Littlestone Golf Club
Littlestone Golf Club is a private members' links golf club in Kent, England, operating since 1888. It runs two 18-hole links courses, a PGA coaching academy, a pro shop, and corporate golf-day hospitality, serving members, visitors, societies and corporate groups.
- Company typePrivate
- Founded1888
- HeadquartersNew Romney, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Littlestone Golf Club does
Littlestone Golf Club is a private members' links golf club founded in 1888 in Littlestone-on-Sea, New Romney, Kent, England. It operates two 18-hole links courses — the Championship Links and The Warren — built on natural dune terrain with hard, fast fairways and native rough. The Championship Links (par 71) was designed by Captain William Laidlaw Purves and professional David Herd, then enhanced by James Braid and, in 1924, by Alister MacKenzie (later designer of Augusta National and Cypress Point), whose routing and bunker shapes remain largely intact today. The Warren course was extended from 9 to 18 holes in 1993 to provide a second, more accessible links track. The club is affiliated with The R&A, England Golf and Safe Golf, and is a member of the MacKenzie Society.
Revenue is generated across five streams: recurring annual membership subscriptions (Championship course categories include Full 7 Day, Country, Associate, Intermediate and Junior; Warren categories include Full 7 Day, 5 Day, Loyalty and Intermediate tiers); pay-as-you-go green fees for visitors bookable online; a Foremost Golf click-to-buy pro shop retailing Callaway, Ping, Titleist and other premium brands; PGA-delivered coaching services (individual, group, playing lessons, Trackman Combine, TPI screens, Game MOTs); and packaged corporate and society golf days with F&B. The Championship clubhouse, Warren clubhouse, on-site pro shop (opened September 2018) and a practice facility (driving range plus two short-game areas) support the on-property experience.
The go-to-market is hybrid: direct-to-consumer for visitors and members via website booking, online tee-time reservation, email newsletter and a Top-100 ranking presence; sales-led for corporate and society packages. Reciprocal arrangements with Royal Ashdown Forest and Tandridge extend the effective geographic footprint for members. Three PGA-credentialed professionals staff the Links Academy. The enterprise is structured as an unincorporated members' club rather than a registered company, with no external shareholders, parent entity or funding rounds disclosed.
Littlestone Golf Club firmographics
Firmographics- Name
- Littlestone Golf Club
- Legal name
- Littlestone Golf Club
- Website
- https://littlestonegolfclub.org.uk
- Company type
- Private
- Founded year
- 1888
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Littlestone Golf Club is a private members' links golf club in Kent, England, operating since 1888. It runs two 18-hole links courses, a PGA coaching academy, a pro shop, and corporate golf-day hospitality, serving members, visitors, societies and corporate groups.
- Ownership category
- akta.pro rank
Littlestone Golf Club industry classification
Industry- Product category
- Golf Club / Links Golf Course Operations
- NAICS
- Golf Courses and Country Clubs (713910)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Golf Courses & Golf Facilities (MPAKAEAD)
- akta.pro secondary industry
- Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs) (MPAKABAE)
Keywords
Where Littlestone Golf Club is headquartered
LocationHeadquarters
- HQ city
- New Romney
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Littlestone Golf Club business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Membership Subscriptions: Annual membership fees for the Championship Links Course (January-December membership year) and The Warren Course (April-March membership year). Categories include Full 7 Day, Country, Associate, Intermediate and Junior memberships. Currently has a waiting list for all Championship Course categories.
- Green Fees: Revenue from visitors paying to play the Championship Links Course and The Warren Course. Online booking system available for tee time reservations.
- Pro Shop Sales: Retail sales of golf equipment and apparel including brands such as Callaway, Ping, Titleist, Scotty Cameron, FootJoy, Kjus, Peter Millar and GFORE, plus exclusive Littlestone branded merchandise. Click-to-buy service via Foremost partnership with delivery to club for collection.
- Coaching Services: PGA-accredited coaching services including individual lessons, lesson packages, playing lessons, group lessons, Golf Game MOT assessments, and Trackman Combine testing.
