Cassona International
Cassona International is a medical diagnostic imaging equipment distributor serving healthcare providers across West Africa, offering Chinese OEM equipment with integrated financing, installation, and training services to hospitals and government institutions in Ghana, Nigeria, and broader ECOWAS markets.
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Cassona International does
Cassona International, operating through its parent Cassona USA Inc. (San Francisco) and subsidiaries Cassona Global Imaging Company Ltd. (Ghana) and Cassona Global Imaging Ltd. (Nigeria), is a medical diagnostic imaging equipment distributor and healthcare solutions provider serving the West African market. Founded in 2013 as an import/export finance consultancy, the company pivoted to healthcare in 2020 and entered Ghana in August 2022 as a pilot market. Cassona holds exclusive distribution rights for Chinese OEMs including Mindray (ultrasound, DR systems), Neusoft Medical Systems (CT, MRI, PET/CT, angiography, mammography), Perlove Medical (C-arm, DRF systems), and Diyalab (laboratory diagnostics) across Ghana and Nigeria. Its product portfolio spans ultrasound systems, digital radiography, CT scanners, MRI, PET/CT, cath labs, mammography, C-arm fluoroscopy, and immunofluorescence/chemiluminescence analyzers, all featuring DICOM 3.0 integration with PACS/HIS systems.
Cassona generates revenue through three primary streams: (1) hardware sales of diagnostic imaging and lab equipment at transaction-based pricing; (2) equipment financing with 30-50% deposits, 6-24 month repayment terms, and 10-16% annual interest rates, enabled by Sinosure export credit insurance and banking partnerships with Stanbic, Zenith, Ecobank, and LECON; and (3) managed services including hospital management, PPP arrangements, and JV equity participation in diagnostic centers. Each equipment sale is bundled with UPS/power solutions to address local electricity instability. The company employs over 80 staff across the US, Ghana, Nigeria, and other countries, with regional sales teams organized by geography.
The company serves private hospitals, government healthcare institutions, medical training schools, and healthcare infrastructure developers. Cassona reports over 200 diagnostic imaging installations across ECOWAS since 2022, a 35%+ repeat customer rate, a 65% referral rate, and a 48% industry approval rating in Ghana (versus Philips 21%, GE 15%, Siemens 10%). Recent strategic priorities include a US$52-60 million commitment to build 16 Regional Diagnostic Centers across Ghana by 2028, expansion into Senegal, and a major medical hub MOU in Rivers State, Nigeria.
Cassona International firmographics
Firmographics- Name
- Cassona International
- Legal name
- Cassona Global Imaging Ltd.
- Website
- https://cassonainternational.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cassona International is a medical diagnostic imaging equipment distributor serving healthcare providers across West Africa, offering Chinese OEM equipment with integrated financing, installation, and training services to hospitals and government institutions in Ghana, Nigeria, and broader ECOWAS markets.
- Ownership category
- akta.pro rank
Cassona International industry classification
Industry- Product category
- Medical Equipment Distribution and Healthcare Solutions
- NAICS
- Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)
- SIC
- Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)
- akta.pro primary industry
- Imaging Informatics & Workflow (PACS/RIS/VNA) (HLAHABAI)
Keywords
Where Cassona International is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
Cassona International business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Medical Equipment Distribution: Sale and distribution of diagnostic imaging equipment including ultrasound, CT scanners, MRI, digital X-ray, C-arm systems, mammography, and laboratory equipment from OEM partners Mindray, Neusoft, Perlove, and Diyalab.
- Equipment Financing: Interest-bearing financing solutions for medical equipment purchases with typical terms of 30-50% deposit and 6-24 month repayment periods. Revenue generated through interest rates of 10-16% per annum.
- Hospital Management Services: Professional hospital management services operating healthcare facilities as financially sustainable institutions with commercially disciplined administration.
- Public-Private Partnership (PPP) Models: Partnership structures with government and private healthcare providers for hospital development, diagnostic center construction, and operational management.
- Joint Venture Investments: Equity participation in diagnostic centers where Cassona provides investment and equipment in exchange for ownership stake, along with management expertise.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Monthly | Equipment Purchase with Financing |
| Other | Multi-year contract | PPP and Joint Venture Structures |
| Other | Multi-year contract | Regional Diagnostic Centers Investment |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Cassona International product offering
Product offeringCore offering
Cassona International distributes advanced diagnostic imaging equipment — including ultrasound, CT scanners, MRI, digital radiography, C-arm, PET/CT, angiography, mammography, and laboratory analyzers — from OEMs such as Mindray, Neusoft Medical Systems, Perlove Medical, and Diyalab to hospitals, diagnostic centers, and government healthcare facilities across Ghana, Nigeria, and other ECOWAS countries. The company complements equipment distribution with structured financing (deposit-plus-installment and Sinosure-backed export credit), hospital management services under PPP and joint venture arrangements, in-house engineering for installation and maintenance, and clinical training programs for biomedical staff.
