What Bradley Drendel & Jeanney does

Bradley, Drendel & Jeanney is a privately held personal injury law firm headquartered in Reno, Nevada, founded in 1955 (firmographics also cite 1957) and operating continuously for nearly seven decades. The firm represents individuals and families in Northern Nevada who have been injured due to the negligence of others, with practice areas spanning motor vehicle accidents (car, truck, motorcycle, bus, boat, bicycle, pedestrian), premises liability, wrongful death, brain and spinal cord injuries, ski resort accidents, dog bites, nursing home abuse, defective products, insurance bad faith, and aviation/railroad crashes.

The firm operates on a contingency fee basis, meaning clients pay no upfront legal fees and attorneys are compensated as a pre-agreed percentage of recovery only if the case is successful; the percentage typically increases if a case proceeds to trial rather than settlement. It also offers free 24/7 consultations and bilingual Spanish-language services. Go-to-market is conducted through direct attorney-client intake (phone and website), supported by an extensive SEO-optimized blog, social media presence, and the community-focused "Road Ahead Initiative" road safety program. No proprietary technology, software platform, or AI components are evidenced; the firm relies on traditional legal expertise rather than technology infrastructure.

The firm is staffed by 5–9 attorneys (11–50 total employees) under Senior Partner Joseph S. Bradley, alongside Associates Regina Bradley (third-generation attorney), Phillip D. Dorin, and Sarah M. Quigley, with Of Counsel support from William O. "Bill" Bradley, Thomas E. Drendel, William C. Jeanney, and Mark C. Wenzel. There is no evidence of external investment, private equity ownership, parent company, subsidiaries, or M&A activity; the firm operates as an independent traditional partnership.

Name

Bradley Drendel & Jeanney

Legal name

Bradley Drendel & Jeanney

Website

https://bdjlaw.com

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

11–50 employees

Short description

Bradley Drendel & Jeanney is a privately held personal injury law firm in Reno, Nevada, founded in 1955, representing Northern Nevada injury victims on a contingency fee basis across motor vehicle, premises liability, wrongful death, and other negligence claims.

Ownership category

akta.pro rank

Product category

Personal Injury Legal Services

NAICS

Offices of Lawyers (54111)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

Keywords

• Personal injury law
• Motor vehicle accidents
• Premises liability
• Wrongful death claims
• Contingency fee legal

Headquarters

HQ city

Reno

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Contingency Fee Legal Services: The firm operates on a contingency fee basis where attorneys only receive compensation if the case is successful. The percentage is agreed upon in advance and may increase if the case goes to trial. This removes barriers for clients who cannot pay upfront legal costs.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Bradley Drendel & Jeanney provides plaintiff-side personal injury legal representation to individuals injured due to negligence in Northern Nevada. Services span motor vehicle accidents (car, truck, motorcycle, bus, boat, bicycle, pedestrian), premises liability, wrongful death, brain/spinal cord injuries, ski resort accidents, dog bites, nursing home abuse, defective products, insurance bad faith, and aviation/railroad crashes. The firm operates on a contingency fee basis with free 24-hour consultations and bilingual Spanish services.

