Vipa

What Vipa does

Vipa srl is an Italian manufacturer of high-end storage solutions for organizing, handling, and optimizing goods. Founded by Vittorio Pasquini in 1970 with dedicated plastic storage production beginning in 2000, the company is headquartered in Cameriano (Novara), Italy and operates as a family-owned enterprise now led by the founder's three daughters — Cristina, Milena, and Laura Pasquini — representing the second generation at the helm. The company employs between 11 and 50 people and distributes products domestically through its own e-commerce shop and internationally through a distributor network and a Dubai representative office serving Gulf Cooperation Council markets (UAE, Oman, Kuwait, Bahrain, Saudi Arabia). Marketing relies on trade show presence at LogiMat (Stuttgart) and Intralogistica Italia (Milan), an annual product catalogue, and earned media in hardware industry publications such as iFerr Magazine.

The product portfolio spans two cross-compatible families. Storage Solutions comprise the FOX tilt bins (glass-effect transparent design), BULL and ECO BULL stackable bins (with the ECO BULL line made entirely from 100% recycled plastic), BLOCK interlocking bins, EURO stackable crates compatible with Euro pallets, APE modular boxes, LINCE small parts cases, and PUMA modular drawers. Furniture Systems comprise the VIP metal storage units, Air Force Trolley mobile workstations, Thunderbirds mobile warehouse trolleys, CONT trolleys and perforated panels, VAN mobile racking, and the internationally patented MAG boltless metal shelving and cabinets manufactured from 3.1 certified high tensile structural steel. Technical differentiators include temperature resistance from -40°C to +90°C, active UV filters, chemical resistance to oils, acids, greases, and solvents, and 100% recyclable material construction, with production waste reworked and reintroduced into the manufacturing cycle.

Vipa generates revenue through direct hardware sales of plastic storage containers, metal furniture systems, and accessories. Distribution operates through a dual-channel model combining an e-commerce storefront targeting Italian SMB and individual buyers with a global distributor network for export markets and direct sales presence in the Gulf region. Pricing is not publicly disclosed; customers obtain quotes via contact form or phone, and Italian buyers can purchase through the online shop. The company has not raised external funding and remains entirely founder/family-owned, with no disclosed private equity or venture capital involvement. Customer segments are diversified horizontally across industrial manufacturing (primary), hardware retail, offices and archives, and mobile services and technicians. The company holds the CRIBIS Prime Company 2019 recognition, awarded to roughly 5.3% of Italian companies for commercial reliability.

Name

Vipa

Legal name

Vipa srl

Website

https://vipasrl.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Vipa is an Italian family-owned manufacturer of high-end plastic storage containers and metal furniture systems for organizing, handling, and optimizing goods in industrial, retail, and mobile workshop environments.

Ownership category

akta.pro rank

Headquarters

HQ city

Cameriano

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Hardware Sales - Plastic Storage Products: Direct sales of plastic storage containers (FOX, BULL, ECO BULL, BLOCK, EURO, APE, LINCE, PUMA), metal furniture systems (VIP, Air Force Trolley, Thunderbirds, CONT, VAN, MAG), and accessories. Sales through e-commerce for Italian market and through distribution network internationally.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Vipa manufactures and supplies high-end plastic storage containers and metal furniture systems for organizing, handling, and optimizing goods in industrial, logistics, retail, and office environments. The product portfolio spans stackable bins, tilt bins, modular drawers, small parts cases, stackable crates, mobile trolleys, workstations, wall panels, mobile racking, and metal shelving/cabinets. Products are sold direct to Italian customers via the company online shop and internationally through a distribution network with a representative office in Dubai for the Gulf region.

Product overview

Vipa is an Italian manufacturer of high-end storage solutions comprising two main product families: Storage Solutions (contbiners and organizers) and Furniture Systems (trolleys, shelving, and cabinets). The Storage Solutions portfolio includes FOX tilt bins, BULL and ECO BULL stackable bins, BLOCK interlocking bins, EURO stackable crates, APE modular boxes, LINCE small parts cases, and PUMA modular drawers. The Furniture Systems line features VIP metal storage units, AIR FORCE trolleys, THUNDERBIRDS mobile workstations, CONT trolleys and panels, VAN mobile racking, and MAG metal shelving and cabinets. All products are designed for industrial, logistics, and hardware applications with Made in Italy quality, feature cross-product compatibility, and include eco-friendly options using recycled materials.

