AD Media Agency

What AD Media Agency does

AD Media Agency is a Sulaymaniyah-based, Iraq-domiciled full-service marketing and advertising agency founded in 2014 and operating under the corporate ownership of Potan Co. The firm is organized into seven integrated departments — Branding, Corporate Social Responsibility (CSR), Video Production, AD Sound Studios, Media Buying, Digital Media, and Monitoring — and delivers a bundled offering that covers strategic media planning, TVC and 3D animation production, music and graphic design, social media management, and broadcast monitoring. Its media-buying practice is anchored by relationships with more than 20 Kurdish and pan-Iraqi television networks (including Zagros TV, Al Iraqya, NRT, Kurdsat, Rudaw, Al Sumaria, Kurd Max, Kurdistan TV, Al Baghdadia, Al Faih, Sharqia, and entertainment channels such as 4 Anime/Fun/Sport), and it offers clients an exclusive mobile application that delivers real-time notifications when their television commercials are broadcast globally.

The agency's revenue model is professional services, project-based, and sales-led. Clients inquire through the company's website contact form and engage directly via phone or email; pricing is not publicly disclosed and contracts appear to be negotiated per engagement. Its customer base is enterprise-grade and spans telecommunications (Fastlink, ADSL, Newroz Telecom), FMCG (King Coffee, Runaki, Saman Rice), financial services (Asiapay), and media/education (United Mix Media). The firm's go-to-market relies on direct outreach, its public portfolio of work as case-study evidence, and its corporate website, rather than any programmatic or channel-partner motion. There is no proprietary platform, no disclosed AI/ML capabilities, no venture funding, and no public-company reporting; the business is essentially a bootstrapped creative + media-buying shop with regional distribution depth but limited headcount (1–10 employees) and a Sulaymaniyah-only office footprint.

Name

AD Media Agency

Legal name

AD Media Agency

Website

https://admedia.agency

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

AD Media Agency is a Sulaymaniyah-based, full-service Iraqi advertising agency founded in 2014, delivering branding, video and 3D production, media buying across 20+ local broadcasters, and broadcast monitoring to enterprise clients in telecom, FMCG, and financial services.

Ownership category

akta.pro rank

Product category

Advertising & Marketing Services

NAICS

Advertising Agencies (54181), Media Buying Agencies (54183), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311), Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

akta.pro secondary industry

Full-Service Media Planning & Buying (MPAAABAA)

Keywords

• Media buying services
• Video production services
• Brand advertising agency
• Social media management
• Broadcast monitoring services

Headquarters

HQ city

Sulaymaniyah

HQ country

Iraq

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Media Buying Services: Strategic media planning and purchasing across television, radio, newspapers, magazines, web, outdoor communications, and social media. Data-driven approach analyzing current and historical audience data to develop tailored media plans with KPI measurement.
2. Video Production: Creative storytelling and video production services including TV commercials (TVC), 3D animation, motion graphics, and whiteboard videos for product and service promotion.
3. Music Production: Professional music production services working with artists for songs, lyrics, and music composition for video projects.
4. Graphic Design: Custom graphic design services translating client ideas into creative visual designs.
5. Social Media Services: Social media platform creation and management through continuous research to identify target audiences and develop advanced platforms.
6. Monitoring Services: Content placement services leveraging national and international media connections to ensure visibility at optimal timing. Includes broadcast monitoring via exclusive phone application.
7. 3D Design Services: Custom animations, motion graphics, 3D, and whiteboard video production for marketing and product promotion purposes.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

AD Media Agency is a full-service advertising and marketing agency operating through seven departments: Branding, Corporate Social Responsibility, Video Production, AD Sound Studios (music production), Media Buying, Digital Media, and Monitoring. It sells strategic media planning and buying across TV, radio, print, web, outdoor, and social channels; creative video, 3D animation, music, and graphic design production; social media platform creation and management; and broadcast monitoring via an exclusive phone application that tracks when TV commercials air globally. Services are delivered to enterprise clients across Kurdistan and Iraq.

