Ultrapak
Ultrapak is a Melbourne-based Australian packaging manufacturer and exclusive ANZ distributor of AptarGroup dispensing technologies, providing thermoform packaging, contract packing, and warehousing to FMCG, beauty, food and beverage, and pharmaceutical brands across Australia and New Zealand.
- Company typePrivate
- Founded-
- HeadquartersBraeside, Australia
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Ultrapak does
Ultrapak (legal entity Ultra Pak (Australia) Pty Ltd) is a privately held Australian packaging manufacturer and contract packing provider operating from a single integrated facility in Dandenong South, Melbourne. The business runs on two complementary pillars: (1) locally manufactured packaging — thermoform trays, clamshells, and retail blister packs produced from APET, HIPS, HDPE, PETG, CPET, and PP, plus in-house contract packing (kitting, bundling, labelling, shrink wrapping, POS display assembly, batch coding, dosing, and rework/relabelling) supported by integrated warehousing and distribution; and (2) distribution of third-party technologies — exclusive Australia and New Zealand rights to AptarGroup's full dispensing portfolio (160+ products across 9 technology platforms including pumps, airless systems, closures, aerosol valves, applicators, and CSP Technologies' 3-Phase Activ-Polymer™ active packaging), complemented by Indorama Ventures-sourced PET preforms for beverage applications.
The company sells on a quote-based model tailored to volume, material, and service scope, with no publicly disclosed pricing tiers. Its go-to-market is consultative, enterprise-grade field sales targeting FMCG, beauty, home care, food and beverage, pharmaceutical, and nutraceutical brands across ANZ. Revenue is generated through three streams: hardware sales of packaging components, fee-for-service contract packing (priced per unit or per campaign), and managed warehousing and distribution services. The facility is independently audited to ISO 9001:2015, FSSC 22000, and HACCP standards, enabling access to regulated food and pharmaceutical customers.
Strategic differentiation rests on end-to-end vertical integration within a single facility — eliminating supplier fragmentation risk for customers — combined with territorial exclusivity over Aptar's global dispensing innovation pipeline. Recent activity (2025) reflects active portfolio expansion into sustainability-certified mono-material dispensing (SimpliCycle™, Future Lotion Pump, Future Disc Top) and active material science for probiotic and food protection applications, positioning Ultrapak to capture share from customers navigating tightening ANZ plastics regulation and ESG mandates. Named customers include Bondi Sands, Nude by Nature, and Evil Ray; financials, headcount, and ownership details are not publicly disclosed.
Ultrapak firmographics
Firmographics- Name
- Ultrapak
- Legal name
- Ultra Pak (Australia) Pty Ltd
- Website
- https://ultrapak.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Ultrapak is a Melbourne-based Australian packaging manufacturer and exclusive ANZ distributor of AptarGroup dispensing technologies, providing thermoform packaging, contract packing, and warehousing to FMCG, beauty, food and beverage, and pharmaceutical brands across Australia and New Zealand.
- Ownership category
- akta.pro rank
Ultrapak industry classification
Industry- Product category
- Packaging Solutions and Contract Packing
- NAICS
- Packaging and Labeling Services (56191)
- SIC
- Beverages (2080), Wholesale-Professional & Commercial Equipment & Supplies (5040)
- akta.pro primary industry
- Thermoformed Packaging (Food, Beverage & Consumer Goods) (IMANAHAA)
- akta.pro secondary industries
- Foodservice/To-Go Packaging (Cups, Clamshells, Cutlery) (IMALAHAM), Primary Packaging (Form-Fill-Seal, Blister, Sachet/Stick Pack, Bottling) (TLAIAGAA), Dairy & Refrigerated Foods Packaging (IMALAHAG)
Keywords
Where Ultrapak is headquartered
LocationHeadquarters
- HQ city
- Braeside
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Ultrapak business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Packaging Materials Sales: Sale of manufactured and distributed packaging components including thermoform trays, clamshells, blister packaging, dispensing pumps, closures, PET preforms, and active material packaging. Revenue is generated through unit pricing per component, with custom tooling and volume commitments driving margin. Products are sold directly to FMCG brands, beauty companies, food manufacturers, and pharmaceutical firms.
