Remodel
Remodel is a privately held Georgian renovation firm founded in 2019, offering turnkey home, private house, office, and interior design services across Tbilisi and Batumi for both individual homeowners and enterprise clients.
- Company typePrivate
- Founded2019
- HeadquartersTbilisi, Georgia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Remodel does
Remodel is a privately held, full-service renovation company headquartered in Tbilisi, Georgia, founded in 2019 and operating as a Georgian LLC (შპს remodel.ge). The firm delivers turnkey renovation across residential and commercial properties in Tbilisi and Batumi, covering home renovation, private house renovation (including exterior and landscaping), office renovation, interior design, and renovation cost estimation. Service execution is project-based and supervised by a dedicated project manager from design through key handover, with each project scheduled against a predefined work plan and supervised for accuracy and timeliness. The company's customer base spans enterprise accounts (IT Group, AC Hotels, Riviera, RoseWood) and individual homeowners, with 500+ projects completed and 125+ five-star Google reviews cited as proof points of quality.
The business model is professional-services/project-based: pricing is set per square meter for private homes (300-450 GEL/sqm) and tiered into Economy, Medium, and Premium packages for a 55 sqm apartment (10,000-48,000 GEL), with payment phased across milestones and installment options facilitated through partner banks. Go-to-market is sales-led and direct: customers reach the firm through its website blog (20+ articles), Facebook and LinkedIn pages, and bottom-of-funnel phone/WhatsApp contact (+995 551 09 23 44) for free consultation and quote. Marketing investment is concentrated in content and organic social rather than paid acquisition. The firm is founder/management-owned with no external institutional capital, no parent company, no subsidiaries, and no disclosed M&A, funding rounds, or partnerships.
Operationally, Remodel runs on a small leadership core — Executive Director Tornike Abashidze, Senior Project Manager Anri Poforashvili, and Senior Production Manager Malkhaz Baghashvili — with team size stated as 11-50 employees that flexes with project demand. There is no public API, no proprietary software platform, no mobile app, and no disclosed AI/ML, automation, or data-asset capabilities; the firm's 'technology' is defined as modern construction equipment and renovation techniques. Quality control is manual and process-driven through supervisor oversight rather than digital tooling.
Remodel firmographics
Firmographics- Name
- Remodel
- Legal name
- შპს "remodel.ge"
- Website
- https://remodel.ge
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Remodel is a privately held Georgian renovation firm founded in 2019, offering turnkey home, private house, office, and interior design services across Tbilisi and Batumi for both individual homeowners and enterprise clients.
- Ownership category
- akta.pro rank
Remodel industry classification
Industry- Product category
- Renovation Services
- NAICS
- Residential Remodelers (236118), Residential Building Construction (23611)
- SIC
- General Bldg Contractors - Residential Bldgs (1520), General Bldg Contractors - Nonresidential Bldgs (1540), Construction - Special Trade Contractors (1700)
- akta.pro primary industry
- Full Gut Renovation (Studs-Out Remodel) (HSAPAEAA)
- akta.pro secondary industry
- Architectural Reconfiguration & Structural Alterations (HSAPAEAB)
Keywords
Where Remodel is headquartered
LocationHeadquarters
- HQ city
- Tbilisi
- HQ country
- Georgia
- HQ region
- Asia
Offices1 record
Markets served
Remodel business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales
Revenue model
- Renovation services - project-based: One-time project revenue model. Services include complete renovation packages from design through completion ('key handover'). Pricing varies by project scope, materials quality level, and property size. Payment terms include phased payments and installment options through partner banks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Economy materials renovation - 55 sqm |
| Unit Pricing | Multi-year contract | Medium quality renovation - 55 sqm |
| Unit Pricing | Multi-year contract | Premium materials renovation - 55 sqm |
| Unit Pricing | Multi-year contract | Private home renovation - per sqm |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Remodel product offering
Product offeringCore offering
Remodel is a full-service renovation company providing turnkey renovation services for both residential and commercial clients in Georgia. Services cover the complete renovation lifecycle — from initial design, cost estimation, demolition, electrical and plumbing work, wall and floor finishing, carpentry, and door/window installation through to interior design and final cleaning/handover. Each project is managed by a dedicated supervisor and delivered under international quality standards.
