Residential Plaza Blue Lagoon

Name

Residential Plaza Blue Lagoon

Legal name

Residential Plaza Blue Lagoon

Website

https://residentialplaza.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Assisted Living and Memory Care Services

NAICS

Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Other Residential Care Facilities (623990)

SIC

Services-Nursing & Personal Care Facilities (8050)

akta.pro primary industry

Large Campus / Multi-Building Assisted Living Communities (HLADABAG)

akta.pro secondary industries

Assisted Living with Memory Care (Mixed Campus) (HLADABAB), Affordable / Low-Income Assisted Living (Medicaid Waiver Focused) (HLADABAE)

Keywords

• Assisted living services
• Memory care programs
• Senior residential care
• Respite care services
• Affordable senior housing

Headquarters

HQ city

Miami

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Assisted Living Residential Services: Monthly residential fees covering housing, personal care services, amenities, wellness programs, and meals for residents in assisted living, memory care, and short-term stay programs. Operates under both private pay and government-assisted programs.
2. Rental Assistance Program: Rental assistance program ensuring that low-income seniors can access affordable housing and services, supported by government subsidies and the organization's nonprofit status.
3. Donations and Fundraising: Tax-deductible donations through Assistance to the Elderly, Inc., a 501(c)(3) nonprofit organization. Major annual fundraiser is Cuban Night event. Capital improvement campaigns (e.g., $100,000 first-floor rehabilitation campaign, $1,575,000 total first-floor rehabilitation project).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Residential Plaza Blue Lagoon operates a 350-bed licensed assisted living facility in Miami, Florida providing long-term housing, personal care, meals, and wellness programs to low-income older adults. The community offers three integrated service lines: Assisted Living (Vida Asistida), a Memory Care Program based on the Montessori Program for Aging and Dementia, and Short-term/Respite Care for families needing temporary placement support.

Product overview

Residential Plaza Blue Lagoon operates as a senior living community offering three integrated service lines: Assisted Living Services (Vida Asistida) as the primary housing with personal care, Memory Care Program providing specialized 24-hour care based on Montessori principles for dementia patients, and Short-term Care offering temporary respite services. With 350 licensed beds, it is one of the largest assisted living communities in Florida, serving low-income older adults in Miami-Dade for over 35 years.

Differentiator

Problem solved

Functional benefit

Products and services

• Assisted Living Services (Vida Asistida) Long-term residential care providing housing, personal care services, amenities, and wellness programs to seniors, emphasizing social engagement and independence with a person-centered care approach.
• Memory Care Program (Programa de Cuidado de Memoria) 24-hour accessible medical care based on the Montessori Program for Aging and Dementia in a homelike environment for adults with Alzheimer's disease and related dementias.
• Short-term Care (Cuidado a Corto Plazo) Temporary residential support for caregivers on vacation, business trips, needing a brief break, or when a loved one needs additional help after a hospital visit or during an illness.