Differentiator

Problem solved

Functional benefit

Products and services

• FOX - Tilt Bins (Contenitori Basculanti) Pull-out tilt bins with glass-effect transparency, self-supporting structure, and ergonomic design for optimal space management in warehouses and workshops.
• BULL - Stackable Bins (Contenitori sovrapponibili a bocca di lupo) Stackable open-fronted bins available in seven sizes with active UV filter protecting from sunlight deterioration, resistant to oils, acids, greases and solvents, for industrial storage applications.
• ECO BULL - Eco Stackable Bins Stackable bins made entirely from 100% recycled plastic, available in three sizes with active UV filter and temperature resistance from -20°C to +90°C, compatible with the standard BULL product range.
• BLOCK - Stackable Interlocking Bins Stackable and interlocking bins designed for creating self-supporting storage structures without metal shelving, for industrial warehouse applications.
• EURO - Stackable Crates (Contenitori Impilabili) Stackable crates designed for storage, production, and transport in ten sizes with high load capacity, suitable for roller conveyors and automatic handling systems, compatible with Euro pallets.
• APE - Modular Boxes (Vaschette Modulari) Modular and conical boxes available in eighteen sizes for color classification and material identification, compatible with Lince cases and Puma drawer units.
• LINCE - Small Parts Cases (Valigette per minuteria) Small parts cases and service cases available in two sizes with transparent lids, 100% customizable, featuring ergonomic handles and compatibility with APE modular boxes, temperature resistant from -20°C to +80°C.
• PUMA - Interlocking Modular Drawers (Cassetti Componibili) Pull-out interlocking modular drawers with stackable and interlocking body and ergonomic design for creating unlimited storage constructions.
• VIP - Storage and Handling Solutions (Soluzioni di stoccaggio e movimentazione) Metal storage and handling furniture system with powder-coated grey RAL 7038 structure designed specifically for FOX tilt bins, combining metal sturdiness with elegant design.
• Air Force Trolley Professional mobile workstation on wheels with steel construction and aluminum front panels, available in three drawer heights, 100% telescopic pull-out guides, anti-overturning device, and wide accessory range.
• Thunderbirds Trolley Mobile warehouse trolley with fully customizable modular slot upright system, made of powder-coated steel, supporting BULL and FOX containers, with four rubber wheels and ergonomic handle.
• CONT - Trolleys, Panels, Accessories (Carrelli, Pannelli, Accessori) Wall-mounted trolleys, perforated wall panels, and accessories designed to speed up handling processes and facilitate picking and kitting operations.
• VAN - Mobile Racking (Scaffalatura Mobile) Mobile racking systems specifically designed for Lince 320 and 330 cases, conceived for mobile workshops, equipped with telescopic guides for total pull-out and automatic locking.
• MAG - Metal Shelving and Metal Cabinet (Scaffalatura Metallica, Armadio Metallico) Internationally patented boltless shelving system with high load bearing capacity in galvanized steel, plus a metal cabinet with removable shelf, sliding doors, and security lock.

Quantifiable outcome

• Products maintain quality unchanged over time through careful maintenance and premium materials
• +1 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Scuderia UnicasminorGTM or Marketing Partner · 18 May 2026Vipa serves as Official Supporter of Scuderia Unicas, a Formula Student electric racing team from University of Cassino. The partnership represents synergy between study, innovation, and high-quality Made in Italy, functioning as a development and educational tool based on mutual cooperation principles.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Würth: Global leader in assembly and fastening materials with a substantial industrial storage and workshop organization product line. Overlaps with Vipa in serving hardware, workshop, and industrial storage customers.
• SSI Schaefer: Major global intralogistics provider offering shelving, racking, and storage solutions. Directly competes with Vipa's MAG shelving system but at a much larger enterprise scale and broader product portfolio.
• Schoeller Allibert: Global leader in returnable plastic packaging and storage containers. Overlaps with Vipa's EURO and BULL product lines but operates at significantly larger scale across multiple industries and geographies.

Direct peers

• Treston Group: Finnish manufacturer of industrial workstations, modular storage, and ergonomic workspace solutions. Comparable to Vipa's trolley and modular drawer offerings for industrial and warehouse customers.
• Allit AG: German manufacturer of plastic storage boxes, organizers, and small parts storage. Directly comparable to Vipa's FOX tilt bins, APE modular boxes, and LINCE small parts cases.
• Bott GmbH & Co. KG: Germany-based manufacturer of professional workshop storage, trolleys, and workspace systems. Closely comparable to Vipa in serving industrial customers with metal furniture systems combined with modular storage organizers.
• Lista AG: Swiss manufacturer of professional storage and workspace systems including cabinets, shelving, and tool storage. Directly competes with Vipa's MAG shelving and VIP furniture systems in industrial and workshop segments.
• Hänel GmbH & Co. KG: German manufacturer of vertical storage systems and industrial storage solutions. Comparable to Vipa in serving industrial customers with organized storage systems, though focused on automated vertical carousels.
• Auer Packaging: German manufacturer of plastic storage containers, bins, and transport solutions. Closely comparable to Vipa's BULL, BLOCK, and EURO stackable bin product lines for industrial and logistics customers.

Emerging players

• C+P Möbel: German manufacturer of lockers, shelving, and cloakroom systems. Comparable to Vipa in offering metal storage furniture and lockers, particularly for industrial and commercial facilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vipasrl
• YouTubeyoutube.com/channel/UC0Sn-x-UU_Q7FrTIc2mGkUQ
• Facebookfacebook.com/vipasrl
• LinkedInlinkedin.com/company/vipa-srl
• Pinterestit.pinterest.com/vipasrl

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vipa