What Roxform does

Roxform is a Turkish private limited company (ROXFORM Roks Otomotiv Yapı Sanayi Tic. ve Limited Şirketi) that manufactures and sells pick-up truck cabins, off-road accessories, camping equipment, and foldable electric bicycles. Founded in 2010 as a brand under Tekbaş Group, the company operates a single manufacturing facility in Adana, Turkey, positioned approximately 60 km from Mersin Port for logistics access. Its core technology is reinforced fiberglass cabin manufacturing, with the company claiming durability six times greater than plastic alternatives, plus custom color-matching using original vehicle color codes for nine major pick-up platforms (Toyota Hilux, Ford Ranger, Nissan Navara, Mitsubishi L200, VW Amarok, Mercedes X-Class, Isuzu D-Max, Fiat Fullback, Ssangyong Musso).

The product portfolio centers on multiple cabin variants (Fullbox, Superbox, Grandbox, Starbox, Panelvan) with fixed, sliding, and butterfly window options, supplemented by sliding aluminum covers, off-road equipment (rollbars, winches, snorkels, bumpers, roof baskets), vehicle-mounted rooftop tents rated for four-season use with 250 kg load capacity, camping accessories, and the R-100 and Venüs Eco foldable e-bikes. Pricing ranges from approximately 899 TL (water bottles) to 93,000 TL (cabins), with free shipping on orders over 1,500 TL and 12-month installment options. Custom cabin orders require consultation; standard products ship within 2–14 days.

Roxform operates an exclusively direct-to-consumer model through its proprietary storefront roxformshop.com, supported by WhatsApp customer service and a nationwide Turkish installation network. Marketing runs through organic social channels (Instagram, YouTube, Facebook, LinkedIn), WhatsApp, a content blog, and email newsletters. The company claims reach into MENA alongside its domestic Turkish market. There is no disclosed external funding, no named enterprise customers, no patents or awards, and no management team information beyond the Tekbaş Group affiliation. Revenue figures are not publicly disclosed.

Name

Roxform

Legal name

ROXFORM Roks Otomotiv Yapı Sanayi Tic. ve Limited Şirketi

Website

https://roxformshop.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Roxform is a Turkish manufacturer of fiberglass pick-up truck cabins, off-road accessories, camping gear, and foldable e-bikes, founded in 2010 under Tekbaş Group and selling direct-to-consumer through roxformshop.com to off-road enthusiasts, campers, and utility vehicle owners in Turkey and the MENA region.

Ownership category

akta.pro rank

Product category

Automotive Aftermarket Accessories

NAICS

Travel Trailer and Camper Manufacturing (336214), Motor Vehicle Body and Trailer Manufacturing (33621)

SIC

Truck & Bus Bodies (3713)

akta.pro primary industry

Recreational Vehicle (RV) Bodies & Towables Manufacturing (IMACAGAJ)

Keywords

• Pick-up truck cabins
• Off-road accessories
• Camping equipment
• Electric bicycles
• Vehicle accessories

Headquarters

HQ city

Seyhan

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. E-commerce Product Sales: Direct-to-consumer online sales of pick-up cabins, off-road accessories, camping equipment, and electric bicycles through roxformshop.com. Products are custom-manufactured per customer specifications, with standard products shipped within 2-14 days.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Roxform manufactures and directly sells pick-up truck cabin systems (Fullbox, Superbox, Grandbox, Starbox, Panelvan variants with multiple window configurations), off-road accessories (rollbars, winches, snorkels, sliding covers, bumpers), camping equipment (vehicle-mounted rooftop tents, cookware, storage), and electric foldable bicycles through its own e-commerce platform roxformshop.com. The company is positioned as Turkey's leading manufacturer of high-quality pick-up cabins, using reinforced fiberglass technology for enhanced durability and offering custom manufacturing per OEM color codes for vehicle-specific fitments.

