Metro Systems Corporation

What Metro Systems Corporation does

Metro Systems Corporation Public Company Limited (MSC) is a Thailand-headquartered, publicly listed IT solutions provider founded in 1986 as the first IBM business partner in Southeast Asia. Operating from its Metro Campus headquarters in Prawet, Bangkok, the company delivers end-to-end IT solutions spanning infrastructure modernization, cloud, cybersecurity, IT managed services, business application modernization, design and engineering solutions, and office solutions, with a customer base that is horizontal across enterprise and mid-market organizations in Thailand plus selective SMB coverage.

The company combines distribution of enterprise hardware and software from a deep partner bench (IBM, HP/HPE, Lenovo, Microsoft, Dell, Apple, Samsung, Acer, ASUS, Epson, Solidworks, Adobe, Huawei) with implementation and managed services delivered through its own engineering teams. Its proprietary and co-developed assets include the MSC Technology Center for proof-of-concept testing, the HAM Cloud multi-cloud solution combining Huawei Cloud, AWS, and Metro Cloud, and The SuperApp business application suite covering CRM, commerce, and IoT for industrial customers. A network of six wholly-owned subsidiaries — Metro Connect (IBM distribution), Metro Professional Products, HIS MSC, JBCC Thailand, DPSS (digital printing), and Bangkok Advanced Learning Center — provides specialized coverage.

The business model is a hybrid of one-time hardware/software resale (IBM, HP, Lenovo, Dell, Apple, Microsoft), professional services for cloud, security, and infrastructure modernization, recurring managed services, and a digital printing e-commerce line through DPSS. Pricing is not publicly disclosed; sales are quote-based through direct enterprise field sales, a telesales team for SMB, and channel partners. Revenue is generated predominantly in Thailand, with registered capital of 360 million baht supporting operations across eight businesses.

Name

Metro Systems Corporation

Legal name

Metro Systems Corporation Public Company Limited

Website

https://metrosystems.co.th

Company type

Public

Founded year

1986

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Metro Systems Corporation is a Thailand-headquartered, publicly listed IT solutions provider (founded 1986) that distributes enterprise hardware and software from IBM, HP, Lenovo, Microsoft, and others, while delivering cloud, cybersecurity, managed services, and engineering solutions to Thai enterprise, mid-market, and SMB customers.

Ownership category

akta.pro rank

Product category

Enterprise IT Solutions & Services

NAICS

Computer and Peripheral Equipment Manufacturing (33411), Computer and Peripheral Equipment Manufacturing (3341)

SIC

Services-Computer Integrated Systems Design (7373), Electronic Computers (3571)

akta.pro primary industry

ITSM Managed Services (Run/Operate/Optimize) (BPAEAJAN)

Keywords

• Enterprise IT solutions
• IT infrastructure modernization
• Cloud and cybersecurity services
• IT managed services
• Digital transformation consulting

Headquarters

HQ city

Prawet

HQ country

Thailand

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Product Sales: Sale of IT hardware including computers, notebooks, printers, servers, storage, and peripherals from vendor partners such as IBM, HP, Lenovo, Dell, Acer, Apple, Samsung, Epson. Revenue recognized upon product delivery. Business structure divided into hardware product group.
2. Software and Solutions Sales: Distribution and licensing of software products including Microsoft, Solidworks, and other enterprise software. Includes authorized distributor arrangements for 2D/3D design software.
3. IT Solutions and Professional Services: Consulting, implementation, and professional services for infrastructure modernization, cloud solutions, cybersecurity, business application modernization, and design/engineering solutions.
4. IT Managed Services: Ongoing managed services for IT infrastructure, providing monitoring, maintenance, and support services to customers.
5. Office Solutions: Printing products and services including printer hire purchase, renting, click charge models, and office supplies. Also includes office furniture and IT equipment.
6. Digital Printing Services (DPSS): Digital printing sales and services through subsidiary DPSS, including printer sales, supplies, and outsource printing services.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Metro Systems Corporation (MSC) delivers enterprise IT infrastructure, digital transformation, cybersecurity, IT managed services, business application modernization, design and engineering solutions, and office solutions. The company distributes enterprise hardware (IBM, HP, Lenovo, Dell, Acer, Apple, Samsung, Epson) and software (Microsoft, Solidworks), and provides associated professional and managed services to enterprise and mid-market customers in Thailand.

