Canadian Security Association
- Company typePrivate
- Founded1977
- HeadquartersMarkham, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
Canadian Security Association firmographics
Firmographics- Name
- Canadian Security Association
- Legal name
- Canadian Security Association (CANASA)
- Website
- https://canasa.org
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Canadian Security Association industry classification
Industry- Product category
- Industry Trade Association
- NAICS
- Business Associations (813910), Convention and Trade Show Organizers (56192)
- SIC
- Services-Membership Organizations (8600), Services-Educational Services (8200)
- akta.pro primary industry
- CCTV, Access Control & Alarm Systems Training (Electronic Security) (BPAKAOAF)
Keywords
Where Canadian Security Association is headquartered
LocationHeadquarters
- HQ city
- Markham
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Canadian Security Association business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others
Revenue model
- Membership Dues: CANASA generates revenue through annual membership dues from security industry companies and professionals across Canada. Membership provides access to trade shows, education programs, networking events, and industry resources.
- Trade Show & Event Fees: The organization hosts major Security Canada trade shows (East, West, Central) and regional golf tournaments across Canada, generating revenue through exhibitor fees, sponsor sponsorships, and attendee registrations.
- Education Programs: CANASA offers the Alarm Technician Course (ATC) in partnership with Centennial College, as well as an Education Partnership Program with various training providers. Revenue comes from course registration fees.
- Trade Promotion Campaigns: The Quebec chapter invests in trade promotion campaigns to promote security industry careers and vocational training programs (DEP 5296).
- Affinity Program: CANASA operates an Affinity Program providing discounts on business products and services to members, generating revenue through partnerships with preferred vendors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Alarm Technician Course (ATC) - Online |
| Other | Annual | Scholarship Program |
| Subscription | Pay-as-you-go | National Monitoring Station Symposium 2026 |
| Unit Pricing | Pay-as-you-go | Quebec Regional Golf Tournament |
| Unit Pricing | Pay-as-you-go | Golden Horseshoe Regional Golf Tournament |
| Unit Pricing | Pay-as-you-go | Southwestern Ontario Regional Golf Tournament |
| Unit Pricing | Pay-as-you-go | Alberta Regional Golf Tournament |
| Unit Pricing | Pay-as-you-go | Atlantic Regional Golf Tournament |
| Unit Pricing | Pay-as-you-go | Central Ontario Regional Golf Tournament |
| Unit Pricing | Pay-as-you-go | British Columbia Regional Golf Tournament |
| Unit Pricing | Pay-as-you-go | Prince Edward County Winery Tour |
| Unit Pricing | Pay-as-you-go | WISE Breakfast Leadership Mixer |
| Unit Pricing | Pay-as-you-go | BC Wine Tour |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Canadian Security Association product offering
Product offeringCore offering
Canadian Security Association (CANASA) is a not-for-profit trade association that provides membership services, professional education, certification, advocacy, and major trade show events for Canada's security industry. It sells annual memberships, the Alarm Technician Course (ATC) certification, the Security Canada Trade Shows (East, West, Central), regional golf tournaments and networking events, and discounted training through an Education Partnership Program with third-party providers.
Product overview
CANASA (Canadian Security Association) is a national not-for-profit trade association for Canada's security industry, not a product company. Its offerings consist of membership services, professional development programs, and industry events rather than a unified software product. The core offerings include Security Canada Trade Shows (East, West, Central), the Alarm Technician Course delivered with Centennial College, the Education Partnership Program, and the Scholarship Program. Additional services include the National Award Program, Job Board, Affinity Program, Trade Promotion Campaign, and regional networking events such as golf tournaments and winery tours. There is no platform-plus-modules architecture as CANASA does not develop or sell software products.
Differentiator
Problem solved
Functional benefit
Brands
- Security Canada: The premier security trade show brand operated by CANASA, featuring Security Canada East, West, and Central events.
Products and services
- CANASA Membership Program Annual membership for Canadian security industry companies and professionals providing access to industry-leading education, the Security Canada Trade Shows, advocacy and government-relations support, contract templates, affinity program discounts, member directory listing, the Job Board, and industry intelligence.
- Alarm Technician Course (ATC) Online 8-week certification course (approximately 30 hours) covering alarm controls, detection, networking, wireless technology, false-alarm prevention, and system design. Students must pass with 75% or higher to obtain the certificate. Members pay $565 (incl. tax); non-members pay $1,356 (incl. tax).
- Education Partnership Program A consortium of third-party training partnerships offering CANASA members discounted courses from Dion Training (CompTIA Network+ and Security+ at 5% off), ESA National Training School (intrusion, access control, fire alarm at 20% off), PSKN, Safety Culture Works, Total Seminars, Trident Training Solutions, and CAN/ULC (S536, S537 fire alarm standards at 20% off).
- Security Canada Trade Shows Canada's largest security trade shows held in three locations across Canada (East, West, Central), connecting industry leaders, suppliers, and professionals with cutting-edge security technology through exhibitor booths, educational sessions, and networking.
- Regional Networking Events (Golf Tournaments, Winery Tours, Symposiums) Regional networking events held across Canada, including nine regional golf tournaments (Quebec, Golden Horseshoe, Southwestern Ontario, Alberta, Atlantic, Central Ontario, British Columbia, etc.), Prince Edward County Winery Tour, BC Wine Tour, and the National Monitoring Station Symposium 2026.
- Job Board Online recruitment platform connecting CANASA member organizations with security industry job seekers across Canada.
- Affinity Program Member benefit program offering discounts on business products and services, including commercial insurance through BFL Canada (commercial insurance, risk management, employee benefits consulting) for Quebec-based CANASA members.
