What Mahitahi Hauora does

Mahitahi Hauora is a not-for-profit Primary Health Organisation (PHO) and Primary Health Entity (PHE) operating as Northland's largest regional PHO, headquartered in Whangārei with regional offices in Kaitaia and Kerikeri. The organisation was established in 2019 through the merger of two predecessor PHOs — Manaia Health PHO and Te Tai Tokerau PHO, both founded in 2003 — and serves the Tai Tokerau region of New Zealand. It coordinates government PHOSA funding to member general practices under the Equity for Whānau Agreement and operates programmes across long-term conditions management (Gout Stop, Respiratory Services, Spirometry Coordination, Prediabetes), mental health and addiction (Te Tumu Waiora with embedded Health Improvement Practitioners, He Kākano Āhau youth services, Primary Mental Health and Addiction), maternal and early-years care (Kahu Taurima, Best Start Kōwae), acute community care (POADMS), and community food security (Kai Ora Fund grants up to NZ$5,000, with over 320 projects supported since 2015).

Its technology stack combines shared digital infrastructure for member practices — Thalamus data analytics dashboards, ManageMyHealth patient portal, HealthLink referrals, Procon clinical dashboard, MedTech practice management, DrInfo audit tooling, UpToDate clinical decision support, Vensa TXT2Remind patient communications, and MIMS pharmaceutical reference — with proprietary data extraction via a DataCraft Analytique agent. Practice-facing services are sold via a uniform member subscription priced by enrolled population (no tiered packages), supplemented by government-funded programmes (POADMS is a usage-based, per-procedure billed acute care service with set fees such as NZ$189.92 per Ferrinject infusion and NZ$205.32 per abscess incision and drainage). Member service fees are reviewed annually between March and June.

Its go-to-market is sales-led and partnership-mediated: 11–50 internal staff coordinate through a network of general practices, Māori health providers (Ngāti Hine Health Trust, Te Rūnanga o Whaingaroa), iwi (Te Hā Oranga, Fale Pasifika Te Tai Tokerau), government agencies (Te Whatu Ora, Kāinga Ora, Ministry of Social Development, Department of Internal Affairs), and district councils (Whangārei, Kaipara, Far North). Customer segments split between B2B (member general practices and provider partners) and end-user whānau across Tai Tokerau, with priority cohorts including Māori, Pacific peoples, rural populations, youth (12–24), people with long-term conditions, and rough sleepers in central Whangārei. Direct revenue from services to individual patients is largely nil; the bulk of operating funds flow through capitation-equivalent PHOSA payments, performance-based components tied to Foundation Standards, member service fees, and programme-specific government contracts. Notable additional commercial positioning includes participation in the national NPTSS consortium (October 2025) and the Pride Pledge signatory status (2024).

Name

Mahitahi Hauora

Legal name

Mahitahi Hauora

Website

https://mahitahihauora.co.nz

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Mahitahi Hauora is Northland's largest not-for-profit Primary Health Organisation, coordinating government PHOSA funding and support services to general practices across the Tai Tokerau region. The organisation delivers long-term conditions programmes, mental health services, Māori health partnerships, and community grants.

Ownership category

akta.pro rank

Product category

Primary Healthcare Coordination Services

NAICS

Health Care and Social Assistance (62), Health and Welfare Funds (525120)

SIC

Services-Misc Health & Allied Services, Nec (8090), Services-Social Services (8300), Hospital & Medical Service Plans (6324)

akta.pro primary industry

Care Management & Population Health Program Administration (HLAEALAG)

akta.pro secondary industry

Maternal, Child & Adolescent Health Administration (BPAIAJAJ)

Keywords

• Primary healthcare coordination
• Māori health equity
• Chronic disease management
• Primary health organisation
• Community health services

