Lumina Imaging and Diagnostics
Lumina Imaging and Diagnostics is a private outpatient MRI and CT provider operating four Northeast Ohio locations under MetroHealth System, offering hospital-grade scans at flat-fee prices 60-80% below hospitals to patients, self-insured employers, and referring physicians.
- Company typePrivate
- Founded2019
- HeadquartersMentor, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Lumina Imaging and Diagnostics does
Lumina Imaging and Diagnostics is a private outpatient medical imaging provider founded in 2019 by MetroHealth System and headquartered in Mentor, Ohio. The company operates four neighborhood locations across Northeast Ohio — Medina, Mentor, Solon, and Westlake — delivering MRI and CT scans using Siemens Healthineers hospital-grade equipment, including the MAGNETOM Altea 1.5T open-bore MRI. Service scope includes coronary artery calcium scoring and low-dose lung cancer screening as supplementary offerings. Results are delivered to patients via the MyChart patient portal and to physicians through PowerShare or fax, typically within 24 to 48 hours, with same or next-day appointment availability.
The business operates on three revenue streams: patient self-pay using flat-fee pricing (MRI ~$700, CT ~$350, 60-80% below typical hospital rates with no hidden facility fees); insurance reimbursement (Lumina is in-network with all major carriers in Northeast Ohio); and employer health plan partnerships delivered through benefits brokers, positioning Lumina as a cost-reduction option for self-insured employers with average savings of approximately $1,000 per scan. The go-to-market combines direct-to-consumer scheduling with sales-led employer outreach and provider referrals, including partnerships with direct primary care practices and the Multiple Sclerosis Association of America's MRI Access Program for underinsured MS patients.
Lumina operates with a lean team of 12 employees across four sites and is accredited by the American College of Radiology for both MRI and CT. Leadership includes CEO Lisa Giganti (founder-era CEO, 2024 Crain's Notable Leader in Health Care), Medical Director Dr. Vikas Jain (a 20-year radiologist affiliated with MetroHealth's residency program and Case Western Reserve), and Director Bryan Crowley. The company has not disclosed external funding rounds and is wholly owned under the MetroHealth System umbrella. Strategic priorities signaled in public materials include replicating the four-site model across the broader Midwest under the exclusive Siemens equipment partnership.
Lumina Imaging and Diagnostics firmographics
Firmographics- Name
- Lumina Imaging and Diagnostics
- Legal name
- Lumina Imaging and Diagnostics
- Website
- https://luminaimaging.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lumina Imaging and Diagnostics is a private outpatient MRI and CT provider operating four Northeast Ohio locations under MetroHealth System, offering hospital-grade scans at flat-fee prices 60-80% below hospitals to patients, self-insured employers, and referring physicians.
- Ownership category
- akta.pro rank
Lumina Imaging and Diagnostics industry classification
Industry- Product category
- Outpatient Diagnostic Imaging Services
- NAICS
- Diagnostic Imaging Centers (621512), Outpatient Care Centers (6214)
- SIC
- Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA)
- akta.pro secondary industries
- Independent Diagnostic Testing Facilities (IDTFs) & Multi-Specialty Diagnostic Centers (HLAFAKAN), Ambulatory Cardiology Diagnostic & Procedure Centers (Non-hospital-based) (HLAFABAK)
Keywords
Where Lumina Imaging and Diagnostics is headquartered
LocationHeadquarters
- HQ city
- Mentor
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
Lumina Imaging and Diagnostics business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Patient Self-Pay Imaging Services: Direct revenue from patients paying out-of-pocket for MRI and CT scans using transparent flat-fee pricing. Patients pay upfront at competitive rates significantly lower than hospital facilities.
- Insurance Reimbursement: Revenue from insurance claims processing. Lumina is in-network for all major insurance carriers in Northeast Ohio. Most insurance plans are accepted.
- Employer Health Plan Partnerships: B2B revenue from partnering with self-insured employers and through benefits brokers. Employers direct employees to Lumina for imaging services as part of cost-reduction healthcare strategies. Average savings of $1,000 per scan for employer health plans.
- MSAA MRI Access Program: Partnership with Multiple Sclerosis Association of America providing imaging for qualified underinsured patients. MSAA pays directly for cranial and c-spine MRI scans up to $750 for new MRIs or $500 for past MRIs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | MRI scan at Lumina |
| Unit Pricing | Pay-as-you-go | CT scan at Lumina |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
Lumina Imaging and Diagnostics product offering
Product offeringCore offering
Lumina Imaging and Diagnostics operates four outpatient imaging centers in Northeast Ohio providing hospital-grade MRI and CT scans at transparent flat-fee pricing that is 60-80% lower than hospital facilities. Services include MRI, CT, coronary artery calcium scoring, and low-dose lung cancer screenings with same/next-day appointments, mobile check-in, and results delivered within 24-48 hours via MyChart.
Product overview
Lumina Imaging and Diagnostics provides a unified healthcare imaging platform offering MRI and CT scans as core services, supplemented by coronary artery screening and lung cancer screening modules. The company operates four outpatient imaging locations in Northeast Ohio (Medina, Mentor, Solon, Westlake) using Siemens Healthineers hospital-grade equipment. Results are delivered within 24 hours through MyChart patient portal and shared with physicians via PowerShare. The company was founded in 2019 by MetroHealth and positions itself as a lower-cost alternative to hospital-based imaging with same/next-day appointments.
Differentiator
Problem solved
Functional benefit
Products and services
- MRI Scans
Quantifiable outcome
- 60-80% lower cost than hospital facilities
- +4 more outcomes
Companies that use Lumina Imaging and Diagnostics
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Lumina Imaging and Diagnostics technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability2 records
Feature4 records
Lumina Imaging and Diagnostics partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Multiple Sclerosis Association of America (MSAA)coreLumina is the preferred provider for MSAA's MRI Access Program in Northeast Ohio. The program helps patients with little or no health insurance pay for brain and c-spine scans for MS diagnosis and treatment monitoring. MSAA provides financial assistance up to $750 for new MRIs or $500 for past MRIs.
