Vitaal!

What Vitaal! does

Vitaal! Arbo B.V. (operating as Vitaal!) is a Dutch occupational health service (arbodienst) headquartered in Lochem, Gelderland, with additional consultation offices in Doetinchem, Groenlo, and Almelo. Founded in 2022, the company employs 18 people delivering prevention, absence management, and reintegration services to regional SMB and mid-market employers across Gelderland and Overijssel. Its core offering is a tiered absence subscription (Basis at €51 per employee per year, plus Eigen Regie and Uitgebreid tiers and custom maatwerk contracts), complemented by per-transaction professional services billed at published hourly rates (e.g., bedrijfsarts at €309.34/hour, casemanager at €191.27/hour), Vertrouwenspersoon subscriptions (€430–€800/year by company size), and add-on modules covering Eigenrisicodragerschap, BHV training, driver's license examinations, and flu vaccinations. Differentiation is anchored on speed (company doctor appointments within 1 week versus an industry-standard 6 weeks), personal relationships with dedicated named professionals, and a documented 63% reduction in mental-health absence duration versus the Dutch national benchmark.

The company operates without a proprietary software platform, instead using XpertSuite (by AFS B.V.) as its absence management system — a web-based platform supporting absence registration, case management, and integration with employer HR systems such as AFAS and NMBRS. Client-facing analytics and reporting are delivered through Power BI dashboards, and the company holds ISO 27001 (information security), ISO 9001 (quality management, certified 2024-12-12), SBCA (occupational health service certification), OVAL, and BOW Keurmerk credentials, in addition to GDPR/AVG compliance and partnerships with regional networks Preventiekring Oost-Nederland and Flexfamily.

Vitaal! sells exclusively through a consultative, sales-led direct channel: personal outreach, website quote requests, phone/WhatsApp contact, and free introductory meetings offered by the director, Martine Goedhart-Gaasbeek. Marketing combines a content-rich website (knowledge base, blog, gated whitepaper, downloadable checklist) with LinkedIn presence, email newsletters, and regional network participation. Revenue is generated through a hybrid model of recurring subscription contracts scaling with client headcount, per-transaction activity billing, and per-dossier software fees (€6.50–€12.50/dossier/year on XpertSuite). The customer base spans dozens of regional employers across multiple industries, with no disclosed external funding and ownership remaining founder/management-led.

Name

Vitaal!

Legal name

Vitaal! Arbo B.V.

Website

https://vitaalarbo.nl

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Vitaal! is a Dutch occupational health service (arbodienst) founded in 2022 in Lochem, Netherlands, delivering absence management, prevention, and reintegration services to regional SMB and mid-market employers across Gelderland and Overijssel via subscription and per-transaction pricing.

Ownership category

akta.pro rank

Product category

Occupational Health Services

NAICS

Offices of Other Health Practitioners (6213), Vocational Rehabilitation Services (62431)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Occupational Health & Worksite Health Virtual Care (fit-for-duty, RTW) (HLALADAM)

Keywords

• Occupational health services
• Absence management
• Employee reintegration services
• Workplace prevention services
• Confidential counselor services

Headquarters

HQ city

Lochem

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Verzuimabonnementen (Absence Subscriptions): Annual subscription contracts for occupational health services, sold in tiers (Basis/Eigen Regie/Uitgebreid) at per-employee-per-year rates. Revenue is recurring and scales with client headcount.
2. Per-Transaction / Activity-Based Billing: Individual services such as workplace assessments, medical examinations, reintegration trajectories, training, and confidential counselor sessions are billed separately at published unit rates or custom quotes.
3. Vertrouwenspersoon Abonnementen (Confidential Counselor Subscriptions): Annual subscription tiers for confidential counselor services, priced per employee bracket (1-10, 11-50, 51-100, 101-250 employees).
4. Verzuim Software (Absence Software): XpertSuite-based absence registration system billed as one-time setup fee plus per-dossier annual fee (Basis/Eigen Regie: €12.50/dossier/year; Uitgebreid: €6.50/dossier/year).

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Vitaal! provides occupational health services (Arbodienst) to Dutch employers through subscription-based absence management (Verzuimabonnementen), prevention services, reintegration guidance, and confidential counselor subscriptions. The firm employs company doctors (bedrijfsartsen), case managers, reintegration advisors, and labor experts to deliver statutory and additional services across Gelderland and Overijssel, with appointments typically available within 1 week (vs. an industry 6-week standard).

