Prairie Crossing

What Prairie Crossing does

Prairie Crossing is a custom-inspired residential home community developed in southwest Redmond, Oregon, by Grandir, LLC and built by Grandir Homes under founder Jeff Wheeler. The community is co-owned by Rick Williams, who has held the underlying land since 2006, and Patrick Ginn, a developer with prior Redmond projects including Canyon Ridge. The master plan comprises 76 lots served by 9 distinct floorplan models ranging from a 1,521 sqft Hudson cottage-style plan to a 2,331 sqft Leavenworth model home, with the newer East phase adding 36 additional units in cottage (approximately 1,150 sqft) and townhome (1,490-1,560 sqft) formats. Homes are priced from $400,000 to over $500,000 and carry standard Earth Advantage certification across the entire community, including tankless water heaters with recirculation pumps, central air conditioning, energy-efficient appliances, and xeriscaped front and back yards.

The core differentiator is sustainability integrated as a baseline standard rather than an upgrade, paired with custom-inspired architectural details such as shiplap accents, wood-wrapped windows, oversized closets, and oversized garages. The community design is explicitly modeled on Bend's NW Crossing, featuring a connected layout with a bocce ball court, community park, and proximity to over 25 Redmond parks plus Central Oregon outdoor recreation. Prairie Crossing is the only Earth Advantage-certified community in Redmond, Oregon, which underpins its local market positioning. The customer base targets families, first-time buyers, relocating households, and retirees drawn to Central Oregon's lifestyle and the developer's quality and sustainability narrative.

Prairie Crossing operates a direct sales-led go-to-market model through an on-site model home sales office at 4111 SW 42nd St, Redmond, OR, open weekdays and weekends from 12:00PM to 5:00PM. The company supplements on-site sales with a multi-channel marketing mix including the corporate website, Instagram (@prairiecrossingrdm), Facebook (@prairiecrossingnw), Zillow listings, paid digital advertising, print advertising, realtor referral partnerships, and participation in industry events such as the Central Oregon Builders Association Tour of Homes. Revenue is generated through one-time home sales, with pricing tiered into entry-level cottages and townhomes at $400,000-$450,000 and premium single-family homes at $450,000-$500,000+, though specific transaction volumes and revenue figures are not publicly disclosed.

Name

Prairie Crossing

Legal name

Grandir, LLC

Website

https://prairiecrossingnw.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Prairie Crossing is a custom-inspired, Earth Advantage-certified residential home community in southwest Redmond, Oregon, developed by Grandir, LLC and built by Grandir Homes. It offers 9+ floorplan models priced from $400,000 to over $500,000, targeting families, first-time buyers, and retirees seeking sustainable Central Oregon living.

Ownership category

akta.pro rank

Product category

Residential Home Construction

NAICS

New Housing For-Sale Builders (236117), Land Subdivision (2372)

SIC

Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Residential Green / High-Performance Home Construction (Net-Zero, Passive House) (IMAFABAH)

akta.pro secondary industry

Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL)

Keywords

• Sustainable home construction
• Earth Advantage certified homes
• Custom-inspired residential homes
• Planned community development
• Energy-efficient home building

Headquarters

HQ city

Redmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations

Revenue model

1. Residential Home Sales: Prairie Crossing generates revenue through the sale of custom-inspired residential homes in their planned community in Redmond, Oregon. The company sells homes at various price points ranging from approximately $400,000 to over $500,000, targeting first-time buyers, families, couples, singles, and retirees seeking quality sustainable homes in Central Oregon.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels10 records

Core offering

Prairie Crossing builds and sells custom-inspired, Earth Advantage-certified sustainable single-family homes, cottages, and townhomes in a planned community in southwest Redmond, Oregon. The company offers nine named floorplan models ranging from 1,521 to 2,331 sqft, plus cottage (~1,150 sqft) and townhome (1,490-1,560 sqft) options in the East phase, priced from approximately $400,000 to over $500,000. Homes include standard energy-efficient features such as tankless water heaters, central AC, shiplap accents, wood-wrapped windows, and xeriscaped landscaping.

Product overview

Prairie Crossing is a custom-inspired residential home community in southwest Redmond, Oregon. The community offers nine distinct floorplan models: Grattan (1,959 sqft), Hudson (1,521 sqft), Connor (1,720 sqft), Astor (2,256 sqft), Kearny (1,780 sqft), McPherson (2,115 sqft), Fetterman (2,180 sqft), Bernard (2,065 sqft), and Leavenworth (2,331 sqft). Additionally, the new East phase introduces cottage-style homes (approximately 1,150 sqft) and townhomes (1,490-1,560 sqft). All homes are Earth Advantage-certified sustainable residences featuring standard quality finishes including shiplap accents, wood-wrapped windows, tankless water heaters, central air conditioning, and fully fenced landscaped yards. The community spans 76 lots with 9 model homes, primarily featuring master bedrooms on the main floor, located near downtown Redmond and Central Oregon attractions.

