Pro FM Broadcast

What Pro FM Broadcast does

Pro FM Broadcast is a Netherlands-based private company, founded in 2001 and headquartered in Waddinxveen, that distributes and integrates professional broadcast equipment for radio and television stations. The company was originally established as ProFM Solutions by experienced radio professionals and rebranded as ProFM Broadcast in 2008 when it moved into its own headquarters, fully specializing in AM, FM, and DAB+ transmission and studio technology. It is owner-operated by Gert Voogd and operates as a small family-run business with 1-10 employees, serving broadcasters worldwide.

The company's product portfolio centers on complete Radio Studio Sets offered in Basic, Advanced, and Premium tiers, alongside specialized broadcast equipment spanning AM broadcast equipment (transmitters, audio processing, monitoring), FM broadcast equipment (transmitters, amplifiers, antennas, stereo encoders, RDS encoders), DAB+ broadcast equipment (transmitters, filters, antennas), and studio equipment (mixing consoles, microphones, headphones, monitor speakers). Pro FM Broadcast distributes equipment from over 60 premium broadcast equipment brands — including Axel Tech, Deva Broadcast, D&R, Rode, Tascam, Sennheiser, Shure, Neumann, Sielco, Sonifex, BW Broadcast, and Inovonics — through both its direct e-commerce webshop and personalized consultation channels. Notable individual products include the Axel Tech Falcon D7 multi-format audio processor, Sielco EXC3000GX 3KW FM transmitter, and Tascam VS-R265 4K/UHD streaming encoder.

The business model is primarily a one-time equipment sale model with fixed unit pricing in Euros (excluding VAT), supplemented by professional services revenue from installation, in-house repair and maintenance, and equipment rental for STL connections and transmission systems. Go-to-market combines a self-serve webshop (www.profmbroadcast.com) with personalized direct sales via phone, email, and 24/7 WhatsApp consultation, supported by content marketing through blog, YouTube, and social media channels. The customer base spans local community radio stations, internet/streaming broadcasters, and national commercial networks across Europe and globally, with the company claiming to have served hundreds of radio stations worldwide. Pricing for complete studio packages ranges from €3,228 (entry-level podcast/school studios) to €18,589 (premium regional studios), with individual equipment items ranging from €25 accessories to €11,995 transmitters.

Name

Pro FM Broadcast

Legal name

Pro FM Broadcast

Website

https://profmbroadcast.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Pro FM Broadcast is a Netherlands-based, family-run reseller and integrator founded in 2001 that distributes professional AM, FM, and DAB+ broadcast equipment and complete studio packages from 60+ premium brands, serving hundreds of community, internet, and commercial radio stations worldwide.

Ownership category

akta.pro rank

Product category

Radio Broadcast Equipment Distribution

NAICS

Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (334220), Radio and Television Broadcasting and Wireless Communications Equipment Manufacturing (33422)

SIC

Radio & Tv Broadcasting & Communications Equipment (3663), Communications Equipment, Nec (3669)

akta.pro industry

PRIMARYMPAIAEAJ

Broadcast Transmission & Operations Services (Transmitters, Towers, Playout, Engineering)

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Radio & Audio Broadcasting (Terrestrial, Satellite, Digital Radio)

SECONDARYMPAIAJAB

Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors)

Media, Entertainment & Sports/Music & Audio (Recording, Publishing, Streaming)/Music Hardware & Instruments (Instruments, Pro Audio, DJ Gear)

SECONDARYMPADAFAC

Audio & Communications Equipment Rental

Media, Entertainment & Sports/Film & Video Production/Distribution/Production Services (Crew, Equipment Rental, Locations)

Keywords

• Broadcast equipment supply
• Radio studio solutions
• FM transmitters
• DAB+ broadcasting
• Audio processing equipment

Headquarters

HQ city

Waddinxveen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Broadcast Equipment Sales: Sale of professional radio broadcast equipment including transmitters, studio gear, audio processors, mixing consoles, microphones, and complete studio packages. Products are sold at fixed prices with VAT excluded.
2. Professional Services: Installation services for transmitter and audio equipment, repair and maintenance services in their modern workshop, and technical support.
3. Equipment Rental: Rental solutions for high-quality radio transmission systems and STL (Studio-to-Transmitter Link) connections for events or special projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Pro FM Broadcast supplies professional broadcast equipment for radio stations, including AM, FM, and DAB+ transmitters, complete pre-configured radio studio packages, audio processors, mixing consoles, microphones, and visual radio solutions distributed from over 60 premium broadcast brands. The company also offers professional installation, repair and maintenance, and equipment rental services for radio transmission systems and STL connections.