Product overview
Cassona International is a healthcare equipment distributor and solutions provider operating across Sub-Saharan Africa. The company offers a comprehensive portfolio of medical diagnostic imaging equipment through exclusive distribution partnerships with major OEMs including Mindray (ultrasound systems and DR systems), Neusoft Medical Systems (CT scanners, MRI, PET/CT, CathLab/Angiography, and Mammography), Perlove Medical (C-arm systems and DRF systems), and Diyalab (chemiluminescence and immunofluorescence analyzers). Beyond equipment distribution, Cassona provides healthcare financing solutions, hospital management services, and training programs. The product portfolio spans diagnostic imaging equipment including ultrasound systems (portable, handheld, and console systems), digital radiography (DR) systems, CT scanners, MRI systems, PET/CT scanners, angiography/cathlab systems, mammography, C-arm fluoroscopy systems, and laboratory diagnostic equipment. The company serves healthcare facilities across ECOWAS countries including Ghana and Nigeria.
Differentiator
Problem solved
Functional benefit
Products and services
- Mindray Ultrasound and DR Systems Exclusive distribution of Mindray ultrasound systems (Resona I9, Consona N5/N6/N7, DC-32, MX3/MX5/MX6/MX7/MX8, M6, Z50/Z60, TE Air e5M, DP-10) and digital radiography systems (DigiEye 330/350/680, MobiEye 700) for hospitals, clinics, and diagnostic centers across West Africa.
- Neusoft CT, MRI, PET/CT, Angiography, and Mammography Systems Exclusive distribution of Neusoft CT scanners (NeuViz Ace UP/SP/64e, NeuViz Prime Max+, NeuViz 128), MRI systems (NeuMR Rena), PET/CT (NeuWise), CathLab/Angiography systems (NeuAngio 30C/30F/33C/33F, NeuAngio-CT 30F), and mammography (NeuCare Mammo DR HD) for advanced diagnostic and interventional imaging.
- Perlove C-arm and DRF Systems Distribution of Perlove digital mobile C-arm systems (PLXC 7600, PLXC 7100C, PLXC 1520A, PLXC 1218D, PLXC 1118SE, PLXC 1118A, PLX C2119B-1, PLXC 2118C, PLXC 1320A, PLXC 1112A) and digital radiography fluoroscopy systems (PLD 9600D/C/B, PLD 8700, PLD 8000C/B, PLD 6000) for orthopedic, surgical, and gastrointestinal imaging applications.
- Diyalab Laboratory Diagnostic Analyzers Distribution of Diyalab immunofluorescence analyzers (TFL-2000, FIC M6, DL-300) and chemiluminescence immunoassay analyzers (Shine i1900, Shine i2900, DL-i9000) for laboratory diagnostics with LIS bidirectional connectivity.
- Equipment Financing Programs Structured equipment financing for medical equipment purchases with 30-50% deposit, 6-24 month repayment terms, and interest rates of 10-16% per annum. Includes Sinosure-backed export credit insurance, deferred payment plans, and lease-to-own models for healthcare facilities.
- Hospital Management and EPC Services Professional hospital management services operating healthcare facilities as financially sustainable institutions, plus EPC contractor services for turnkey hospital projects, diagnostic center design and construction, and operational management.
- Public-Private Partnership and Joint Venture Investments Partnership structures with government and private healthcare providers for hospital development, diagnostic center construction, and operational management. Equity participation models where Cassona provides investment and equipment in exchange for ownership stake and management expertise.
Quantifiable outcome
- Over 200 diagnostic imaging systems installed across ECOWAS countries since 2022
- +2 more outcomes
Companies that use Cassona International
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Cassona International technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature5 records
Cassona International partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered flagship, core, strategic and minor.
- Rainbow Heritage GroupflagshipStrategic partnership for New Port City healthcare hub development in Rivers State, Nigeria. Joint venture city project with Rivers State Government spanning 1,000 hectares.
- New Port City Development CompanyflagshipMOU signed for world-class medical hub in New Port City, Eleme, Rivers State. Project under Greater Port Harcourt City Masterplan with oversight from GPHCDA.
- Perlove MedicalcoreStrategic partnership to develop Sub-Saharan African market focusing on advanced medical imaging and surgical technologies including C-arm systems, fluoroscopy machines, and surgical robotics. CEOs met at Perlove headquarters in Nanjing, China.
- MedbotstrategicPartnership exploration for Robotic Surgery Training Centers and Centers of Excellence. Medbot is China's top surgical robotics company (No.1 in China, No.2 globally after Da Vinci) with nearly 80 installations worldwide.
- Diyalab ZJG BiotechstrategicStrategic collaboration to deliver advanced laboratory diagnostic solutions across West Africa. CEOs met at Diyalab headquarters in Shanghai to explore partnership.
- Medical Scientific Ltd.minorPartnership to supply mammogram machines to healthcare institutions at affordable rates.
- Neusoft Medical SystemscoreExclusive distribution partnership for Neusoft CT scanners, MRI systems, PET/CT scanners, mammography, and angiography equipment across Ghana and Nigeria. Partnership reaffirmed in 2026 with Neusoft participation in Cassona's 16 Diagnostic Centers Project.
- MindraycoreExclusive distribution partnership for Mindray ultrasound systems, DR systems, and other imaging equipment in Ghana and Nigeria. Strategic meetings held in Lagos (2025) to strengthen partnership and drive growth in West Africa.
