VinGurus
VinGurus, operated by EpicVIN Inc., is an Approved NMVTIS Data Provider that sells pay-as-you-go vehicle history reports to individual used-car buyers, automotive dealers, and Latin American importers, using free VIN/recall/plate tools and SEO content to drive conversions.
- Company typePrivate
- Founded2016
- HeadquartersMiami, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What VinGurus does
VinGurus is a U.S.-based vehicle history reporting service operated by EpicVIN Inc. from North Miami Beach, Florida. The company aggregates official and third-party vehicle data — most notably as an Approved NMVTIS Data Provider authorized by the U.S. Department of Justice — and combines it with state DMV records, insurance carrier data, NHTSA recall data, auto auction records (since June 2007), and VINchain-sourced information to produce consolidated vehicle history reports. Its core product is a pay-as-you-go Vehicle History Report ($14.99 single, $25.17 for a 4-pack, $86.34 for a 16-pack), accompanied by a paid Auto Auction Records Report and a paid on-site Vehicle Inspection Report.
Distribution is product-led: a self-serve web platform at vingurus.com, with a fully Spanish-language mirror at vingurus.com/es. Free tools — VIN decoder, recall check, license plate lookup, and free VIN number check — serve as funnel-top acquisition mechanisms backed by an SEO content library spanning brand-specific decoders (BMW, Ford, Toyota, Mercedes-Benz, Porsche, etc.) and state-specific pages across all 50 U.S. states. Customers are primarily individual U.S. used-car buyers, with secondary segments in automotive dealers and international (notably Latin American) importers. No public funding, no public listing, no institutional investors, and no disclosed ownership structure beyond the EpicVIN Inc. parent. Operating geographies are limited to the United States in terms of physical services, while digital reports reach a broader audience including Latin America.
VinGurus firmographics
Firmographics- Name
- VinGurus
- Legal name
- EpicVIN Inc.
- Website
- https://vingurus.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- VinGurus, operated by EpicVIN Inc., is an Approved NMVTIS Data Provider that sells pay-as-you-go vehicle history reports to individual used-car buyers, automotive dealers, and Latin American importers, using free VIN/recall/plate tools and SEO content to drive conversions.
- Ownership category
- akta.pro rank
VinGurus industry classification
Industry- Product category
- Vehicle History Reports
- NAICS
- Automotive Repair and Maintenance (8111)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Vehicle Inspection, Grading & Condition Reporting Services (TLABAKAE)
Keywords
Where VinGurus is headquartered
LocationHeadquarters
- HQ city
- Miami
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
VinGurus business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Vehicle History Reports: Single transaction purchase of vehicle history reports. Reports include title records, theft and lien information, accident history, ownership records, and auction data. Available in packages of 1, 4, or 16 reports for discounted per-report pricing.
- Auto Auction Records Report: Separate paid report providing auto auction database records including vehicle photographs and details from auction listings.
- Vehicle Inspection Report: Physical vehicle inspection service provided by VinGurus representatives for a fee.
- Free Services: Free VIN decoder, free recall check, free license plate lookup, and free VIN number check drive user acquisition. These free services attract users who may convert to paid reports.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single Report - $14.99 per report |
| Unit Pricing | Pay-as-you-go | 4-Report Package - $25.17 total ($6.29 per report) |
| Unit Pricing | Pay-as-you-go | 16-Report Package - $86.34 total ($5.40 per report) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
VinGurus product offering
Product offeringCore offering
VinGurus is a vehicle history reporting platform operated by EpicVIN Inc. that provides comprehensive vehicle history reports aggregating data from NMVTIS, insurance companies, state DMVs, NHTSA recalls, and auto auction databases. Its paid offering is the VinGurus Vehicle History Report covering title problems, odometer rollbacks, accident history, ownership records, theft checks, lien information, and airbag deployments, supported by free entry-point tools including VIN decoding, recall checks, license plate lookup, and basic VIN number checks.
Product overview
VinGurus is a vehicle history reporting platform that offers a combination of free and paid services. The core paid product is the VinGurus Vehicle History Report, which aggregates data from NMVTIS, insurance companies, auto auctions, and other sources. Free offerings include a VIN Decoder, Recall Check & Lookup, License Plate Lookup, and Free VIN Number Check. The platform also offers brand-specific VIN decoders for major manufacturers and state-specific VIN check pages. A Vehicle Inspection Report and Auto Auction Records Report are available as paid add-on services. The service is available in both English and Spanish, targeting used car buyers in the U.S. market.
Differentiator
Problem solved
Functional benefit
Products and services
- VinGurus Vehicle History Report Comprehensive paid vehicle history report covering title problems (salvage, branded titles), odometer verification, ownership history, accident records, active theft check, airbag deployment status, and lien information. Aggregated from NMVTIS, insurance companies, state DMVs, NHTSA, and auto auction databases. Sold individually or in 4- and 16-report packages.
- Auto Auction Records Report Separate paid report providing auto auction database records including vehicle photographs and details from auction listings since June 2007. Used to verify a vehicle's auction history, typically by dealers or buyers of auction-sourced vehicles.
- Vehicle Inspection Report Physical in-person vehicle inspection service conducted by VinGurus representatives in the United States. Delivers a condition report with basic function observations (no test drives). Sold as a paid add-on to the data-based report.
