What PDF Generator API does

PDF Generator API is a B2B SaaS document automation platform operated by Actual Reports OÜ, a privately held Estonian limited company (registration 12318670) headquartered in Tallinn with a secondary office in Brno, Czechia. The product provides a REST API and browser-based WYSIWYG editor that allow developers and non-technical users to design PDF templates once and merge them with structured JSON data to generate documents at scale. A supporting module set extends the core into online data collection (Web Forms), embeddable review and multi-party signing (Document Viewer), HTML-to-PDF conversion, programmatic fillable-PDF form population, watermarking, QR/barcode generation, PDF/UA accessibility tagging, EN 16931 / Factur-X / ZUGFeRD / Peppol e-invoicing, and cloud document storage with audit logs. SDKs are published for PHP, Java, Ruby, JavaScript, and Python, with documented integrations into Make, Airtable, Xano, Backendless, Bubble, Wix, Quickwork, and Workload, plus dedicated Enterprise deployments in the US and EU.

The business model is a tiered annual subscription priced in EUR (ranging from €80/year at Creator to €6,208/year at Enterprise, with a 17% annual prepay discount) tied to monthly document-generation credits and request-per-minute limits, complemented by a 25% recurring partner referral commission and a 14-day free trial with a 1,000-merge sandbox. Customer concentration spans a vertical mix of ecommerce, banking, healthcare, logistics, legal, real estate, procurement, HR, sales, and insurance, with named enterprise users including Bigbank (dedicated EEA deployment), Fleet Complete, Veeqo, and OrderEase. The company reports 100% uptime over the trailing 90 days against a 99.9% SLA, holds ISO/IEC 27001:2022, HIPAA, and GDPR/EU-US Data Privacy Framework compliance, and appears to operate as a bootstrapped, founder-led business (Tanel Tähepõld, Founder) with no disclosed institutional funding or parent company.

Name

PDF Generator API

Legal name

Actual Reports OÜ

Website

https://pdfgeneratorapi.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

PDF Generator API is a B2B SaaS platform offering an API and WYSIWYG editor that automate PDF generation, e-signing, and workflow from templates and structured data, serving developers and enterprises across ecommerce, banking, healthcare, and logistics.

Ownership category

akta.pro rank

Product category

Document Automation Software

NAICS

Software Publishers (5132), Software Publishers (513210), Document Preparation Services (56141)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

POD Platform Software & Workflow Automation (Order Routing, Prepress, MIS) (MPAJANAL)

akta.pro secondary industry

Digital Reading Content & eBooks (Leveled Readers, Libraries) (EDAFACAH)

Keywords

• Document generation API
• PDF automation software
• WYSIWYG template editor
• Electronic invoice generation
• Document signing workflow

Headquarters

HQ city

Tallinn

HQ country

Estonia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations, Others

Revenue model

1. Subscription - API Usage Credits: Annual subscription-based pricing with tiered plans based on monthly credit allocation. Credits are consumed based on document generation usage (1-5 pages = 1 credit, 6-10 pages = 2 credits, etc.). Plans range from 50 credits/month to 250,000 credits/month with corresponding feature access.
2. Subscription - Credit Packages: Credits purchased annually determine document generation volume. Higher tier plans unlock advanced features like Advanced Template Management, Embedded Template Editor, and Accessibility API. Enterprise tier includes 240 requests per minute rate limiting.
3. Partner Referral Commission: 25% revenue share commission paid to partners for referring paying customers. Ongoing commission for as long as referred customer maintains a paid plan.

Pricing tiers

Go-to-market motion3 records

Distribution channels7 records

Marketing channels7 records

Core offering

PDF Generator API is a REST-based document automation platform that enables businesses to programmatically generate, fill, sign, and convert PDF documents. It combines a developer-facing API with a WYSIWYG template editor, no-code web forms for data collection, and an embeddable document viewer for review and e-signature, serving use cases such as invoices, packing slips, contracts, and compliance documents.

Product overview

PDF Generator API is a B2B document generation platform that provides a unified API and toolkit for automating PDF document creation. The core offering consists of the Document Generation API and WYSIWYG Document Editor, which together enable developers to merge templates with structured JSON data to produce professional PDFs. Supporting modules include Web Forms for no-code data collection, Document Viewer for embeddable review and signing workflows, HTML to PDF API for web content conversion, Fill PDF Form API for populating existing fillable forms, Watermark API for document protection, QR Code Generation API for scannable code embedding, PDF Accessibility API for PDF/UA compliance, E-Invoice API for European electronic invoicing standards (Factur-X, ZUGFeRD, Peppol), and Document Storage with versioning and audit trails. The platform also offers dedicated Enterprise and On-Premises deployment options for organizations with strict data residency or regulatory requirements.

