Traflux
Traflux is a Belgian family-owned waste management company that designs, produces, installs, and services underground and semi-underground waste containers (ZBin, RBin, Metro, UrBin, Pillar, WasteMate) for municipalities, healthcare, retail, and hospitality customers across Belgium and 30+ export markets.
- Company typePrivate
- Founded1994
- HeadquartersHouthalen, Belgium
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Traflux does
Traflux is a Belgian private limited company (Traflux bv), founded in 1994 and headquartered in Houthalen-Helchteren, Belgium, that develops, produces, installs, empties, cleans, and repairs underground and semi-underground waste containers under the Group Stemol holding. Its product portfolio spans seven container brands — Rolcontainer (120L-5,000L mobile/fixed), ZBin (EN 13071-certified semi-underground, 1,500L-5,000L), RBin (concrete multi-fraction semi-underground, up to 3 compartments), UrBin (100L-300L mini semi-underground for public spaces), Pillar (vandal-resistant street bin, 100L-200L), Metro (fully underground, Traflux-exclusive in Belgium, 3,000L-5,000L), and WasteMate (solar-powered IoT compacting bin, 120L-240L, brought in-house via the November 2025 acquisition of WasteMates B.V.). The company operates a ~5,000 m² solar-powered production facility, runs 1,000+ daily emptyings, and processes approximately 30,000 tons of waste annually.
The business model combines one-time container sales, recurring rentals and managed collection services, and professional services (cleaning, repair, installation), with revenue anchored by multi-year contracts with Belgian municipalities (Stad Hasselt 2024-2028, DOKO from August 2026, Hygea through 2030), intercommunals (Intradura covering 19 municipalities), group purchasing organizations (Koopkoepel serving 124 healthcare organizations), and enterprise customers in retail, hospitality, and tech campuses. Two digital platforms — MyTraflux (customer portal for container management and waste analytics) and CleanCity Manager (IoT remote monitoring for WasteMate) — overlay the physical asset base, supporting transparent pay-per-use billing via automated weighing systems.
Traflux serves Belgian and international markets through direct field sales with on-site account managers, a domestic depot network spanning Limburg, Antwerp, East Flanders, West Flanders, Flemish Brabant, and Brussels, and an international dealer footprint in 30+ countries anchored by a January 2025 strategic partnership with Denmark's Be-Low A/S for Scandinavia. The company holds ISO 9001 (January 2025), ISO 21898, EN 13071, and PEFC certifications, and is led by CEO David Theunis.
Traflux firmographics
Firmographics- Name
- Traflux
- Legal name
- Traflux bv
- Website
- https://traflux.be
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Traflux is a Belgian family-owned waste management company that designs, produces, installs, and services underground and semi-underground waste containers (ZBin, RBin, Metro, UrBin, Pillar, WasteMate) for municipalities, healthcare, retail, and hospitality customers across Belgium and 30+ export markets.
- Ownership category
- akta.pro rank
Where Traflux is headquartered
LocationHeadquarters
- HQ city
- Houthalen
- HQ country
- Belgium
- HQ region
- Europe
Offices2 records
Markets served
Traflux business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Container Sales: Sale of waste containers including semi-underground, underground, roll containers, street bins, and compacting bins. Custom solutions with various finishes (wood, aluminum, composite) in different colors and volumes from 100L to 5000L.
- Container Rental: Rental of roll containers and open skip containers for temporary needs during renovations, cleanups, or construction projects. Requires business registration number for rental.
- Waste Collection Services: Emptying and collection of waste containers according to fixed frequency or on-demand. Includes automated weighing and transparent billing. Covers all waste types: residual waste, paper/cardboard, PMD, glass, organic (GFT/SWILL), and more.
- Container Cleaning Services: Professional cleaning and disinfection of waste containers using fully equipped cleaning trucks. Includes interior rinsing, bag replacement, liquid extraction, lid cleaning, and surrounding brushing.
- Container Repair Services: Own service department with experienced technicians for repairing waste containers. Large stock of spare parts for all brands including Molok, Vconsyst, Be-Low, and Engels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Roll Containers - Various sizes for flexible waste management |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Traflux product offering
Product offeringCore offering
Traflux develops, produces, sells, rents, installs, empties, cleans, and repairs semi-underground and underground waste containers (100L to 5,000L) under brands including ZBin, RBin, UrBin, Metro, Pillar, WasteMate, and Rolcontainer. The offering spans physical container products, full-service waste collection and cleaning, and digital management platforms (MyTraflux and CleanCity Manager) for municipalities, healthcare, retail, hospitality, and SME customers primarily in Belgium and via 30+ country dealer network.
