Instituut voor Duurzame Mobiliteit

What Instituut voor Duurzame Mobiliteit does

Instituut voor Duurzame Mobiliteit (IvDM) is a Dutch non-profit foundation (stichting) established in 2008 by BOVAG and RAI Vereniging, the two principal automotive industry associations in the Netherlands. The organization operates as a knowledge institute for sustainable mobility, developing and administering certification programs, calculation tools, and advisory services for the Dutch mobility sector. Its core programs include Erkend Duurzaam (a three-tiered sustainability certification covering CSR, waste, energy, and innovation), Veilig werken aan elektrische voertuigen (NEN 9140-compliant EV safety certification), and CO₂-footprint (a benchmarking and emissions calculation tool). Complementary free consumer tools include E10-check (fuel compatibility) and Het Nieuwe Rijden (efficient driving guidance).

The organization has a small team (1-10 employees) based at its headquarters in Bunnik, Netherlands, and serves over 2,500 certified companies spanning car dealers, body shops, damage repair companies, dismantling operators, importers, leasing companies, fuel stations, and educational institutions. More than 70% of all new cars delivered in the Netherlands are handled by Erkend Duurzaam certified companies. The IvDM-Portal serves as the self-service platform for company self-assessments, audit scheduling, and certification tracking, with on-site audits conducted every two years for recertification.

As a non-profit foundation, IvDM's revenue is derived primarily from certification program fees and is reinvested into program development. The organization is governed by a board comprising directors from BOVAG and RAI Vereniging, with oversight from a College van Deskundigen (College of Experts) and Raad van Advies (Advisory Council), ensuring independent and objective operation. Its programs are co-developed with industry associations including RAI CarrosserieNL, FOCWA, and STIBA, aligning certification requirements with official standards (NEN 9140, ISO 26000, Energy Efficiency Directive) and making certification a recognized requirement in public tenders and procurement.

Name

Instituut voor Duurzame Mobiliteit

Legal name

Instituut voor Duurzame Mobiliteit

Website

https://ivdm.nl

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

Instituut voor Duurzame Mobiliteit (IvDM) is a Dutch non-profit foundation that provides sustainability certification, CO₂-footprint tools, and EV safety certification for the Dutch mobility sector, serving over 2,500 certified automotive companies spanning dealers, body shops, importers, and leasing firms.

Ownership category

akta.pro rank

Product category

Sustainability Certification Services

NAICS

Environmental Consulting Services (541620)

SIC

Sanitary Services (4950)

akta.pro industry

PRIMARYEUAHAJAF

Product Sustainability & LCA/EPD (Eco-design, PCF)

Energy, Utilities & Environment/Environmental Compliance, Monitoring & Consulting/Sustainability, ESG & Corporate Environmental Reporting

SECONDARYEUAHAJAL

Circular Economy & Waste/Materials Reporting (Zero waste, packaging)

Energy, Utilities & Environment/Environmental Compliance, Monitoring & Consulting/Sustainability, ESG & Corporate Environmental Reporting

Keywords

• Sustainable mobility certification
• Automotive sustainability programs
• EV safety certification
• Carbon footprint assessment
• Mobility compliance services

Headquarters

HQ city

Bunnik

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Program fees - Erkend Duurzaam certification: Primary revenue source from certification fees for the Erkend Duurzaam (Recognized Sustainable) certification program. As a non-profit foundation, revenue is reinvested into program development. The organization also offers CO2-footprint tools, EV safety certification, E10-check, and Het Nieuwe Rijden advisory services.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

IvDM is a non-profit knowledge institute that issues the Erkend Duurzaam sustainability certification (MVO, waste, energy, innovation) to Dutch automotive and mobility businesses following on-site audits, and operates the NEN 9140-aligned Veilig werken aan elektrische voertuigen safety certification for workshops handling electric vehicles. It also provides the CO2-footprint benchmarking tool and free consumer advisory tools (E10-check, Het Nieuwe Rijden) to support broader sustainable mobility adoption in the Netherlands.

Product overview

IvDM operates as a knowledge institute for sustainable mobility offering a portfolio of certification programs and advisory tools for the Dutch automotive and mobility sector. The core offerings include Erkend Duurzaam (a three-tiered sustainability certification covering MVO, waste, energy, and innovation), Veilig werken aan EV (NEN 9140-compliant safety certification for electric vehicles), and CO₂-footprint (a benchmarking and calculation tool accessible via the IvDM-Portal). These are complemented by free advisory tools E10-check and Het Nieuwe Rijden for consumer-facing fuel and driving guidance. All programs are accessible through the IvDM-Portal platform, with Erkend Duurzaam serving as the primary revenue-generating certification program.

