Avra
Avra is a Wrocław-based custom software development and systems integration agency serving Polish enterprises with bespoke Java/Spring applications, MuleSoft ESB integrations, and 24/7 SLA maintenance, anchored by long-tenured clients such as MyBenefit, Leroy Merlin, and PITax.pl.
- Company typePrivate
- Founded2009
- HeadquartersWroclaw, Poland
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Avra does
Avra Sp. z o.o. is a Wrocław, Poland-based custom software development and systems integration agency founded in 2009 (originally under the Makrologic brand). The firm designs, builds, and maintains bespoke enterprise IT systems for market leaders in Poland, specializing in Java/Spring/Hibernate back-ends, Angular/React front-ends, AWS-hosted microservices, and MuleSoft-based ESB integrations. Its core service lines are Custom Software Development (Dedykowane systemy IT), Systems Integration (MuleSoft ESB), and Service & Maintenance (24/7 SLA-based support).
Revenue is generated almost exclusively through professional services engagements — fixed-scope project work, time-and-materials development, and recurring SLA contracts — sourced via direct inbound from website contact forms, discovery workshops, and ongoing referral-style relationships with anchor clients. Named enterprise clients include MyBenefit/Benefit Systems (12-year partnership, 400+ corporate users), Leroy Merlin Poland (since 2009, 7/365 SLA), PITax.pl (20M+ tax forms), Oferia.pl, and the Dolnośląski Urząd Wojewódzki (government). The firm operates a senior-heavy delivery model (35% seniors/architects across ~8 Scrum teams) with proprietary assets including a domain meta-language rules engine and certified MuleSoft partnership; pricing is quote-based and contract lengths are typically multi-year.
Avra firmographics
Firmographics- Name
- Avra
- Legal name
- Avra Sp. z o.o.
- Website
- https://avra.pl
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Avra is a Wrocław-based custom software development and systems integration agency serving Polish enterprises with bespoke Java/Spring applications, MuleSoft ESB integrations, and 24/7 SLA maintenance, anchored by long-tenured clients such as MyBenefit, Leroy Merlin, and PITax.pl.
- Ownership category
- akta.pro rank
Avra industry classification
Industry- Product category
- Custom Software Development Services
- NAICS
- Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- iPaaS (Cloud Integration Platforms) (HDAEAIAB)
- akta.pro secondary industry
- iPaaS / Cloud Data Integration (HDAEACAD)
Keywords
Where Avra is headquartered
LocationHeadquarters
- HQ city
- Wroclaw
- HQ country
- Poland
- HQ region
- Europe
Offices2 records
Markets served
Avra business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Custom Software Development: Bespoke IT system design and development from scratch or on existing platforms. Avra creates systems tailored to individual client needs, working in 2-week SCRUM sprints. Revenue is generated through project-based engagements with fixed-scope or time-and-materials billing.
- Systems Integration: Integration of disparate enterprise systems using ESB (MuleSoft), connecting components across different communication standards. Includes middleware development and ongoing maintenance.
- Service & Maintenance (SLA): Ongoing system maintenance and hosting services, including 24/7 infrastructure monitoring, bug fixing, updates, and reporting. Provided under Service Level Agreement (SLA), including 7 days/week 365 days/year coverage for key clients like Leroy Merlin.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based custom project pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Avra product offering
Product offeringCore offering
Avra is a custom software development agency that builds bespoke IT systems for enterprise clients, implements systems integration using MuleSoft ESB, and provides ongoing software maintenance. It serves corporate clients such as Leroy Merlin, MyBenefit (Benefit Systems), PITax.pl, and government entities from its base in Wrocław, Poland.
Product overview
Avra is a custom software development company offering a portfolio of services rather than a single unified product. The core offerings include Custom Software Development (building dedicated IT systems from scratch or optimizing existing systems), Systems Integration (connecting systems via ESB/MuleSoft), and Service & Maintenance (ongoing support with 24/7 monitoring). Avra also provides specialized MuleSoft Integration Services including consultancy, implementation, and Mule 4 upgrades. The company's notable client systems include MyBenefit (Poland's leading employee benefits platform), PITax.pl (major online tax filing platform processing 20M+ returns with desktop/web/mobile apps), a refugee accommodation management system (real-time management of 800+ facilities), and Leroy Merlin e-commerce integration (automated inventory across retail stores).
Differentiator
Problem solved
Functional benefit
Products and services
- Custom IT System Development Bespoke design and build of enterprise IT systems using Java and Spring-based technologies, targeted at corporate and government clients requiring tailored solutions rather than off-the-shelf products.
- MuleSoft ESB Systems Integration Implementation of systems integration using MuleSoft ESB to connect disparate enterprise applications and data sources for clients such as Leroy Merlin and MyBenefit (Benefit Systems).
