biological value, Green Coffee Extract, L-Carnitine and Vitamin B Complex. For weight management consumers seeking muscle toning during fat loss.
• FUXION THERMO T3 Powerful blend of three teas (red, black, and green) with L-Carnitine and Malabar Tamarind that boosts thermogenic effect to help burn fat more efficiently. For consumers seeking thermogenic fat-burning support.
• FUXION NOCARB-T Weight management supplement with Yucca fiber, Yacon fiber, Chicory fiber, Acacia Fiber, Apple Pectin, Cinnamon Bark and Chromium to control carbohydrate absorption and metabolism. For consumers managing carbohydrate intake.
• FUXION CAFE & CAFE FIT Roasted gourmet coffee with green coffee extract containing chlorogenic acids that help control appetite and reduce waistline with antioxidant components. For weight-conscious coffee consumers.
• FUXION BIOPRO+ FIT Delicious protein shake with Bioprotein Colostrum and Prolibra for muscle nutrition at the cellular level, promoting proper muscle toning with proteins that reduce appetite. For weight management and muscle toning.
• FUXION 10/14 PACK 14-day program to manage weight and inches developed by Fuxion's nutritionist team, complemented with Fuxion products to change eating habits and promote gradual weight reduction. Structured weight management program.
• FUXION GANOMAS CAPPUCCINO Delicious cappuccino coffee drink made with Ganoderma Lucidum extract (reishi mushroom) known for antioxidant power that may help improve overall health. For immune-conscious consumers seeking antioxidant support.
• FUXION VERA+ Improved herbal combination that strengthens, awakens and modulates the immune system with ingredients including Aloe Vera extract, Olive leaf extract (Olivactive), N-Acetylcysteine, Betaglucan (Wellmune WGP) and Vitamin C from Amalaki. For immune system strengthening.
• FUXION PASSION Invigorating amino-acid blend drink with guarana flavor that helps increase energy and vigor thanks to L-arginine, Royal jelly, vitamins and zinc. For anti-aging and energy support.
• FUXION BEAUTY-IN Delicious guava beverage with nutrients for skin that work from the inside out, based on bioactive collagen peptides, CoQ10, Vitamin C, and Biotin. For skin health and beauty-from-within.
• FUXION GOLDEN FLX Functional drink inspired by traditional 'Golden Milk' turmeric and spice punch with Organic turmeric extract, Ginger, Cardamom, coconut milk and pepper extract to improve joint mobility and flexibility. For joint health consumers.
• FUXION PROBAL Special formula tea for menopause, menarche or andropause with herbal ingredients, antioxidants, amino acids, vitamins, soy extract, lutein and annatto. For hormonal balance consumers.
• FUXION YOUTH ELIXIR Anti-aging drink combining ancestral knowledge with amino acids such as L-arginine, L-glutamine, and L-ornithine believed to nourish the pituitary gland to naturally increase growth hormone production. For longevity-focused consumers.
• FUXION PROTEIN ACTIVE SPORT Unique vegetable protein with sprouted quinoa grains, sprouted rice protein, algae protein and pea protein, Branched-Chain Amino Acids, DHA+ARA, vitamins, minerals and vegetal enzymes for muscle building. For athletes and sports performance.
• FUXION PRE SPORT Isotonic, rehydrating, and natural energizing drink that prepares the body for intense sport activity and improves performance during exercise. For pre-workout preparation.
• FUXION POST SPORT Nutritious drink based on amino acids, coconut water and antioxidants that helps the body recover after exercise with branch-chained amino acids (BCAAs) that promote muscle fiber recovery. For post-workout recovery.
• FUXION XTRA MILE Energy drink based on Palatinose from beet (low glycemic carbohydrate) providing balanced and sustained energy with Amazonian coconut water and 6 minerals. For endurance and sustained energy during activity.
• FUXION FLORA LIV Passion fruit beverage with more than 10 billion probiotic bacteria delivered live to the gut to promote digestive health and activate body's natural defenses from intestinal flora. For digestive health support.
• FUXION PRUNEX 1 Plum flavored tea with prune extract, psyllium, linseed mucilage, star anise and kelp for cleansing the digestive system and relieving constipation healthily. For digestive cleansing.
• FUXION ALPHA BALANCE Healthy drink based on green vegetables with beneficial chlorophyll that promotes pH balance in the body by cleaning and detoxifying. For pH balance and detoxification.
• FUXION BERRY BALANCE Delicious drink based on a mix of berry extracts with beneficial proanthocyanidins, made with pineapple infusion and probiotic cultures that help preserve healthy urinary tract. For urinary tract health.
• FUXION LIQUID FIBER Dietetic and prebiotic fiber supplement with inulin chicory, vitamins and zinc that nourishes intestinal flora to help maintain regular digestion. For digestive regularity.
• FUXION REXET Effervescent soft drink with ingredients that help reactivate the body while promoting detox function and proper liver functioning. For detoxification and liver support.
• FUXION PROTEIN ACTIVE Active protein supplement designed to complement daily diet and help achieve optimal health by providing essential amino acids necessary for the body's regenerative system. Core nutrition and regeneration product for daily use.
• FUXION VITA XTRA T+ Unique antioxidant, multivitamin and multimineral drink providing powerful nutritional source for physical energy and vitality with long-lasting energy boost and reduced cellular oxidation. For energy and revitalization support.
• FUXION NUTRADAY Natural strawberry flavored soft drink with micronutrients, Moringa extract (natural source of iron 25x more concentrated than spinach) and calcium (17x more concentrated than milk) for family nutrition. For daily family nutrition.
• Independent Distributor Business Opportunity (Welcome Kit) One-time Welcome Kit purchase providing an Entrepreneur Code to start an independent FuXion distribution business. Distributors earn up to 43% on personal sales and up to 57% on downline organization efforts through 13-15 different compensation methods, supported by Master Business Center and Offix virtual office tools.
• SER FuXion (Expansion and Results System) Workshops Personal development service combining ancestral knowledge with advanced neuroscience for personal transformation, offered as in-class and online workshops. Designed to support the holistic growth philosophy of the FuXion opportunity.

