Platform

What Platform does

Platform is a curated retail, dining, and wellness center located at 8850 Washington Boulevard in Culver City, Los Angeles. The property operates as a single flagship mixed-use destination housing over 20 tenant businesses across three categories: nine restaurants (Bianca, Blue Bottle Coffee, Boba Guys, Juliet, Loqui, Margot, Roberta's, Sweetgreen, and Van Leeuwen), fourteen retail stores (including Reformation, Catbird, DISSH, Guild, Margaux, Janessa Leoné, Kinn, Maison Louis Marie, Shoppe Amber Interiors, Teller, The Optimist, Broome Street General, plus forthcoming Wright's Women and Wright's Men), and one wellness studio (Homebody Studios). The center is owned and managed by Runyon Property (Runyon Group), a Los Angeles-based real estate development and property management firm.

Platform's business model centers on leasing curated retail and restaurant spaces to branded tenants, generating recurring rental income. Marketing and traffic-driving activities rely on an active events calendar — featuring pop-ups, wine nights, cookouts, workshops, fitness classes, and brand residencies — alongside an Instagram presence (@platform_la) and an email newsletter subscription list. The center differentiates itself through the curation quality of its tenant mix: many concepts operate their first or flagship LA locations at Platform, including Boba Guys, Catbird, Margaux, Kinn, and Maison Louis Marie. Sweetgreen operates a test kitchen called 'The Lab' on-site, and Reformation has positioned the property as its 'home and testing ground,' indicating an ecosystem role beyond straightforward landlord.

Platform has no proprietary technology stack; operations rely on standard retail point-of-sale systems operated by tenants, individual tenant e-commerce platforms, and social media for community engagement. The center is positioned as a destination for Los Angeles residents and visitors seeking a consolidated, curated lifestyle experience that consolidates dining, shopping, and wellness in one walkable location supported by on-site parking (self-park plus valet from 8am to 11pm). No venture funding, institutional investors, or public ownership structure is evidenced in the available source material.

Name

Platform

Legal name

Platform

Website

https://platformlosangeles.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Platform is a curated retail, dining, and wellness center in Culver City, Los Angeles, housing 20+ tenant restaurants, retail stores, and a pilates studio. Owned by Runyon Property, it operates as a single flagship mixed-use destination generating recurring rental revenue from its curated tenant mix.

Ownership category

akta.pro rank

Headquarters

HQ city

Culver City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Infrastructure, Personnel

Revenue model

1. Retail Space Leasing: Platform operates as a commercial real estate property, earning revenue by leasing retail spaces to a curated mix of restaurants, shops, and wellness businesses. Tenants include branded concepts like Roberta's, Sweetgreen, Reformation, Catbird, and others who pay rent for space in the center.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Platform is a highly walkable, curated retail, dining, and wellness center in Culver City, Los Angeles. The center leases physical retail space to a hand-picked mix of restaurants, boutique retail shops, and wellness studios (including brands like Roberta's, Sweetgreen, Reformation, Catbird, Blue Bottle, and Homebody Studios). It also operates as a community-driven destination through weekly events, pop-ups, classes, and curated programming designed to drive foot traffic and repeat visits.

Product overview

Platform is a highly walkable retail and lifestyle center located in Culver City, Los Angeles, offering a curated mix of restaurants, retail shops, and wellness services. The center features 9 restaurants (Bianca, Blue Bottle Coffee, Boba Guys, Juliet, Loqui, Margot, Roberta's, Sweetgreen, Van Leeuwen), 14 retail stores (Broome Street General, Catbird, DISSH, Guild, Janessa Leoné, Kinn, Margaux, Maison Louis Marie, Reformation, Shoppe Amber Interiors, Teller, The Optimist, Wright's Women, Wright's Men, Snack), and 1 wellness studio (Homebody Studios). Drawing inspiration from brands, chefs, and talent both local and international, Platform serves as a testing ground for emerging concepts and hosts regular events including pop-ups, wine nights, cookouts, workshops, and fitness classes.

Differentiator

Problem solved

Functional benefit

Products and services

• Retail Space Leasing

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Runyon PropertycoreOthersRunyon Property is the real estate developer and property owner behind Platform. As stated on the website footer: 'A Runyon Property.' Runyon Property develops and manages the Platform lifestyle center in Culver City.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Grove: Iconic open-air shopping and dining destination in Los Angeles operated by Caruso. Directly comparable as a premium LA lifestyle center combining dining, retail, and events in a walkable curated format.
• ROW DTLA: A curated retail, dining, and creative-office destination in Downtown Los Angeles. Highly comparable as a curated lifestyle center mixing independent restaurants, boutiques, and wellness in a single walkable property — same playbook as Platform.
• The Americana at Brand: Caruso-operated upscale outdoor lifestyle center in Glendale, Greater LA. Closely comparable as a curated retail/dining destination with mixed-use positioning serving affluent LA-area consumers.
• Palisades Village: Boutique outdoor lifestyle center in Pacific Palisades, Los Angeles. Highly comparable curated format combining upscale dining, retail, and wellness in a walkable setting with similar high-end tenant mix.
• Original Farmers Market: Historic open-air market and dining destination on Third/Fairfax in Los Angeles. Comparable as a long-running curated LA lifestyle/dining destination with mixed independent tenants.

Others

• The Standard Hotels: Lifestyle hospitality brand with hotels in LA (including Highland). Comparable as a similarly LA-rooted lifestyle brand with overlapping design sensibility and customer demographic, though operating in hospitality rather than retail real estate.
• Runyon Group: Parent company and real estate developer of Platform. Comparable as an adjacent LA real estate developer with portfolio overlap and direct operational alignment with Platform's leasing and curation strategy.

Broad incumbents

• Westfield Century City: Major upscale shopping mall in Century City, LA. Comparable as a premium LA retail/dining destination but operates at larger scale with broader tenant mix including mainstream brands.
• Hudson Yards: Large mixed-use development in New York with curated retail, dining, and entertainment. Comparable as a premium destination retail concept, though at significantly larger scale than Platform.

Regional players

• Erewhon: LA-based premium organic grocery chain with multiple curated locations. Comparable as an LA lifestyle brand targeting similar health-conscious, design-savvy consumer demographics Platform serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/platform_la
• Facebookfacebook.com/PlatformLosAngeles
• LinkedInlinkedin.com/company/platform-la

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Platform