Differentiator

Problem solved

Functional benefit

Products and services

• Document Generation API The primary REST API for generating PDF documents by merging dynamic data with templates. Supports synchronous and asynchronous generation, multiple output formats (PDF, ZIP, URL, inline), Bearer token authentication, and serves as the core engine for automating high-volume document creation including invoices, packing slips, contracts, and labels.
• WYSIWYG Document Editor A browser-based visual template editor that enables non-developers to design professional PDF templates without code. Features drag-and-drop component placement, instant preview, content blocks and tables for dynamic data, barcode and QR code embedding, reusable templates, and an embedded editor option for white-labeling within third-party applications.
• Web Forms An intuitive online form builder for collecting data and automating document generation. Includes a no-code form builder, versatile data fields (text, numbers, dates, selections, file uploads), automatic document population from form submissions, embedded form builder for white-labeling, drag-and-drop field reordering, and callback URL integration for sending collected data and generated documents to external services.
• Document Viewer An embeddable document viewer for reviewing, signing, and managing PDF documents. Features include a step-by-step review wizard, visual signature capture (draw-to-sign), audit logs for compliance, document versioning and activity tracking, and multi-party signature field assignment. Accessible via output=viewer option in the API or embedded within applications.
• HTML to PDF API An API endpoint for converting HTML content and web pages into PDF documents. Supports URL-to-PDF conversion and direct HTML-to-PDF conversion with external font and stylesheet support.
• Fill PDF Form API An API endpoint for programmatically filling existing fillable PDF forms with data. Includes form field extraction capabilities that automatically detect fields from imported editable PDFs.
• Watermark API An API endpoint for adding text and image-based watermarks to existing PDF documents or documents generated via the API. Supports watermark text color, size, opacity, rotation, and page position customization.
• QR Code Generation API An API endpoint for generating QR codes as part of the Assets API. Supports logo embedding in QR code centers and color customization for branding purposes.
• PDF Accessibility API An API for generating accessible PDF documents compliant with PDF/UA standards. Features include enhanced tagged PDF logic with improved structural hierarchy and reading order, Table of Contents and bookmark-based navigation generation, and automatic accessibility tagging support.
• E-Invoice API An API for generating electronic invoices compliant with European standards. Supports Factur-X and ZUGFeRD hybrid invoice formats (France and Germany), Peppol BIS Billing for EN 16931 compliance, and conversion of JSON invoice definitions into XML files.
• Enterprise and On-Premises Deployment Dedicated deployment options for enterprise customers requiring data residency compliance. Includes dedicated cloud deployments in specific geographic regions (US, EU) and on-premises installation options. Supports compliance with requirements such as data processing restricted to the European Economic Area.

Quantifiable outcome

• Saves approximately 6 hours of support time per customer onboarding
• +2 more outcomes

Named customers4 records

Segments10 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability5 records

Feature13 records

Partnerships

Four partnerships are on record, tiered core.

• Make (formerly Integromat)coreTechnology or IntegrationIntegration partnership allowing users to automate PDF generation workflows through Make's visual automation platform. PDF Generator API provides document generation endpoints accessible within Make's workflow builder.
• AirtablecoreTechnology or IntegrationIntegration with Airtable's database platform enabling users to generate documents from Airtable data using PDF Generator API templates.
• XanocoreTechnology or IntegrationIntegration with Xano's no-code backend platform allowing users to incorporate PDF generation into their no-code applications.
• PDF AssociationcoreStrategic or Co-development PartnerActive member of PDF Association working alongside industry leaders to uphold PDF standards, ensure seamless document automation, and champion innovation in the document technology space.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• DocuSign: DocuSign is the dominant e-signature and agreement cloud platform with PDF/document generation features (e.g., Click, Gen for Salesforce). It is a broad incumbent that overlaps with PDF Generator API's signing and generation modules from a much larger portfolio.
• Dropbox Sign (HelloSign): Dropbox Sign (formerly HelloSign) provides e-signature and document workflow APIs inside the Dropbox ecosystem. It overlaps with PDF Generator API's Document Viewer/signing modules with significantly larger distribution.
• PandaDoc: PandaDoc provides document creation, e-signature, and workflow automation with a template editor aimed at sales and operations teams. It competes with PDF Generator API on template-driven document generation plus signing, with broader go-to-market.
• Formstack: Formstack offers forms, document generation, and e-signature as a unified workflow platform. It competes with PDF Generator API's combined forms + generation + signing stack, with broader marketing and sales investment.
• Adobe Document Services: Adobe Document Services offers PDF generation, conversion, and e-sign APIs (PDF Services API, Adobe Sign) as part of Adobe's broader document cloud. It is a broad incumbent competitor with deeper enterprise reach and brand.

Direct peers

• APITemplate: APITemplate is a PDF and image generation API built on HTML/template rendering. It overlaps directly with PDF Generator API's HTML-to-PDF and template-based generation capabilities for developer use cases.
• Anvil: Anvil offers a developer-focused PDF generation and e-signature API with embeddable document workflows. It is a direct functional competitor to PDF Generator API, targeting developers integrating document automation into SaaS applications.
• DocSpring: DocSpring provides a REST API for PDF generation from templates, including PDF form filling and signature workflows. It targets the same developer audience with a similar template-and-data merge model as PDF Generator API.
• Carbone: Carbone is a template-based document generation engine (often self-hosted) producing PDF, DOCX, and XLSX outputs from JSON data. It competes on the same template-and-data merge pattern with strong developer appeal.
• CraftMyPDF: CraftMyPDF offers a drag-and-drop template editor backed by a PDF generation API. It mirrors PDF Generator API's WYSIWYG editor plus API approach for no-code and low-code builders.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/actual-reports/jobs
• Xx.com/PDFGeneratorAPI
• Facebookfacebook.com/pdfgeneratorapi

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PDF Generator API