Product overview

Pro FM Broadcast is a Netherlands-based professional broadcast equipment reseller established in 2001, offering a comprehensive portfolio of radio broadcasting solutions. Their product offering centers on complete Radio Studio Sets (available in Basic, Advanced, and Premium tiers) complemented by specialized broadcast equipment across AM, FM, and DAB+ transmission technologies. Key products include the Axel Tech Falcon D7 multi-format audio processor, Axel Tech Oxygen 2000 digital broadcast mixer, SielCo FM transmitters (120W to 3KW), D&R GSM phone hybrids, Tascam streaming encoders (VS-R264 and VS-R265 for 4K UHD), and Audessence Pro-1 AM processors. The company distributes equipment from over 50 premium brands including AxelTech, Deva Broadcast, D&R, Rode, Tascam, Sielco, Sonifex, Tascam, and others. Beyond equipment sales, Pro FM Broadcast provides professional installation, repair and maintenance services, and equipment rental solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Radio Studio Sets Complete studio packages available in Basic, Advanced, and Premium tiers for professional radio broadcasting, including microphones, mixing consoles, headphones, monitors, and installation support. Designed for broadcasters ranging from first-time operators to high-end regional stations.
• AM Broadcast Equipment AM transmitters, audio processing, and monitoring equipment for AM radio broadcasting, serving stations needing professional AM transmission infrastructure.
• FM Broadcast Equipment FM transmitters, amplifiers, antennas, stereo encoders, RDS encoders, and audio processing equipment for FM radio broadcasting operations.
• DAB+ Broadcast Equipment DAB+ transmitters, filters, antennas, audio processing, and monitoring equipment for digital audio broadcasting operations.
• Studio Equipment Mixing consoles, microphones, headphones, monitor speakers, players, recorders, sound cards, and studio furniture for radio studio builds and upgrades.
• Axel Tech Falcon D7 Multi-Format Audio Processor Multi-format digital audio processor supporting TV, DAB+, HD Radio, WEB, and DRM broadcasting standards for professional broadcast audio conditioning.
• Audessence Pro-1 AM Broadcast Audio Processor Complete digital air-chain audio processing system for AM radio stations with adjustable filtering, AGC, compression, and limiting functionality.
• SielCo EXC3000GX FM Transmitter (3 KW) 3000-watt FM transmitter for local and community radio broadcasting applications, priced at €11,995.
• Visual Radio Solutions Visual radio equipment including PTZ cameras, trigger boxes, and streaming encoders for adding video components to traditional audio broadcasts and audience engagement.
• Tascam VS-R265 4K/UHD Streaming Encoder/Decoder 4K/UHD hardware streaming encoder/decoder with simultaneous encoding, decoding, recording, and multi-protocol streaming (RTMP, RTSP, HLS) for YouTube Live and other CDN platforms.
• Professional Installation Services Expert installation of transmitter and audio equipment by experienced broadcast technicians, ensuring customer stations are ready for go-live broadcasting.
• Repair & Maintenance Services In-house workshop services for repairs, modifications, and maintenance of radio transmission equipment, using professional testing and measurement tools.
• Equipment Rental Services Temporary rental of high-quality radio transmission systems and STL (Studio-to-Transmitter Link) connections for events and special broadcast projects.

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Premium Broadcast Equipment Brands (60+)coreOthersProFM Broadcast serves as a distributor for over 60 premium broadcast equipment brands including Tascam, Deva Broadcast, D&R, Rode, Sennheiser, Shure, Neumann, Beyerdynamic, Axel Tech, Sonifex, Inovonics, and many more. These brands are featured in their webshop and represent the world's leading broadcast technology manufacturers.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• BW Broadcast: UK-based broadcast audio processor and transmitter manufacturer (DSPX series) whose products Pro FM Broadcast distributes. Comparable technology focus on broadcast audio processing and FM transmission.
• Deva Broadcast: Bulgarian broadcast equipment manufacturer whose products (IP audio decoders, encoders, monitoring) Pro FM Broadcast resells. Comparable as a brand in the same ecosystem but operates as a manufacturer rather than distributor.

Direct peers

• SCMS Inc. US-based broadcast equipment distributor representing many of the same manufacturers (Axel Tech, BW Broadcast, Deva, Tascam, etc.) that Pro FM Broadcast carries. Closely comparable business model: multi-brand broadcast equipment reseller serving radio stations with similar value-added services.
• HHB Communications: Long-standing UK pro audio and broadcast equipment distributor supplying radio stations, post-production, and recording professionals. Same multi-brand distribution business model with similar end markets.
• D&R Broadcast (WebSter / D&R Electronica B.V.): Netherlands-based designer and manufacturer of broadcast mixing consoles, phone hybrids, and studio equipment. Directly comparable as a Dutch peer offering overlapping studio and broadcast products to similar radio station customers.
• Audio Pros (LaGrange, GA): US broadcast equipment distributor focused on AM/FM transmitters, audio processing, and studio gear. Similar specialty reseller model targeting community and commercial radio stations.
• Transaudio Group: US pro audio and broadcast equipment distributor representing high-end microphone, studio, and broadcast brands. Closely analogous multi-brand specialty distributor model serving recording and broadcast professionals.
• Plus 4 Engineering / Mainline Marketing: UK broadcast systems integrator and equipment supplier serving radio stations with transmission, studio, and audio processing solutions. Comparable specialist distributor/integrator with overlapping product portfolio and customer base.
• Broadcast Depot: UK-based broadcast equipment reseller stocking AM/FM/DAB+ transmitters, studio, and audio processing gear from overlapping premium brands. Comparable niche specialist serving small-to-mid market radio stations.

Broad incumbents

• Nautel Ltd. One of the largest global manufacturers of AM/FM broadcast transmitters and a competitor to the SielCo and other transmitter brands Pro FM Broadcast resells. Comparable as an industry incumbent in radio transmission equipment but operates at much larger scale as a manufacturer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/profmbroadcast
• YouTubeyoutube.com/@profmbroadcast8322
• Facebookfacebook.com/profmbroadcastcom
• LinkedInlinkedin.com/company/pro-fm-broadcast
• Instagraminstagram.com/profmbroadcast

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pro FM Broadcast