MultiSafepay

What MultiSafepay does

MultiSafepay B.V. is a Netherlands-headquartered payment service provider (PSP) founded in 1999 that operates a modular, API-first platform for online, in-person, and omnichannel payment processing. The platform supports 40+ international payment methods (cards, wallets such as Apple Pay, Google Pay, Amazon Pay, PayPal, iDEAL, Klarna, and local European methods) and offers 35+ in-house developed integrations for major ecommerce platforms including Shopify, Magento 2, Shopware 6, WooCommerce, and Lightspeed. Core products comprise Online Payment Solutions, SmartPOS and C-TAP in-person terminals, Omnichannel unification, and a Platforms offering for SaaS businesses requiring embedded payment infrastructure, complemented by Express Checkouts, FastCheckout, E-Invoicing, tokenization for recurring payments, Second Chance cart recovery, chargeback management, and cross-border payment tooling.

The company serves more than 20,000 merchants and partners across Europe, with a primary customer segment of European SMEs supplemented by retail (Intersport, MediaMarkt, Intratuin), consumer electronics (Phone-factory.nl), and SaaS/platform partners (Valk Solutions, covering 35,000 retail licenses). Revenue is generated through per-transaction processing fees combined with monthly fixed fees for account maintenance, with go-to-market executed via a self-serve merchant portal, direct sales with dedicated account managers, partner referrals from SaaS platforms and digital agencies, and marketplace/app-store integrations.

MultiSafepay is a subsidiary of Ant International following its acquisition by the Antom division in 2025, an arrangement that has reportedly doubled transaction volume and provided access to Ant International's 300+ payment methods across 200+ markets. In November 2025, founder Olaf Geurs transitioned from CEO to CTO and was succeeded by Rachelle Alexis Lim. The company employs 150+ professionals across its Amsterdam headquarters and maintains certifications including PCI DSS, GDPR, and compliance with the Dutch Financial Supervision Act (Wft) and Anti-Money Laundering Act (Wwft).

Name

MultiSafepay

Legal name

MultiSafepay B.V.

Website

https://multisafepay.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

101–250 employees

Short description

MultiSafepay is a Netherlands-based payment service provider offering omnichannel payment processing, 40+ payment methods, and 35+ ecommerce integrations to 20,000+ European SMB and enterprise merchants, now operating as a subsidiary of Ant International's Antom division.

Ownership category

akta.pro rank

Product category

Payment Processing Services

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)

akta.pro primary industry

Payment Orchestration Platforms (Multi-PSP Routing) (FSAMACAB)

akta.pro secondary industries

Cross-Border & Multi-Currency Gateway Services (FSAMACAI), International / Multi-Currency Wallets (FSAMAEAL), POS-to-Online Unified Payments (Omnichannel Payments) (CRAFALAL)

Keywords

• Online payment gateway
• Payment processing services
• Smartpos terminals
• Omnichannel payments
• Platform payment solutions

Headquarters

HQ city

Nieuw-amsterdam

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Transaction Fees: MultiSafepay charges transaction fees for processing payments through its platform. As a collecting payments provider, MultiSafepay handles the entire end-to-end payment flow and charges fees per transaction processed.
2. Monthly Fixed Fees: Monthly fixed fees for account maintenance and application costs, payable within 30 days after opening the account or invoicing. Direct debit authorization granted to MultiSafepay for collection.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

MultiSafepay is a European payment service provider that enables merchants to accept payments online, in-person, and across omnichannel environments. Its offering combines a payment gateway, SmartPOS terminals, acquiring services, fraud management, and platform/marketplace payment orchestration supporting 40+ payment methods through 35+ integrations for 20,000+ European merchants.