Quantifiable outcome

• Wellmune WGP reduces incidence of respiratory infections and their symptoms
• +3 more outcomes

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Mannatech: MLM supplements company emphasizing glyconutrient/botanical science and patented ingredient formulations — comparable ingredient-credibility narrative and distributor model.
• Isagenix: MLM nutrition company selling meal-replacement shakes, weight-management systems and nutritional supplements through independent distributors — analogous product format and category mix.
• Herbalife: Global MLM nutrition company selling meal-replacement shakes, protein powders, weight-management and wellness supplements through independent distributors — the closest business-model and product analog to FuXion at much larger scale.
• Forever Living Products: MLM company built on aloe vera and bee-derived nutritional drinks and supplements; comparable functional-beverage-in-stick-format model and Latin American distributor footprint.
• Jeunesse Global: MLM company focused on anti-aging, wellness and nutritional supplements distributed via independent distributors — overlaps with FuXion's anti-age, energy and cellular-health positioning.
• Nu Skin Enterprises: Direct-selling company with a sizable nutrition/supplement line (ageLoc, LifePak, Pharmanex) distributed through independent sales representatives across the Americas, Europe and Asia — directly comparable GTM motion.
• USANA Health Sciences: MLM manufacturer of vitamins, supplements and functional nutrition products sold through a distributor network, with global reach and a science-led brand positioning similar to FuXion's Nutraceutical Fusion pitch.
• Omnilife: Latin-American-founded MLM company selling plant-based nutritional shakes, herbal teas and supplements through independent distributors — closest regional and cultural analog to FuXion's LatAm base.

Broad incumbents

• Amway: Largest global MLM with a Nutrilite nutrition/supplement brand; comparable direct-selling distribution, broader portfolio but overlapping product categories (vitamins, sports, weight management).
• Nature's Sunshine Products: Established herbal and nutritional supplement manufacturer using a hybrid direct-selling and distributor model with a deep Latin American presence — comparable ingredient portfolio and channel mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/fuxionoficial
• Facebookfacebook.com/fuxion
• LinkedInlinkedin.com/company/fuxion-oficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FuXion Biotech