Product overview

Metro Systems Corporation (MSC) operates as a comprehensive technology solutions provider offering a unified portfolio of products and services. The core offerings span Infrastructure Modernization, Cloud Solutions, Cyber Security, IT Managed Services, Business Application and Data Modernization, Design and Engineering Solutions, and Office Solutions. The company's business application portfolio includes The Superapp suite — comprising The Superapp CRM, The Superapp Commerce, and The Superapp IoT — complemented by Metro Connect and HAM Cloud. The subsidiary Digital Printing Sales & Services (DPSS) handles a full catalog of printer hardware and supplies from brands including HP, Epson, Samsung, Canon, Brother, Fujitsu, Xerox, Kyocera, and Pantum. SDS Tech Day serves as an event platform to showcase the company's technology innovations.

Differentiator

Problem solved

Functional benefit

Brands

• METRO CONNECT: Subsidiary and IBM product distributor
• DPSS (Digital Printing Sales & Services)
• Bangkok Advanced Learning Center

Products and services

• Infrastructure Modernization IT infrastructure modernization services to update and optimize enterprise technology systems and architecture, covering assessment, implementation, and ongoing operations.
• Cloud Solutions Cloud computing solutions for enterprise migration, deployment, and management across Huawei Cloud, AWS, and Metro Cloud (HAM Cloud) platforms.
• Cyber Security Cybersecurity services and solutions to protect enterprise systems, networks, and data from threats and vulnerabilities, including presales security expertise.
• IT Managed Services Managed IT services providing ongoing monitoring, maintenance, and support for enterprise technology environments.
• Business Application and Data Modernization Solutions for modernizing business applications and data infrastructure, including The Superapp suite (CRM, Commerce, IoT).
• Design and Engineering Solutions Authorized distribution of 2D/3D design software solutions including Solidworks for engineering and design workflows.
• Office Solutions Comprehensive office technology solutions including printer hardware, software, supplies, and support services, with hire purchase, renting, and click charge models.
• Digital Printing Sales & Services (DPSS) Digital printing sales and services through subsidiary DPSS, offering printer hardware (HP, Epson, Samsung, Canon, Brother, Fujitsu, Xerox, Kyocera, Pantum) and supplies (toner, ink cartridges, ribbons, paper) plus outsource printing services.
• Hardware Product Distribution (IBM, HP, Lenovo, Dell, Acer, Apple, Samsung) Distribution of enterprise IT hardware including computers, notebooks, printers, servers, storage, and peripherals from vendor partners.
• Software Distribution (Microsoft, Solidworks) Distribution and licensing of enterprise software products including Microsoft and Solidworks design software.

Quantifiable outcome

• 30x computing performance improvement with HPC systems
• +1 more outcomes

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

23 partnerships are on record, tiered core, supporting and strategic.