- Hospitality and Society Packages: Corporate and society golf day packages offered for both courses, including food and beverage services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Director of Golf - James Cunliffe - Individual Lessons |
| Unit Pricing | Pay-as-you-go | Head Professional - Nick Warwick - Individual Lessons |
| Unit Pricing | Pay-as-you-go | Junior Assistant Professional - Jamie Stace |
| Unit Pricing | Pay-as-you-go | Open Competition Entry Fees |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Littlestone Golf Club product offering
Product offeringCore offering
Littlestone Golf Club operates two 18-hole links courses — the Championship Links and The Warren — at New Romney in Kent, offering individual and family memberships, visitor green fees, society and corporate golf days, open competitions, a pro shop, and a coaching academy (Links Academy) using Trackman, SAM PuttLab and TPI methodology. The clubhouse, restaurant and halfway hut support on-site hospitality for members, visitors and event bookings.
Product overview
Littlestone Golf Club operates two links golf courses (Championship Links and The Warren), a pro shop, and a coaching academy as its core offerings. The Championship Links, established in 1888, is the primary course designed by Purves and enhanced by James Braid and Alister MacKenzie. The Warren, expanded to 18 holes in 1993, offers pay-and-play access alongside membership options. The club supplements its golf operations with retail (Pro Shop), professional coaching (Links Academy), membership packages, open competitions, and hospitality services for societies and corporate events.
Differentiator
Problem solved
Functional benefit
Brands
- Links Academy: Golf coaching academy at Littlestone Golf Club offering packages to suit all budgets, ages and abilities.
- The Warren
Products and services
- Championship Links Course Primary 18-hole links course used for member play, visitor green fees, open competitions and society/corporate golf days; recognised in the National Club Golfer Top 100 rankings.
- The Warren Course Secondary 18-hole links course providing additional playing capacity for members, visitors and society days, complementing the Championship Links.
- Golf Memberships Subscription-based membership access to both links courses and clubhouse facilities for individual and family members of the unincorporated members' club.
- Visitor Green Fees Pay-and-play green fee rounds on the Championship Links and The Warren courses for visiting golfers, booked through the club.
- Society & Corporate Golf Packages Pre-arranged group golf packages combining tee times, course use, clubhouse hospitality and catering for golf societies, corporate events and charity fundraisers.
- Open Competitions Open tournament-format competitions played on Littlestone's courses, open to members and external entrants as scheduled events.
- Links Academy Coaching Individual and group golf coaching delivered by club professionals using Trackman launch monitors, SAM PuttLab putting analysis and Titleist Performance Institute methodology, available to members and visitors.
- Pro Shop On-site retail outlet selling golf equipment, apparel and accessories to members and visitors.
- Clubhouse & Catering On-site clubhouse, restaurant and halfway hut providing food, beverage and hospitality services for members, visiting golfers and society/corporate event participants.
Quantifiable outcome
- Paul Wesselingh course record of 64 during Open Championship Qualifying
- +2 more outcomes
Companies that use Littlestone Golf Club
Customer profileNamed customers7 records
Segments7 records
Ideal customer profiles2 records
Littlestone Golf Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Littlestone Golf Club partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor and core.
- Safe GolfminorClub displayed Safe Golf logo on website footer, indicating participation in Safe Golf initiative for golf club safety and welfare standards.
- The R&AminorClub displayed R&A logo indicating affiliation with The Royal and Ancient Golf Club of St Andrews, the governing body for the sport of golf.
- England GolfminorClub affiliated with England Golf, the governing body for golf in England, with membership requiring CDH (Central Database of Handicaps) numbers.
- Rural Development Programme for EnglandminorThe Rural Development Programme for England supported the build of the pro shop, which opened in September 2018.
- Leader, Kent Down and Marshes Rural Development TeamminorPartnered with Leader, Kent Down and Marshes rural development team who supported the build of the new pro shop opened in September 2018 with ribbon cut by President David Tate OBE DL.
- Royal Ashdown Forest Golf ClubminorReciprocal club arrangement allowing member access to partner club.
- Tandridge Golf ClubminorReciprocal club arrangement allowing member access to partner club.
- Foremost GolfcoreClick-to-buy service partner allowing online purchase of golf products with delivery to Littlestone Golf Club Pro Shop for collection. Foremost is a major golf retail buying group.
- Titleist Performance Institute (TPI)coreDirector of Golf James Cunliffe is a fully qualified and Accredited TPI Professional, using the certification to link body and golf swing analysis for bespoke coaching programs.