- VIN Decoder Free 17-character VIN decoding tool that extracts vehicle specifications including model year, make, model, trim, country of manufacture, engine type, and body style. Also surfaces recall, accident, theft, and ownership history signals. Available in brand-specific variants (BMW, Ford, Chevrolet, Toyota, Mercedes-Benz, etc.).
- Recall Check & Lookup Free service that checks whether a vehicle has open recalls by entering year, make, and model or by VIN. Recall data is sourced from NHTSA.
- License Plate Lookup Free reverse lookup that returns vehicle registration data, accident history, and actual mileage by license plate number. Covers all 50 US states and is used to identify a vehicle's history before in-person inspection.
- Free VIN Number Check Free basic VIN verification tool that returns whether the title is salvaged or clean, theft status, accident involvement, airbag deployment, ownership history, recalls, and basic vehicle specifications. Functions as a teaser for the full paid Vehicle History Report.
Quantifiable outcome
- Over 30,000 success stories of customers who used VinGurus to verify vehicle history before purchase
Companies that use VinGurus
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
VinGurus technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
VinGurus partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Arrivo-loop.comminorVinGurus.com partners with Arrivo-loop.com to merge vehicle history data with smart mobility solutions. The collaboration aims to enhance the car buying experience by combining VinGurus vehicle history data with Arrivo-loop smart mobility platform features.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
VinGurus competitors and assessment
Company assessmentDirect peers
- VinAudit: VinAudit is a direct competitor that, like VinGurus, is an NMVTIS-approved data provider offering vehicle history reports directly to consumers. It targets the same price-sensitive used-car-buyer segment with a comparable single-report and package pricing structure.
- Bumper: Bumper is a digital-native vehicle history report provider that, like VinGurus, offers a free VIN check entry point and a paid comprehensive report. It targets a similar used-car-buyer persona with a modern product-led growth approach.
- ClearVin: ClearVin is a vehicle history report provider offering NMVTIS-based title, accident, and ownership data. It is a direct comparable to VinGurus, particularly in the consumer-facing single-report and package pricing segment.
- VehicleHistory.com: VehicleHistory.com is a free vehicle history report provider that monetizes through advertising and report upsells. It overlaps with VinGurus in serving consumer used-car buyers searching for VIN and vehicle history information online.
- InstaVIN: InstaVIN is an NMVTIS-approved vehicle history report provider offering single-report and dealer pricing models. It directly competes with VinGurus in the same regulatory data-aggregator niche with comparable B2C and dealer-focused offerings.
- AutoCheck: AutoCheck, operated by Experian, is a leading direct competitor providing vehicle history reports based on the Experian Automotive data set. It competes head-to-head with VinGurus on single-report and subscription vehicle history offerings for both consumers and dealers.
Broad incumbents
- Carfax: Carfax is the dominant US vehicle history report provider, owned by S&P Global, and used by virtually every franchised dealer and major online car marketplace. It is the primary direct competitor to VinGurus, offering overlapping VIN-decoding and vehicle history products at scale.
Others
- EpicVIN: EpicVIN is the parent operating company of VinGurus and itself offers a vehicle history report product, making it a directly related (effectively sister) brand. The relationship is more corporate than competitive, but the products are nearly identical in scope.
- NHTSA: NHTSA is the US federal agency that administers vehicle recall data and VIN standards, and provides free recall lookup tools that overlap with VinGurus' free Recall Check product. It is an upstream data source and a free alternative for a subset of VinGurus' functionality.
Emerging players
- CarVertical: CarVertical is an emerging vehicle history platform operating across Europe, North America, and other regions, with a blockchain-based data model. It is comparable to VinGurus in offering consumer-facing VIN reports, but competes more directly in international and cross-border vehicle verification use cases.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
VinGurus social profiles
Digital presenceVinGurus compliance and trust
Trust signalCompliance2 records
VinGurus financial estimates
Financial estimateRevenue estimate
Valuation estimate
VinGurus leadership team
Management profileNumber of profiles
Profiles1 record
VinGurus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VinGurus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VinGurus
What does VinGurus do?
VinGurus is a vehicle history reporting platform operated by EpicVIN Inc. that provides comprehensive vehicle history reports aggregating data from NMVTIS, insurance companies, state DMVs, NHTSA recalls, and auto auction databases. Its paid offering is the VinGurus Vehicle History Report covering title problems, odometer rollbacks, accident history, ownership records, theft checks, lien information, and airbag deployments, supported by free entry-point tools including VIN decoding, recall checks, license plate lookup, and basic VIN number checks.
Is VinGurus a public or private company?
VinGurus is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VinGurus founded?
VinGurus was founded in 2016. It employs 1 to 10 people.
Where is VinGurus based?
VinGurus is headquartered in Miami, United States, in the North America region.
How does VinGurus make money?
Four revenue lines are on record. Vehicle History Reports are the primary driver. The others are auto Auction Records Report, vehicle Inspection Report and free Services.
Who are VinGurus's main competitors?
Direct peers on record are VinAudit, Bumper, ClearVin, VehicleHistory.com, InstaVIN and AutoCheck. Carfax is listed as a broad incumbent. Others are EpicVIN and NHTSA. CarVertical is listed as an emerging player.
Does VinGurus have an API?
No public API is recorded for VinGurus.
What industry is VinGurus in?
VinGurus's product category is Vehicle History Reports. Its primary akta.pro industry code is TLABAKAE, Vehicle Inspection, Grading & Condition Reporting Services. Its NAICS code is 8111 and its SIC code is 7500.