Wyke Green Golf Club

What Wyke Green Golf Club does

Wyke Green Golf Club (legal entity: Wyke Green Golf Club (1996) Ltd) is a private members-owned golf club established in 1926 in Osterley, Isleworth, West London. The club operates a single 18-hole parkland course (par 70, 6,178 yards from the white tees) designed by F.G. Hawtree and J.H. Taylor and recently renovated by Clayton, DeVries and Pont. It was ranked 53rd in Golf World Top 100 London courses in 2024. The business serves individual golfers, golf societies, corporate clients, and private event guests, with facilities comprising a clubhouse (bar, kitchen, function space for up to 90 guests), an indoor Golf Studio with two simulators, a PGA-staffed pro shop, and full practice facilities.

The business operates a diversified, usage- and subscription-driven revenue model across eight identifiable streams: recurring membership subscriptions (Full 7-Day £2,598, Full 5-Day £2,025, Intermediate £884-£2,168, Lifestyle £1,077, Academy £599, Junior £275, Social £200 per year); Corporate Club tiers at £5,000-£20,000; visitor green fees at £35-£90; society packages at £57-£88 per person for groups of 12-100; indoor simulator sessions at £15 per 30 minutes; open competition entry fees (e.g., Worman Sword at £65); pro shop retail through the Foremost Golf platform; and clubhouse F&B plus private function hire. Go-to-market is a combination of direct membership sales, online tee-time booking via Clubv1, self-serve visitor portals, and B2B event enquiries, supported by digital marketing (website, Twitter, Facebook, Instagram, email) and event-led visibility through Middlesex County Championships and open competitions.

Operationally, the club is run with 11-50 staff under a member-owned governance structure established when the freehold was purchased from the Earl of Jersey in 1996. Technology integration is limited to standard third-party tools: Clubv1 for booking and member management and Foremost Golf for online retail. There are no disclosures of proprietary software, data assets, or AI/ML capabilities, and revenue figures are not publicly reported.

Name

Wyke Green Golf Club

Legal name

Wyke Green Golf Club (1996) Ltd

Website

https://wykegreengolfclub.co.uk

Company type

Private

Founded year

1926

Operating status

Operating

Headcount range

11–50 employees

Short description

Wyke Green Golf Club is a member-owned private golf club in Osterley, West London, operating an 18-hole parkland course, indoor simulator studio, clubhouse, and pro shop, serving individual members, corporate clients, golf societies, and private event guests since 1926.

Ownership category

akta.pro rank

Product category

Private Golf Club and Hospitality

NAICS

Golf Courses and Country Clubs (713910)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Golf Courses & Golf Facilities (MPAKAEAD)

Keywords

• Private members golf club
• Parkland golf course
• Indoor golf simulators
• Golf society packages
• Golf hospitality events

Headquarters

HQ city

Isleworth

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales

Revenue model

1. Golf Membership Subscriptions: Annual and monthly subscription-based memberships across multiple tiers including Full 7-Day (£2,598/year), Full 5-Day (£2,025/year), Lifestyle (£1,077/year), Academy (£599/year), Junior (£275/year), Social (£200/year), and various intermediate age-based categories.
2. Green Fees: Visitor green fees ranging from £35-£90 depending on time of day and weekday/weekend. County Card holders pay £50 on weekdays. Buggy hire at £25 for members and £40 for visitors.
3. Golf Studio/Simulator: Indoor golf simulator bookings at £15 per 30-minute session for visitors; free for Wyke Green members. Additional revenue from bar and kitchen services within the studio.
4. Pro Shop Retail: Golf equipment, apparel, club repairs, and rental options for trolleys and clubs. Operates via Foremost Golf online platform with click-and-collect available.
5. Hospitality and Events: Clubhouse hire for private functions up to 90 guests, catering services, food and beverage sales. Society packages ranging from £57-£88 per person depending on package contents.
6. Society Golf Days: Bespoke golf day packages for groups of 12-100 golfers, including breakfast, lunch, and dinner options. Prices range from £57-£88 depending on day of week and package selected.
7. Open Competition Entry Fees: Entry fees for open tournaments such as the Worman Sword at £65 per player, covering 36 holes, breakfast, and lunch.
8. Food and Beverage: Clubhouse bar and kitchen operating 7 days a week. Kitchen serves from 8am-4pm daily. Members receive 25% off beverages (excluding wines) and 10% off food purchases.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Wyke Green Golf Club is a private members club operating an 18-hole parkland golf course in Osterley/Isleworth, West London. The club sells recurring membership subscriptions across multiple tiers, accepts visitor green fees, runs indoor golf simulator sessions, hosts society and corporate golf day packages, and rents out its clubhouse for private functions and open competitions such as the Worman Sword and Middlesex County Championships. Supporting services include a pro shop, PGA coaching, and a clubhouse bar and kitchen.

Product overview

Wyke Green Golf Club is a private members club offering a single-site golfing and hospitality experience. The core offering is an 18-hole parkland golf course complemented by venue facilities including a clubhouse with bar and restaurant, an indoor Golf Studio with 2 simulators for year-round play, and a Pro Shop with coaching services. The club sells membership programs (7-Day, 5-Day, Lifestyle, Academy, Corporate tiers), welcomes visiting golfers and societies through green fees and package deals, and hosts private functions and open competitions including the Worman Sword and Middlesex County Championships. Services are integrated through Clubv1 for online tee time booking and Foremost Golf for the online pro shop.

