Vis-à-Vis
Vis-à-Vis is a Spanish-language digital and print lifestyle magazine operated by Madrid-based PLOI MEDIA, covering culture, music, travel, food, design, and entertainment for general Spanish-speaking readers, extended via sub-brands and the VÀV TV video platform.
- Company typePrivate
- Founded2005
- HeadquartersMadrid, Spain
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Vis-à-Vis does
Vis-à-Vis is a Spanish-language digital and print lifestyle magazine operated by the Madrid-based entity PLOI MEDIA, with editorial content dating to 2005. The publication covers culture, music, travel, food, design, sex/relationships, finance, and entertainment, and has been extended into a multi-brand portfolio that includes the Mine sub-magazine (revistamine.com) and the in-house verticals Historias, Placeres, and Mundos, alongside a YouTube-hosted video platform called VÀV TV featuring interviews, humor, music, and culture segments.
The product surface is built on a self-hosted website (revistavisavis.com) that serves articles, galleries, and video content, plus organic social channels on Facebook, Twitter/X, YouTube, and Instagram, and an email newsletter subscription. No mobile app, API, SDK, or disclosed technology integrations were found in the source material, and there is no evidence of proprietary AI/ML, recommendation, or data infrastructure.
The business model is implicitly advertising-supported: there is no paywall, no subscription tier, no registration wall, and no paid plans referenced, while the site surfaces a 'Publicidad' (advertising) contact page. Content is freely accessible, the audience is a general Spanish-speaking lifestyle readership, and the company operates privately under PLOI MEDIA with no disclosed venture funding, public listing, or institutional ownership.
Vis-à-Vis firmographics
Firmographics- Name
- Vis-à-Vis
- Legal name
- PLOI MEDIA
- Website
- https://revistavisavis.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Vis-à-Vis is a Spanish-language digital and print lifestyle magazine operated by Madrid-based PLOI MEDIA, covering culture, music, travel, food, design, and entertainment for general Spanish-speaking readers, extended via sub-brands and the VÀV TV video platform.
- Ownership category
- akta.pro rank
Vis-à-Vis industry classification
Industry- Product category
- Online Lifestyle Magazine
- NAICS
- Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Beauty & Grooming Magazines (MPAJAEAE)
- akta.pro secondary industry
- Lifestyle, Travel & Leisure Books Publishing (MPAJAAAH)
Keywords
Where Vis-à-Vis is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Markets served
Vis-à-Vis business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Distribution channels1 record
Marketing channels5 records
Vis-à-Vis product offering
Product offeringCore offering
Vis-à-Vis is a Spanish-language online lifestyle magazine that publishes editorial content spanning culture, music, travel, food, design, finance, celebrity interviews, and entertainment through its website and a portfolio of sub-brands (Mine, Historias, Placeres, Mundos). The publication also produces video content via its VÀV TV platform, distributing multimedia lifestyle editorial content free of charge to Spanish-speaking readers.
Product overview
Vis-à-Vis is a Spanish digital and print magazine publishing platform operated by PLOI MEDIA. The portfolio consists of a unified core publication (Vis-à-Vis Magazine) covering diverse lifestyle topics including trends, culture, style, celebrity interviews, entertainment, gastronomy, sex, design, and finance, along with four specialized sub-brands (Mine, Historias, Placeres, Mundos) and a video platform (VÀV TV) for multimedia content including interviews, music, and humor segments.
Differentiator
Problem solved
Functional benefit
Products and services
- Vis-à-Vis Magazine The primary magazine publication covering trends, culture, style, celebrity interviews, entertainment, gastronomy, sex/relationships, design, and finance topics, distributed online to Spanish-speaking readers.
- Mine Magazine Secondary magazine publication under the Vis-à-Vis brand, operated as an adjacent sub-brand within the PLOI MEDIA portfolio.
- Historias Magazine section featuring narrative stories content under the Vis-à-Vis publication.
- Placeres Magazine section covering lifestyle and pleasures content under the Vis-à-Vis publication.
- Mundos Magazine section featuring world-related and travel content under the Vis-à-Vis publication.
