karryco
Karrycar (DROOP SRL) is an Italian digital marketplace that connects vehicle shippers — including car dealers, rental companies, and private individuals — with a certified network of bisarca carriers and drivers for transport across Italy, monetizing via transaction fees and API/white-label integrations.
- Company typePrivate
- Founded2018
- HeadquartersBelluno, Italy
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What karryco does
Karrycar (operated by DROOP SRL) is an Italian digital logistics marketplace for vehicle transport, connecting shippers with a certified network of bisarca (car-carrier truck) operators and professional drivers across Italy. The core product, the Borsa Carichi (Load Exchange Platform), allows customers — including private individuals, car dealers, rental companies, repair workshops, e-commerce platforms, and software houses — to publish transport requests and receive real-time competing offers from partner carriers, with selection of bisarca, driver, or tow-truck modalities including home pickup and delivery and intermodal combinations.
The technology stack centers on a self-serve web platform (karrycar.it for consumers, karrycar.com for business) with a dedicated Business Dashboard that replaces spreadsheets, emails, and phone calls for fleet logistics management, plus an API and white-label program that enables e-commerce platforms and software vendors to embed Karrycar transport services and pricing into their own systems. Transport partners are pre-certified and price their services directly into the load board, enabling real-time comparison of price, offer, and delivery time.
Karrycar monetizes through transaction-based platform fees on bookings facilitated through the load board and through licensing/API integration revenue from e-commerce and software-house partners. Distribution combines a product-led growth self-serve funnel for SMB and individual customers with channel partnerships (carrier network) and embedded/white-label OEM integrations. The company operates exclusively in Italy, has no disclosed institutional investors, no public revenue figures, and an unrecorded headcount, consistent with a sub-scale, privately held, bootstrapped operator.
karryco firmographics
Firmographics- Name
- karryco
- Legal name
- DROOP SRL
- Website
- https://karryco.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Karrycar (DROOP SRL) is an Italian digital marketplace that connects vehicle shippers — including car dealers, rental companies, and private individuals — with a certified network of bisarca carriers and drivers for transport across Italy, monetizing via transaction fees and API/white-label integrations.
- Ownership category
- akta.pro rank
karryco industry classification
Industry- Product category
- Vehicle Transport Logistics
- NAICS
- Local Messengers and Local Delivery (4922)
- SIC
- Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Car Rental & Car-Sharing Booking Platforms (BPAMAIAF)
- akta.pro secondary industries
- Courier/Delivery Driver Vehicle Rental Programs (Gig/Owner-Operator) (TLABAGAI), Chauffeur-Driven Car Rental (With Driver) (THADAAAG)
Keywords
Where karryco is headquartered
LocationHeadquarters
- HQ city
- Belluno
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
karryco business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Operations, Marketing or Sales, Personnel
Revenue model
- Platform Commission/Transaction Fees: Transaction-based revenue from facilitating vehicle transport bookings through the load board marketplace, connecting customers with certified transport partners
- API/Integration Services: Revenue from providing API integrations to e-commerce platforms and software houses who embed Karrycar services in their systems, generating leads for their businesses
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Marketplace pricing - quotes from transport partners |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels3 records
karryco product offering
Product offeringCore offering
Karrycar operates an Italian digital marketplace (Borsa Carichi / Load Board) that matches customers who need to move vehicles with a certified network of transport partners. It facilitates end-to-end vehicle transport through services including full car-carrier (bisarca) loads, single-vehicle moves, professional driver delivery, and intermodal/home-delivery options. The platform serves dealers, rental companies, private individuals, e-commerce platforms, software houses, and auto repair workshops via self-serve booking, a Business Dashboard, and API/white-label integrations.
Product overview
Karrycar is a digital logistics platform for vehicle transport in Italy. The core offering is the Borsa Carichi (Load Exchange Platform), a marketplace connecting users with certified partner transport companies. Service portfolio includes Bisarca Completa (full car carrier transport), Auto Singola (single vehicle transport), Driver Service (professional driver delivery), and Trasporto Intermodale (combined transport modes). For business clients, Karrycar offers a Business Dashboard management tool, E-commerce Integration (API-based), and White Label services for software houses. The platform operates a partner network of certified transport companies throughout Italy.
Differentiator
Problem solved
Functional benefit
Products and services
- Borsa Carichi (Load Board / Load Exchange) Digital marketplace where transport demand is posted and matched with certified carrier partners in real time. Used by car dealers, rental companies, e-commerce platforms, and private customers to source vehicle transport capacity.
- Bisarca Completa (Full Car-Carrier Transport) Full-load vehicle transport using multi-vehicle car-carrier trucks, typically used by dealers, rental fleets, auctions, and workshops moving batches of vehicles.
- Auto Singola (Single-Vehicle Transport) Door-to-door transport of a single vehicle, typically for private customers or individual dealer/rental units that do not require a full car-carrier.