- Contract Packing Services: Fee-for-service contract packing including blister packaging assembly, kitting and bundling, labelling, shrink wrapping, POS display assembly, batch/expiry coding, dosing, and rework/relabelling. Revenue is project-based, typically priced per unit or per campaign run. Services support promotional campaigns, seasonal launches, and retail-ready preparation.
- Warehousing and Distribution: Secure storage of customer packaging stock or finished goods, with inventory management, batch tracking, and order fulfilment. Revenue is generated through storage fees and per-order picking and dispatch charges, bundled with contract packing services.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Ultrapak product offering
Product offeringCore offering
Ultrapak manufactures thermoform packaging (trays, clamshells, retail blisters) in Melbourne and serves as the exclusive distributor of Aptar Group's dispensing solutions (pumps, closures, aerosol valves, airless systems) and CSP Technologies' active material packaging in Australia and New Zealand. The company also offers end-to-end contract packing, rework and relabelling, and warehousing and distribution services, supplying FMCG, beauty, food and beverage, pharmaceutical, and nutraceutical brands.
Product overview
Ultrapak is a packaging and contract packing company operating in Australia and New Zealand that offers an end-to-end portfolio of packaging solutions spanning both manufactured products and distributed international brands. The core offering is built around two pillars: (1) locally manufactured packaging — including thermoform trays, clamshells, and retail blister packaging produced at its Melbourne facility, plus contract packing, rework/relabelling, and warehousing & distribution services; and (2) distributed dispensing solutions from AptarGroup (exclusive distributor for Australia and New Zealand) and PET preforms from Indorama Ventures. The Aptar portfolio includes pumps (lotion, fragrance, spray), airless dispensing, closures, applicators/droppers, aerosol valves, and active material science products (CSP Activ-Vials, Active Food Protection systems), as well as SimpliCycle™ and SimpliSqueeze™ valve technologies. Customers span beauty, home care, food & beverage, probiotics/healthcare, and general retail sectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Beauty and Cosmetics Packaging
- Home Care Product Packaging High-performance sustainable home care packaging including aerosol actuators, closures, Elastomeric Flow Control (EFC) valves, spray pumps, and Bag-On-Valve systems for dishwashing, laundry, household cleaners, and pet care brands.
- Food and Beverage Packaging Food and beverage packaging including aerosol valves, pour spouts, snap tops, flip-top closures, flat caps, sports caps, SimpliSqueeze valve technology, and Bag-On-Valve systems for condiments, beverages, edible oils, infant nutrition, and coffee products.
- Thermoform Packaging Locally manufactured thermoform packaging in Melbourne including ready-to-go trays, clamshells, sandwich wedges, lidded bowls, and fully custom solutions. Materials include APET, HIPS, HDPE, PETG, CPET, and PP for food, beauty, pharmaceuticals, and hardware applications.
- Retail Blister Packaging End-to-end retail blister packaging manufactured in-house in Melbourne, from custom thermoformed plastic blister design and manufacturing through to product assembly and heat sealing for retail-ready, tamper-resistant hang-sell packaging.
- Probiotic Healthcare Packaging (CSP Activ-Vials and Bottles) Active probiotic and healthcare packaging powered by Aptar CSP Technologies' 3-Phase Activ-Polymer™ technology, featuring an integrated polymer sleeve that actively removes moisture, outperforming traditional desiccant sachets and canisters.
- Active Food Protection Advanced active food packaging solutions including Invisishield™ antimicrobial delivery system for food safety, Seawell™ seafood trays with fluid removal, and Freshwell™ absorbent systems designed to extend shelf life, preserve freshness, and reduce waste.
- PET Preforms Durable, lightweight, and fully recyclable PET preforms supplied via the Indorama Ventures partnership for beverage packaging, precision-engineered for consistency and efficiency in manufacturing, transportation, and storage of soft drinks, water, and fruit juices.