- VÀV TV Video content platform offering interviews, humor, music, and cultural segments, including sections such as Entrevistas, Humor, Música, and Cultura, distributed via the website and a dedicated YouTube channel.
Companies that use Vis-à-Vis
Customer profileSegments1 record
Ideal customer profiles2 records
Vis-à-Vis technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Vis-à-Vis partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
Vis-à-Vis competitors and assessment
Company assessmentDirect peers
- Playground Magazine: Spanish-language digital lifestyle and culture publication covering music, art, film, and urban trends. Overlaps directly with Vis-à-Vis's Mundos and Música verticals.
- Jot Down: Spanish digital magazine focused on long-form culture, interviews, and current affairs. Competes directly with Vis-à-Vis for the same Spanish-speaking cultural-content readership.
- NEO2: Spanish lifestyle and culture magazine covering design, fashion, art, and music. A direct competitor in the Spanish design-and-lifestyle editorial space that Vis-à-Vis also targets.
- Yorokobu: Spanish-language lifestyle and culture magazine publishing on culture, travel, gastronomy, and design. Closest functional peer to Vis-à-Vis in the Spanish lifestyle-editorial market, with similar audience and editorial scope.
Broad incumbents
- Hearst Magazines: Global magazine publisher whose Spanish titles (Cosmopolitan, Elle, Esquire, Harper's Bazaar) compete with Vis-à-Vis. Useful benchmark for scale, monetization, and editorial operations in lifestyle media.
- Icon (El País): Spanish weekly culture and lifestyle supplement from El País (PRISA). Targets the same Spanish cultural reader as Vis-à-Vis but with the backing of a major national news group.
- Vogue España: Spanish edition of Condé Nast's flagship fashion and lifestyle title. Overlaps with Vis-à-Vis's style, culture, and celebrity content, competing for the same premium lifestyle advertisers.
- Condé Nast: Global publisher of Vogue, GQ, Vanity Fair, and other lifestyle titles, including Spanish editions. Relevant incumbent peer representing the global magazine-media model Vis-à-Vis operates within at a smaller scale.
- Cosmopolitan España: Spanish edition of Hearst's global women's lifestyle magazine. Competes for the lifestyle segment of Vis-à-Vis's audience with a much larger content engine and established advertising relationships.
- Esquire España: Spanish edition of Hearst's men's lifestyle magazine covering culture, interviews, and entertainment. Direct competitor to Vis-à-Vis's Caras (interviews) and culture verticals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Vis-à-Vis social profiles
Digital presenceVis-à-Vis financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vis-à-Vis leadership team
Management profileNumber of profiles
Vis-à-Vis subsidiaries and ownership
Company hierarchySubsidiaries5 records
Vis-à-Vis funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vis-à-Vis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vis-à-Vis
What does Vis-à-Vis do?
Vis-à-Vis is a Spanish-language online lifestyle magazine that publishes editorial content spanning culture, music, travel, food, design, finance, celebrity interviews, and entertainment through its website and a portfolio of sub-brands (Mine, Historias, Placeres, Mundos). The publication also produces video content via its VÀV TV platform, distributing multimedia lifestyle editorial content free of charge to Spanish-speaking readers.
Is Vis-à-Vis a public or private company?
Vis-à-Vis is a private company. It is classified as corporate owned and is currently operating.
When was Vis-à-Vis founded?
Vis-à-Vis was founded in 2005. It employs 11 to 50 people.
Where is Vis-à-Vis based?
Vis-à-Vis is headquartered in Madrid, Spain, in the Europe region.
Who are Vis-à-Vis's main competitors?
Direct peers on record are Playground Magazine, Jot Down, NEO2 and Yorokobu. Broad incumbents are Hearst Magazines, Icon (El País), Vogue España, Condé Nast, Cosmopolitan España and Esquire España.
Does Vis-à-Vis have an API?
No public API is recorded for Vis-à-Vis.
What industry is Vis-à-Vis in?
Vis-à-Vis's product category is Online Lifestyle Magazine. Its primary akta.pro industry code is MPAJAEAE, Beauty & Grooming Magazines, with a secondary code of MPAJAAAH, Lifestyle, Travel & Leisure Books Publishing. Its NAICS code is 513120 and its SIC code is 2721.