White Oak Properties

What White Oak Properties does

White Oak Properties is a privately held, locally owned real estate rental operator headquartered at 1461 Battleground Drive in Murfreesboro, Tennessee. The company owns and manages a portfolio of single-family rental homes, duplexes, and apartments ranging from studio to 3-bedroom configurations, marketed primarily to residents seeking housing in proximity to Middle Tennessee State University (MTSU) and downtown Murfreesboro. All properties are managed by an in-house team, with leasing conducted through the company's website, inbound phone, and email contact channels. The company identifies itself as a small (1-10 employee) operation with no institutional ownership, funding history, or affiliated parent entity.

Beyond core residential long-term leases, White Oak Properties has expanded into two adjacent lines. The Hembree House is a fully furnished short-term rental apartment near MTSU and the downtown square, offering nightly and weekly rates for visitors, MTSU affiliates, and temporary housing seekers, with amenities including a fully equipped kitchen, personal Wi-Fi, and Smart TV. The company also markets commercial office space at its Battleground Drive headquarters, including a $695/month second-floor suite with three private offices and a common area. Revenue mechanics across all three lines are recurring rent (monthly subscriptions for residential and commercial, nightly/weekly for short-term stays), supplemented by an iCheckGateway-based online rent payment portal. Customer segmentation spans residential renters (primary), short-term guests (secondary), and commercial office tenants (secondary), all within a single geographic market.

Strategic positioning emphasizes local ownership, in-house property management, and proximity-based convenience rather than technology, scale, or pricing differentiation. Public marketing is limited to a website listing available units and a contact form; no social media presence, advertising footprint, or partnership network is documented. The pricing tiers published ($945-$995/month residential, $695/month commercial) position the portfolio in the affordable-to-mid segment relative to the broader Murfreesboro market. The business model is a straightforward owner-operator real estate rental operation with modest recent product diversification into furnished short-term stays and commercial leasing.

Name

White Oak Properties

Legal name

White Oak Properties

Website

https://whiteoakpropertytn.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

White Oak Properties is a locally owned, in-house managed rental real estate operator in Murfreesboro, Tennessee, offering long-term residential homes, duplexes, and apartments, short-term furnished stays through The Hembree House, and small commercial office space, primarily serving residents, MTSU affiliates, and visitors.

Ownership category

akta.pro rank

Headquarters

HQ city

Murfreesboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Residential Property Rentals: Monthly rental income from residential units including apartments, duplexes, and single-family homes. Tenants sign rental agreements with monthly payment obligations.
2. Short-Term Rentals: Nightly and weekly rental rates for furnished units, specifically The Hembree House property. Provides flexible accommodation options for travelers and visitors.
3. Commercial Space Rentals: Monthly rental income from commercial office space including private offices and common areas. Offered at 1461 Battleground Drive location.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

White Oak Properties is a locally owned real estate rental company that leases residential rental homes, duplexes, and apartments on long-term monthly agreements, commercial office space at its Battleground Drive location, and furnished short-term accommodations (notably The Hembree House). All properties are professionally managed by an in-house team serving tenants in the Murfreesboro, Tennessee area near MTSU and the downtown square.

Product overview

White Oak Properties is a locally owned residential and commercial real estate rental company offering a portfolio of rental properties including single-family homes, duplexes, and apartments for long-term residential rental, as well as commercial office space. The company also operates short-term rentals through The Hembree House. All properties are professionally managed in-house to deliver a superior rental experience in the Murfreesboro, Tennessee area.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Rental Properties

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• RPM Living: Multifamily property management firm with a large unit base across the Sun Belt. Comparable to White Oak in core residential property management services and tenant operations, but at much larger scale and broader geographic reach.
• Invitation Homes: Largest U.S. single-family rental (SFR) REIT with tens of thousands of homes. Comparable to White Oak's single-family home rental segment, though at institutional scale and across major U.S. metros.
• Greystar Real Estate Partners: Largest U.S. residential property manager with a portfolio of multifamily and student housing units, including properties near major universities like MTSU. Broadly comparable business model (apartment leasing/management), but at institutional scale across many markets.
• American Homes 4 Rent: Public SFR REIT owning and operating single-family rental homes across the U.S. Comparable to White Oak's single-family rental offering in product type, though at much larger institutional scale and national footprint.
• Lincoln Property Company: National multifamily property manager and developer with a large portfolio across the Southeast and Texas. Comparable in core business (residential rental operations and management), but at much larger scale and broader geographic reach.

Direct peers

• Vacasa: National short-term rental management company that operates furnished vacation rentals on behalf of owners. Direct comparable to White Oak's Hembree House product line — similarly furnished units with Wi-Fi, Smart TV, and nightly/weekly rates targeting traveler and university-adjacent demand.
• Fogelman Properties: Memphis-based multifamily owner/operator and third-party management company serving the Mid-South and Southeast. Comparable to White Oak in residential rental product, in-house management approach, and Mid-South/regional U.S. footprint.
• RangeWater Real Estate: Multifamily developer and operator focused on the Sun Belt, including Tennessee markets. Direct comparable in product type (garden-style apartments), in-house management approach, and Sun Belt growth thesis, though at institutional scale.
• Evolve Vacation Rental: Short-term rental management company offering full-service management of furnished vacation rentals. Comparable to White Oak's Hembree House short-term rental business in product type, furnished amenity package, and target traveler/visitor demand in college-town markets.
• Mid-America Apartment Communities (MAA): Large-cap apartment REIT headquartered in Memphis, Tennessee, that owns and operates garden-style apartment communities across the Southeast, including Tennessee. Direct comparable to White Oak's residential rental business in geography and product type, though at vastly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about White Oak Properties