Revel Space
Revel Space operates a 50,000 sq.ft. historic Chicago event venue (Revel Motor Row) under The Revel Group, renting transformable space for corporate events, social parties, weddings, and production shoots to event planners and organizations.
- Company typePrivate
- Founded2007
- HeadquartersChicago, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Revel Space does
Revel Space is a private Chicago-based event venue operator and a portfolio company of The Revel Group, the city's event-centric holding company that also owns Revel Global Events, Revel Decor, and Limelight Catering. The company's primary asset is Revel Motor Row, a designated Chicago city landmark building constructed in 1936 and located at 2400 S Michigan Ave in the Motor Row District. The property features Spanish Revival architecture and offers approximately 50,000 sq.ft. of transformable event space spread across three floors and more than 20 distinct rooms, including the Packard room, Cadillac Courtyard, Rolls Royce Ballroom, and various breakout and meeting rooms, with a maximum total venue capacity of approximately 2,000 guests and 275 seated-dinner capacity with a dancefloor.
Revel Space operates as a direct-to-consumer venue rental business, with inquiry intake handled through dedicated website contact forms segmented by event type (Soirees, Serious Biz, Shoots & Sounds, Special Occasions). Its core product is physical event space; the underlying 'technology' consists of the building's transformable multi-room layout combined with in-house amenities including catering, floral, decor, A/V, entertainment, coat check, security, and valet parking. The venue is positioned to serve four primary segments: corporate/business events (with 300-seat theatre capacity, 12+ breakout rooms, and proximity across from McCormick Place), social soirees, production shoots and audio recordings, and weddings and milestone celebrations.
Revenue is generated from quote-based event venue rentals on a one-time basis per event, with pricing varying by event type, date, specific spaces rented, and ancillary services. The company was established in 2007 under The Revel Group, which acquired and restored the Motor Row building circa 2014. No venture capital, institutional funding, or public-market activity is disclosed in the available data, and the company remains privately held as a strategic asset of The Revel Group, operating only in the United States with a primary footprint in Chicago and an implied Midwest service reach.
Revel Space firmographics
Firmographics- Name
- Revel Space
- Legal name
- Revel Space
- Website
- https://revelspace.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Short description
- Revel Space operates a 50,000 sq.ft. historic Chicago event venue (Revel Motor Row) under The Revel Group, renting transformable space for corporate events, social parties, weddings, and production shoots to event planners and organizations.
- Ownership category
- akta.pro rank
Revel Space industry classification
Industry- Product category
- Event Venue Services
- NAICS
- Historical Sites (712120), Arts, Entertainment, and Recreation (71)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Specialty & Historic Venues (Landmarks, Estates) (THAHAAAK)
- akta.pro secondary industry
- Convention & Exhibition Centers (Public Convention Centers, Civic Centers) (THAHAAAA)
Keywords
Where Revel Space is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Revel Space business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Others
Revenue model
- Event Venue Rental: Revenue generated from renting event space for corporate events, social gatherings, weddings, and production shoots. Pricing appears quote-based depending on event type, duration, space selection, and included services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based event venue rental |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Revel Space product offering
Product offeringCore offering
Revel Space rents event venue space at its flagship historic property, Revel Motor Row, a 50,000 sq.ft. 1936 Chicago landmark in the Motor Row District offering 20+ transformable rooms and a 4,000+ sq.ft. outdoor courtyard. The company serves corporate events, social soirees, weddings and special occasions, and photo/video/audio production shoots, with in-house catering, floral, décor, A/V, and event planning services via its parent The Revel Group's sister brands.
Product overview
Revel Space operates a portfolio of event-centric venues centered around Revel Motor Row, a single historic property in Chicago's Motor Row District. The venue offers approximately 50,000 sq.ft. of transformable event space across three floors with over 20 distinct rooms and spaces. Services are organized into four categories: Soirees (social events), Serious Biz (corporate/business events), Shoots & Sounds (production/filming), and Special Occasions (weddings/celebrations). The venue provides in-house amenities including catering, floral, fabric, décor, entertainment, A/V equipment, coat check, security, valet parking, and event planning services.
Differentiator
Problem solved
Functional benefit
Products and services
- Revel Motor Row A historic 50,000 sq.ft. event venue in Chicago's Motor Row District offering 20+ versatile event spaces including the Packard room, Cadillac Courtyard, Rolls Royce Ballroom, and various meeting rooms. Built in 1936 with Spanish Revival design, this city-landmark building serves corporate events, social soirees, weddings, and production shoots with full-service in-house amenities.
- Serious Biz Business event services for corporate meetings, conferences, and professional gatherings at Revel Motor Row. Located across from McCormick Place with theatre-style seating for 300, 12+ breakout rooms, and in-house sound capabilities. Targets corporate event planners and conference organizers.
