Heaps

Name

Heaps

Legal name

Kigo, LLC

Website

https://getheaps.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Customer Loyalty Software

SIC

Services-Advertising (7310)

akta.pro primary industry

Loyalty, Rewards & Retention Platforms (BPAFAFAH)

Keywords

• Loyalty platform software
• Customer rewards network
• AI offer personalization
• Digital marketing technology
• Brand engagement tools

Headquarters

HQ city

Saint Paul

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Performance-based Advertising: Kigo charges advertisers only when customers activate and redeem their offers, eliminating wasted spend and ensuring measurable ROI. This pay-for-performance model drives efficient customer acquisition and incremental sales.
2. Publisher Platform Fees: Loyalty and membership publishing partners pay for access to the platform to create and deliver exclusive offers, build member value, and unlock new revenue streams from their data and audiences.
3. Network-Powered Revenue: Brands fund high-value offers through network partners, creating advertising revenue while enabling brands to offer diverse rewards from local cafes to national service discounts.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Kigo is an AI-powered omnichannel loyalty and rewards platform that helps brands acquire new customers, drive incremental sales, and foster deep brand loyalty through personalized offers delivered via the leading offers network. The platform serves advertisers (brands), publishers (loyalty programs and membership organizations), and consumers across fintech, retail, CPG, telecom, restaurants, hospitality, entertainment, and services sectors.

Product overview

Kigo is a unified omnichannel loyalty and rewards platform powered by AI and tokenization. The core Kigo Platform serves as the central engine for brand loyalty programs, connecting advertisers with publishers to deliver personalized offers to consumers. The platform includes Kigo Hub as a white-labeled value delivery channel, an AI-powered Offers Agent for contextualized offer delivery, and supports multiple offer formats including Digital Coupons, Promotional Codes, Affiliate Links, Airdrops, and Shareable Offers. The ecosystem is built on blockchain technology supporting Digital Assets and NFTs, with a Kigo Wallet enabling users to manage digital rewards. The platform serves advertisers (brands seeking customer acquisition), publishers (loyalty programs and membership organizations), and consumers across fintech, retail, CPG, telecom, restaurant, and hospitality sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Kigo Platform Omnichannel loyalty and rewards platform powered by AI and tokenization that helps brands acquire customers, drive incremental sales, and foster deep brand loyalty through personalized offers and rewards delivered across in-store, online, and in-app channels.
• Kigo Hub Fully white-labeled value delivery and communication channel providing brands and consumers a unified digital hub for all forms of digital value, including digital coupons, promotional codes, affiliate links, and digital assets.

Quantifiable outcome

• 40% increase in customer satisfaction scores for companies investing in technology to improve customer experience
• +10 more outcomes

Named customers12 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• Cartera (Rakuten Company)coreStrategic or Co-development Partner · 16 July 2026Strategic partnership integrates Cartera's extensive network of retail offers into Kigo's loyalty platform. The collaboration brings personalized retail savings to 100M+ loyalty program members across telecom, healthcare, financial services, and membership organizations. Cartera brings one of the largest merchant-funded offer catalogs, enabling brands to connect members with rewards that drive conversion rates, average order values, and customer lifetime value.
• Neptune Retail SolutionscoreStrategic or Co-development Partner · 21 May 2026Strategic partnership opens new distribution channel for CPG offer content, carrying Neptune's digital incentive inventory into Kigo's premium loyalty, publishing, and media audiences. Neptune's network spans connected retailers, publishers and Checkout 51 cashback app, reaching hundreds of millions of consumer touchpoints daily. Creates 'Audience of One' experience that feels personal, timely and worth acting on.
• YardicoreStrategic or Co-development Partner · 10 February 2026Expanded partnership strengthens RentCafe Rewards with greater flexibility, intelligence and relevance. Kigo integrates into Yardi's resident app enabling residents to access savings and earn rewards in personalized ways. New enhancements include hyper-local discounts, affiliate offers for points, receipt scanning, and access to national brands. The partnership helps property managers attract and retain renters while building long-term loyalty.
• Evelyne Forester (Executive)coreOthers · 6 February 2026Evelyne Forester appointed as Executive Vice President of Publisher Growth. Former Cardlytics executive brings extensive experience across payments, commerce, and offer-based ecosystems. Previously served as Chief Business Officer at Cardlytics overseeing company-wide business strategy and building strategic partnerships with major financial institutions and global brands.

Scale indicators10 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Oracle CrowdTwist (Oracle Loyalty): Oracle's loyalty and engagement cloud targeting large enterprise customers. Directly competes for the same Fortune 500 loyalty RFPs Kigo pursues.
• Blackhawk Network: Gift card, prepaid, and payments network with a B2B offer distribution business (including former Cartera assets). Overlaps with Kigo on merchant-funded offer distribution at significantly larger enterprise scale.
• Rakuten: Global cashback and loyalty marketplace whose Cartera division now partners with Kigo. Operates a comparable consumer-facing offers network at much larger scale, making it both a partner and a potential competitive threat.
• Salesforce Loyalty (Loyalty Management): Enterprise CRM giant with built-in loyalty management capabilities. Competes with Kigo for Fortune 500 loyalty wallet share by bundling loyalty into a broader enterprise software stack.

Emerging players

• Yotpo: E-commerce loyalty, reviews, and SMS marketing platform serving DTC and retail brands. Overlaps with Kigo on loyalty and retention but is more focused on Shopify-native mid-market rather than Fortune 500 publishers.
• Honey Science (PayPal): Browser- and mobile-based offer and cashback network now owned by PayPal. Comparable on the consumer offer discovery side but focused on individual consumers rather than publisher-distributed loyalty programs.
• Smile.io: Loyalty program platform for Shopify and BigCommerce merchants. Comparable on the loyalty mechanics side but lacks Kigo's three-sided publisher network and enterprise Fortune 500 focus.

Direct peers

• Cardlytics: Card-linked offer platform that partners with banks to deliver personalized merchant offers to cardholders, directly overlapping Kigo's advertiser-publisher-consumer network model and cardholder engagement focus.
• Thanx: Restaurant-focused loyalty and digital engagement platform that uses purchase data to drive personalized offers, closely aligned with Kigo's restaurant segment and performance-based offer delivery model.
• Punchh: Restaurant and retail loyalty platform serving enterprise brands, comparable to Kigo's restaurant and CPG verticals with AI-driven personalization and offer delivery capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heaps