Product overview

Bradley Drendel & Jeanney is a personal injury law firm offering comprehensive legal services for individuals injured due to negligence. The firm operates on a contingency fee basis with free 24-hour consultations. Their core service is personal injury legal representation, which encompasses multiple specialized practice areas including motor vehicle accidents (car, truck, motorcycle, bus, boat, bicycle, pedestrian), premises liability, wrongful death, brain/spinal cord injuries, ski resort accidents, dog bites, nursing home abuse, defective products, insurance bad faith, and air/railroad crashes. The firm serves clients across Northern Nevada including Reno, Sparks, Carson City, and surrounding communities. The Road Ahead Initiative represents their community outreach program focused on road safety.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury Legal Services Comprehensive plaintiff-side personal injury legal representation handling motor vehicle accidents, premises liability, wrongful death, insurance bad faith, and other negligence-based claims across Nevada. Bilingual Spanish services available.
• Motor Vehicle Accident Legal Services Legal representation for car accidents, truck accidents, motorcycle accidents, bus accidents, boating accidents, biking accidents, and pedestrian accidents in Northern Nevada.
• Premises Liability Legal Services Legal representation for injuries caused by unsafe property conditions, including slip and fall accidents on commercial or private premises.
• Wrongful Death Legal Services Legal representation for families seeking justice and compensation after losing a loved one due to negligence.
• Brain Injury and Spinal Cord Injury Legal Services Specialized legal representation for catastrophic injuries including traumatic brain injuries and spinal cord damage.
• Truck Accident Legal Services Legal representation for truck accident claims, navigating complex federal/state trucking regulations and multi-party liability.
• Ski Resort Accident Legal Services Legal representation for injuries caused by hazardous slopes, faulty lifts, or negligent ski resort operations.
• Dog Bite Accident Legal Services Legal representation for victims suffering physical and emotional harm from dog attacks.
• Nursing Home Abuse Legal Services Legal representation for victims of nursing home neglect and abuse.
• Defective Product Legal Services Legal representation for injuries caused by defective products and product liability claims.
• Insurance Bad Faith Legal Services Legal representation for victims when insurance companies deny claims or act in bad faith.
• Air Crash and Railroad Crash Legal Services Legal representation for victims of aviation accidents and railroad crashes.
• Free Legal Consultation Service Complimentary legal consultations available 24 hours a day for potential clients seeking personal injury representation.
• Contingency Fee Legal Representation Legal representation with no upfront fees; attorneys receive a percentage of the recovery only if the case is successful, with the percentage increasing if the case proceeds to trial.

Quantifiable outcome

• $90,000,000+ in documented case results

Named customers4 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• Morgan & Morgan: Morgan & Morgan is the largest personal injury law firm in the United States, operating on a contingency fee model with mass-tort and plaintiff-side practice areas that directly overlap with Bradley Drendel & Jeanney's motor vehicle, premises liability, and catastrophic injury work.
• Geragos & Geragos: Geragos & Geragos is a high-profile California-based plaintiff trial firm handling catastrophic injury, wrongful death, and aviation claims on contingency. Overlaps with Bradley Drendel & Jeanney's trial-heavy personal injury practice and elite trial lawyer positioning.
• The Reeves Law Group: The Reeves Law Group is a California personal injury firm handling car accidents, catastrophic injuries, and wrongful death on contingency. Comparable to Bradley Drendel & Jeanney in its contingency fee model, motor vehicle and premises liability focus, and plaintiff-only practice.
• Panish | Shea | Ravipudi LLP: Panish Shea & Ravipudi is an elite plaintiff-side personal injury firm known for high-value verdicts in catastrophic injury, wrongful death, and aviation cases. Comparable to Bradley Drendel & Jeanney in its contingency model, trial orientation, and pursuit of seven- and eight-figure recoveries.
• Lieff Cabraser Heimann & Bernstein: Lieff Cabraser is a nationally recognized plaintiff-side firm specializing in personal injury, mass tort, and catastrophic injury litigation on a contingency fee basis. Directly comparable in trial capability, contingency model, and pursuit of large PI verdicts.
• Hagens Berman Sobol Shapiro: Hagens Berman is a plaintiffs' firm with significant personal injury and mass tort practices, often taking on complex cases against large corporate defendants. Comparable contingency fee structure and pursuit of high-value negligence claims.
• Jacobsy & Meyers: Jacoby & Meyers is a longstanding personal injury law firm with offices across multiple states, handling car accidents, premises liability, and catastrophic injury cases on contingency. Comparable contingency model and consumer-facing PI focus, though at much greater scale.

Regional players

• Richard Harris Law Firm: Richard Harris Law Firm is a long-established Nevada personal injury firm based in Las Vegas that handles car, truck, and motorcycle accident cases on a contingency fee basis. It competes for the same Nevada PI claimant pool as Bradley Drendel & Jeanney but operates in the southern part of the state.
• Shook & Stone: Shook & Stone is a Las Vegas-based personal injury and workers' compensation firm with a long regional track record. Competes in the same Nevada PI market as Bradley Drendel & Jeanney, particularly for catastrophic injury and motor vehicle accident cases.
• Edward M. Bernstein & Associates: Edward M. Bernstein & Associates is a Las Vegas-based personal injury firm with a long Nevada track record, including car accidents, slip and fall, and wrongful death cases. Directly comparable to Bradley Drendel & Jeanney as a Nevada PI firm, but anchored in Southern Nevada.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/BradleyDrendel
• Facebookfacebook.com/profile.php

Compliance15 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bradley Drendel & Jeanney