Product overview

Vitaal! is an occupational health services provider (Arbodienst) operating across Gelderland and Overijssel, offering a modular suite of absence management, prevention, and reintegration services. Its core product line consists of Verzuimabonnementen (absence subscription packages — Basis, Uitgebreid, Eigen Regie, and custom maatwerk), backed by a Prevention module (RI&E, PMO, workplace studies, confidential advisor, occupational health consultations) and a Re-integratie module (1st, 2nd, and 3rd track guidance). Add-on modules include Eigenrisicodragerschap (own-risk carrier services), Trainingen (BHV courses), Vertrouwenspersoon Abonnementen (external confidential advisor), and En-ook Diensten (driver's license exams, flu vaccinations, pre-employment screenings). All services are managed through the XpertSuite proprietary absence management platform, with data analytics and Power BI dashboards integrated into client reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• Verzuimabonnementen (Absence Subscriptions) Annual subscription packages (Basis, Uitgebreid, Eigen Regie, and custom maatwerk) giving employers access to a dedicated case manager, company doctor, and structured absence guidance compliant with the Dutch Working Conditions Act (Arbowet).
• Preventie (Prevention Services) Prevention services for employers including Risk Inventory & Evaluation (RI&E), confidential advisor, Preventive Medical Examination (PMO), workplace assessment, occupational health consultations (Arbeidsomstandigheden spreekuur), and employee satisfaction surveys (MTO).
• Verzuimbegeleiding (Absence Guidance) Statutory absence guidance covering company doctor (bedrijfsarts), insurance physician (verzekeringsarts), physician assistant (praktijkondersteuner bedrijfsarts), and case management, with compliance to the Wet verbetering poortwachter.
• Re-integratie (Reintegration Services) Reintegration services including labor expert assessment (arbeidsdeskundig onderzoek), 1st track (return to own employer), 2nd track (search for new employment), and 3rd track (comprehensive support) guidance, with BOW certification for 2nd track.
• Eigenrisicodragerschap (Own-Risk Carrier Services) Own-risk carrier services for employers including a premium guide (premiewijzer), Ziektewet (Sick Pay Act) administration, and WIA/WGA disability guidance, giving clients control over damage costs.
• Trainingen (Training Courses) Training offerings including BHV (Emergency Response) basic and refresher courses for client employer staff.
• Vertrouwenspersoon Abonnementen (Confidential Counselor Subscriptions) Annual subscriptions for an external confidential counselor (vertrouwenspersoon) providing certified support, policy implementation, a digital reporting platform, and access to an external complaints committee, priced per company size bracket (1-10, 11-50, 51-100, 101-250 employees).
• En-ook Diensten (Additional Medical Services) Additional per-service medical examinations and assessments including driver's license medical examination for 75+, large vehicle (groot rijbewijs) and taxi pass examinations, kerndeskundigen (core experts), flu vaccinations (griepprik), and pre-employment medical examinations (aanstellingskeuring).

Quantifiable outcome

• 63% shorter absence duration for mental health (psychisch) absence cases — average 88 days vs. national average of ~240 days
• +5 more outcomes

Named customers2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability1 record

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• XpertSuite (by AFS B.V.)coreTechnology or IntegrationVitaal! uses XpertSuite as its web-based absence management software platform. Clients log in via xpertsuite.nl to register and track employee absences, appointments, and reintegration processes. Vitaal! also uses XpertSuite for functional administration, with integration options for CRM systems like AFAS and NMBRS.
• Preventiekring Oost-NederlandminorOthersVitaal! is a member of the Preventiekring Oost-Nederland, a regional network of occupational health and safety professionals serving East Netherlands (Gelderland and Overijssel). Membership provides industry visibility, professional networking, and a platform for collaboration among regional occupational health providers.
• FlexfamilyminorOthersVitaal! is a member of Flexfamily, an organization promoting integer conduct and good governance among staffing and flex-service companies in the Netherlands. Membership reflects Vitaal!'s commitment to ethical business practices and good governance.
• LVV (Landelijke Vereniging van Vertrouwenspersonen)minorOthersVitaal! partners with certified confidential counselors (vertrouwenspersonen) affiliated with the LVV. The LVV logo appears on Vitaal!'s confidential counselor service pages, indicating that the vertrouwenspersonen provided through Vitaal!'s subscription are LVV-certified.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Perspectief (HumanTotalCare): Perspectief is a Dutch occupational health service within HumanTotalCare providing company doctors, case management, and reintegration. Comparable to Vitaal! across core arbodienst services, though operating nationally and as part of a wider human capital care portfolio.
• ArboNed: ArboNed is one of the largest Dutch occupational health services (arbodiensten), offering absence management, company doctors, and reintegration nationwide. Directly comparable to Vitaal! on service line and Dutch Arbowet compliance, but operating at significantly larger national scale.
• Zorg van de Zaak: Zorg van de Zaak is a major Dutch occupational health and HR services provider covering absence management, company doctor services, and reintegration. Comparable to Vitaal! in service offering and Dutch employer target market, but at national scale with broader HR and case management portfolio.
• Acture: Acture is a Dutch occupational health and absenteeism cost management provider serving employers with absence subscriptions, case management, and reintegration services. Comparable to Vitaal! on service mix, but at larger scale and with a proprietary cost-control platform.

Direct peers

• 365 Arbodienst: 365 Arbodienst is a Dutch occupational health service offering subscription-based absence management, company doctor access, and reintegration support. Direct comparable to Vitaal! on subscription model, employer target market, and Dutch regulatory compliance scope.
• Arboplaats: Arboplaats is a Dutch platform that helps employers find and contract occupational health services. While it is a marketplace rather than a direct service provider, it represents a competing channel for Vitaal!'s target SMB employers seeking arbodienst services.
• MKB-Arbo: MKB-Arbo is a Dutch occupational health service focused on SMB employers, offering absence management subscriptions and company doctor access. Direct peer to Vitaal! in targeting the MKB segment with subscription-based arbodienst services.

Emerging players

• Stigas: Stigas is a Dutch occupational health and safety service focused on the agricultural and green sectors, providing company doctor access and absence guidance. Comparable to Vitaal! on occupational health service model but with a sectoral rather than regional focus.
• Bedrijfsarts Online: Bedrijfsarts Online is a Dutch digital occupational health provider offering remote company doctor consultations and absence guidance. Comparable to Vitaal! on the core occupational health service but differentiated by a primarily virtual delivery model.

Others

• HumanCapitalCare (HCC): HumanCapitalCare is a Dutch occupational health and HR services provider under the HumanTotalCare group, offering absence management, company doctors, and reintegration. Comparable to Vitaal! on core arbodienst services, but with a broader national HR services portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/vitaal-arbo
• Facebookfacebook.com/vitaalarbo

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vitaal!