Probably Good
Probably Good Foundation, Inc. is a 501(c)(3) nonprofit that delivers free, evidence-based career guidance and a curated job board to individuals seeking impactful, mission-driven careers within the effective altruism community and beyond.
- Company typePrivate
- Founded-
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Probably Good does
Probably Good Foundation, Inc. is a US 501(c)(3) public charity (EIN 99-2361194) headquartered in San Francisco that provides free, evidence-based career guidance to individuals seeking high-impact careers. The organization operates a self-serve digital platform at probablygood.org that delivers a structured Career Guide, in-depth Career Profiles across roles such as nonprofit entrepreneurship, journalism, civil service, and development economics, and a curated Job Board (jobs.probablygood.org) aggregating opportunities in cause areas including global health, animal welfare, climate change, AI safety, and biosecurity. Supporting resources include Cause Area overviews, Core Concepts (frameworks such as SELF, Expected Value, and Fermi Estimates), Interviews with practitioners, Internships and Fellowships listings, and a Career Hypotheses Framework methodology tool, complemented by 1:1 advising sessions and group workshops delivered online.
The platform is a content-centric web property with no disclosed API, no proprietary AI/ML features, and a single Google Analytics integration for traffic analysis. All products and services are offered free of charge; the organization relies entirely on donations and has extended fundraising tax-deductibility to UK and EU donors via partner organizations. The 1-10 employee team is anchored by a Cambridge PhD CEO (Itamar Shatz) and includes senior research, operations, marketing, and advising functions, with governance from a Board of Directors and an Advisory Board drawn from GiveWell, 80,000 Hours, Charity Entrepreneurship, the Centre for Effective Altruism, and the RAND Corporation.
The go-to-market motion is direct-to-consumer content marketing plus community-driven referrals within the effective altruism community, with no named institutional customers, no enterprise sales motion, and no pricing tiers. The primary user segments are individuals (students, young professionals, career changers) seeking impact-focused careers and members of the effective altruism community seeking evidence-based guidance. As a nonprofit with no traditional equity ownership, the organization has no parent company, no subsidiaries, no disclosed funding rounds, and no M&A history.
Probably Good firmographics
Firmographics- Name
- Probably Good
- Legal name
- Probably Good Foundation, Inc.
- Website
- https://probablygood.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Probably Good Foundation, Inc. is a 501(c)(3) nonprofit that delivers free, evidence-based career guidance and a curated job board to individuals seeking impactful, mission-driven careers within the effective altruism community and beyond.
- Ownership category
- akta.pro rank
Probably Good industry classification
Industry- Product category
- Career Guidance Services
- NAICS
- All Other Professional, Scientific, and Technical Services (54199)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Career Services & Career Readiness (EDALABAB)
- akta.pro secondary industries
- Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD), Leadership, Service Learning & Volunteer-to-Career Pathways (EDAMAKAJ)
Keywords
Where Probably Good is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Probably Good business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Donations and Charitable Contributions: Probably Good is a 501(c)(3) nonprofit organization (EIN 99-2361194) that operates entirely on donations. All services including career guides, 1:1 advising, and workshops are provided free of charge to users. The organization solicits donations to support and expand their services, develop new resources, and reach a larger audience.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free access to all services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Probably Good product offering
Product offeringCore offering
Probably Good is a 501(c)(3) nonprofit that provides free career guidance resources and services to help individuals pursue high-impact, fulfilling careers. Its core offerings include a step-by-step Career Guide, in-depth Career Profiles of high-impact career paths, a curated Job Board of opportunities at mission-driven organizations, personalized 1:1 Advising sessions, group workshops, and supporting educational content covering global cause areas and career decision-making frameworks. All services and content are provided at no cost, funded by charitable donations.
Product overview
Probably Good is a nonprofit career guidance platform that provides free resources and services to help individuals build careers that are both personally fulfilling and impactful. The core product portfolio centers on the Career Guide (a comprehensive step-by-step navigation tool), Career Profiles (in-depth career path analyses), a curated Job Board for mission-driven opportunities, and personalized 1:1 Advising. These are supported by educational content including Cause Areas, Core Concepts (featuring frameworks like SELF and Fermi Estimates), Interviews with professionals, and an Internships/Fellowships resource listing. All services are provided free of charge as a 501(c)(3) nonprofit organization based in San Francisco, CA.
