Clean Slate Filmz

What Clean Slate Filmz does

Clean Slate Filmz is a Mumbai-based film and web series production house founded in 2015 by actress Anushka Sharma and Karnesh Ssharma. The company develops, produces, and licenses premium feature films and streaming-original series with a stated focus on female-forward, genre-driven storytelling — spanning supernatural drama, horror, crime thriller, and socially themed narratives. Its catalog includes NH10 (2015), Phillauri (2017), Pari (2018), Bulbbul (2020), Paatal Lok (2020), Mai (2022), and Qala (2022), with Chakda 'Xpress announced as upcoming.

The company operates a licensing-led business model, securing content deals directly with major global streaming platforms. Netflix holds distribution rights to Bulbbul, Qala, and Mai as Netflix Originals, while Amazon Prime Video distributes Paatal Lok as an Amazon Original. Revenue is generated through production fees and licensing arrangements, with no theatrical or direct-to-consumer distribution channels in evidence. Distribution is exclusively B2B enterprise licensing to streaming platforms serving global audiences.

Operationally, Clean Slate Filmz runs with a small core creative-producers team, drawing on a recurring bench of in-house and attached talent including showrunner Sudip Sharma (IIM Ahmedabad) and directors Anvitaa Dutt, Prosit Roy, and Anshai Lal. Marketing is primarily driven by earned media, critical coverage, streaming-platform promotion, and industry awards. The company is privately held with no disclosed institutional investors, funding rounds, M&A activity, or expansion into new business lines beyond content production.

Name

Clean Slate Filmz

Legal name

Clean Slate Filmz

Website

https://cleanslatefilmz.com

Company type

Private

Founded year

2015

Operating status

Operating

Short description

Clean Slate Filmz is a Mumbai-based production house founded in 2015 by Anushka Sharma and Karnesh Ssharma, producing female-forward feature films and streaming-original series licensed to Netflix and Amazon Prime Video for global audiences.

Ownership category

akta.pro rank

Product category

Film and Web Series Production

NAICS

Motion Picture and Video Production (512110), Motion Picture and Video Distribution (51212)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Development & Packaging (IP Sourcing, Script, Attachments) (MPADAAAA)

akta.pro secondary industry

Finished Program Sales & Window Licensing (Domestic/International) (MPABANAB)

Keywords

• Film production
• Web series production
• Streaming content licensing
• Female-forward storytelling
• Digital content creation

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Content Production and Licensing: Clean Slate Filmz produces films and web series, licensing their content to streaming platforms (Netflix, Amazon Prime Video) for distribution. Revenue is generated through production deals, licensing fees, and potentially backend participation based on viewership.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Clean Slate Filmz is a Mumbai-based production house that develops and produces feature films and web series, then licenses the finished content to global streaming platforms such as Netflix and Amazon Prime Video. The slate focuses on female-forward storytelling across supernatural drama, crime thriller, and socially relevant genres, with titles released as Netflix Originals and Amazon Originals.

Product overview

Clean Slate Filmz is a Mumbai-based film and web series production house founded by Anushka Sharma and Karnesh Ssharma. The company operates as a single-brand production portfolio, producing feature films and digital streaming series for platforms like Netflix and Amazon Prime Video. The portfolio includes critically acclaimed titles such as NH10 (2015), Phillauri (2017), Pari (2018), Bulbbul (2020), Paatal Lok (2020), MAI (2022), Qala (2022), and the upcoming Chakda 'Xpress. The company focuses on female-forward storytelling and disruptive narratives with emphasis on women representation and gender positivity.

