Endangered Species Coalition

What Endangered Species Coalition does

The Endangered Species Coalition is a Washington, D.C.-based 501(c)(4) nonprofit organization that advocates for the protection and recovery of threatened and endangered wildlife and their habitats. The organization operates a coalition model uniting 475 member organizations and 525,000+ individual activists, and executes its mission through grassroots organizing, policy advocacy, and education. Core programs include the Activist Network (an electronic grassroots-mobilization platform for email advocacy and petition campaigns), the annual Endangered Species Day celebration (now in its 21st year) and its associated nationwide Chalk Art Contest, the Biodiversity Movement School for activist training, and a portfolio of species- and issue-specific campaigns spanning Pollinator Protectors, Protecting America's Wolves, Protecting the Endangered Species Act, Southern Resident Orcas, Snake River Savers, and Wildlife Corridors. Distribution is achieved primarily through the endangered.org action hub, email and social channels, member-organization networks, and in-person rallies across multiple states.

The coalition is funded almost entirely by philanthropic support, with revenue streams spanning one-time and recurring individual donations, contributions from 475 member organizations, Donor Advised Funds and stock gifts, cryptocurrency contributions, the Keystone Society major-donor program, and the Born to Be Wild specialty license plate program in Colorado (which disburses funds via the Rocky Mountain Wolf Project for wolf coexistence and has raised over $1.3M from 26,000+ plate purchases). No traditional pricing model applies because the organization does not sell products or services; participation, advocacy actions, and member-network involvement are all free, with contributions voluntary. Operationally the organization has a small staff (11-50 employees) led by Executive Director Susan Holmes and a broad Board, and it conducts no AI, technology-platform, or commercial product development that would generate non-donation revenue. Its strategic positioning is anchored to the political defense of the Endangered Species Act, and its growth mechanism is expansion of network reach rather than scaling of monetizable software or services.

Name

Endangered Species Coalition

Legal name

Endangered Species Coalition

Website

https://endangered.org

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

The Endangered Species Coalition is a Washington, D.C.-based 501(c)(4) nonprofit that mobilizes 475 member organizations and 525,000+ activists to protect threatened and endangered wildlife through grassroots organizing, policy advocacy, and education, including the annual Endangered Species Day.

Ownership category

akta.pro rank

Product category

Wildlife Conservation Advocacy

NAICS

Environment, Conservation and Wildlife Organizations (813312), Social Advocacy Organizations (8133)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Wildlife Conservation & Species Protection (BPAGAGAB)

akta.pro secondary industries

Biodiversity & Habitat Conservation (BPAGAGAA), Advocacy, Policy & Public Awareness (Animal Welfare) (BPAGAIAJ), Conservation & Human–Wildlife Conflict Mitigation (BPAGAIAI)

Keywords

• Wildlife conservation advocacy
• Endangered species protection
• Habitat preservation policy
• Grassroots environmental organizing
• Conservation education programs

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Donations and Contributions: The organization receives donations from individual supporters through its website portal, including one-time and monthly giving options. EIN: 52-2235210
2. Membership and DAF/Stocks: Revenue from member organizations (475 member organizations), Donor Advised Funds, stock donations, and cryptocurrency contributions.
3. Keystone Society Major Donors: High-level major donor program for significant contributions to support conservation work.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

The Endangered Species Coalition is a national nonprofit that protects and restores threatened and endangered wildlife and the wild places they depend on through grassroots organizing, policy advocacy, and public education. It operates as a coalition of 475 member organizations and 525,000+ activists, defends the Endangered Species Act, and runs awareness programs including Endangered Species Day, the Chalk Art Contest, the Biodiversity Movement School, and targeted species campaigns.

Product overview

The Endangered Species Coalition operates as a national network of 475 member organizations and 525,000+ activists working to protect and restore threatened and endangered species. The Coalition offers a platform of interconnected advocacy programs including the Activist Network for grassroots mobilization, the annual Endangered Species Day celebration with its Chalk Art Contest, Biodiversity Movement School for activist training, and targeted campaigns for species like wolves, orcas, and pollinators. The organization also produces reports, publications, and blog content to educate and mobilize public support for wildlife conservation and defense of the Endangered Species Act.

Differentiator

Problem solved

Functional benefit

Products and services

• Activist Network Electronic activist network that provides supporters with informational updates and action alerts on wildlife issues, enabling grassroots organizing through email outreach to elected officials, petition signing, and coordinated demonstrations.
• Endangered Species Day Annual nationwide and international celebration recognizing public commitment to protecting and restoring imperiled wildlife and habitats, featuring educational programs, community events, and the Chalk Art Contest; hosted in its 21st year in 2026.
• Endangered Species Chalk Art Contest Nationwide, all-ages chalk art competition celebrating endangered and threatened plants and animals to raise awareness of species extinction, with prizes across grade categories and public voting, including a $50 special bat-inspired prize sponsored by Bat Conservation International.
• Born to Be Wild Colorado License Plate Colorado specialty license plate sold through the Colorado DMV for $50 annually (plus one-time fees and taxes), with proceeds funding wolf coexistence programs (range riders, conflict mitigation) in partnership with Rocky Mountain Wolf Project; over $1.3 million raised and 26,000+ plates sold.