Differentiator
Problem solved
Functional benefit
Products and services
- Career Guide A practical, step-by-step guide to finding and pursuing a high-impact career. The guide walks users through understanding their potential, identifying good opportunities, mapping career options, finding jobs, and taking actionable next steps toward impactful work.
- Career Profiles
Companies that use Probably Good
Customer profileSegments2 records
Ideal customer profiles2 records
Probably Good technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Probably Good partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
Probably Good competitors and assessment
Company assessmentDirect peers
- Charity Entrepreneurship: Research and training program that incubates high-impact charities, founded by Joey Savoie who also sits on Probably Good's advisory board. Comparable audience (EA-aligned founders and operators) and overlapping career-guidance content on founding a high-impact organization.
- Work for Good: UK-based curated job board for nonprofits, social enterprises, and charities. Comparable job-board product targeting impact-oriented job seekers, though with geographic concentration in the UK.
- 80,000 Hours: The dominant EA-aligned career guidance organization, providing 1:1 advising, key ideas articles, job board, and impact frameworks. Directly comparable in mission, audience, and service mix; advisory board overlap (Michelle Hutchinson of 80,000 Hours sits on Probably Good's board).
- Giving What We Can: EA community organization promoting high-impact giving, with overlap into career-related content (e.g., Julia Wise served as president and is on Probably Good's advisory board). Comparable audience and overlapping framework-based guidance.
- Idealist: Long-standing nonprofit job board and career resource serving mission-driven job seekers. Comparable on job board functionality and on serving impact-oriented candidates, though with broader (non-EA) positioning.
- Forethought Foundation: EA research and grantmaking organization funding global priorities research (including Dylan Balfour's fellowship). Comparable intellectual ecosystem and audience overlap in longtermism-focused careers.
- Escape the City: Career-change platform for professionals leaving corporate roles, with a strong emphasis on purpose-driven work. Comparable audience (career changers seeking impact) and overlapping content/advisory services.
Others
- B Lab: Global nonprofit certifying B Corporations and supporting purpose-driven businesses. Comparable focus on mission-driven careers via employer-side certification, but adjacent rather than directly competitive.
Broad incumbents
- BetterUp: Commercial career coaching and professional development platform offering 1:1 advising at scale. Comparable on personalized career advising, but commercial rather than nonprofit, with broader rather than impact-focused positioning.
- LinkedIn (Career Services content): Mass-market professional network with job listings, career content, and increasingly features for nonprofit/impact roles. Comparable on career guidance distribution at scale, but with much broader audience and far less EA-specific depth.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Probably Good social profiles
Digital presenceProbably Good financial estimates
Financial estimateRevenue estimate
Valuation estimate
Probably Good leadership team
Management profileNumber of profiles
Profiles13 records
Probably Good funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Probably Good M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Probably Good
What does Probably Good do?
Probably Good is a 501(c)(3) nonprofit that provides free career guidance resources and services to help individuals pursue high-impact, fulfilling careers. Its core offerings include a step-by-step Career Guide, in-depth Career Profiles of high-impact career paths, a curated Job Board of opportunities at mission-driven organizations, personalized 1:1 Advising sessions, group workshops, and supporting educational content covering global cause areas and career decision-making frameworks. All services and content are provided at no cost, funded by charitable donations.
Is Probably Good a public or private company?
Probably Good is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Probably Good founded?
Probably Good was founded in -1. It employs 1 to 10 people.
Where is Probably Good based?
Probably Good is headquartered in San Francisco, United States, in the North America region.
How does Probably Good make money?
One revenue line is on record: donations and Charitable Contributions.
Who are Probably Good's main competitors?
Direct peers on record are Charity Entrepreneurship, Work for Good, 80,000 Hours, Giving What We Can, Idealist, Forethought Foundation and Escape the City. B Lab is listed as an others. Broad incumbents are BetterUp and LinkedIn (Career Services content).
Does Probably Good have an API?
No public API is recorded for Probably Good.
What industry is Probably Good in?
Probably Good's product category is Career Guidance Services. Its primary akta.pro industry code is EDALABAB, Career Services & Career Readiness, with a secondary code of BPAGADAD, Youth Mentoring & Positive Youth Development Nonprofits. Its NAICS code is 54199 and its SIC code is 8742.