Headquarters

HQ city

Whangarei

HQ country

New Zealand

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Government PHO Funding: Mahitahi Hauora receives government funding to coordinate primary healthcare services, support local general practices, improve access to care for whānau, and focus on prevention, early intervention, and long-term wellbeing. Funding is channelled through PHOSA (Primary Health Organisation Services Agreement) to member general practices.
2. Equity for Whānau Agreement: Member general practices receive PHOSA funding through a single contract with Mahitahi Hauora under the Equity for Whānau Agreement. Performance-based funding component linked to reporting, performance indicators, and Foundation Standards achievement.
3. Member Services Fees: Service fees charged to member general practices based on size of enrolled population. These fees fund access to essential tools, practice facilitator support, clinical leadership, data analysis, and other support services.
4. Kai Ora Fund Grants: Collaborative multi-sector initiative providing grants of up to $5,000 for community food security projects. Partners include Department of Internal Affairs, Ministry of Social Development, Te Whatu Ora, Kāinga Ora, and local councils.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Mahitahi Hauora is Northland's largest Primary Health Organisation coordinating government funding, clinical support, digital tools and targeted health programmes to a member general practice network across Tai Tokerau. It delivers equity-focused primary care programmes covering long-term conditions (gout, respiratory, prediabetes), mental health and wellbeing, maternal and early years care, and acute demand management, alongside data and practice enablement tools such as the Thalamus reporting platform and ManageMyHealth patient portal.

Product overview

Mahitahi Hauora is Northland's largest Primary Health Organisation (PHO)/Primary Health Entity serving Tai Tokerau. The organisation operates as a platform-plus-programmes model, providing core health services alongside technology platforms and partner support services. Core health programmes include the Gout Stop Programme, Respiratory Services with Spirometry Coordination and Whānau Wellness Clinics, Prediabetes Programme, and mental health services (Te Tumu Waiora with Health Improvement Practitioners, He Kākano Āhau youth services, and Primary Mental Health & Addiction). Maternal and child health is served through Kahu Taurima and Best Start Kōwae. Technology platforms include ManageMyHealth patient portal and Thalamus reporting dashboards. Partner support includes the Equity for Whānau Agreement, Member Services Agreement with tools like DrInfo, UpToDate, Vensa TXT2Remind, and MIMS, plus the POADMS acute care management service and CPCT workforce initiative. Food security is addressed through the Kai Ora Fund community grants programme.

Differentiator

Problem solved

Functional benefit

Brands

• Kai Ora Fund: A collaborative multi-sector initiative supporting Northland-based community-driven projects and initiatives that address food security and improve community resilience, with grants of up to $5,000.
• Gout Stop Programme
• Te Tumu Waiora
• He Kākano Āhau

Products and services

• Gout Stop Programme
• Respiratory Services
• Spirometry Coordination Service
• Respiratory Whānau Wellness Clinics
• Prediabetes Programme
• Kai Ora Fund
• Primary Mental Health & Addiction Service
• Te Tumu Waiora
• He Kākano Āhau
• Kahu Taurima
• Best Start Kōwae
• Primary Options Acute Demand Management Service (POADMS)
• Comprehensive Primary and Community Teams (CPCT)
• The Equity for Whānau Agreement
• Member Services Agreement
• ManageMyHealth
• Virtual Health Improvement Practitioner (Virtual HIP)