Product overview
Traflux offers a comprehensive portfolio of waste management products and services. Its core product line consists of seven distinct waste container brands: Rolcontainer (mobile container in aluminium or plastic, 120–5000L), ZBin (semi-underground container, 1500–5000L, made in Belgium), RBin (concrete-based semi-underground multi-fraction container, up to 3 compartments), UrBin (mini semi-underground for urban public spaces, 100–300L), Pillar (above-ground/semi-underground street bin, 100–200L), Metro (fully underground container, 3000–5000L, Traflux-exclusive in Belgium), and WasteMate/Compact Bin (solar-powered compacting bin, 120–240L, managed via CleanCity Manager platform). These products are complemented by a full-stack service offering: Placement, Collection (Lediging), Cleaning (Reiniging), Repair (Herstelling), City Solutions (Stadsoplossingen), and Skip Container rental. Traflux also provides two digital platforms: MyTraflux (customer portal for container management and analytics) and CleanCity Manager (remote monitoring portal for WasteMate compacting bins). The company has recently brought WasteMate fully in-house following the acquisition of WasteMates B.V.
Differentiator
Problem solved
Functional benefit
Brands
- WasteMate: Solar-powered compacting waste bin for public spaces, previously sold as Compact Bin in Belgium; now fully owned, designed, produced, and distributed by Traflux after the acquisition of WasteMates B.V.
- ZBin
- RBin
- UrBin
- Pillar
- Metro
- CleanCity Manager
Products and services
- Rolcontainer Mobile waste container available in plastic (120L-1100L with optional colored lid for waste-type colour-coding) or aluminium (2500L-5000L with large deposit opening, also suitable for glass collection). Optional lock to prevent unauthorized use. Designed for flexible waste management and available for purchase or monthly rental requiring a business registration number.
- ZBin Semi-Underground Container Semi-underground waste container installed with 2/3 underground and 1/3 above ground, offering large storage capacity on minimal surface area. Available in 1500L, 3000L, and 5000L volumes, with optional drum lid (trommeldeksel) for badge-based access control and fill-level monitoring. 100% made in Belgium and the only Belgian container meeting EN 13071.
- RBin Concrete Semi-Underground Container Concrete-based semi-underground waste container with concrete base and rugged plastic body, configurable for multiple waste fractions in a single unit (up to 3 separate compartments). Available in configurations including 5000L single unit, 1500L/3500L, 2×2500L, and 3×1500L. 100% made in Belgium with custom finishes available.
- UrBin Mini Container Mini semi-underground container designed for parks, forests, playgrounds, beaches, and shopping streets. Available in 100L, 200L, and 300L volumes with custom deposit openings per waste type and optional central lid for extinguishing cigarettes. Air shaft enables easy manual emptying.
- Pillar Street Bin Above-ground street bin with stainless steel body and concrete-socket anchoring, designed for durability, vandalism resistance, and city aesthetics. Available in 100L (standard) and 200L (semi-underground) models with anti-graffiti coating, fire-retardant inner basket, and optional integrated ashtray and communication panel. Conforms to Antwerp city standards.
- Metro Underground Container Fully underground waste container consisting of a surface-level intake column and large underground concrete pit, offering maximum storage capacity with minimal surface footprint. Available in 3000L, 4000L, and 5000L, with optional Chiplock system for access control and usage registration. Four standard hook systems available. Exclusive to Traflux in Belgium.
- WasteMate Solar Compacting Bin Solar-powered compacting street bin for public spaces, stations, car parks, and shopping centres. Compacts waste automatically to reduce collection frequency by up to 85% and CO2 emissions. Managed via the CleanCity Manager remote monitoring platform. Available in 120L, 160L, and 240L volumes. Can be purchased or rented.
- Placement Service (Plaatsing) Professional installation service for (semi-)underground containers delivered in three steps: on-site consultation, excavation and installation, and finishing. For B2B customers across Belgium.
- Collection Service (Lediging) Waste collection service for all container types (roll containers, skip containers, semi-underground and street bins) on a fixed schedule or on-demand, with automatic weighing and computerised registration for transparent pay-per-use billing. Covers all waste types: residual waste, paper/cardboard, PMD, glass, organic (GFT/SWILL).
- Cleaning Service (Reiniging) Professional container cleaning and disinfection service using a fully equipped cleaning truck, covering all brands of containers. Includes interior rinsing, bag replacement, liquid extraction, lid cleaning, and surrounding brushing.
- Repair Service (Herstelling) Own repair service with experienced technicians and a large spare-parts stock covering all container brands (Molok, Vconsyst, Be-Low, Engels), providing proactive defect detection and repair.
- Skip Container Rental (Afzetcontainers) Rental and collection of open skip containers for construction, renovation, garden work, and general waste. Available in 12m³, 15m³, 20m³, and 30m³. Accepts mixed waste, construction debris, rubble, clean soil, green waste, wood, and paper.
- City Solutions (Stadsoplossingen) Outsourced street-bin management offering for local governments with three formula options: rent or buy with installation, cleaning and maintenance, or collection with registration and weighing. Includes an all-in option bundling all services.
