Klickpark

What Klickpark does

Klickpark is a German digital agency headquartered in Ladenburg, founded in 2013, that delivers integrated digital marketing, web development, brand marketing, and AI consulting services to B2B and B2C clients. The firm serves a diversified client base across healthcare/pharmaceutical, industrial/manufacturing, financial services, and software/IT sectors, with named enterprise clients including Daimler, Takeda, Volksbank, Karnasch, and Ferring. Operating with a team of 11-50 employees, the agency claims over 500 completed projects backed by 20+ years of collective experience, positioning itself as an established mid-market player in the German digital services landscape.

The agency's core technology stack is built on Concrete CMS and Directus, which serve as the foundation for its web development and digital marketing implementations. Klickpark has expanded its service portfolio to include AI-related offerings such as GPT-based chatbot implementation, Answer Engine Optimization (AEO), and process automation consulting. The firm combines technical web development with strategic marketing consulting, functioning as a full-service digital partner rather than a single-discipline provider.

Klickpark generates revenue through a combination of project-based engagements and retainer relationships, serving clients primarily in the DACH market (Germany, Switzerland, Austria) with selective international project execution in Switzerland and Austria for pharmaceutical clients. The company is led by managing directors Andreas Pelka and Felix Kreitner and operates as a bootstrapped entity with no disclosed external funding, acquisitions, or leadership transitions.

Name

Klickpark

Legal name

Klickpark GmbH & Co. KG

Website

https://klickpark.de

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Klickpark is a German digital agency based in Ladenburg that provides web development, digital marketing, brand marketing, and AI consulting services to B2B and B2C clients across healthcare, industrial, financial services, and IT sectors in the DACH market.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

akta.pro primary industry

Captive/Global In-House Center (GIC) Setup & Managed Services (BPAEAMAK)

Keywords

• Digital marketing services
• Web design development
• AI consulting services
• Brand management agency
• Online marketing agency

Headquarters

HQ city

Ladenburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Digital Marketing Services: Project-based and retainer-based digital marketing services including SEO, SEA, email marketing, content marketing, and social media campaigns.
2. Web Development & Design: Custom website development, landing pages, corporate design, and CMS implementation projects.
3. Video Production Services: Video Success Stories production including strategy, concept development, filming, and multi-channel campaign execution.
4. AI & Consulting Services: AI consulting, chatbot implementation, and digital transformation advisory services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Klickpark is a digital agency based in Ladenburg, Germany that provides digital marketing, web design and development, AI consulting, and brand management services to business clients. The agency delivers websites, e-commerce solutions, online marketing campaigns, and AI-driven consulting engagements for small and mid-sized companies in the regional market.

Product overview

Klickpark is a digital agency based in Mannheim, Germany (Ladenburg), offering an integrated portfolio of digital marketing and web development services. The core service offerings include Brand Marketing (corporate design, content marketing, image films), Web Development (CMS websites, e-commerce, full-stack development, marketing automation, PIM systems), AI Consulting (GPT chatbots, AI outreach, automated content), Video Success Stories, Email Marketing, SEA/Google Ads, SEO, and Market Launch services. Technology expertise centers on Concrete CMS (open-source CMS implementation with in-context editing) and Directus (open-source data platform for data management and multi-channel publishing). The company operates across Healthcare, Industry, and Software sectors with 20+ years of experience and 500+ client projects.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Marketing Services Online marketing campaign planning and execution for business clients seeking digital visibility and lead generation.
• Web Design and Development Website and web platform design and development services for business clients needing a digital presence or e-commerce site.
• AI Consulting Advisory and implementation consulting on AI tools and use cases for business clients.
• Brand Management Brand strategy and management services supporting business clients in building and maintaining brand identity.

Quantifiable outcome

• Up to 250% increase in website visitors
• +2 more outcomes

Named customers37 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability8 records

Feature5 records

Partnerships

Eleven partnerships are on record, tiered core infrastructure and minor.