- Soirees Event services for social gatherings and parties featuring versatile event spaces with over 20 break-out and private dining rooms. Capacity for up to 2,000 cocktail party guests and 275 seated dinners. Targets hosts of social parties, celebrations, and nightlife events.
- Shoots & Sounds Production and filming services for photo shoots, video production, and audio recordings. Features 12-20 spaces for break-out rooms and shooting spaces, including a Suite & Boardroom and a 4,000 sq.ft. courtyard. Targets production companies, photographers, and creative agencies.
- Special Occasions Wedding and celebration event services including ceremonies and receptions at Revel Motor Row. Offers 275 seated-dinner-with-dancefloor capacity, private courtyard for ceremonies or cocktails, and full venue reception capacity of 2,000 people. Includes full-service catering, floral, and décor via The Revel Group's sister brands.
Companies that use Revel Space
Customer profileSegments4 records
Ideal customer profiles4 records
Revel Space technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Revel Space partnerships and signals
Strategic signalScale indicators5 records
Recent moves5 records
Expansion highlights4 records
Revel Space competitors and assessment
Company assessmentBroad incumbents
- Navy Pier: Chicago's largest lakefront entertainment and convention complex with extensive event space. Comparable as a large-scale incumbent Chicago event venue offering overlapping meeting, banquet, and event capabilities.
- The Drake Hotel: Historic Chicago luxury hotel with extensive ballrooms and event space. Comparable as a heritage Chicago venue competing for the same upscale wedding and corporate event bookings.
- Choose Chicago / Venue Hotels (Hilton Chicago): Major Chicago convention hotels (e.g., Hilton Chicago) offering large-scale ballrooms and meeting space adjacent to McCormick Place. Comparable as broad incumbent venue options competing for the same corporate event RFPs.
- McCormick Place: North America's largest convention center located directly across from Revel Motor Row. Comparable as a Chicago convention/event venue complex driving the adjacent demand Revel Space is positioned to capture.
Direct peers
- Artifact Events: Chicago event venue offering transformable spaces for weddings, corporate, and social events. Comparable as a mid-to-large format Chicago event venue competing for similar planner business.
- Loft on Lake: Chicago loft-style event venue hosting weddings, corporate events, and social gatherings. Directly comparable urban event space targeting overlapping customer segments in the same Chicago market.
- Morgan Manufacturing: Chicago event venue in a converted industrial building offering large-scale corporate and social events. Comparable as a similarly positioned historic-warehouse event space competing for the same Chicago corporate and wedding bookings as Revel Motor Row.
- Loft Lucia: Chicago industrial-style event venue hosting weddings and corporate functions. Comparable as a Chicago-based mid-size event venue with similar transformable spaces.
- Theater on the Lake: Chicago lakefront event and catering venue operated by the Park District. Compares as a distinctive-venue option for weddings, corporate, and social events in the same Chicago market.
Emerging players
- Cinespace Chicago Film Studios: Chicago film and production studio complex. Comparable as a venue partner for the 'Shoots & Sounds' production-shoot use case, overlapping with Revel Space's photo/video/audio production offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Revel Space social profiles
Digital presenceRevel Space financial estimates
Financial estimateRevenue estimate
Valuation estimate
Revel Space leadership team
Management profileNumber of profiles
Revel Space funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Revel Space M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Revel Space
What does Revel Space do?
Revel Space rents event venue space at its flagship historic property, Revel Motor Row, a 50,000 sq.ft. 1936 Chicago landmark in the Motor Row District offering 20+ transformable rooms and a 4,000+ sq.ft. outdoor courtyard. The company serves corporate events, social soirees, weddings and special occasions, and photo/video/audio production shoots, with in-house catering, floral, décor, A/V, and event planning services via its parent The Revel Group's sister brands.
Is Revel Space a public or private company?
Revel Space is a private company. It is classified as corporate owned and is currently operating.
When was Revel Space founded?
Revel Space was founded in 2007.
Where is Revel Space based?
Revel Space is headquartered in Chicago, United States, in the North America region.
How does Revel Space make money?
One revenue line is on record: event Venue Rental.
Who are Revel Space's main competitors?
Broad incumbents on record are Navy Pier, The Drake Hotel, Choose Chicago / Venue Hotels (Hilton Chicago) and McCormick Place. Direct peers are Artifact Events, Loft on Lake, Morgan Manufacturing, Loft Lucia and Theater on the Lake. Cinespace Chicago Film Studios is listed as an emerging player.
Does Revel Space have an API?
No public API is recorded for Revel Space.
What industry is Revel Space in?
Revel Space's product category is Event Venue Services. Its primary akta.pro industry code is THAHAAAK, Specialty & Historic Venues (Landmarks, Estates), with a secondary code of THAHAAAA, Convention & Exhibition Centers (Public Convention Centers, Civic Centers). Its NAICS code is 712120 and its SIC code is 7900.