What Celeiro does

Celeiro is a privately held Brazilian agtech-fintech company founded in 2023 and headquartered in São Paulo. The company builds an online platform that applies Artificial Intelligence to credit risk analysis for agribusiness borrowers, targeting the historically underserved rural credit segment in Brazil where underwriting data is fragmented and traditional scoring models perform poorly.

The company's product is positioned as an AI-driven credit risk assessment tool for agribusiness, implying an underwriting workflow that likely consumes borrower, farm, and crop-cycle inputs to produce risk outputs for lenders, cooperatives, input retailers, or traders. The technical architecture, underlying models (proprietary vs. third-party), and data assets are not disclosed in the available input; the company's own website did not render substantive content at the time of data collection, so product depth cannot be independently verified.

Celeiro is an early-stage company with 11-50 employees and a single funding round closed in April 2025 with Anjos do Brasil as lead investor; round size is undisclosed. No revenue figures, pricing model, named customers, partnerships, or management team information are publicly available. As a result, the business model mechanics — how the platform charges (per assessment, SaaS, success fee), who the buyer is (lender vs. borrower), and the go-to-market motion — remain unspecified and represent the primary diligence gaps for any investor evaluation.

Name

Celeiro

Website

https://celeiro.agr.br

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

Celeiro is a São Paulo-based agtech founded in 2023 that offers an AI-powered online platform for credit risk analysis targeting agribusiness borrowers and lenders in Brazil.

Ownership category

akta.pro rank

Product category

Agribusiness Credit Risk Analytics

NAICS

Software Publishers (513210), Credit Bureaus (561450), Activities Related to Credit Intermediation (5223)

SIC

Finance Services (6199), Services-Consumer Credit Reporting, Collection Agencies (7320)

akta.pro primary industry

Alternative Data & Credit Scoring (Cashflow, Telco, Utility, Open Banking) (FSAGAHAC)

Keywords

• Agribusiness credit risk
• Agricultural lending analytics
• AI credit scoring
• Farm credit assessment
• Agro fintech platform

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Core offering

Celeiro operates an online platform that applies Artificial Intelligence to perform credit risk analysis specifically for the agribusiness sector. The platform is designed to help agricultural lenders and agribusiness counterparties evaluate the creditworthiness of farmers and rural borrowers, supporting more efficient credit decisions in agricultural value chains.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Credit Risk Analysis Platform

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights3 records

Direct peers

• Agrotools: Brazilian agtech focused on rural data intelligence, credit risk analysis, and ESG/traceability analytics for agribusiness — overlaps directly with Celeiro's credit-risk-analysis core offering.
• Traive: Brazilian AI-driven credit and financing platform for agribusiness that connects producers to lenders using alternative data and machine-learning scoring — closely aligned in product, customer, and geography to Celeiro.
• aTarbor: Brazilian agribusiness marketplace that connects producers to credit and input financing via digital workflows — comparable target vertical and risk-decisioning use case.

Broad incumbents

• Serasa Experian: Brazil's dominant credit bureau and consumer/business information provider, with broad agri and small-business credit products — sets the incumbent standard Celeiro must differentiate against.
• Stone Co. Brazilian fintech with SMB-focused credit and banking products, including agribusiness exposure — competes for the credit-decisioning wallet of Brazilian SMB and rural businesses.
• Boa Vista SCPC: Major Brazilian credit bureau offering consumer and business credit data, scoring, and risk analytics — competes for the same lender relationships across credit-related workflows.
• Creditas: Large Brazilian digital credit fintech using alternative data and asset-backed underwriting — comparable alternative-data credit-decisioning philosophy, though focused on consumer/home-equity/auto rather than agribusiness.

Emerging players

• Solinftec: Brazilian agtech offering digital operations, SaaS, and increasingly data/credit-adjacent services to agribusiness — adjacent data-rich agribusiness SaaS footprint with potential overlap on credit-relevant farm data.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights4 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Celeiro