E-Idaman
E-Idaman is a Malaysian waste management company holding a 22-year federal government concession for solid waste collection and public cleansing across 13 local authorities in Northern Peninsular Malaysia, serving 300,000+ premises with 6,000+ employees, 300+ vehicles, and a consumer recycling-rewards platform.
- Company typePrivate
- Founded2002
- HeadquartersAlor Setar, Malaysia
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What E-Idaman does
E-Idaman Sdn. Bhd. is a Malaysian waste management company incorporated in 2002 as a subsidiary of Cenviro Sdn. Bhd., operating under the 'E-Idaman Group of Companies' structure. Through its subsidiary Environment Idaman Sdn. Bhd., it holds a 22-year Federal Government concession for solid waste management and public cleansing across the Northern Region of Peninsular Malaysia (Perlis, Kedah, Perak and Penang), serving 13 local authorities and over 300,000 premises with a workforce exceeding 6,000 and a fleet of more than 300 specialised vehicles.
The company's product portfolio spans core municipal collection and public cleansing under concession, non-concession private waste collection through Green Resource Recovery Sdn. Bhd., a centralised Material Recovery Facility (MRF) in Alor Setar for sorting and baling recyclables, and consumer-facing innovation through eight Drive-Thru Recycle Centres (DTRCs) and the idamanXchange rewards mobile app integrated with Touch 'n Go and Boost e-wallets. Underlying technology includes an Automatic Vehicle Locate System (AVLS), MResponz workforce-management app, a Geographical Information System (GIS) for route optimisation, drone-based inventory updates, and pilot-scale anaerobic digestion using Cowtec CTM 500 technology for organic waste-to-biogas conversion, plus aerated static pile composting with a 60-day maturation cycle.
E-Idaman's business model is a hybrid of recurring government concession fees (subscription/recurring) for the Northern Region mandate, managed-services fees for private industrial and commercial clients, and transaction-based revenue from MRF recyclables sales and idamanXchange point redemption. The customer base is anchored by municipal and federal government counterparties, supplemented by a growing footprint in private-sector waste services and a consumer recycling-rewards channel. The company holds ISO 9001, ISO 14001, ISO 45001 and ISO 37001 certifications at headquarters level and has received multiple regional and international awards, including the ASEAN Master Class Award in Environmental Sustainability Excellence and the 2019 Global Leadership Awards.
E-Idaman firmographics
Firmographics- Name
- E-Idaman
- Legal name
- E-Idaman Sdn. Bhd.
- Website
- https://e-idaman.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- E-Idaman is a Malaysian waste management company holding a 22-year federal government concession for solid waste collection and public cleansing across 13 local authorities in Northern Peninsular Malaysia, serving 300,000+ premises with 6,000+ employees, 300+ vehicles, and a consumer recycling-rewards platform.
- Ownership category
- akta.pro rank
E-Idaman industry classification
Industry- Product category
- Waste Management Services
- NAICS
- Solid Waste Collection (562111), Solid Waste Landfill (562212), Waste Treatment and Disposal (5622), Other Waste Collection (562119)
- SIC
- Refuse Systems (4953), Sanitary Services (4950)
- akta.pro primary industry
- Commercial & Office Waste Collection (Non-hazardous) (EUAIAGAA)
- akta.pro secondary industries
- Eco-Friendly Disposal, Recycling & Donation Hauling (HSAIAOAJ), Municipal Solid Waste (MSW) Landfill Disposal (BPALACAA)
Keywords
Where E-Idaman is headquartered
LocationHeadquarters
- HQ city
- Alor Setar
- HQ country
- Malaysia
- HQ region
- Asia
Offices19 records
Markets served
E-Idaman business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales
Revenue model
- Government Concession Services: 22-year full privatization concession awarded by the Federal Government for Solid Waste Management and Public Cleaning Services covering the Northern Region (Kedah, Perlis, Perak and Penang). Services include waste collection and public cleansing management.
- Non-Concession Services: Private waste collection and cleaning services to industrial parks, commercial and institutional areas not bound by government concession. Includes recycling, composting, and landfill management through Green Resource Recovery Sdn. Bhd.
- Material Recovery Facility (MRF): Recyclables processing including cardboard, paper, HDPE, PET, PP, steel, aluminium and tin. Manual sorting and baling at MRF to meet market specifications.