- Contract Packing Services Full-service contract packing including blister packaging, bundles and kits, batch/expiry coding, chemical dosing, labelling, tamper sealing, point-of-sale display assembly, shrink wrapping, rework and relabelling, and shelf-ready packaging, with warehousing and distribution support.
- Rework and Relabelling Services Product rework and relabelling services for correcting transit damage, production errors, regulatory compliance, and rebranding, including re-packaging, kit reconfiguration, missing parts replacement, insert/manual updates, barcode corrections, translated labelling, and promotional campaign updates.
- Warehousing and Distribution Comprehensive warehousing and distribution services covering component receipt, quality checks, secure storage, batch tracking, inventory transparency, flexible dispatch, and delivery to distribution centres, retail stores, and e-commerce hubs.
- SimpliCycle™ TPE Flow Control Valve Fully recyclable flow control valve using low-density thermoplastic elastomers compatible with PET, PE, and PP containers. Rises in mechanical recycling separation tanks alongside polyolefins for clean recovery and delivers clean product cut-off and controlled dispensing for sauces, honey, salad dressings, functional beverages, sour cream, and peanut butter.
- Future Lotion Pump 100% mono-material, fully recyclable lotion pump constructed entirely of polyethylene (PE). E-commerce capable with incorporated locking/unlocking ring and 360° free-spinning actuator to minimise transit breakage, working with PE or PET bottles for cosmetics and skincare applications.
- Future Disc Top Closure Fully recyclable, mono-material closure from Aptar's Future family, designed for use with PE or PET bottles. E-commerce capable with incorporated locking/unlocking ring and available in a variety of colours for different viscosities.
Quantifiable outcome
- Zero customer complaints reported on a campaign delivering ~50,000 beauty kits within 5-7 days for Nude by Nature's Christmas campaign.
- +2 more outcomes
Companies that use Ultrapak
Customer profileNamed customers4 records
Segments6 records
Ideal customer profiles4 records
Ultrapak technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Ultrapak partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- AptarGroup, Inc.coreExclusive distributor of Aptar products in Australia and New Zealand, covering over 160 products across 9 technology platforms including aerosol valves, airless dispensing, lotion pumps, fragrance pumps, closures, droppers, applicators, and airless systems. Also distributes Aptar's CSP Technologies active packaging (Activ-Vials, Activ-Bottles) and SimpliCycle™ recyclable valve. The partnership provides local access to Aptar's global dispensing innovations with regional technical support.
- Indorama VenturescorePartnership across the APAC region ensuring customers have access to high-quality PET preforms and beverage flat caps for the beverage packaging market. Ultrapak supplies Indorama-sourced PET preforms that are durable, lightweight, fully recyclable, and precision-engineered for consistency in manufacturing, transportation, and storage operations.
- CSP Technologies (AptarGroup subsidiary)coreCSP Technologies, a subsidiary of AptarGroup, develops and manufactures the 3-Phase Activ-Polymer™ technology used in Activ-Vials and Activ-Bottles for probiotic and nutraceutical packaging. Ultrapak distributes these products exclusively in Australia and New Zealand as part of the broader Aptar partnership. The technology provides continuous moisture management outperforming traditional desiccant solutions.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Ultrapak competitors and assessment
Company assessmentBroad incumbents
- Pact Group Holdings: ASX-listed Australian rigid plastics and packaging manufacturer serving FMCG, food, and industrial customers across ANZ. Directly comparable to Ultrapak in thermoform manufacturing and contract packing services, but operates at materially larger scale and broader geographic reach.
- Sealed Air: Global packaging company specialising in food protection, protective packaging, and automated packaging solutions. Comparable to Ultrapak's active food protection and shelf-life extension capabilities via the CSP partnership, though Sealed Air operates with proprietary technology and global scale.
- Amcor: Global packaging giant with extensive thermoform, rigid plastic, and PET preform manufacturing serving food, beverage, healthcare, and beauty customers worldwide. Comparable to Ultrapak across multiple product categories and verticals, though at vastly larger scale and with owned technology and capital advantages.