Companies that use Canadian Security Association
Customer profileSegments3 records
Ideal customer profiles2 records
Canadian Security Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Canadian Security Association partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- BFL CanadaminorBFL Canada is an Affinity Program partner offering commercial insurance products and services, risk management, risk control services, and employee benefits consulting specifically for Quebec-based CANASA members.
- Centennial CollegecoreCANASA partners with Centennial College to deliver the Alarm Technician Course (ATC) online. The college provides the learning platform and accreditation while CANASA provides industry-specific curriculum and certification.
- ASIS Pacific ChaptercoreCANASA's BC Regional Council partners with ASIS Pacific Chapter for their annual golf tournament, combining resources for industry networking events.
- ASIS InternationalcoreCANASA co-hosts the WISE (Women in Security + Everyone) Breakfast Leadership Mixer with ASIS International during Security Canada Central 2026, promoting diversity and leadership in the security industry.
- Hazelmere Golf & Tennis ClubminorVenue partner for BC Regional Council golf tournament.
- Club de Golf AtlantideminorVenue partner for Quebec Regional Council golf tournament.
- ASIS International - CanadacoreCANASA maintains partnership with ASIS International - Canada for industry events, standards development, and professional development.
- Google (Christine Sampaio)minorChristine Sampaio, Country Lead – Security Operations & Resilience (Canada) at Google, is the keynote speaker at the WISE Breakfast Leadership Mixer 2026.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Canadian Security Association competitors and assessment
Company assessmentOthers
- Security Canada Trade Shows: Security Canada Trade Shows is CANASA's own sub-brand running East, West, and Central events. Comparable to other security industry trade shows (e.g., ISC West, GSX) but internally operated by the association.
- BOMA Canada (Building Owners and Managers Association): BOMA Canada is a national trade association for commercial real estate, adjacent to CANASA in serving as a Canadian membership body. Secures overlap where security systems intersect with building operations and tenant safety.
Direct peers
- Security Industry Association (SIA): SIA is a US-based trade association for security solutions providers, offering education, industry standards, advocacy, and events. Directly comparable to CANASA in serving security product manufacturers, integrators, and service providers.
- Electronic Security Association (ESA): ESA is the largest US trade association for the electronic security industry, offering member training, certification (NTS), and advocacy. CANASA partners with ESA National Training School, and the organizations share an overlapping alarm and electronic security training mandate.
- ASIS International: ASIS International is the largest global security management association, directly comparable to CANASA in mission, structure, and member services. CANASA actively co-hosts events with ASIS, including the WISE Breakfast Leadership Mixer.
Emerging players
- National Systems Contractors Association (NSCA): NSCA is a US-based trade association for electronic systems contractors, partially overlapping with CANASA's installer and integrator audience. Comparable in providing training and business resources, though NSCA has a broader AV/IT systems focus.
- PSA Security Network: PSA is a global security systems integrator consortium with similar membership-driven training, events, and vendor partnership structures. Compares to CANASA but is more integrator-focused and commercially structured.
- Canadian Fire Alarm Association (CFAA): CFAA is a Canadian-specific association focused on fire alarm system professionals, closely related to CANASA's alarm technician training mission. Overlaps in audience and Canada-specific training/certification offerings.
Regional players
- ASIAL (Australian Security Industry Association): ASIAL is Australia's peak national security industry association, providing training, certification, advocacy, and industry events. Operates the same association model as CANASA but in a different national market.
- British Security Industry Association (BSIA): BSIA is the UK's trade association for the security industry, comparable in structure to CANASA as a national membership body offering training, standards, and advocacy. It serves a different geography but performs equivalent industry stewardship functions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Canadian Security Association social profiles
Digital presenceCanadian Security Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Canadian Security Association leadership team
Management profileNumber of profiles
Profiles6 records
Canadian Security Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Canadian Security Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Canadian Security Association
What does Canadian Security Association do?
Canadian Security Association (CANASA) is a not-for-profit trade association that provides membership services, professional education, certification, advocacy, and major trade show events for Canada's security industry. It sells annual memberships, the Alarm Technician Course (ATC) certification, the Security Canada Trade Shows (East, West, Central), regional golf tournaments and networking events, and discounted training through an Education Partnership Program with third-party providers.
Is Canadian Security Association a public or private company?
Canadian Security Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Canadian Security Association founded?
Canadian Security Association was founded in 1977. It employs 1 to 10 people.
Where is Canadian Security Association based?
Canadian Security Association is headquartered in Markham, Canada, in the North America region.
How does Canadian Security Association make money?
Five revenue lines are on record. Membership Dues are the primary driver. The others are trade Show & Event Fees, education Programs, trade Promotion Campaigns and affinity Program.
Who are Canadian Security Association's main competitors?
Others on record are Security Canada Trade Shows and BOMA Canada (Building Owners and Managers Association). Direct peers are Security Industry Association (SIA), Electronic Security Association (ESA) and ASIS International. Emerging players are National Systems Contractors Association (NSCA), PSA Security Network and Canadian Fire Alarm Association (CFAA). Regional players are ASIAL (Australian Security Industry Association) and British Security Industry Association (BSIA).
Does Canadian Security Association have an API?
No public API is recorded for Canadian Security Association.
What industry is Canadian Security Association in?
Canadian Security Association's product category is Industry Trade Association. Its primary akta.pro industry code is BPAKAOAF, CCTV, Access Control & Alarm Systems Training (Electronic Security). Its NAICS code is 813910 and its SIC code is 8600.