- idamanXchange Recycling Program: Cash rewards through points redeemable as credit to selected e-wallet providers (Boost and Touch 'N Go) to inspire recycling activities
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | idamanXchange recycling rewards program |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
E-Idaman product offering
Product offeringCore offering
E-Idaman provides solid waste management and public cleansing services under a 22-year federal government concession covering the Northern region of Peninsular Malaysia (Kedah, Perlis, Perak, Penang). The company delivers municipal waste collection (domestic, recyclable, green, bulky), public cleansing (road sweeping, drain cleaning, beach cleaning), recycling operations through Material Recovery Facilities and Drive-Thru Recycle Centres, organic waste processing via anaerobic digestion and composting, and the idamanXchange consumer rewards platform. Non-concession private waste collection services are offered to industrial parks, commercial areas, and private residential premises.
Product overview
E-Idaman is a waste management company operating under concession (Environment Idaman Sdn. Bhd.) and non-concession (Green Resource Recovery Sdn. Bhd.) models in Malaysia's Northern region. The company offers a comprehensive portfolio of waste management products and services spanning solid waste collection, public cleansing management, material recovery, and recycling programs. Its core products include Solid Waste Collection and Public Cleansing Management services under government concession, complemented by non-concession Private Waste Collection Services. E-Idaman operates key facilities including a Material Recovery Facility (MRF) in Alor Setar for sorting and baling recyclables, Pusat Komuniti Lestari (PKL) for integrated waste management, and eight Drive-Thru Recycle Centres (DTRC) across Perlis and Kedah. The company's idamanXchange mobile application serves as a rewards platform connecting recyclers to e-wallet redemption options. Supporting technology platforms include Automatic Vehicle Locate System (AVLS) for fleet tracking, MResponz for workforce management, Geographical Information System (GIS) for route optimization, and Drone Technology for inventory data collection. E-Idaman also operates Anaerobic Digestion facilities using Cowtec CTM 500 technology and Composting operations for organic waste processing.
Differentiator
Problem solved
Functional benefit
Brands
- idamanXchange: Recycling rewards program mobile app that allows users to exchange recyclables for e-wallet credits via Touch 'n Go and Boost
Products and services
- Solid Waste Collection Municipal waste collection and disposal service covering domestic, recyclable, green, and bulky waste types under government concession.
- Public Cleansing Management
Quantifiable outcome
- Operates in 4 states: Perlis, Kedah, Penang and Perak with 6,000+ employees
- +4 more outcomes
Companies that use E-Idaman
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles3 records
E-Idaman technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature6 records
E-Idaman partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Politeknik Sultan Abdul Halim Mu'adzam Shah (POLIMAS)coreStrategic cooperation agreement signed through Letter of Intent (LOI) for collaboration in solid waste management, environmental sustainability, recycling, green innovation, and human capital development. Signed by En. Mokhtarrudin Bin Mohd Salleh, Head of Business Support Division, and Dr. Mohd Azmin bin Mat Seman, Deputy Director (Academic), POLIMAS.
- Solid Waste Corporation (SWCorp)coreSWCorp supported the pioneering first Drive-Thru Recycle Centre (DTRC) in Malaysia project initiated by E-Idaman in March 2021. SWCorp partnership enables promotion of 3R (Reduce, Reuse, Recycle) practices in communities.
- Touch 'n GocoreidamanXchange users can redeem reward points as credit to Touch 'n Go e-wallet. Default Lite account has RM200 limit; Pro account with verification allows up to RM5,000.
- BoostcoreidamanXchange users can redeem reward points as credit to Boost e-wallet for cashless transactions.
Scale indicators9 records
Recent moves12 records
Expansion highlights6 records
E-Idaman competitors and assessment
Company assessmentRegional players
- Enviro-Hub Holdings: Enviro-Hub is a Singapore-listed integrated environmental services group with waste collection, recycling and e-waste operations across Asia. Comparable to E-Idaman in vertical integration across collection, recycling, and downstream materials recovery.
Direct peers
- Alam Flora Sdn Bhd: Alam Flora is a long-standing Malaysian waste management and public cleansing company with national footprint in collection, recycling and facility management. Comparable to E-Idaman in service breadth and Malaysian municipal focus.
- Idaman Bersih Sdn Bhd: Idaman Bersih is a regional waste management concessionaire operating in Pahang under the federal concession framework. Directly comparable to E-Idaman as a similarly-named concessionaire serving a defined Malaysian state with collection and cleansing duties.
