Multimedia Laboratory

What Multimedia Laboratory does

Multimedia Laboratory (operating as 'MulmedLab') is an academic, non-commercial laboratory within Telkom University's Faculty of Informatics (Fakultas Informatika), located at the Landmark Tower campus in Bandung, Indonesia. Founded in 2011, the lab is a student-run extracurricular unit organized around three divisions: Programming (focused on Computer Vision, including image classification and object detection, with a Machine Learning study-group track), Cinematography (photography, videography, and end-to-end film production), and Game Development (educational, experimental, and commercial games). Day-to-day operations are managed by a student assistant team (ASLAB) led by a coordinator, vice-coordinator, secretary, treasurer, and division-specific assistants, under faculty oversight headed by Dr. Edward Ferdian as Kepala Urusan Laboratorium Multimedia. The lab does not operate a commercial revenue model: programs are co-curricular and free to participants, funded through institutional university resources rather than external customers, pricing, or contracts. Its go-to-market is event- and community-led, anchored by an annual open recruitment cycle (e.g., December 9–22, 2024 for the 2025 cohort), an introductory Open Mind session, campus-orientation touchpoints (PKKMB, HELLO WORLD), and a 2024 Study Group cohort of 23 participants delivered online via Microsoft Teams. The lab's reach to date is single-geography (Java, Indonesia), it has produced competition placements such as the GEMASTIK 2024 Smart City Division runner-up, and it has no disclosed funding rounds, M&A activity, or commercial distribution channels.

Name

Multimedia Laboratory

Legal name

Multimedia Laboratory

Website

https://multimedia-laboratory.vercel.app

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

51–100 employees

Short description

Multimedia Laboratory (MulmedLab) is a non-commercial student laboratory at Telkom University's Faculty of Informatics in Bandung, Indonesia, offering co-curricular training across Programming (Computer Vision/Machine Learning), Cinematography, and Game Development to Telkom University undergraduates.

Ownership category

akta.pro rank

Product category

University Laboratory / Educational Training Programs

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Interactive Multimedia Learning Content (Video, Audio, Interactive Lessons) (EDAFACAG)

akta.pro secondary industries

Multimedia Learning Production (Video, Animation, Interactive) (EDAGAKAG), Scholarly & Academic Multimedia (Research Videos, Interactive Figures) (EDAGALAJ)

Keywords

• Computer vision education
• Game development training
• Film production training
• Student multimedia programs
• University laboratory research

Headquarters

HQ city

Bandung

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Non-commercial academic laboratory: Multimedia Laboratory is a university-affiliated laboratory at Telkom University. It does not operate a commercial revenue model; its activities are academic and co-curricular, funded through institutional university resources and student participation.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Multimedia Laboratory is a university laboratory at Telkom University's Faculty of Informatics that runs structured co-curricular study programs across three divisions: Programming (Computer Vision, image classification, object detection), Cinematography (photography, videography, film production), and Game Development (educational, experimental, and commercial games). It offers annual study groups, faculty mentorship, competition preparation, and portfolio development for enrolled student members at no cost.

Product overview

Multimedia Laboratory is a university laboratory at Telkom University offering structured training programs across three main divisions: Programming (focusing on Computer Vision, image classification, and object detection), Cinematography (covering photography, videography, and film production), and Game Development (creating educational, experimental, and commercial games). The laboratory organizes study groups and activities, with specialized tracks for Cinematography (Photography/Videography) and Programming (Machine Learning). PIXIE the Golden Fox serves as the lab's mascot, embodying the spirit of creativity and digital innovation.

Differentiator

Problem solved

Functional benefit

Products and services

• Programming Division Program Structured co-curricular study program for Telkom University students focused on Computer Vision, including image classification and object detection, delivered through study groups supervised by faculty and student assistants.
• Cinematography Division Program Structured co-curricular study program for Telkom University students covering cinematography skills from shooting techniques and photography to videography and full film production pipeline.
• Game Development Division Program Structured co-curricular program for Telkom University students combining creativity and technology to design and develop educational, experimental, and commercial games for learning, research, and portfolio purposes.
• Annual Study Group Program Recurring annual study group program delivered online via Microsoft Teams, with cohorts spanning the Programming, Cinematography, and Game Development divisions.

Quantifiable outcome

• 23 student participants completed the 2024 study group program across Programming, Animation, and Cinematography tracks.
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Dicoding: Indonesian developer education platform offering structured learning paths in programming, machine learning, and game development. Comparable as a domestic provider of multimedia/AI learning content targeting Indonesian students and developers.
• Skilvul: Indonesian tech education platform offering coding and digital skills curricula, often partnered with universities and corporate sponsors. Comparable in distributing structured multimedia/tech learning content to Indonesian university students.
• Revou: Indonesian tech education platform offering structured curricula in software engineering, data, and digital marketing with cohort-based learning. Comparable in delivering cohort-based, project-oriented digital learning to Indonesian learners.
• Hacktiv8: Indonesia-based coding and data science bootcamp offering intensive full-stack and machine learning programs. Comparable in delivering structured, cohort-based technical training to Indonesian learners, with overlapping CV/ML curriculum focus.
• BINAR: Indonesian digital skills school offering bootcamps in product, design, and engineering. Comparable in providing structured, cohort-based digital skills education to Indonesian students and career-changers.
• Google Developer Student Clubs: Google-sponsored student tech community chapters operating at universities worldwide, including Telkom University. Closely comparable operating model: student-led technical community with faculty support, study groups, and project-based learning.

Emerging players

• CodePolitan: Indonesian developer community and learning platform offering tutorials, articles, and courses on web, mobile, and game development. Comparable as a domestic community for Indonesian multimedia/developer skill-building.
• AI4Indonesia: Indonesian AI community and training initiative focused on building AI literacy and talent. Comparable in targeting Indonesian learners with AI/ML education, partially overlapping the lab's Computer Vision focus.

Broad incumbents

• Zenius: Established Indonesian EdTech platform offering multimedia-based learning content across academic and technology subjects. Comparable as a large-scale Indonesian multimedia learning provider operating in adjacent student segments.
• Ruangguru: Indonesia's largest K-12 and lifelong learning EdTech platform with broad multimedia and STEM content. Comparable as a major Indonesian incumbent in the broader digital learning market where the lab competes for student attention.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/mulmedlab
• LinkedInlinkedin.com/company/mulmedlab

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Multimedia Laboratory