Differentiator

Problem solved

Functional benefit

Products and services

• Erkend Duurzaam A three-tiered sustainability certification (keurmerk) for Dutch mobility sector companies covering MVO/CSR policy (aligned with ISO 26000), waste streams, and energy consumption, with Basis, Plus, and Premium modules. Companies scoring 70% or higher after an on-site audit receive certification, valid for two years before recertification.
• CO2-footprint A carbon footprint calculation tool accessed via the IvDM-Portal that gives automotive companies insight into their direct and indirect emissions (fleet, equipment, energy, production), benchmarks performance against sector peers, and provides actionable recommendations to reduce impact.
• Veilig werken aan elektrische voertuigen A safety certification (keurmerk) for workshops that service electric and hybrid vehicles (PHEV/EV), compliant with the NEN 9140 norm. It covers RI&E documentation, training, PPE, equipment, procedures, and requires on-site audit and recertification every two years.
• E10-check A free advisory service that lets users check whether their vehicle is compatible with E10 gasoline (up to 10% ethanol) by entering their vehicle type, available at nearly every Dutch fuel station and online.
• Het Nieuwe Rijden

Quantifiable outcome

• Over 2500 companies certified, representing more than 70% of all new cars delivered in the Netherlands
• +2 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• BOVAGcoreStrategic or Co-development Partner · 1 January 2008BOVAG (Bond van Automobielhandelaren en Garagehouders) is one of the founding organizations of IvDM in 2008. BOVAG's director (Peter Niesink) sits on the IvDM board. BOVAG provides the postal address for IvDM and represents the interests of automotive dealers and garages in the mobility sector.
• RAI VerenigingcoreStrategic or Co-development Partner · 1 January 2008RAI Vereniging is one of the founding organizations of IvDM in 2008. RAI Vereniging's director (Fries Heinis/Dolf Teuwen) sits on the IvDM board. RAI represents vehicle manufacturers and importers in the Dutch market, providing IvDM with access to industry trends and standards development.
• RAI CarrosserieNLminorStrategic or Co-development PartnerPartner in the development of the Erkend Duurzaam certification program, representing bodywork and conversion companies in the mobility sector.
• FOCWAminorStrategic or Co-development PartnerPartner in the development of the Erkend Duurzaam certification program, representing automotive finishing and customization industry.
• STIBAminorStrategic or Co-development PartnerPartner in the development of the Erkend Duurzaam certification program, representing automotive trade and industry.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• DNV: Global assurance and certification company with strong sustainability/ESG and automotive/mobility credentials. Comparable as a broader incumbent in sustainability certification and management system auditing.
• SGS: World's largest TIC company providing inspection, verification, testing, and certification services with sustainability/ESG offerings. Comparable as a broad incumbent offering overlapping automotive and sustainability certification.
• Bureau Veritas: Global TIC company offering certification, ESG/sustainability assurance, and industry-specific compliance services including for automotive and transport. Comparable as a broader incumbent in the certification and ESG reporting space.
• Intertek: Global TIC company providing quality assurance, testing, inspection, and certification including automotive and sustainability assurance. Comparable as a broader incumbent offering overlapping certification services.
• DEKRA: German-origin global TIC company with strong automotive and vehicle-safety inspection heritage. Comparable as a broad incumbent providing certification and safety testing services to the mobility sector.
• TÜV Rheinland: Global TIC company providing testing, inspection, certification, and sustainability/ESG advisory across automotive, mobility, and industrial sectors. Comparable as a broader incumbent offering overlapping automotive/sustainability certification services.

Regional players

• ANWB: Large Dutch mobility association providing services to motorists including safety, roadworthiness, and sustainability-related programs. Comparable as a Dutch non-profit/association-rooted organization with strong consumer and automotive industry reach in the Netherlands.
• Stichting Natuur & Milieu: Dutch non-profit environmental advocacy organization that influences sustainability standards and certifications. Comparable as a Dutch non-profit sustainability organization shaping industry sustainability practice, though focused on advocacy rather than direct certification.

Direct peers

• Kiwa: Dutch testing, inspection, and certification (TIC) company that provides independent certification, audit, and advisory services across multiple sectors. Directly comparable as a domestic certification body operating in the Netherlands with similar audit and accreditation offerings.

Others

• Euro NCAP: European automotive safety assessment program providing standardized crash-test ratings and recognition widely adopted by European automotive industry. Comparable as an industry-backed certification/rating body that influences automotive market access in Europe.

Market position

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/instituut-voor-duurzame-mobiliteit-ivdm-

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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