- KDEB Waste Management Sdn Bhd: KDEB Waste Management is a state-linked concessionaire handling solid waste and public cleansing in Selangor and the Klang Valley. Comparable to E-Idaman as a regional Malaysian waste concession operator with similar service scope (collection, cleansing, recycling).
- SWM Environment Holdings Sdn Bhd: SWM Environment is the other major federal concessionaire for solid waste management and public cleansing in Malaysia, holding the Central and Southern region concession. It is the closest peer given identical concession structure, federal government counterparty, and full-service municipal waste and cleansing mandate.
Broad incumbents
- Cenviro Sdn Bhd: Cenviro is E-Idaman's parent company and Malaysia's leading integrated environmental services group, covering scheduled waste treatment, recycling and industrial waste services. Relevant as the controlling parent and a broader environmental services platform of which E-Idaman is the municipal waste arm.
- Veolia Malaysia: Veolia is a global environmental services group with municipal waste, recycling, and waste-to-energy operations across Asia. Comparable to E-Idaman as a multinational waste services provider targeting similar municipal and industrial accounts.
- Suez Recycling and Recovery Malaysia: Suez (now Veolia) operates environmental services and recycling infrastructure across Southeast Asia including Malaysia, competing for industrial and commercial waste management accounts. Comparable as a global incumbent with municipal and commercial waste capabilities.
Emerging players
- Milieu Waste to Energy: Milieu operates waste-to-energy and resource recovery facilities across Southeast Asia. Comparable to E-Idaman as a regional player in waste treatment and resource recovery, with overlapping anaerobic digestion and recycling technology.
Others
- SWCorp (Solid Waste and Public Cleansing Management Corporation): SWCorp is the federal regulator and co-driver of Malaysia's solid waste privatization concessions and the agency that partnered with E-Idaman on the first DTRC. Relevant as the governing body that sets policy and contract terms shaping E-Idaman's operating economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
E-Idaman social profiles
Digital presenceE-Idaman compliance and trust
Trust signalCompliance4 records
E-Idaman financial estimates
Financial estimateRevenue estimate
Valuation estimate
E-Idaman leadership team
Management profileNumber of profiles
Profiles19 records
E-Idaman subsidiaries and ownership
Company hierarchySubsidiaries4 records
E-Idaman funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
E-Idaman M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about E-Idaman
What does E-Idaman do?
E-Idaman provides solid waste management and public cleansing services under a 22-year federal government concession covering the Northern region of Peninsular Malaysia (Kedah, Perlis, Perak, Penang). The company delivers municipal waste collection (domestic, recyclable, green, bulky), public cleansing (road sweeping, drain cleaning, beach cleaning), recycling operations through Material Recovery Facilities and Drive-Thru Recycle Centres, organic waste processing via anaerobic digestion and composting, and the idamanXchange consumer rewards platform. Non-concession private waste collection services are offered to industrial parks, commercial areas, and private residential premises.
Is E-Idaman a public or private company?
E-Idaman is a private company. It is classified as corporate owned and is currently operating.
When was E-Idaman founded?
E-Idaman was founded in 2002. It employs 1,001 to 5,000 people.
Where is E-Idaman based?
E-Idaman is headquartered in Alor Setar, Malaysia, in the Asia region.
How does E-Idaman make money?
Four revenue lines are on record. Government Concession Services are the primary driver. The others are non-Concession Services, material Recovery Facility (MRF) and idamanXchange Recycling Program.
Who are E-Idaman's main competitors?
Enviro-Hub Holdings is listed as a regional player. Direct peers are Alam Flora Sdn Bhd, Idaman Bersih Sdn Bhd, KDEB Waste Management Sdn Bhd and SWM Environment Holdings Sdn Bhd. Broad incumbents are Cenviro Sdn Bhd, Veolia Malaysia and Suez Recycling and Recovery Malaysia. Milieu Waste to Energy is listed as an emerging player. SWCorp (Solid Waste and Public Cleansing Management Corporation) is listed as an others.
Does E-Idaman have an API?
No public API is recorded for E-Idaman.
What industry is E-Idaman in?
E-Idaman's product category is Waste Management Services. Its primary akta.pro industry code is EUAIAGAA, Commercial & Office Waste Collection (Non-hazardous), with a secondary code of HSAIAOAJ, Eco-Friendly Disposal, Recycling & Donation Hauling. Its NAICS code is 562111 and its SIC code is 4953.