Product overview

Roxform is a Turkish manufacturer of pick-up truck accessories and outdoor/camping equipment, founded in 2010 as part of Tekbaş Group and operated by Roks Otomotiv. The company produces a comprehensive portfolio centered on pick-up cabin systems (Fullbox, Superbox, Grandbox, Starbox, Panelvan) with various window configurations (fixed, sliding, butterfly), plus a full range of off-road equipment including rollbars, winches, snorkels, roof baskets, sliding covers, and front/rear protection. Roxform's camping line features vehicle-mounted rooftop tents in multiple sizes (2-person to 4+2-person), portable storage boxes, air pumps, cookware sets, and the company resells Thermos products. The brand also offers electric bicycles including the R-100 and Venüs Eco models. All products are manufactured at the company's Adana facility and sold primarily through the roxformshop.com e-commerce platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Fullbox Kabin Pick-up truck bed cover cabin system providing enclosed storage and sleeping space for pickup vehicles. Reinforced fiberglass construction with integrated lighting and locking systems.
• Superbox Kabin Premium pick-up truck bed cover cabin with enhanced features and storage capacity, built with reinforced fiberglass for extended functionality.
• Grandbox Kabin Large-capacity pick-up truck bed cabin system for extended cargo and living space, constructed with reinforced fiberglass technology.
• Starbox Kabin Stylish pick-up truck bed cover cabin with integrated touch LED lighting and modern design, built with reinforced fiberglass.
• Panelvan Kabin Panel van style pick-up truck cabin conversion designed for commercial and utility purposes, providing enclosed cargo space.
• Vehicle-Mounted Tent (Araç Üstü Çadır) Thermal camping tent designed to mount on pick-up truck beds and cabins, available in 2-person to 4+2-person configurations with 250 kg load capacity, 5 cm thermal mattress, and 4-season use capability.
• 55LT Offroad Storage Box Waterproof 55-liter off-road storage box with impact-resistant aluminum composite body and durable plastic side frames for securing equipment during outdoor adventures.
• R-100 Electric Folding Bicycle 20-inch foldable electric city bicycle for urban mobility and micro-mobility applications.
• Venüs Eco Electric Folding Bicycle Electric foldable bicycle with 7.8AH battery and aluminum frame in orange color, designed for urban electric mobility.
• Aluminum Sliding Cover System (Sürgülü Kapak) 1.1mm thick aluminum sliding cover system for pick-up truck beds with strong spring mechanism, durable surface paint, and water drainage capability, enabling easy loading and theft protection.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Front Runner Outfitters: Front Runner is a South African-founded global manufacturer of overlanding vehicle accessories including roof racks, drawer systems, water tanks, and rooftop tents sold via DTC and dealer networks. Directly comparable to Roxform in target customer (4x4 and overlanding enthusiasts) and product mix (rack accessories, tents, storage boxes).
• RSI SmartCap: RSI SmartCap designs and manufactures modular stainless steel composite truck caps for pick-ups like Tacoma, Hilux, and Ranger. Comparable to Roxform in providing premium, vehicle-specific pick-up cabin systems aimed at the overlanding and utility segments.
• Leer Group: Leer manufactures fiberglass and aluminum truck caps, toppers, and tonneau covers across multiple brands for the North American pick-up market. Closely comparable to Roxform in core manufacturing technology (fiberglass truck caps) and vehicle-specific custom fitment, with a longer operating history.
• Ironman 4x4: Ironman 4x4 is an Australian manufacturer and distributor of suspension, bull bars, winches, roof racks, and other off-road accessories for pick-ups and SUVs. Comparable to Roxform's off-road accessories lineup (rollbars, snorkels, winches, bumpers) targeting the same overlanding/SUV use case.
• ARE (A.R.E. Truck Caps & Accessories): ARE is one of North America's largest manufacturers of fiberglass and aluminum truck caps (toppers), tonneau covers, and tool boxes for pick-ups. Comparable to Roxform as a vehicle-specific fiberglass body manufacturer serving the pick-up aftermarket, though focused on the US market.
• Alu-Cab: Alu-Cab is a South African manufacturer of aluminum canopies, rooftop tents, and overlanding accessories for pick-up trucks (Hilux, Ranger, Land Cruiser). It is the closest international analogue to Roxform, with the same combination of vehicle-specific hard-shell canopies, rooftop tents, and modular overland accessories built from a proprietary material technology (aluminum vs. Roxform's fiberglass).
• Snugtop: Snugtop manufactures fiberglass truck caps and tonneau covers for Toyota, Ford, Nissan, and Chevrolet pick-ups in North America. Comparable to Roxform in custom-fit fiberglass canopy production for a defined set of pick-up platforms.

Emerging players

• Goose Gear: Goose Gear designs and manufactures bed platforms, drawer systems, and storage solutions specifically for pick-up truck beds in the US. Comparable to Roxform's kasa havuzları (truck bed liners/wells) and storage accessories, focused on a narrower storage-organization subset of the overlanding use case.

Broad incumbents

• Dometic: Dometic is a Swedish global supplier of mobile living products including rooftop tents, portable refrigerators, and outdoor kitchen systems for RVs, pick-ups, and overlanding vehicles. Comparable to Roxform's newly launched caravan line and camping equipment portfolio, though Dometic operates as a broad incumbent across many geographies and OEM channels.
• Thule Group: Thule is a Swedish global incumbent in roof racks, rooftop tents, bike carriers, and outdoor/active lifestyle accessories sold through specialty retailers and DTC channels. Comparable as a broader incumbent in Roxform's roof tent and roof rack categories, though Thule's portfolio spans many more product lines and geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@Roxform
• Facebookfacebook.com/roxformaccesories
• LinkedInlinkedin.com/company/roxform
• Instagraminstagram.com/roxformshop

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Roxform