Quantifiable outcome

• 350 licensed beds serving the South Florida market
• +1 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• West Coast UniversitycoreStrategic or Co-development PartnerExternship program partnership where West Coast University clinical education students gain hands-on patient care experience in a long-term care setting. Students serve community members of Residential Plaza and grow professionally while giving back to the community. The partnership supports interdisciplinary patient care services.
• Keiser University – MiamicoreStrategic or Co-development PartnerExternship partnership where Keiser University Miami nursing students serve the Residential Plaza community. Led by Berkys Garcia, DNP, MSN-ED, RN, Director of Nursing Program. The experience enhances students' professional outcomes while making a difference in the community.
• Miami Dade College – Benjamin Leon School of NursingcoreStrategic or Co-development PartnerRN-BSN program community practicum site where Miami Dade College nursing students translate theoretical concepts to practical health and illness experiences with diverse, often vulnerable populations at Residential Plaza. Led by Elisa Rodriguez, DNP, ARNP-BC. The partnership provides optimal educational experience for nursing students.
• University of Miami Center on AgingcoreStrategic or Co-development PartnerResearch partnership conducting a 12-month study aimed at improving quality of life of older adults at Residential Plaza, with a clinical objective benefiting residents through diverse and innovative approaches.
• Florida International University (FIU)coreStrategic or Co-development PartnerMulti-department research partnership with FIU's Departments of Physical Therapy, Dietetics and Nutrition, Nursing, and Medicine. Conducting a 9-month research study on improving quality of life for older adults with type 2 diabetes through diet and exercise interventions, with student involvement in measuring improvements. Led by Joan A. Vaccaro, Ph.D., Adjunct Professor, Department of Dietetics and Nutrition.
• Assistance to the Elderly, Inc.coreStrategic or Co-development PartnerParent 501(c)(3) nonprofit organization. Assistance to the Elderly, Inc. is the governing nonprofit behind Residential Plaza at Blue Lagoon, enabling the organization to offer affordable housing and services, accept tax-deductible donations, and participate in government-assisted programs. The nonprofit manages fundraising campaigns including the Cuban Night annual event and the First Floor Rehabilitation Campaign.
• City of Miami – District 1 (Miguel Angel Gabela)minorGTM or Marketing PartnerSupportive community partner at the municipal level, featured on the Residential Plaza website as a community supporter.
• Florida Community Care (FCC)minorChannel Partner/ Reseller/ DistributorManaged care plan partner featured on the Residential Plaza website. Florida Community Care provides health plan services that may cover residential care for eligible seniors.
• Florida Complete CareminorChannel Partner/ Reseller/ DistributorManaged care plan partner featured on the Residential Plaza website. Florida Complete Care provides health coverage that may include assisted living services for eligible residents.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Brookdale Senior Living: Largest senior living operator in the United States, operating assisted living, memory care, and independent living communities nationwide. Comparable in providing multi-modality senior care, though for-profit and at far greater scale and geographic diversity than Residential Plaza.
• Atria Senior Living: Major U.S. operator of assisted living and memory care communities, with strong emphasis on person-centered care programming. Directly comparable service model (assisted living + memory care) though for-profit and serving a higher-income resident mix.
• Encompass Health: Large national operator of inpatient rehabilitation hospitals and home health services with significant Florida presence. Comparable as a referral source and care continuum partner for post-acute discharges, though not a direct assisted living competitor.

Others

• Sunrise Senior Living:
• Florida Community Care (FCC): Florida managed care plan partner featured on Residential Plaza's website as a payer partner for eligible seniors. Comparable as a downstream channel/payer that directs Medicaid-eligible residents into the facility.

Direct peers

• Five Star Senior Living: Operates assisted living, memory care, and skilled nursing communities across the U.S. Closely comparable in service mix (assisted living, memory care, short-term stay) and resident population, though for-profit and not regionally concentrated in Miami.

Regional players

• East Ridge at Cutler Bay: Large nonprofit senior living community in Cutler Bay (south of Miami) offering independent living, assisted living, memory care, and skilled nursing on a single campus. Directly comparable as a Miami-Dade nonprofit CCRC-style senior living peer, though with broader care levels.
• The Palace at Coral Gables: Luxury senior living community in Coral Gables offering independent living, assisted living, memory care, and skilled nursing. Comparable geographically in the Miami market and across the same care continuum, though positioned at the opposite end of the price spectrum (luxury private-pay).
• Miami Jewish Health Systems: Miami-based nonprofit provider of senior living, assisted living, memory care, skilled nursing, and rehabilitation services. Closely comparable as a Miami nonprofit senior care peer, though with a broader clinical footprint and academic medical affiliations.
• St. Anne's Nursing Center: Not-for-profit skilled nursing and assisted living provider in Miami-Dade. Comparable as a Miami-area nonprofit serving an underserved senior population, though with greater emphasis on skilled nursing than Residential Plaza's assisted living focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Residential Plaza Blue Lagoon