Quantifiable outcome

• Over 320 Kai Ora Fund projects supported since 2015
• +4 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature7 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Te Rūnanga o Whaingaroa (TROW)coreStrategic or Co-development Partner · 1 July 2026TROW operates Te Pokapū Community Clinic in Kaeo, a nurse-led general practice joined to Mahitahi Hauora PHE network. The clinic provides a kaupapa Māori model of care designed to improve access to timely, high-quality care grounded in tikanga for whānau in Whangaroa.
• NPTSS Consortium PartnerscoreStrategic or Co-development Partner · 1 January 2025Mahitahi Hauora joined a newly formed consortium of primary healthcare organisations delivering the Nurse Practitioner Training Support Scheme (NPTSS) across Aotearoa. Partners include ProCare, Pegasus, Pinnacle, Tū Ora Compass Health, and WellSouth. NPTSS supports 180 registered nurses annually through their Master of Nursing final practicum year.
• Buttabean Motivation (BBM)minorStrategic or Co-development Partner · 1 January 2025Mahitahi Hauora partnered with Buttabean Motivation as Clinical Support for their Whangārei 'From the Couch' 12-week programme. This is the first time the programme operates outside Auckland, serving participants with two or more long-term conditions with fitness, nutrition, and hauora services.
• Kai Ora Fund PartnerscoreStrategic or Co-development Partner · 1 January 2015Multi-sector initiative comprising Mahitahi Hauora PHE, Te Tari Taiwhenua | Department of Internal Affairs, Ministry of Social Development | Te Manatū Whakahiato Ora, Te Whatu Ora | Health New Zealand – Te Tai Tokerau, Kāinga Ora | Homes and Communities, Kaipara District Council, Healthy Families Far North, Whangārei District Council, Te Kaunihera o Te Hiku o Te Ika | Far North District Council, and Foundation North. Provides grants of up to $5,000 for community food security projects.
• National Hauora CoalitionminorStrategic or Co-development PartnerMahitahi Hauora partnered with The National Hauora Coalition to offer Best Start Kōwae pregnancy and postnatal assessment tools. Tools include clinical recommendations, built-in education, links to HealthPathways, and one-click e-referral.
• Ngāti Hine Health TrustcoreStrategic or Co-development PartnerMahitahi Hauora partnered with Ngāti Hine Health Trust to develop a centralised local triage and referral system for hapū māmās under the Kahu Taurima maternity and early years programme. Ngāti Hine also opened Te Ara Tū o Ngāti Hine Whangārei general practice.
• Whangārei District CouncilminorStrategic or Co-development PartnerPart of the Mayoral Inter-City Taskforce on rough sleeping. Collaborative effort with Whangārei District Council, police, Ministry of Social Development, Kāinga Ora and Mahitahi Hauora to establish a wellness hub and integrated communications platform for rough sleepers.
• Kāinga OraminorStrategic or Co-development PartnerPartner in the Mayoral Inter-City Taskforce wellness hub initiative for inner-city homeless in Whangārei. Kāinga Ora will provide support through the integrated IT platform 'Hot' response system.
• Ministry of Social DevelopmentminorStrategic or Co-development PartnerPartner in the Mayoral Inter-City Taskforce on rough sleeping. Will link rough sleepers to further support services through the integrated communications platform.
• Health New Zealand (Te Whatu Ora)coreStrategic or Co-development PartnerTe Whatu Ora is a key partner in the Kai Ora Fund and works with Mahitahi Hauora on mental health services, the Nurse Practitioner Training Support Scheme, and national health initiatives.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Health New Zealand (Te Whatu Ora): Te Whatu Ora is the national health authority that funds PHOs and replaces the former DHB system. Broad incumbent counterpart as the funder, policy-setter, and co-partner (e.g., Kai Ora Fund, NPTSS, POADMS) for Mahitahi Hauora's operations.

Direct peers

• National Hauora Coalition: National Hauora Coalition is a Māori-led PHO/cooperative with national reach. Direct peer in the PHO space, with particular overlap in Māori health equity focus and partnership-based programme delivery (e.g., Best Start Kōwae co-developed with Mahitahi Hauora).
• WellSouth Primary Health Network: WellSouth is the Otago/Southland PHO, also part of the NPTSS consortium. Direct peer under the PHO framework, with comparable rural population focus and PHOSA funding arrangements.
• Tū Ora Compass Health: Tū Ora Compass Health is a Wellington region PHO, also part of the NPTSS consortium. Direct peer in PHO operating model, with similarly structured Equity for Whānau-style agreements and digital health platform integrations.
• Pegasus Health: Pegasus Health is a Canterbury PHO coordinating primary care funding and support services. Direct peer under NZ's PHO framework, with similar member-practice network and PHOSA-style equity agreements.
• ProCare: ProCare is Auckland's largest PHO, coordinating funding, data tools, and clinical programmes for member general practices. Directly comparable as a NZ PHO with similar funding model, digital platforms, and clinical quality programmes, but operating in a larger metropolitan region.
• Pinnacle Group: Pinnacle is a large Waikato-based PHO running PHOSA-style funding contracts, practice support services, and equity-focused programmes. Directly comparable structure and operating model, with comparable scale and rural/high-needs population focus.

Emerging players

• Ngāti Hine Health Trust: Ngāti Hine Health Trust is a Māori health provider operating general practices within the Mahitahi Hauora network. Comparable as a Māori-led primary care provider delivering kaupapa Māori services, increasingly taking on practice ownership (Te Ara Tū o Ngāti Hine Whangārei).

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mahitahihauora
• LinkedInlinkedin.com/company/mahitahi-hauora

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mahitahi Hauora