• Hetzner Online GmbHcore infrastructureTechnology or IntegrationWeb hosting provider for Klickpark's website and client projects. Hetzner provides server infrastructure in Germany with data processed under GDPR compliance.
• Bunny.netcore infrastructureTechnology or IntegrationCDN provider for content delivery and website performance optimization. Processes technical connection data including IP addresses for website delivery.
• Google Ireland Limitedcore infrastructureTechnology or IntegrationProvides Google Analytics, Google Tag Manager, Google Ads, Google Maps, and Google Fonts services for website analytics, tracking, advertising, and mapping functionality.
• Microsoft Ireland Operations Limitedcore infrastructureTechnology or IntegrationProvides Microsoft Bookings for appointment scheduling and Clarity for user behavior analytics including heatmaps and session recordings.
• Acquia Inc. (Mautic)core infrastructureTechnology or IntegrationMarketing automation platform Mautic used for campaign planning, landing pages, form building, and customer data management. Locally hosted on Klickpark's own servers.
• Meta Platforms Ireland (Facebook/Instagram)core infrastructureGTM or Marketing PartnerSocial media integration and advertising on Facebook and Instagram platforms for client campaigns and company marketing.
• LinkedIn Ireland Unlimited Companycore infrastructureGTM or Marketing PartnerLinkedIn Insight Tag integration for website visitor analytics, audience targeting, and professional social media advertising campaigns.
• Mailgun Technologies Inc. (Mailjet)core infrastructureTechnology or IntegrationNewsletter and email marketing campaign management platform for client communications and marketing campaigns.
• Sendinblue GmbH (Brevo)core infrastructureTechnology or IntegrationNewsletter and email marketing campaign management platform, with data stored on servers in Germany.
• GetResponse Sp. z o.o.core infrastructureTechnology or IntegrationNewsletter and email marketing platform with conversion tracking, segmentation, and marketing automation capabilities.
• Expert Systems AG (ProvenExpert)minorGTM or Marketing PartnerCustomer review and rating seal integration displaying verified client testimonials and ratings on the Klickpark website.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• SinnerSchrader (Accenture Song): Originally a Hamburg-based digital agency now part of Accenture Song; historically a direct peer with comparable digital marketing, e-commerce, and brand services for enterprise clients.
• diva-e Digital Products: German digital agency specializing in digital products, e-commerce, and content management implementations. Closely comparable to Klickpark's CMS implementation (Concrete CMS/Directus) and enterprise web development work.
• TWT Interactive: German full-service digital agency with similar mix of digital marketing, technology consulting, and creative services for enterprise clients across multiple verticals.
• Nexum: Cologne-based digital agency offering strategy, marketing technology, and digital transformation services. Comparable in mid-market enterprise positioning and marketing automation expertise.
• Denkwerk: German digital agency offering strategy, design, and technology services with comparable enterprise client base. Overlapping service portfolio in digital marketing, web platforms, and brand development.
• Neofonie: Berlin-based digital agency offering web development, e-commerce, and AI solutions to enterprise clients. Comparable in service portfolio and German mid-market/enterprise focus.
• Scholz & Volkmer: Wiesbaden-based digital agency offering brand strategy, digital marketing, and web platform development. Comparable mid-sized German agency targeting enterprise B2B clients.
• UDG United Digital Group: Holding of multiple German digital agencies offering full-service digital marketing and technology solutions. Comparable in scope and enterprise client focus, though typically larger in scale.
• SYZYGY Group: German full-service digital agency offering strategy, technology, and marketing services to enterprise clients. Directly comparable in service mix (digital marketing, web development, AI/CRM) and German mid-market/enterprise focus.

Broad incumbents

• Plan.net (Serviceplan Group): Largest independent agency group in Europe, offering digital marketing, technology, and communications across multiple specialist agencies. Broader incumbent with overlapping capabilities but operates at much larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/klickpark
• YouTubeyoutube.com/@klickpark
• Facebookfacebook.com/klickpark
• LinkedInlinkedin.com/company/klickpark
• Instagraminstagram.com/klickpark

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Klickpark