- Ongoing Software Maintenance and Support Continuous maintenance, enhancement, and support services for IT systems that Avra has built for clients, providing long-term operational stewardship of bespoke software.
Quantifiable outcome
- PITax.pl platform processed over 20 million PIT tax return forms for Polish taxpayers
- +5 more outcomes
Companies that use Avra
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles1 record
Avra technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Avra partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- ClutchminorAvra is listed as a member of Clutch's directory of B2B service providers. Clutch is a Washington D.C.-based ratings and reviews platform for IT, marketing, and business service providers. Avra maintains a profile with client reviews on the Clutch platform.
- IT Corner (ITCerna.org.pl)minorAvra is listed as a member of IT Corner (itcorner.org.pl), a Polish IT industry organization or directory. This membership positions Avra within the Polish IT ecosystem and provides visibility among local technology companies.
- MuleSoft (Salesforce Company)coreAvra operates as a certified MuleSoft implementation partner with over 10 years of experience with Mule ESB. The partnership involves MuleSoft Integration & Implementation Services including consultancy, custom connector development, API development, Mule 4 upgrade services, and SLA-based maintenance. Avra has been named as MuleSoft experts in client work for Leroy Merlin and other enterprises.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
Avra competitors and assessment
Company assessmentDirect peers
- Brainhub: Poland-based custom software development agency building web and mobile applications for European and US clients. Comparable to Avra as a senior-heavy Java/JS consultancy competing for similar enterprise custom-build work, though lacking Avra's MuleSoft specialization.
- Pretius: Polish custom software development consultancy specializing in Java, Oracle, and enterprise integrations. Highly comparable to Avra in Java-centric delivery, enterprise systems integration focus, and Polish/European customer base.
- SoftwareMill: Polish JVM (Scala/Java) consultancy specializing in distributed systems, integration, and custom back-end engineering. Highly comparable to Avra on technology stack (Java ecosystem), integration-heavy delivery, and European enterprise client base.
- Goyello: Polish software agency offering custom development, web applications, and team augmentation for European clients. Comparable to Avra on geography and bespoke enterprise delivery, though positioned slightly more toward staff augmentation than end-to-end system builds.
- Netguru: Polish-headquartered digital product consultancy offering custom software development and systems integration for European enterprises. Directly comparable to Avra in geography, service mix, and mid-market to enterprise target customers, though larger in headcount and more diversified beyond MuleSoft.
- Codete: Polish software house delivering custom development, data engineering, and AI/ML solutions from offices in Poland and Germany. Comparable to Avra on custom-build services, Central European delivery, and enterprise focus, though broader in technology verticals.
Others
Broad incumbents
- Accenture (MuleSoft practice): Global systems integrator with a large MuleSoft implementation practice serving Fortune 500 enterprises. Competes with Avra for MuleSoft integration work but typically on much larger programs and at higher price points, while Avra serves as a regional, more agile alternative for mid-market clients.
Regional players
- Transition Technologies: One of the largest Polish IT services groups, delivering custom software, integrations, and industrial digitalization primarily across Central Europe. Comparable to Avra in geography and enterprise custom-build focus, but materially larger and more diversified across verticals.
- BinarApps: Polish software house specializing in Java/Spring backend development and custom enterprise applications. Closely comparable to Avra on Java ecosystem focus and Polish SME/enterprise target customers, though smaller in scale and without Avra's MuleSoft specialization.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Avra social profiles
Digital presenceAvra financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avra leadership team
Management profileNumber of profiles
Profiles1 record
Avra funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avra M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avra
What does Avra do?
Avra is a custom software development agency that builds bespoke IT systems for enterprise clients, implements systems integration using MuleSoft ESB, and provides ongoing software maintenance. It serves corporate clients such as Leroy Merlin, MyBenefit (Benefit Systems), PITax.pl, and government entities from its base in Wrocław, Poland.
Is Avra a public or private company?
Avra is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Avra founded?
Avra was founded in 2009. It employs 101 to 250 people.
Where is Avra based?
Avra is headquartered in Wroclaw, Poland, in the Europe region.
How does Avra make money?
Three revenue lines are on record. Custom Software Development is the primary driver. The others are systems Integration and service & Maintenance (SLA).
Who are Avra's main competitors?
Direct peers on record are Brainhub, Pretius, SoftwareMill, Goyello, Netguru and Codete. Deloitte Digital (MuleSoft practice) is listed as an others. Accenture (MuleSoft practice) is listed as a broad incumbent. Regional players are Transition Technologies and BinarApps.
Does Avra have an API?
No public API is recorded for Avra.
What industry is Avra in?
Avra's product category is Custom Software Development Services. Its primary akta.pro industry code is HDAEAIAB, iPaaS (Cloud Integration Platforms), with a secondary code of HDAEACAD, iPaaS / Cloud Data Integration. Its NAICS code is 541511 and its SIC code is 7373.