Product overview

AD Media Agency is a full-service marketing agency providing a comprehensive portfolio of interconnected services across seven departments: Branding, Corporate Social Responsibility, Video Production, AD Sound Studios, Media Buying, Digital Media, and Monitoring. The agency operates as a unified service offering rather than a platform-plus-modules architecture, delivering solutions through Media Buying (data-driven audience targeting), Video Production, Music Production (via AD Sound Studios), Social Media Services, 3D Design, Graphic Design, and Marketing Services. These services utilize diverse media sources including television, radio, newspapers, magazines, web, outdoor communications, and social media. With over 10 years of experience, the agency focuses on low-cost media services combined with creativity, professionalism, and quality productions tailored to client needs.

Differentiator

Problem solved

Functional benefit

Brands

• AD Sound Studios: Music production department of AD Media Agency providing professional music production services.

Products and services

• Media Buying
• Video Production
• Music Production
• Social Media Services
• Monitoring
• 3D Design
• Graphic Design
• Marketing Services
• Branding
• Corporate Social Responsibility
• Digital Media

Named customers8 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered minor.

• Zagros TVminorOthersTelevision network included in AD Media Agency's media buying network. The agency purchases advertising airtime from this network as part of their media buying services for clients.
• Al IraqyaminorOthersTelevision network in AD Media Agency's media buying network for purchasing advertising airtime.
• NRTminorOthersTelevision network partner for media buying services.
• KurdsatminorOthersTelevision network partner in the agency's media buying network.
• RudawminorOthersTelevision network partner for advertising airtime purchasing.
• Al SumariaminorOthersTelevision network in the agency's media buying network.
• Kurd MaxminorOthersTelevision network partner for media buying services.
• Kurdistan TVminorOthersTelevision network partner for advertising purchasing.
• Al BaghdadiaminorOthersTelevision network in the media buying network.
• 4 Anime, 4 Fun, 4 SportminorOthersEntertainment channel networks (anime, fun, sports) in the agency's media buying network.
• Al Faih (Al-Fiha)minorOthersTelevision network partner for media buying services.
• Sharqia, Sharqyia DramaminorOthersTelevision channels in the agency's media buying network.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Publicis Groupe (Middle East): Global advertising holding company with regional operations spanning creative, media, and digital agencies. Overlaps with AD Media on integrated marketing services but at vastly greater scale and with proprietary data/tech assets.
• Impact BBDO (MENA): Regional BBDO affiliate with creative and media buying operations across the Middle East. Comparable on integrated agency services and enterprise client work, though typically at higher price points.
• Saatchi & Saatchi MEA: Global network with Middle East presence providing creative, media, and brand strategy services. Overlaps with AD Media on full-service agency work but operates at substantially larger scale.
• DDB Mudra (MENA): Regional network agency offering creative, digital, and media services across MENA markets. Comparable on integrated agency model and enterprise client targeting.
• Leo Burnett MEA: Global network with Middle East operations offering creative, media planning, and integrated advertising services. Comparable on the full-service integrated agency model, though it operates at much greater scale and across more markets.
• FP7 McCann (Middle East): Regional network agency operating across MENA with presence in Iraq providing integrated advertising, media planning/buying, and creative services. Comparable on integrated offering and media buying but at significantly larger scale.
• Memac Ogilvy (MENA): Major MENA advertising network offering brand strategy, creative, media buying, and digital services across the region including Iraq. Overlaps on full-service integrated agency model but with broader geographic reach and deeper resources.
• Wunderman Thompson (Middle East): International network agency operating across MENA with digital, creative, and media capabilities. Competes for the same enterprise advertising spend in Iraq though with a digital-first positioning.
• VMLY&R (Middle East): Global digital and brand experience agency with Middle East operations. Overlaps on integrated marketing and digital services, though with stronger digital-first positioning than AD Media.

Direct peers

• Horizon FCB Iraq: International network agency operating in Iraq offering full-service advertising, creative, and media buying services. Most direct peer given similar Iraq-centric full-service positioning, though larger and network-affiliated.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/ADMediaAgency

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AD Media Agency