Differentiator

Problem solved

Functional benefit

Products and services

• 18-Hole Parkland Golf Course An 18-hole parkland golf course designed by F.G. Hawtree and J.H. Taylor, recently renovated by Clayton, DeVries and Pont, totalling 6,178 yards (white tees), Par 70. It is host venue for Middlesex County Golf Union championships and was ranked 53rd in the Golf World Top 100 courses in London (2024). Used by full members, visitors, societies, and competitive golfers.
• Membership Subscriptions (7-Day, 5-Day, Intermediate, Lifestyle, Academy, Junior, Social, Corporate) Recurring annual membership tiers covering Full 7-Day (£2,598), Full 5-Day (£2,025), age-based Intermediate (£884-£2,168), Lifestyle (£1,077), Academy (£599), Junior (£275), Social (£200), and Corporate Club Bronze/Silver/Gold tiers (£5,000-£20,000). Memberships include tee-time access, clubhouse discounts, voting rights, and (where relevant) Middlesex County Card reciprocal play benefits.
• Visitor Green Fees and Buggy Hire Pay-as-you-play green fees for visitors and member guests, with peak/off-peak/twilight pricing differentiated by weekday vs weekend/Bank Holiday, plus discounted County Card rates. Pricing ranges £35-£90 for visitors and £35-£50 for member guests, with buggy hire at £25 for members and £40 for visitors.
• Golf Society Day Packages Bespoke golf day packages for groups of 12-100 golfers, covering 18 holes with breakfast, lunch, and dinner options (Packages A-D priced £57-£88 per person depending on day of week and contents). Includes dedicated society bookings co-ordination via the Assistant General Manager.
• Open Competitions (Worman Sword and others) Open tournaments including the Worman Sword 36-hole scratch open (handicap 8 or less, £65 entry) and Middlesex County Championship qualifiers. Entries include breakfast, lunch, and competitive play for visiting competitive golfers.
• Indoor Golf Studio with Two Simulators An indoor golf studio with two simulators offering play on courses worldwide, range practice, skill challenges, live Sky Sports viewing, and an attached bar and kitchen. Simulator bays are free for members (£0/30 min) and £15/30 min for visitors; longer sessions bookable in 30-minute slots; bespoke packages on request.
• Clubhouse Hospitality and Private Function Hire Clubhouse available for private functions, corporate events, weddings, and celebrations, with in-house bar, kitchen, and catering services accommodating up to 90 guests on a sit-down basis. Operating 7 days a week with kitchen service 8am-4pm. Members receive 25% off beverages (excluding wines) and 10% off food purchases.
• Pro Shop, Equipment Retail, and PGA Coaching On-site pro shop offering golf equipment, apparel, club repairs, trolley and club hire, and coaching from PGA Professionals (James Irons, Scott Margetts) and Surrey County Coach Oli Tucker. Online retail runs via Foremost Golf with click-and-collect available.

Quantifiable outcome

• Ranked 53rd in Golf World top 100 courses in London (2024)
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

One partnership is on record.

• Hilton Syon ParkminorGTM or Marketing PartnerPlay and Stay partnership offering Wyke Green guests preferential rates on overnight stays at Hilton Syon Park. Provides accommodation option for visiting golfers from outside the area, enhancing the overall visitor experience.

Scale indicators4 records

Recent moves8 records

Expansion highlights5 records

Others

• Foremost Golf: UK golf retail cooperative used by Wyke Green's pro shop for online ordering and click-and-collect. Ecosystem partner; comparable to other UK pro shop operators in terms of customer profile (member/visitor golfers).
• Clubv1 (booking platform): Tee time booking and member management SaaS provider used by Wyke Green. Adjacent infrastructure peer whose customer base overlaps the UK member-club segment in which Wyke Green competes.

Direct peers

• Hoebridge Golf Centre: Surrey-based golf facility with 18-hole course, indoor golf studio/simulators, society and corporate packages, and pro shop. Comparable product mix especially on the indoor simulator and society/corporate GTM motion.
• Royal Mid-Surrey Golf Club: Historic member-owned club on the Surrey/Greater London border with parkland course, multiple membership tiers, society packages, and a comparable coaching/pro shop offering. Direct competitor for premium West London golfers.
• Fulwell Golf Club: Middlesex-based member club with parkland course, society day packages, corporate golf options, and PGA coaching — operating on the same model and competing in the same West London catchment as Wyke Green.
• Sunbury Golf Club: Middlesex-based member golf club with tiered memberships, society days, and corporate packages. Competes for the same local member and society-day budget as Wyke Green.
• Richmond Golf Club: Member-owned parkland golf club in the West London catchment. Directly comparable: similar member-owned Limited Company structure, similar tiered membership pricing, society packages, and competing for the same West London/Middlesex golfer and corporate entertainment wallet.
• Strawberry Hill Golf Club: Middlesex-based member club offering tiered memberships, society days, coaching, and F&B. Similar scale and operating model; competes in the same geographic market.
• Hounslow Heath Golf Club: Local Middlesex parkland member club with society and corporate golf offerings, overlapping directly with Wyke Green's visitor and society GTM motion.
• Dukes Meadows Golf Club: West London member club with pay-and-play elements, society packages, coaching, and pro shop. Comparable scale and operating model in the immediate West London catchment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/WykeGreenGC
• Facebookfacebook.com/wykegreengolfclub
• Instagraminstagram.com/wykegreengolfclub

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wyke Green Golf Club