- TricorBraun: Large North American-based rigid packaging distributor serving consumer goods, food, beverage, beauty, and healthcare markets. Comparable business model to Ultrapak's distribution of Aptar dispensing products plus packaging components for diverse vertical end markets.
- Berlin Packaging: Global hybrid packaging supplier offering rigid containers, closures, and dispensing solutions with broad distribution across multiple geographies. Comparable to Ultrapak in distributing packaging components and serving beauty/FMCG customers, though operating at much larger global scale.
Direct peers
- Confoil (Viscount Plastics): Australian thermoformed packaging manufacturer producing CPET and APET trays for the food service and food processing industries. Directly comparable to Ultrapak's thermoform manufacturing capability and overlapping food and beverage customer base in ANZ.
- Result Group: Australian contract packing, kitting, and packaging solutions provider serving FMCG, pharmaceutical, and beauty customers across ANZ. Directly comparable to Ultrapak's contract packing, rework, and relabelling service offering for similar enterprise customer segments.
- Detmold Group: Australian-owned packaging manufacturer specialising in paper and pulp-based foodservice and retail packaging with manufacturing operations across multiple sites. Comparable to Ultrapak in serving ANZ FMCG customers with custom and sustainable packaging formats, though with focus on fibre-based rather than thermoformed plastics.
Others
- AptarGroup: Global supplier of dispensing systems, active material science, and sealing solutions for beauty, food, beverage, and healthcare. Ultrapak's principal technology partner and exclusive ANZ distributor — included as an adjacent comparator because Aptar's product portfolio overlaps directly with Ultrapak's distributed offering and frames the strategic dependency.
Emerging players
- Plantic Technologies (Kuraray): Australian-developed bio-based and recyclable barrier packaging technology now owned by Kuraray, serving food and beverage customers globally. Comparable to Ultrapak's sustainable thermoform and active food protection positioning in ANZ, representing a potential sustainable packaging competitor in overlapping food/beverage accounts.
Market position
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Ultrapak social profiles
Digital presenceUltrapak compliance and trust
Trust signalCompliance3 records
Ultrapak financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ultrapak leadership team
Management profileNumber of profiles
Profiles1 record
Ultrapak funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ultrapak M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ultrapak
What does Ultrapak do?
Ultrapak manufactures thermoform packaging (trays, clamshells, retail blisters) in Melbourne and serves as the exclusive distributor of Aptar Group's dispensing solutions (pumps, closures, aerosol valves, airless systems) and CSP Technologies' active material packaging in Australia and New Zealand. The company also offers end-to-end contract packing, rework and relabelling, and warehousing and distribution services, supplying FMCG, beauty, food and beverage, pharmaceutical, and nutraceutical brands.
Is Ultrapak a public or private company?
Ultrapak is a private company. It is classified as family owned and is currently operating.
When was Ultrapak founded?
Ultrapak was founded in -1. It employs 51 to 100 people.
Where is Ultrapak based?
Ultrapak is headquartered in Braeside, Australia, in the Oceania region.
How does Ultrapak make money?
Three revenue lines are on record. Packaging Materials Sales are the primary driver. The others are contract Packing Services and warehousing and Distribution.
Who are Ultrapak's main competitors?
Broad incumbents on record are Pact Group Holdings, Sealed Air, Amcor, TricorBraun and Berlin Packaging. Direct peers are Confoil (Viscount Plastics), Result Group and Detmold Group. AptarGroup is listed as an others. Plantic Technologies (Kuraray) is listed as an emerging player.
Does Ultrapak have an API?
No public API is recorded for Ultrapak.
What industry is Ultrapak in?
Ultrapak's product category is Packaging Solutions and Contract Packing. Its primary akta.pro industry code is IMANAHAA, Thermoformed Packaging (Food, Beverage & Consumer Goods), with a secondary code of IMALAHAM, Foodservice/To-Go Packaging (Cups, Clamshells, Cutlery). Its NAICS code is 56191 and its SIC code is 2080.