Differentiator

Problem solved

Functional benefit

Products and services

• NH10 Thriller feature film produced by Clean Slate Filmz in 2015. Directed by Navdeep Singh, starring Anushka Sharma. The story follows a couple on a road trip who witness an honour killing and are subsequently pursued by the gangster responsible.
• Phillauri Supernatural comedy film released in 2017. Directed by Anshai Lal, starring Anushka Sharma and Diljit Dosanjh. A young man married to a tree to ward off bad luck is followed by a spirit who claims him as her husband.
• Pari Horror/mystery film released in 2018. Produced by Anushka Sharma and Karnesh Ssharma. A kind-hearted man tries to help Rukhsana, a chained woman in a hut, but realizes things are not as they appear.
• Bulbbul Supernatural drama film released in 2020. Directed by Anvitaa Dutt, starring Tripti Dimri. A child bride grows into an enigmatic woman ruling over her household, hiding her painful past, as supernatural murders of men plague her village. Netflix Original.
• Paatal Lok Crime thriller web series released in 2020. Created, written, and showrun by Sudip Sharma, directed by Avinash Arun and Prosit Roy. Features Jaideep Ahlawat, Gul Panag, Neeraj Kabi, and Swastika Mukherjee. Amazon Prime Video Original.
• MAI Netflix series starring Sakshi Tanwar. Released in 2022. A Netflix web-series produced by Anushka Sharma.
• Qala Netflix Original film directed by Anvitaa Dutt, released in 2022. A beautiful, heart-breaking story about a daughter who craves her mother's love. Features Babil Khan's debut performance.
• Chakda 'Xpress Upcoming drama sports film directed by Prosit Roy, starring Anushka Sharma. Based on the true story of Indian cricketer Jhulan Goswami's journey to play cricket for India.

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• NetflixcoreChannel Partner/ Reseller/ Distributor · 1 January 2020Netflix serves as the primary streaming distribution partner for Clean Slate Filmz content. Key productions include Netflix Original film Bulbbul (2020), Netflix Original film Qala (2022), and Netflix series Mai (2022). The partnership enables global distribution of the company's female-forward storytelling content.
• Amazon Prime VideocoreChannel Partner/ Reseller/ Distributor · 1 January 2020Amazon Prime Video serves as the primary streaming distribution partner for Clean Slate Filmz's Amazon Original series Paatal Lok (2020). The partnership positions the content as a flagship streaming exclusive.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• The Viral Fever (TVF): Pioneered India's web-series format with shows like Pitchers, Permanent Roommates, and Panchayat. Comparable as an Indian digital-native production house with creator-driven content, though broader in genre than Clean Slate.
• Tiger Baby Films: Founded by Zoya Akhtar and Reema Kagti, produced Lust Stories (Netflix), Dahaad (Amazon), and The Archies (Netflix). Comparable boutique Mumbai production house with female-led creative leadership and flagship deals on both top streamers.
• Abundantia Entertainment: Produced Breathe (Amazon), Dahaad (Amazon), and Shakuntala Devi (Netflix). Comparable boutique Indian studio producing premium streaming-original content with strong female-led projects.
• Excel Entertainment: Farhan Akhtar and Ritesh Sidhwani's production house, responsible for Mirzapur (Amazon), Inside Edge (Amazon), and Gully Boy. Directly comparable as a Mumbai-based indie studio producing premium content exclusively for global streamers with a strong creator-driven slate.
• Emmay Entertainment: Nikhil Advani's production house producing multiple Netflix and Amazon projects including Baazaar and V-Day. Comparable as a Mumbai-based indie studio with established streamer relationships and a similar boutique scale.
• RSVP Movies: Ronnie Screwvala-led production company behind Barye Bare, The Gone Game, and Sam Bahadur. Comparable Mumbai-based production house producing both theatrical and streaming originals with similar premium positioning.
• Applause Entertainment: Sameer Nair-led content studio producing shows such as Scam 1992, The Scam 2003, and Rocket Boys for SonyLIV and other streamers. Comparable as an Indian OTT-focused production studio with multi-platform output and premium scripted content.

Broad incumbents

• Dharma Productions: Karan Johar's large Mumbai studio producing major theatrical releases (Kabhi Khushi Kabhi Gham, Kal Ho Naa Ho) and streaming titles via Dharma 2.0. Comparable Mumbai production house but operating at significantly larger scale across theatrical, streaming, and television.
• T-Series: India's largest music and film production company, producing across theatrical, music, and streaming. Comparable only at the broad industry level as a major Indian content production incumbent; scale and business model are far broader than Clean Slate's boutique streaming focus.
• Eros International: Publicly-listed Indian film production and distribution company with a large content library. Comparable as an Indian production house with both theatrical and digital distribution, though vastly larger scale and a different business model than Clean Slate's boutique streamer-only approach.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks2 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clean Slate Filmz