- Any Lab Test NowminorPartnership with Any Lab Test Now, a national lab testing company with locations including five in Northeast Ohio. Both companies focus on affordable, transparent healthcare services outside traditional hospital systems.
- Siemens HealthineerscoreLumina signed a deal with Siemens Healthineers to make Siemens the exclusive provider of MRI and CT equipment for future Lumina sites. Siemens provides hospital-grade imaging technology including the MAGNETOM Altea open-bore MRI scanners.
- Maple Health Direct Primary CareminorPartnership with Maple Health DPC, a direct primary care practice founded by Dr. Richard Berry. Lumina provides imaging services to Maple Health patients at discounted rates, aligned with the DPC focus on affordability and access.
- MetroHealth SystemcoreMetroHealth System launched Lumina Imaging in 2019 to offer consumers a more cost-effective option for medical imaging and to empower employers with a new option to lower medical plan expenses. MetroHealth serves as the founding parent organization for Lumina's innovative imaging model.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
Lumina Imaging and Diagnostics competitors and assessment
Company assessmentDirect peers
- Akumin: National outpatient imaging network offering MRI, CT, ultrasound, and X-ray at freestanding centers. Operates the same multi-modality, off-hospital business model as Lumina but at significantly larger scale.
- SimonMed Imaging: Large outpatient imaging provider with 150+ locations across the US. Directly comparable freestanding MRI/CT model with hospital-grade equipment and same-day scheduling.
- RAYUS Radiology: One of the largest US outpatient imaging networks, acquired by Wellspring Capital. Operates freestanding MRI/CT centers with hospital-grade equipment — same category as Lumina but with hundreds of locations.
- Outpatient Imaging Affiliates: Outpatient imaging center operator managing joint-venture diagnostic imaging facilities. Comparable business model operating freestanding MRI/CT centers typically in partnership with hospital systems.
- Smart Choice MRI: Direct competitor operating a flat-fee, transparent-pricing outpatient MRI/CT model across multiple US states. Closest direct comparison to Lumina's patient-pay imaging disruptor thesis.
- Health Images: Denver-based outpatient MRI/CT chain with hospital-grade equipment and transparent pricing. Closely comparable to Lumina in scope and patient experience focus.
Emerging players
- Any Lab Test Now: National direct-access lab testing chain with five Northeast Ohio locations; Lumina's existing partner. Comparable mission of transparent, affordable, non-hospital healthcare services, though focused on lab rather than imaging.
Broad incumbents
- Concentra: Operates occupational health and urgent care centers, some of which offer imaging services. Broader incumbent with overlapping imaging capabilities but embedded in a wider healthcare service portfolio.
- RadNet: Public imaging services company (NASDAQ: RDNT) operating 350+ outpatient centers. Broader incumbent with multi-modality offerings; relevant as a scaled competitor demonstrating the category's economics.
Others
- Siemens Healthineers (Mobile Imaging): Lumina's exclusive equipment partner. Relevant as the enabling technology vendor and as a provider of mobile imaging solutions, though not a direct outpatient imaging competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Lumina Imaging and Diagnostics social profiles
Digital presenceLumina Imaging and Diagnostics compliance and trust
Trust signalCompliance2 records
Lumina Imaging and Diagnostics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lumina Imaging and Diagnostics leadership team
Management profileNumber of profiles
Profiles3 records
Lumina Imaging and Diagnostics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lumina Imaging and Diagnostics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lumina Imaging and Diagnostics
What does Lumina Imaging and Diagnostics do?
Lumina Imaging and Diagnostics operates four outpatient imaging centers in Northeast Ohio providing hospital-grade MRI and CT scans at transparent flat-fee pricing that is 60-80% lower than hospital facilities. Services include MRI, CT, coronary artery calcium scoring, and low-dose lung cancer screenings with same/next-day appointments, mobile check-in, and results delivered within 24-48 hours via MyChart.
Is Lumina Imaging and Diagnostics a public or private company?
Lumina Imaging and Diagnostics is a private company. It is classified as corporate owned and is currently operating.
When was Lumina Imaging and Diagnostics founded?
Lumina Imaging and Diagnostics was founded in 2019. It employs 11 to 50 people.
Where is Lumina Imaging and Diagnostics based?
Lumina Imaging and Diagnostics is headquartered in Mentor, United States, in the North America region.
How does Lumina Imaging and Diagnostics make money?
Four revenue lines are on record. Patient Self-Pay Imaging Services are the primary driver. The others are insurance Reimbursement, employer Health Plan Partnerships and MSAA MRI Access Program.
Who are Lumina Imaging and Diagnostics's main competitors?
Direct peers on record are Akumin, SimonMed Imaging, RAYUS Radiology, Outpatient Imaging Affiliates, Smart Choice MRI and Health Images. Any Lab Test Now is listed as an emerging player. Broad incumbents are Concentra and RadNet. Siemens Healthineers (Mobile Imaging) is listed as an others.
Does Lumina Imaging and Diagnostics have an API?
No public API is recorded for Lumina Imaging and Diagnostics.
What industry is Lumina Imaging and Diagnostics in?
Lumina Imaging and Diagnostics's product category is Outpatient Diagnostic Imaging Services. Its primary akta.pro industry code is HLAFAKAA, Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound), with a secondary code of HLAFAKAN, Independent Diagnostic Testing Facilities (IDTFs) & Multi-Specialty Diagnostic Centers. Its NAICS code is 621512 and its SIC code is 8093.