• IBMcoreChannel Partner/ Reseller/ Distributor · 6 January 1986IBM is the foundational partner of MSC, established in 1986 as the first IBM business partner in Southeast Asia. MSC and subsidiary Metro Connect operate as IBM distributors and authorized resellers offering IBM storage, Power systems, FlashSystem, and software solutions including watsonx AI platforms.
• HP/Hewlett Packard EnterprisecoreChannel Partner/ Reseller/ DistributorHP and HPE partner offering enterprise hardware including laptops, desktops, printers, servers, and storage solutions. Subsidiary MPP holds HPE Silver Partner status.
• LenovocoreChannel Partner/ Reseller/ DistributorLenovo partner recognized as Top SMB Bangkok Partner Growth of the Year in 2026. MSC distributes Lenovo PCs, notebooks, and smart devices solutions to enterprise and SMB customers.
• ASUScoreChannel Partner/ Reseller/ DistributorASUS partner through Smart Devices Solution (SDS) business domain. MSC congratulated ASUS on ExpertBook Ultra launch and provides enterprise notebook solutions to customers.
• MicrosoftcoreChannel Partner/ Reseller/ DistributorMicrosoft partner with multiple certifications including Microsoft Azure Virtual Desktop Advanced Specialization. Offers Microsoft 365, Azure, and related enterprise software solutions.
• DellcoreChannel Partner/ Reseller/ DistributorDell Technologies partner providing enterprise hardware including servers, storage, and client solutions.
• ApplecoreChannel Partner/ Reseller/ DistributorApple partner through SDS business domain with Jamf for device management. Provides MacBooks and iPads for enterprise deployments.
• Samsung DisplaysupportingChannel Partner/ Reseller/ DistributorSamsung Display solutions featured at SDS Tech Day 2026 for digital workplace and smart communication solutions.
• Schneider ElectricsupportingChannel Partner/ Reseller/ DistributorSchneider Electric solutions showcased at SDS Tech Day 2026 for facility and building management technologies.
• JabrasupportingChannel Partner/ Reseller/ DistributorJabra audio and video collaboration solutions featured at SDS Tech Day 2026 for workplace communication.
• HuaweicoreChannel Partner/ Reseller/ DistributorHuawei partner recognized with Best Practice Industry Partner Award 2025 and Innovation Partner of the Year 2021. MSC distributes Huawei Cloud, network solutions, and Desktop as a Service.
• SolidworkscoreChannel Partner/ Reseller/ DistributorAuthorized distributor of Solidworks 2D/3D design software as part of Design and Engineering Solutions portfolio.
• EpsonsupportingChannel Partner/ Reseller/ DistributorEpson printer and imaging solutions distributed through Office Solutions and DPSS subsidiary.
• AcersupportingChannel Partner/ Reseller/ DistributorAcer hardware partner providing consumer and business PCs and notebooks.
• TPS (The Practical Solution)strategicStrategic or Co-development PartnerJoint seminars with IBM and TPS on watsonx Orchestrate and Concert solutions. TPS provides AI and automation implementation expertise for enterprise customers.
• DataOne AsiasupportingStrategic or Co-development PartnerDataOne Asia Thailand partners with Metro Connect and IBM for data resilience and observability solutions including IBM FlashSystem and Instana.
• SCSi (Thailand)supportingStrategic or Co-development PartnerSCSi partners with Metro Connect and IBM for high-performance computing and storage solutions including Air-Gap technology for data protection.
• Magic SoftwaresupportingStrategic or Co-development PartnerMagic Software partners with Metro Connect and IBM presenting IBM webMethods and IBM Maximo solutions for manufacturing digital transformation.
• TRACsupportingStrategic or Co-development PartnerTRAC partners with Metro Connect and IBM for AI-ready infrastructure solutions combining IBM FlashSystem with Instana observability.
• OpenTextsupportingStrategic or Co-development PartnerOpenText cybersecurity solutions presented through Metro Connect partner events.
• Micro FocussupportingStrategic or Co-development PartnerMicro Focus solutions presented through Metro Connect Solutions Day events.
• Hewlett Packard EnterprisesupportingStrategic or Co-development PartnerHPE high-performance computing solutions presented through Metro Connect events.
• AdobesupportingChannel Partner/ Reseller/ DistributorAdobe Training Center operated through Bangkok Advanced Learning Center (BAL) for Adobe certification and training services.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/metrosystemscorp
• Xx.com/metrosystemsco1

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metro Systems Corporation