Product overview
Remodel is a full-service renovation company offering an integrated suite of six services covering the complete renovation lifecycle. The core offering consists of Home Renovation, Office Renovation, Private House Renovation, Renovation in Batumi, Interior Design, and Renovation Cost Estimation. Services are provided as a unified package — from initial design and cost planning through demolition, electrical/plumbing work, wall/floor finishing, carpentry, and final handover cleaning — targeting both residential and commercial clients in Tbilisi, Batumi, and surrounding areas. The company operates on a 'turnkey' model, assigning a dedicated supervisor to each project to ensure accuracy and on-time delivery without requiring client oversight.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Renovation (სახლის რემონტი)
- Office Renovation (ოფისის რემონტი)
- Private House Renovation (კერძო სახლის რემონტი)
- Renovation in Batumi (რემონტი ბათუმში)
- Interior Design (ინტერიერის დიზაინი)
- Renovation Cost Estimation (სარემონტო ხარჯთაღრიცხვა)
Quantifiable outcome
- 5+ years in business with 500+ successful projects
- +1 more outcomes
Companies that use Remodel
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Remodel technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Remodel partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights4 records
Remodel competitors and assessment
Company assessmentEmerging players
- Houzz: Home renovation and design platform connecting homeowners with contractors and design professionals. Relevant as a digital channel competitor that could funnel Georgian homeowners to alternative providers and shift how Remodel acquires leads.
Broad incumbents
- Cushman & Wakefield: Global real estate services and investment firm providing project and facility services including commercial fit-out and renovation advisory in Georgia. Adjacent peer because it serves the same hospitality and corporate clients as Remodel but at enterprise scale.
- JLL: Global commercial real estate services firm with Georgian presence offering project management, construction advisory, and fit-out services. Comparable to Remodel for the commercial/office renovation segment served under JLL's Project & Development Services line.
- ServiceMaster Restore: International restoration and reconstruction brand operating across many markets including Georgia via franchisees. Comparable as a brand-driven, multi-trade property refurbishment provider with standardized project management methods versus informal local crews.
Direct peers
- Anagi: Leading Georgian construction and renovation company offering general contracting, residential and commercial build, and renovation services across Georgia. Directly comparable to Remodel due to overlapping full-service offerings and shared Georgian market footprint.
- M Square (m2): Georgian real estate development and construction group delivering residential and commercial building services in Tbilisi. Relevant peer given overlapping renovation and build-out capabilities and shared end-market focus on Georgia.
- Archi Group: Georgian architecture, construction, and development firm active in residential building and renovation across Tbilisi. Comparable to Remodel as a locally branded general contractor serving premium residential and commercial clients in the same geography.
Others
- Porcelanosa: Premium Spanish manufacturer and supplier of kitchen, bathroom, and interior renovation products with growing Georgia market presence. Adjacent ecosystem player whose showrooms and installation services compete for Remodel's premium-tier renovation projects.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Remodel social profiles
Digital presenceRemodel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Remodel leadership team
Management profileNumber of profiles
Profiles3 records
Remodel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Remodel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Remodel
What does Remodel do?
Remodel is a full-service renovation company providing turnkey renovation services for both residential and commercial clients in Georgia. Services cover the complete renovation lifecycle — from initial design, cost estimation, demolition, electrical and plumbing work, wall and floor finishing, carpentry, and door/window installation through to interior design and final cleaning/handover. Each project is managed by a dedicated supervisor and delivered under international quality standards.
Is Remodel a public or private company?
Remodel is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Remodel founded?
Remodel was founded in 2019. It employs 11 to 50 people.
Where is Remodel based?
Remodel is headquartered in Tbilisi, Georgia, in the Asia region.
How does Remodel make money?
One revenue line is on record: renovation services - project-based.
Who are Remodel's main competitors?
Houzz is listed as an emerging player. Broad incumbents are Cushman & Wakefield, JLL and ServiceMaster Restore. Direct peers are Anagi, M Square (m2) and Archi Group. Porcelanosa is listed as an others.
Does Remodel have an API?
No public API is recorded for Remodel.
What industry is Remodel in?
Remodel's product category is Renovation Services. Its primary akta.pro industry code is HSAPAEAA, Full Gut Renovation (Studs-Out Remodel), with a secondary code of HSAPAEAB, Architectural Reconfiguration & Structural Alterations. Its NAICS code is 236118 and its SIC code is 1520.