Quantifiable outcome

• 99% of listed species saved from extinction through the Endangered Species Act
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Bat Conservation InternationalcoreStrategic or Co-development PartnerCoalition partner sponsoring a special $50 prize for bat-inspired chalk art in the 2026 Endangered Species Day Chalk Art Contest. Bat Conservation International supports bat conservation efforts including the Florida bonneted bat protection programs.
• National Audubon SocietyminorStrategic or Co-development PartnerChalk Art Contest sponsor supporting the 2026 Endangered Species Day celebrations.
• Defenders of WildlifeminorStrategic or Co-development PartnerChalk Art Contest sponsor supporting the 2026 Endangered Species Day celebrations.
• Izaak Walton League of America - Rapid City ChapterminorStrategic or Co-development PartnerChalk Art Contest sponsor supporting the 2026 Endangered Species Day celebrations.
• Rocky Mountain Wolf ProjectcoreStrategic or Co-development PartnerCurtney Vail with Rocky Mountain Wolf Project leads wolf conflict mitigation work funded by the Born to Be Wild license plate program. The coalition supports this rancher-wolf coexistence initiative through advocacy and fundraising.
• Healthy GulfcoreStrategic or Co-development PartnerLead organizer of Gulf Coast rallies against oil and gas exemption from the Endangered Species Act. Partner in organizing marine life protection demonstrations.
• Sierra ClubcoreStrategic or Co-development PartnerMajor conservation partner organizing rallies across Florida and Gulf states. Sierra Club Florida's Save Our Shores program leads coastal protection efforts.
• Turtle Island Restoration NetworkcoreStrategic or Co-development PartnerOcean program partner organizing rallies in Texas (Galveston Island) and advocate for sea turtle protection in the Gulf of Mexico.
• Association of Zoos and AquariumsminorStrategic or Co-development PartnerAZA supports Endangered Species Day celebrations including hosting events at member zoos and aquariums nationwide.
• National Wildlife FederationminorStrategic or Co-development PartnerSupporting partner for Endangered Species Day celebrations and conservation advocacy efforts.
• 1% for the PlanetminorGTM or Marketing PartnerEnvironmental partner certification shown on ESC website, indicating commitment to environmental giving.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• National Audubon Society: Bird and habitat conservation nonprofit with strong policy advocacy and member-driven activism. Directly comparable to ESC on species-protective policy work, and an active sponsor of ESC's Endangered Species Day events.
• Earthjustice: Public-interest environmental law organization that litigates to defend wildlife protections and the ESA. Highly comparable to ESC on ESA defense outcomes, though it operates through litigation rather than grassroots organizing.
• Defenders of Wildlife: National wildlife conservation organization focused on imperiled species and habitat, including wolf protection. Directly overlaps with ESC's campaigns (Protecting America's Wolves, ESA defense) and shares member organizations with the coalition.
• National Wildlife Federation: National nonprofit advocacy organization protecting wildlife and habitat. Comparable to ESC in mission, grassroots mobilization, and policy advocacy on ESA and species protections, with a substantially larger budget and member base.
• Center for Biological Diversity: Activist nonprofit focused on protecting endangered species through scientific advocacy, petition-driven ESA listings, and litigation. Highly comparable mission and tactical approach to ESC's ESA defense and species-protection campaigns.

Broad incumbents

• Sierra Club: One of the largest and oldest U.S. environmental organizations with extensive lobbying and grassroots capacity. Co-organizes rallies with ESC on Gulf marine protection and shares overlapping ESA advocacy goals, though its scope extends well beyond wildlife.
• The Nature Conservancy: One of the largest global conservation organizations with land-protection, science, and policy programs. Overlaps with ESC on habitat and species goals but operates at a much larger scale and with a more science/land-acquisition orientation.
• World Wildlife Fund (U.S.): Global wildlife conservation organization with policy, science, and fundraising scale comparable in mission to ESC but at far greater size. Overlaps on species protection, habitat conservation, and corporate engagement.

Emerging players

• Bat Conservation International: Specialty nonprofit protecting bat species and habitats, including the Florida bonneted bat. A direct ESC coalition partner sponsoring the Chalk Art Contest and aligning on species-specific advocacy.
• Turtle Island Restoration Network: Ocean and marine wildlife advocacy nonprofit focused on sea turtles, sharks, and Gulf species protection. Active coalition partner organizing Texas and Gulf rallies with ESC on marine ESA issues.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/endangered
• Facebookfacebook.com/endangeredspeciescoalition
• Instagraminstagram.com/endangeredspeciescoalition
• LinkedInlinkedin.com/company/endangered-species-coalition

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Endangered Species Coalition