Central Bus

What Central Bus does

Centrala Buss i Jämtland/Härjedalen AB is a Swedish passenger transport cooperative founded in 1987 and headquartered at Hagvägen 18F, Östersund. The company is structured as a consortium of six co-owning regional bus operators — Brunflo Buss AB, Engströms Busstrafik, Molunds Trafik, Svensson i Saxvallen AB, Taxi Strömsund med Backeryds Buss, and Vilhelmina Taxi — pooling over 40 buses and operating 100+ vehicles on behalf of Länstrafiken i Jämtland across the Jämtland/Härjedalen region. In June 2023 the group expanded by acquiring a majority stake in Taxi Östersund 199000 AB, Jämtland's largest taxi operator with approximately 60 vehicles, extending the consortium's scope from scheduled bus services into commercial on-demand taxi.

The company's service portfolio spans six categories: linjetrafik (scheduled public route traffic) for Länstrafiken i Jämtland; skolskjuts (school transport) for municipalities; beställningsresor (custom charter) for corporate and group clients; färdtjänst (disability transport) for municipalities since the mid-2000s; sjukresor (medical patient transport) for Region Jämtland since 2011; and commercial taxi via the Taxi Östersund subsidiary. The linjetrafik fleet runs on HVO 100 renewable diesel. Operations are certified under ISO 9001 (quality), ISO 14001 (environmental), ISO 39001 (road traffic safety), and ISO 45001 (occupational health and safety) management systems, which collectively function as procurement-grade qualifications for Swedish public transport tenders. Leadership is held by VD Ann-Christin Gulle.

The business model is almost entirely contract-based revenue from public-sector buyers under public procurement frameworks (Länstrafiken i Jämtland, Region Jämtland, municipalities), with a smaller professional-services revenue stream from corporate charter bookings acquired via direct quote requests through the website and phone/email channels. There is no consumer-facing app, no public API, and no disclosed digital platform beyond a basic website with an online lost-property form; customer acquisition is through direct contract bidding for public-sector work and inbound charter quote requests. Revenue is not publicly disclosed and the company is privately held by its six co-owner members with no external venture or private equity backing.

Name

Central Bus

Legal name

Centrala Buss i Jämtland/Härjedalen AB

Website

https://centralabuss.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Centrala Buss i Jämtland/Härjedalen AB is a 1987-founded Swedish cooperative of six regional bus companies, headquartered in Östersund, operating scheduled routes, school, medical, and disability transport, charter, and taxi services for regional authorities, municipalities, and group clients across Jämtland/Härjedalen.

Ownership category

akta.pro rank

Product category

Public Bus Transportation

NAICS

Interurban and Rural Bus Transportation (48521), Charter Bus Industry (4855)

SIC

Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)

akta.pro primary industry

National Intercity Coach Operators (Scheduled Network) (THAIADAA)

akta.pro secondary industries

Coach & Bus Charter Fleet Rental (With/Without Driver) (TLABADAE), Tour Bus Leasing/Rental (Sightseeing) (TLABADAK)

Keywords

• Public bus transport
• School transport services
• Medical patient transport
• Accessible disability transport
• Charter bus hire

Headquarters

HQ city

Östersund

HQ country

Sweden

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others

Revenue model

1. Public Transport Contracts: Operating linjetrafik, färdtjänst, and sjukresor on behalf of regional authorities (Länstrafiken i Jämtland, Region Jämtland) and municipalities under contracted service agreements.
2. School Transport (Skolskjuts): Contracted school bus services transporting children safely between home and school on behalf of municipalities.
3. Charter/Beställningsresor: Custom bus charter services for companies, associations, school classes and other groups for activities, kick-offs, conferences, and school trips.
4. Commercial Taxi: Commercial taxi services provided alongside society-funded transport services (färdtjänst and sjukresor).

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Centrala Buss i Jämtland/Härjedalen AB operates an integrated portfolio of passenger transport services in the Jämtland/Härjedalen region of Sweden, including scheduled linjetrafik (route traffic) for Länstrafiken i Jämtland, skolskjuts (school transport), sjukresor (medical patient transport), färdtjänst (accessible/disability transport), beställningsresor (charter services for groups), and commercial taxi. The company operates a fleet of over 40 buses across its six co-owners and over 100 vehicles in linjetrafik operations, with the majority of linjetrafik fleet running on HVO 100 fuel.

Product overview

Centrala Buss i Jämtland/Härjedalen AB is a bus transport company established in 1987 with 6 co-owners operating a fleet of over 40 buses. The company provides an integrated portfolio of passenger transport services: Linjetrafik (scheduled route traffic for Länstrafiken), Skolskjuts (school transport), Beställningsresor (charter services), Färdtjänst (accessible/disability transport), Sjukresor (medical patient transport), and Kommersiell taxi (commercial taxi). The company also acquired Taxi Östersund in June 2023, making it Jämtland's largest taxi company with approximately 60 vehicles. Lost property handling services are provided through dedicated online forms for item recovery.