Differentiator

Problem solved

Functional benefit

Products and services

• Grattan floorplan A single-level home offering 1,959 sqft with 3 bedrooms/den and 2 bathrooms, featuring 10' ceilings, open kitchen and great room, and elegant master suite with double sinks and full tile shower. Designed for buyers seeking single-story living in a sustainable community.
• Hudson floorplan A 1,521 sqft home with 3 bedrooms or 2 bedroom plus den configuration and 2 bathrooms, featuring tray ceiling in the great room, 9-foot ceilings, hand-textured walls, and wood-wrapped windows. Targeted at smaller households and downsizers.
• Connor floorplan A 1,720 sqft home with 2 bedrooms plus den or 3rd bedroom and 2 bathrooms, featuring vaulted great room, 9-foot ceilings, luxury finishes, and covered back patio. Includes the standard tankless water heater with recirculation pump.
• Astor floorplan A 2,256 sqft single-level home with 3 bedrooms and 2.5 bathrooms, featuring deluxe master suite with sitting room, formal dining room, oversized pantry, and 3-car garage. Targeted at buyers seeking spacious single-story living.
• Kearny floorplan A 1,780 sqft home with 3 bedrooms and 2 bathrooms, featuring open floor plan with master suite separation, large windows, oversized covered patio, and low maintenance landscaped backyard.
• McPherson floorplan A 2,115 sqft two-story home with 4 bedrooms plus loft and 2.5 bathrooms, featuring mudroom entry, open kitchen, gas fireplace, and oversized 3-car garage with shop area. Targeted at larger families.
• Fetterman floorplan A 2,180 sqft home with 4 bedrooms and 2.5 bathrooms, featuring open great room floor plan, quartz or granite counters, stainless steel appliances, main-level master suite, and 14' ceiling RV garage.
• Bernard floorplan A 2,065 sqft single-story home with 3 bedrooms and 3 bathrooms, featuring covered front porch, vaulted great room, custom solid surface finishes, and 3-car garage.
• Leavenworth model home A 2,331 sqft model home with 4 bedrooms plus loft upstairs and 3 bathrooms, featuring modern prairie-style design, open kitchen with solid surface countertops, stainless appliances, and shiplap accents.
• Prairie Crossing East - Cottages Single-level cottage-style homes around 1,150 sqft featuring 2 bedrooms and 2 bathrooms, designed with high-end luxury finishes overlooking the community park. Targeted at entry-level buyers and downsizers.
• Prairie Crossing East - Townhomes Townhome-style homes ranging from 1,490 to 1,560 sqft offering 3 bedrooms and 2.5 bathrooms with modern luxury finishes in a two-story configuration.

Quantifiable outcome

• All homes are Earth Advantage certified ensuring water-saving features and energy-efficient lighting and appliances

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core.

• Grandir HomescoreStrategic or Co-development PartnerGrandir Homes, led by Jeff Wheeler, serves as the primary builder for Prairie Crossing. Jeff Wheeler previously worked closely with the owners since the project's inception and transitioned from the Ginn Group to start Grandir Homes specifically to focus on continuing the ownership's vision for Prairie Crossing. Jerry Durgan oversees day-to-day construction as superintendent.
• Ginn GroupcoreStrategic or Co-development PartnerPatrick Ginn co-founded Prairie Crossing with Rick Williams and previously led development projects including Canyon Ridge in Redmond. Jeff Wheeler previously served as COO of Ginn Group before starting Grandir Homes to focus on Prairie Crossing.
• Rick WilliamscoreOthersRick Williams is a Central Oregon local, CEO of Central Oregon Truck Company, and land owner who has owned the land where Prairie Crossing was built since 2006. He serves as a visionary leader and co-creator of the Prairie Crossing community concept.
• Patrick GinncoreOthersPatrick Ginn splits time between Central Oregon and Vancouver, Washington, with over ten years of development and construction experience. He co-created the Prairie Crossing community layout inspired by Bend's NW Crossing and his experiences in Redmond.
• Earth AdvantagecoreTechnology or IntegrationEarth Advantage is a sustainable building certification program that tests and certifies homes for energy efficiency, water conservation, and green building practices. All Prairie Crossing homes are Earth Advantage certified, making them the only community in Redmond with this certification.

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Pahlisch Homes: Bend, Oregon-based homebuilder operating in Central Oregon with similar master-planned community model, energy-efficient home specs, and price points in the $400K–$600K range. Most directly comparable regional peer.
• Greg Hann Construction: Central Oregon (Bend/Redmond area) residential homebuilder delivering custom and semi-custom homes in planned communities. Comparable in geographic focus, product style, and custom-inspired differentiation.
• Hayden Homes: Pacific Northwest regional homebuilder (Redmond, OR-based headquarters) producing entry-level to move-up single-family homes with ENERGY STAR and Earth Advantage features across Oregon, Washington, and Idaho. Highly comparable in geography, buyer segment, and sustainability positioning.

Others

• Northwest Development Company: Pacific Northwest land developer and homebuilder focused on master-planned communities in Oregon and Washington. Adjacent peer given shared land development/horizontal infrastructure expertise relevant to Prairie Crossing's subdivision model.
• Lennar:

Broad incumbents

• D.R. Horton: Largest US homebuilder offering entry-level through luxury homes nationwide including the Pacific Northwest. Competes on price and scale rather than sustainability certification; broad incumbent reference point for Redmond-area competition.
• Toll Brothers: National luxury homebuilder expanding into Pacific Northwest markets including Oregon. Comparable at the high end of Prairie Crossing's premium single-family offerings.

Regional players

• Woodhill Homes: Pacific Northwest custom-inspired homebuilder with small planned communities and energy-efficient construction across Oregon and Washington. Comparable in product type and target buyer, though primarily focused on Portland metro.
• NC Homes: Pacific Northwest homebuilder developing planned communities in Oregon and Washington with energy-efficient features. Comparable in product mix, sustainability focus, and master-planned community delivery model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/prairiecrossingnw
• Instagraminstagram.com/prairiecrossingrdm

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prairie Crossing