- Private Health Facilities Association of Ghana (PHFAoG)strategicIndustry partnership for PPP advocacy and healthcare sector collaboration. Cassona sponsored PHFAoG 5th AGM in Ho, Volta Region.
Scale indicators11 records
Recent moves11 records
Expansion highlights6 records
Cassona International competitors and assessment
Company assessmentRegional players
- Life Healthcare: South African private hospital group with PPP and public-sector partnership experience. Comparable as a regional operator of hospital and diagnostic assets in Africa and a reference point for Cassona's PPP hospital management and equity participation models.
- Lancet Laboratories: Pan-African diagnostic laboratory chain headquartered in South Africa. Comparable as a regional operator building diagnostic infrastructure in Sub-Saharan Africa, though focused on laboratory rather than imaging services and concentrated in southern Africa.
Broad incumbents
- GE HealthCare: Global medical imaging equipment manufacturer and distributor with a presence across Africa. Competes with Cassona's Chinese OEM partners across ultrasound, CT, MRI, and X-ray; GE's lower approval rating in Ghana (15%) versus Cassona (48%) illustrates the niche advantage Cassona has built.
- Siemens Healthineers: Global imaging OEM with a broad portfolio spanning CT, MRI, ultrasound, and angiography. Competes with Cassona's Neusoft- and Mindray-sourced portfolio in West African tenders, but commands only 10% approval in Ghana versus Cassona's 48%.
- Philips Healthcare: Global incumbent in diagnostic imaging and patient monitoring, selling across West Africa. Cassona explicitly benchmarks against Philips (21% approval in Ghana vs. Cassona's 48%), making Philips the most direct incumbent reference for equipment distribution competition in the region.
- Canon Medical Systems: Diagnostic imaging OEM (formerly Toshiba Medical) selling CT, MRI, ultrasound, and X-ray across emerging markets. Comparable as a global imaging equipment vendor that Cassona's Chinese OEM partners compete against in African tenders.
- FUJIFILM Healthcare: Sells diagnostic imaging and endoscopy systems in Africa, often bundled with service contracts. Overlaps with Cassona's DR, X-ray, and endoscopy-adjacent portfolio and competes for similar hospital budgets in West Africa.
Others
- Neusoft Medical Systems: Chinese imaging OEM and Cassona's exclusive partner for CT, MRI, PET/CT, angiography, and mammography across Ghana and Nigeria. Like Mindray, Neusoft is a strategic supplier and co-investor in the 16 Regional Diagnostic Centers project rather than a competitive peer in West Africa.
- Mindray: Chinese imaging and IVD equipment manufacturer and Cassona's exclusive ultrasound and DR partner for Ghana and Nigeria. Mindray's product roadmap directly determines Cassona's portfolio competitiveness, making it a critical supplier rather than direct competitor in West Africa.
Emerging players
- Samsung Medison: Affordable ultrasound and imaging vendor expanding in emerging markets. Comparable as a Chinese/Korean OEM alternative that could displace Mindray or compete for hospital budget allocations in West Africa.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Cassona International social profiles
Digital presenceCassona International financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cassona International leadership team
Management profileNumber of profiles
Profiles5 records
Cassona International subsidiaries and ownership
Company hierarchySubsidiaries2 records
Cassona International funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cassona International M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cassona International
What does Cassona International do?
Cassona International distributes advanced diagnostic imaging equipment — including ultrasound, CT scanners, MRI, digital radiography, C-arm, PET/CT, angiography, mammography, and laboratory analyzers — from OEMs such as Mindray, Neusoft Medical Systems, Perlove Medical, and Diyalab to hospitals, diagnostic centers, and government healthcare facilities across Ghana, Nigeria, and other ECOWAS countries. The company complements equipment distribution with structured financing (deposit-plus-installment and Sinosure-backed export credit), hospital management services under PPP and joint venture arrangements, in-house engineering for installation and maintenance, and clinical training programs for biomedical staff.
Is Cassona International a public or private company?
Cassona International is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Cassona International founded?
Cassona International was founded in 2013. It employs 1 to 10 people.
Where is Cassona International based?
Cassona International is headquartered in San Francisco, United States, in the North America region.
How does Cassona International make money?
Five revenue lines are on record. Medical Equipment Distribution is the primary driver. The others are equipment Financing, hospital Management Services, public-Private Partnership (PPP) Models and joint Venture Investments.
Who are Cassona International's main competitors?
Regional players on record are Life Healthcare and Lancet Laboratories. Broad incumbents are GE HealthCare, Siemens Healthineers, Philips Healthcare, Canon Medical Systems and FUJIFILM Healthcare. Others are Neusoft Medical Systems and Mindray. Samsung Medison is listed as an emerging player.
Does Cassona International have an API?
No public API is recorded for Cassona International.
What industry is Cassona International in?
Cassona International's product category is Medical Equipment Distribution and Healthcare Solutions. Its primary akta.pro industry code is HLAHABAI, Imaging Informatics & Workflow (PACS/RIS/VNA). Its NAICS code is 3345 and its SIC code is 5047.