- TrackmancoreClub utilizes Trackman Combine testing for golf coaching and analysis. Director of Golf is a certified Trackman instructor.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Littlestone Golf Club competitors and assessment
Company assessmentDirect peers
- Royal Cinque Ports Golf Club: Open Championship rota links club located in Deal, Kent. Directly comparable as a private members links golf club in Kent with a similar heritage-led, member-and-visitor business model.
- Tandridge Golf Club: Surrey-based members club and reciprocal partner of Littlestone. Comparable as a traditional English private members club offering subscription, visitor, and society revenue streams.
- Royal Birkdale Golf Club: English Open Championship rota links club. Comparable to Littlestone as a heritage private members links venue balancing member subscriptions with visitor green-fee and championship hosting revenue.
- Royal Troon Golf Club: Scottish links club and Open Championship rota member. Comparable to Littlestone as an elite UK coastal links club with member subscriptions, visitor play, and major-championship track record.
- Royal Ashdown Forest Golf Club: Sussex-based traditional members links club. A reciprocal-club partner of Littlestone; directly comparable as a classic English members links club of similar scale and heritage.
- Prince's Golf Club: Kent links club hosting Open Championship Final Qualifying. Directly comparable to Littlestone as a fellow Kent links venue with championship hosting pedigree and a multi-course pay-and-play/membership offering.
- Royal St George's Golf Club: Historic Kent links club and Open Championship rota member. Directly comparable to Littlestone as an elite private members links venue on the Kent coast offering championship pedigree, member subscriptions, and visitor green fees.
Broad incumbents
- Carnoustie Golf Links: Iconic Scottish links and Open Championship host. Comparable to Littlestone as a top-tier UK links facility with championship pedigree, although broader in scale and higher in prestige than Littlestone.
- St Andrews Links Trust: Operator of the Old Course and ancillary links in St Andrews, Fife. Comparable to Littlestone only at the broadest industry level — it is a multi-course links operator, whereas Littlestone operates a two-course club — but represents the benchmark UK links venue and affiliations/membership are relevant comparators.
Regional players
- Rye Golf Club: East Sussex links club near the Kent border serving a similar catchment. Comparable to Littlestone as a regional links club offering membership and visitor play, though smaller and without the championship-hosting pedigree.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Littlestone Golf Club social profiles
Digital presenceLittlestone Golf Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Littlestone Golf Club leadership team
Management profileNumber of profiles
Profiles4 records
Littlestone Golf Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Littlestone Golf Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Littlestone Golf Club
What does Littlestone Golf Club do?
Littlestone Golf Club operates two 18-hole links courses — the Championship Links and The Warren — at New Romney in Kent, offering individual and family memberships, visitor green fees, society and corporate golf days, open competitions, a pro shop, and a coaching academy (Links Academy) using Trackman, SAM PuttLab and TPI methodology. The clubhouse, restaurant and halfway hut support on-site hospitality for members, visitors and event bookings.
Is Littlestone Golf Club a public or private company?
Littlestone Golf Club is a private company. It is classified as management employee owned and is currently operating.
When was Littlestone Golf Club founded?
Littlestone Golf Club was founded in 1888. It employs 11 to 50 people.
Where is Littlestone Golf Club based?
Littlestone Golf Club is headquartered in New Romney, United Kingdom, in the Europe region.
How does Littlestone Golf Club make money?
Five revenue lines are on record. Membership Subscriptions are the primary driver. The others are green Fees, pro Shop Sales, coaching Services and hospitality and Society Packages.
Who are Littlestone Golf Club's main competitors?
Direct peers on record are Royal Cinque Ports Golf Club, Tandridge Golf Club, Royal Birkdale Golf Club, Royal Troon Golf Club, Royal Ashdown Forest Golf Club, Prince's Golf Club and Royal St George's Golf Club. Broad incumbents are Carnoustie Golf Links and St Andrews Links Trust. Rye Golf Club is listed as a regional player.
Does Littlestone Golf Club have an API?
No public API is recorded for Littlestone Golf Club.
What industry is Littlestone Golf Club in?
Littlestone Golf Club's product category is Golf Club / Links Golf Course Operations. Its primary akta.pro industry code is MPAKAEAD, Golf Courses & Golf Facilities, with a secondary code of MPAKABAE, Golf Clubs & Tournament-Host Clubs (Professional/Elite Golf Clubs). Its NAICS code is 713910 and its SIC code is 7997.