Tender

What Tender does

The Tender Foundation (operating as "Tender") is a tax-exempt 501(c)(3) nonprofit organization founded in 2019-2020 by Jaycina Almond and based in Atlanta, Georgia. The organization delivers direct cash transfers, emergency financial assistance, and essential supplies to single mothers living on the margins in the Atlanta metropolitan area. Its three core programs are The Dignity Fund, which provides a one-time $500 cash transfer to 10 families each month; The Bridge, a year-long guaranteed-income pilot delivering $200-$500 per month with no strings attached; and a Diaper Bank distributing free diapers, wipes, formula, and emergency contraception. All services are provided free of charge to beneficiaries.

The operating model emphasizes rapid response and dignity: applications submitted through the website are followed up within 48 hours and assistance is deployed via virtual debit cards within 72 hours. Intake runs through an Airtable-backed web form, while diaper and supply donations are scheduled via Calendly and delivered by volunteers. Beneficiary discovery is primarily community-driven through referrals from lawyers, social workers, partner organizations, and prior recipients. Corporate and product partners include Coterie (diaper donations, enabling 100% request fulfillment), ARC-SE (emergency contraception), and SAMA Food for Ba... (wraparound support for Bridge participants). Marketing is community-centered, relying on Instagram, the "Meet Our Moms" blog series, and email newsletters.

The organization is funded entirely by donations and charitable contributions. The initial 2020 annual fundraising goal of $20,000 was met in January 2020 and subsequently raised to $40,000. Through 2020, Tender documented distribution of 1,636 diapers and 2,000+ wipes and assistance to 183+ families. Headcount is 1-10 employees, and the founder (Jaycina Almond, who became a single mother at age 20) remains the primary leader and public face of the organization.

Name

Tender

Legal name

The Tender Foundation

Website

https://thetenderfoundation.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Tender (The Tender Foundation) is a 501(c)(3) nonprofit founded in 2020 by Jaycina Almond that provides direct cash transfers, emergency financial assistance, and a diaper bank to single mothers living on the margins in the Atlanta metropolitan area.

Ownership category

akta.pro rank

Product category

Nonprofit Social Services — Direct Cash Assistance and Essential Supplies

NAICS

Individual and Family Services (6241), Emergency and Other Relief Services (624230)

SIC

Services-Social Services (8300)

akta.pro primary industry

Income Support & Cash Assistance Programs (BPAIAKAE)

akta.pro secondary industry

Maternal, Child & Family Health Program Funding (HLAJALAG)

Keywords

• Direct cash transfers
• Emergency financial assistance
• Diaper bank services
• Guaranteed income programs
• Single mother support

Headquarters

HQ city

West Point

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: Tender is a 501(c)(3) nonprofit organization that relies on monetary donations from individuals, companies, and community members. The organization received an initial annual fundraising goal of $20,000 which was met in January 2020, and subsequently raised their goal to $40,000.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

The Tender Foundation provides direct, unconditional cash transfers and essential supplies to single mothers in Atlanta through three programs: The Dignity Fund ($500 one-time cash to 10 families per month), The Bridge (a year-long guaranteed income pilot of $200–$500 per month), and a Diaper Bank distributing free diapers, wipes, formula, and emergency contraception. All services are delivered free of charge to qualifying single mothers and funded by donations.

Product overview

Tender is a nonprofit organization operating as a social services platform that facilitates direct cash transfer programs and essential supplies distribution for single mothers in Atlanta. The organization offers three core programs: The Dignity Fund (a one-time $500 cash transfer for 10 families monthly), The Bridge (a year-long guaranteed income program providing $200-$500 monthly), and a Diaper Bank providing free diapers, wipes, formula, and emergency contraception. The programs are designed to provide immediate, short-term help to stabilize families while maintaining dignity and autonomy.

Differentiator

Problem solved

Functional benefit

Brands

• The Bridge: A guaranteed income pilot that provides Black, single mamas with an extra $200-$500 per month for a full year - no strings attached.
• The Dignity Fund
• Diaper Bank

Products and services

• The Dignity Fund A one-time direct cash transfer program that provides $500 to 10 unique families each month, giving single mothers in Atlanta autonomy and flexibility to use the funds as they see fit; applications are submitted through Tender's website.
• The Bridge A year-long guaranteed income pilot that provides Black single mamas in Atlanta with an extra $200–$500 per month for 12 months, with no strings attached; includes holistic support services through partner SAMA Food for Ba...
• Diaper Bank

Quantifiable outcome

• 100% of diaper and wipe requests fulfilled
• +3 more outcomes

Named customers8 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core, minor and supporting.

• CotoriecoreOthersCotorie is a corporate partner that provides diaper donations to Tender's diaper bank program. Thanks to Coterie's support, Tender has been able to fulfill 100% of all diaper and wipe requests received from families in need.
• ARC-SEminorOthersARC-SE is a partner in providing emergency contraception through Tender's diaper bank program, expanding the range of essential health items available to families.
• SAMA Food for Ba...supportingStrategic or Co-development PartnerSAMA Food for Ba... is referenced as a partner in The Bridge program, providing holistic support services to participating mothers alongside the direct cash transfers.

Scale indicators8 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Baby2Baby: National nonprofit distributing diapers, formula, and essential supplies to children in poverty. Direct peer on the Diaper Bank program; Tender serves a more geographically concentrated single-mother population.
• Springboard To Opportunities (Magnolia Mother's Trust): Operates Magnolia Mother's Trust, a guaranteed income program for Black mothers in Jackson, MS. Direct peer in mission, target demographic (Black single mothers), and direct cash transfer model, though serving a different metro.

Broad incumbents

• National Diaper Bank Network: National umbrella organization supporting a network of diaper banks across the US. Broad incumbent in Tender's diaper distribution line of business, with deeper infrastructure and policy reach.

Emerging players

• Moms Rising: National advocacy and mutual-aid organization for mothers, including cash assistance campaigns. Comparable mother-centered mission and use of digital storytelling, though focused on policy/advocacy versus direct service.

Regional players

• Hosea Feed the Hungry and Homeless: Atlanta-based nonprofit providing emergency food, rent, and utility assistance to families in crisis. Regional peer sharing the same Atlanta geography and emergency-assistance service category.
• United Way of Greater Atlanta: Regional funder and convening nonprofit for Atlanta-area social services. Acts as both a potential funding source and indirect coordinator for many of the same client populations Tender serves.
• Goodwill of North Georgia: Large regional nonprofit offering workforce development, housing, and family services across metro Atlanta. Adjacent regional player serving overlapping low-income populations through different intervention types.
• Atlanta Community Food Bank: Regional food bank addressing hunger across metro Atlanta. Tangentially comparable for the Diaper Bank program overlap and shared beneficiary base of low-income families.
• YWCA of Greater Atlanta: Regional nonprofit providing housing, childcare, and family support to women and families in Atlanta. Comparable mission and metro but broader programmatic scope.

Others

• Findhelp (formerly Aunt Bertha): Social care network connecting people to programs like Tender's Dignity Fund. Functions as a referral infrastructure layer; Tender's programs appear in the Findhelp directory as a downstream resource.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/tender
• Facebookfacebook.com/thetenderfoundation
• LinkedInlinkedin.com/company/the-tender-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tender