Differentiator

Problem solved

Functional benefit

Products and services

• Linjetrafik (Route Traffic) Scheduled bus route services operated on behalf of Länstrafiken i Jämtland, providing safe, punctual, and comfortable travel for commuters to work, school, and leisure activities. The linjetrafik fleet uses HVO 100 fuel.
• Skolskjuts (School Transport) School bus service transporting children between home and school with enhanced safety measures, including seatbelt enforcement and driver responsibility for passenger safety during transit. Contracted by municipalities in Jämtland/Härjedalen.
• Beställningsresor (Charter Services) Customized bus charter services for businesses, associations, school classes, and other groups, including trip planning, route knowledge, and transportation to various activities such as kick-offs, conferences, and school trips. Customers can also hire a private bus for their own activity.
• Färdtjänst (Accessible Transport) Specialized accessible transport service for people with disabilities, performed on behalf of municipalities or regional transport companies since the mid-2000s, utilizing accessible buses and taxi vehicles.
• Sjukresor (Medical Travel) Patient transport services from home addresses to healthcare centers or hospitals in Östersund, performed on behalf of Region Jämtland since 2011, coordinated through the region's booking central.
• Kommersiell taxi (Commercial Taxi) Commercial taxi services provided alongside society-funded transport services (färdtjänst and sjukresor), ensuring access to taxi services for all citizens in Jämtland.

Quantifiable outcome

• Operates over 100 vehicles for linjetrafik on behalf of Länstrafiken i Jämtland
• +2 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core.

• Länstrafiken i JämtlandcoreStrategic or Co-development PartnerCentrala Buss operates linjetrafik (scheduled public transport) on behalf of Länstrafiken i Jämtland. A significant portion of their vehicles run on HVO 100 fuel.
• Region JämtlandcoreStrategic or Co-development PartnerCentrala Buss performs sjukresor (medical transport) assignments for Region Jämtland since 2011, transporting patients from home addresses to healthcare centers and Östersund hospital. Also provides commercial taxi services alongside society-funded transport.
• Brunflo Buss ABcoreOthersOne of 6 co-owner companies of Centrala Buss, operating in the Brunflo area. Provides buses and transport services within the CB cooperative structure.
• Engströms BusstrafikcoreOthersOne of 6 co-owner companies of Centrala Buss, operating in the Fåker area. Contact: Fredrik Engström.
• Molunds TrafikcoreOthersOne of 6 co-owner companies of Centrala Buss, operating in the Östersund area.
• Svensson i Saxvallen ABcoreOthersOne of 6 co-owner companies of Centrala Buss, operating in the Duved area within Jämtland.
• Taxi Strömsund med Backeryds BusscoreOthersOne of 6 co-owner companies of Centrala Buss, operating in Strömsund and Östersund areas.
• Vilhelmina TaxicoreOthersOne of 6 co-owner companies of Centrala Buss, operating in the Vilhelmina area.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• FlixBus Sverige: Intercity coach operator with growing Swedish route network; adjacent rather than directly competitive but targets similar regional passenger demand.

Broad incumbents

• Keolis Sverige: International public transport group with Swedish bus and tram operations competing for the same category of Länstrafiken contracts as Centrala Buss.
• Transdev Sverige: Subsidiary of global public transport group operating regional bus, school and special-transport contracts in Sweden; broader geographic footprint than Centrala Buss.
• Nobina Sverige: Largest Nordic public transport operator running urban and regional bus contracts across Sweden; competes with Centrala Buss for Länstrafiken tenders but at far greater national scale.

Direct peers

• Nettbuss: Swedish/Norwegian bus operator providing scheduled regional traffic, school transport and charter; similar contract-driven model with regional authorities.
• Vy Buss: Nordic bus and coach operator (formerly Norgesbuss/Concordia) operating scheduled public transport, school runs and charter across Norway and Sweden; comparable multi-segment rural operator.
• Connect Bus: Swedish charter and coach operator serving corporate, association and group bookings; comparable in size and charter-led offering to Centrala Buss's Beställningsresor line.
• Bergkvarabuss: Swedish regional bus operator running scheduled, school, charter and corporate coach services under municipal and county contracts; closely comparable in scale and service mix to Centrala Buss.

Regional players

• Taxi Östersund (predecessor / regional taxi peers): Regional Swedish taxi operators consolidated under brands like Taxi Kurir/Sverige Taxi; comparable to the taxi arm added through CB's Taxi Östersund acquisition.

Others

• Länstrafiken i Jämtland (authority): Regional public transport authority that contracts Centrala Buss for linjetrafik; included as ecosystem counterparty given its role in tendering and route allocation.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Central Bus