- Driver Service (Professional Driver Delivery) Professional driver physically drives the vehicle from pickup to delivery. Suited to operational/short-distance moves where using a transporter is impractical.
- Business Dashboard Self-serve business console for dealers, rental companies, and fleet operators to manage multi-vehicle transport orders, track shipments, and centralize logistics operations.
- E-commerce Integration / API API that allows e-commerce platforms and digital retailers to embed vehicle transport booking directly into their checkout flow, with real-time pricing and order management.
- White-Label for Software Houses White-label vehicle transport capability that software houses can rebrand and resell to their own end customers.
Companies that use karryco
Customer profileSegments6 records
Ideal customer profiles4 records
karryco technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
karryco partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CarvoilàcorePartnership with innovative startup Carvoilà offering exclusive Pickup & Delivery super fast service via driver, dedicated to automotive professionals. This partnership enhanced Karrycar's driver service capabilities with super-fast vehicle delivery options.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
karryco competitors and assessment
Company assessmentDirect peers
- uShip: US-based online marketplace that connects vehicle and freight shippers with carriers, operating a similar load-board model. Closest direct peer given comparable marketplace structure connecting transport demand with carrier supply.
- Easy Auto Ship: Auto transport brokerage connecting customers with carriers for vehicle shipping. Comparable in operating model as a digital broker arranging vehicle transport via partner carriers.
- Montway Auto Transport: US-based auto transport broker arranging vehicle shipment via a network of carriers. Comparable as a brokerage coordinating vehicle transport between shippers and third-party carriers.
- Shiply: European-based transport marketplace connecting customers with carriers across multiple vehicle and freight categories. Directly comparable reverse-auction marketplace model operating across European geographies.
- AmeriFreight Auto Transport: Auto transport broker arranging vehicle shipping across the US via carrier network. Comparable digital brokerage serving both consumer and dealer customers for vehicle transport.
- ShipYourCarNow (Sherpa Auto Transport): Auto transport broker arranging door-to-door vehicle shipping via carrier network. Directly comparable as a vehicle-shipping marketplace/broker serving both individuals and dealerships.
Broad incumbents
- Webfleet (Bridgestone): Bridgestone-owned fleet management SaaS platform used by commercial vehicle operators. Adjacent incumbent serving fleet owners with telematics/logistics software relevant to Karrycar's business customer base.
- Geotab: Global telematics and fleet management platform. Broader incumbent serving fleet operators with connected-vehicle and logistics software, partially overlapping with Karrycar's B2B logistics dashboard value proposition.
Regional players
- Autoeurope: Vehicle relocation and rental services primarily focused on European tourist and corporate markets. Comparable in moving vehicles across European geographies though oriented to rental rather than transport marketplace.
- Movecar: Italian vehicle transport service arranging car shipment within Italy. Directly comparable as a domestic Italian auto transport broker, though without Karrycar's load-board marketplace layer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
karryco social profiles
Digital presencekarryco financial estimates
Financial estimateRevenue estimate
Valuation estimate
karryco leadership team
Management profileNumber of profiles
Profiles1 record
karryco funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
karryco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about karryco
What does karryco do?
Karrycar operates an Italian digital marketplace (Borsa Carichi / Load Board) that matches customers who need to move vehicles with a certified network of transport partners. It facilitates end-to-end vehicle transport through services including full car-carrier (bisarca) loads, single-vehicle moves, professional driver delivery, and intermodal/home-delivery options. The platform serves dealers, rental companies, private individuals, e-commerce platforms, software houses, and auto repair workshops via self-serve booking, a Business Dashboard, and API/white-label integrations.
Is karryco a public or private company?
karryco is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was karryco founded?
karryco was founded in 2018. It employs 1 to 10 people.
Where is karryco based?
karryco is headquartered in Belluno, Italy, in the Europe region.
How does karryco make money?
Two revenue lines are on record. Platform Commission/Transaction Fees are the primary driver. The others are API/Integration Services.
Who are karryco's main competitors?
Direct peers on record are uShip, Easy Auto Ship, Montway Auto Transport, Shiply, AmeriFreight Auto Transport and ShipYourCarNow (Sherpa Auto Transport). Broad incumbents are Webfleet (Bridgestone) and Geotab. Regional players are Autoeurope and Movecar.
Does karryco have an API?
Yes. Karrycar offers API integration capabilities that allow businesses to embed Karrycar's vehicle transport services into their own systems or e-commerce platforms. The API enables customers to verify shipping prices and add transport services as supplementary options directly within the integrated platform. The API also serves as a tool for generating leads on partner websites.
What industry is karryco in?
karryco's product category is Vehicle Transport Logistics. Its primary akta.pro industry code is BPAMAIAF, Car Rental & Car-Sharing Booking Platforms, with a secondary code of TLABAGAI, Courier/Delivery Driver Vehicle Rental Programs (Gig/Owner-Operator). Its NAICS code is 4922 and its SIC code is 4731.