Product overview

MultiSafepay is a European digital payment service provider offering a modular platform with multiple integrated products. The core offering includes Online Payment Solutions, In-person/Point-of-sale (SmartPOS and C-TAP), Omnichannel Payment Solutions, and Payment Solutions for Platforms. These are complemented by Express Checkouts (supporting Apple Pay, Google Pay, Amazon Pay, PayPal, iDEAL, Klarna), Plugins and Apps for major ecommerce platforms (Magento, Shopware, WooCommerce, Shopify, etc.), E-Invoicing, Recurring Payments/Tokenization, Chargeback Management, and Cross-Border Payments. The platform supports 40+ international payment methods and offers developer tools through MultiSafepay Docs and a flexible API. Built in-house since 1999, the company serves over 20,000 merchants and partners across Europe.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Payments A payment gateway service that enables European merchants to accept online payments through 40+ payment methods, integrated via 35+ pre-built e-commerce platform plugins. Targeted at SMB and mid-market online merchants needing localized European payment method coverage.
• SmartPOS (In-person Payments) SmartPOS terminals and accompanying software enabling merchants to accept in-person card and contactless payments, integrated with the same MultiSafepay backend used for online transactions. Targeted at omnichannel retailers and physical merchants in Europe.
• Payment Solutions for Platforms Payment orchestration for marketplaces and platforms, providing sub-merchant onboarding, split-payment routing, and payout management. Targeted at marketplace operators and platform businesses that aggregate many sellers and need multi-party payment flows.

Quantifiable outcome

• Expanded to over 5 countries within one year (Phone-factory.nl case study)
• +1 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration33 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core.

• Valk SolutionscoreStrategic or Co-development PartnerMultiSafepay partnered with Valk Solutions, the Netherlands' largest retail platform, to provide a fully integrated payment layer across 35,000 retail licenses. This partnership unifies payments for Valk's extensive retail customer base, enabling omnichannel payment capabilities.
• ShopifycoreTechnology or IntegrationReady-made integration for Shopify ecommerce platform, developed in-house by MultiSafepay's dedicated developer team
• Magento 2coreTechnology or IntegrationReady-made integration for Magento 2 ecommerce platform, developed in-house with latest features
• Shopware 6coreTechnology or IntegrationReady-made integration for Shopware 6 platform, part of MultiSafepay's extensive integration ecosystem
• WooCommercecoreTechnology or IntegrationReady-made integration for WooCommerce WordPress platform, part of 35+ integrations offered
• LightspeedcoreTechnology or IntegrationIntegration partnership with Lightspeed POS and ecommerce platform

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Stripe: Global payment platform serving internet businesses with developer-first APIs, broad payment method coverage, and platform/connect products. Competes directly for European SME, SaaS platform, and ecommerce merchants.
• Adyen: Amsterdam-based global payment platform offering unified online, in-person, and platform payments with extensive payment method coverage. Competes head-on with MultiSafepay in European omnichannel and enterprise merchant segments.
• Checkout.com: London-headquartered global payment processor offering acquiring, gateway, and orchestration services across multiple payment methods. Competes for mid-market and enterprise European merchants with multi-method coverage.
• SumUp: European fintech offering card readers, online checkout, and omnichannel payment tools primarily to micro and small merchants. Competes in the European SME online + in-person payments space.
• Pay.nl: Netherlands-based payment service provider offering multi-method online payments with a developer portal and platform integrations. Direct SME-focused competitor operating in MultiSafepay's home market.
• Mollie: Dutch-headquartered payment service provider serving European SMEs with a multi-method gateway, omnichannel capabilities, and platform integrations. Closest direct competitor given shared Dutch roots, SME focus, and multi-method gateway model.
• Buckaroo: Dutch payment service provider offering online checkout, subscriptions, and in-person payment solutions. Direct competitor for Dutch and Benelux SME merchants across online and POS channels.

Broad incumbents

• Worldline: European payment processor and acquirer offering merchant services, terminal hardware, and omnichannel solutions. Broader incumbent with overlapping PSP, POS, and platform capabilities for European merchants.
• Nexi: Large European payment processor and acquirer offering merchant acquiring, card issuing, and digital banking infrastructure. Incumbent with overlapping capabilities across European SME and enterprise merchants.

Emerging players

• Klarna: European-headquartered payments and BNPL provider now expanding into full merchant payment processing. Partial overlap with MultiSafepay's wallet/checkout offerings and competing for European merchant relationships.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/multisafepay
• Facebookfacebook.com/multisafepay
• LinkedInlinkedin.com/company/multisafepay

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MultiSafepay