- MyTraflux Customer Portal Online customer portal providing 24/7 access to container overview, waste stream insights, collection planning, documents (sorting guides, invoices), and waste percentage analytics. For B2B customers managing multiple containers.
- CleanCity Manager IoT Platform Internet portal for remote management of WasteMate compacting bins, offering 24/7 visibility into fill level, battery voltage, user management, full/almost-full alerts, location overview with zoom, data export, and remote lock/unlock capabilities.
Quantifiable outcome
- Up to 80% space savings compared to traditional roll containers with ZBin
- +4 more outcomes
Companies that use Traflux
Customer profileNamed customers17 records
Segments7 records
Ideal customer profiles5 records
Traflux technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature8 records
Traflux partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- WasteMates B.V.coreAcquisition of WasteMates B.V. making WasteMate (formerly Compact Bin) 100% Traflux product. Traflux now handles design, production, and distribution of compacting waste bins.
- DOKOcoreDOKO selected Traflux as fixed waste collector for East Flanders and Brussels region starting August 2026. DOKO members receive exclusive discounts on ZBin.
- Be-Low A/ScoreStrategic partnership with Danish Be-Low A/S for Scandinavian market expansion. Be-Low, part of Kristian Rytter Group with ~190 employees, will distribute Traflux products (RBin, ZBin, UrBin) in Denmark and broader Scandinavia.
- IntraduraminorPeriodic collection of municipal commercial waste in roll containers for 19 municipalities within Intradura's operational area.
- KoopkoepelcoreKoopkoepel selected Traflux for waste collection for 124 healthcare organizations across Flemish provinces and Brussels for 4 years.
- Corda CampusminorWaste management partnership since 2018 for tech campus with 250+ companies and 5,000 daily workers.
- Group StemolcoreParent company of Traflux providing long-term knowledge of production, installation, and collection services.
Scale indicators9 records
Recent moves7 records
Expansion highlights6 records
Traflux competitors and assessment
Company assessmentBroad incumbents
- PreZero: European waste management services company (Schwarz Group subsidiary) operating collection, sorting, and recycling services across multiple countries including Belgium. Comparable municipal and B2B customer overlap with Traflux, but with significantly broader geographic reach and capital base.
- Suez Environmental Services: Global environmental services and waste management giant operating across water, recycling, and waste collection for municipalities and industrial customers. Much broader portfolio than Traflux, but overlaps directly on municipal waste collection and container supply contracts in Europe.
- Veolia Environment: Global waste management and environmental services leader with extensive municipal and industrial waste collection operations across Europe. Competes with Traflux for large municipal tenders and offers container solutions as part of a much wider services portfolio.
Direct peers
- Ecube Labs: Korean-headquartered manufacturer of the CleanCUBE solar-powered waste compactor, with active expansion across European municipal markets. Directly comparable to WasteMate on technology, target customer (municipalities and public spaces), and IoT-enabled service model.
- Renewi: UK-listed waste management services company with major operations in the Netherlands and Belgium, providing collection, recycling, and treatment services. Competes with Traflux for the same Flemish and Dutch municipal customers and has overlapping service capabilities (collection, cleaning, container supply).
- Bigbelly: US-based global leader in solar-powered smart compacting waste bins with integrated fill-level sensors and cloud management software. Direct head-to-head competitor to Traflux's WasteMate product line and CleanCity Manager platform in the smart public-space waste segment.
- ESE World: European manufacturer of wheeled waste containers, recycling bins, and underground container systems, serving municipalities and waste haulers. Comparable product portfolio to Traflux's Rolcontainer and ZBin lines and competing for the same European tenders.
- Sulo: European waste container manufacturer offering mobile bins (2-wheel and 4-wheel), underground containers, and recycling stations. Overlaps with Traflux's Rolcontainer and semi-underground product range and competes for the same municipal and commercial waste contracts.
- Molok: Finnish pioneer in semi-underground waste containers, the original deep-collection system that competes directly with Traflux's ZBin and RBin. Notably, Traflux even services and stocks spare parts for Molok products, confirming the direct overlap in technology and customer base.
Emerging players
- Sensoneo: Slovakia-based smart waste management platform provider offering fill-level sensors and route-optimization software for waste collection. Direct competitor to Traflux's CleanCity Manager on the software/IoT layer that increasingly determines competitiveness in municipal waste tenders.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Traflux social profiles
Digital presenceTraflux compliance and trust
Trust signalCompliance4 records
Traflux financial estimates
Financial estimateRevenue estimate
Valuation estimate
Traflux leadership team
Management profileNumber of profiles
Profiles2 records
Traflux subsidiaries and ownership
Company hierarchySubsidiaries1 record
Traflux funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Traflux M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Traflux
What does Traflux do?
Traflux develops, produces, sells, rents, installs, empties, cleans, and repairs semi-underground and underground waste containers (100L to 5,000L) under brands including ZBin, RBin, UrBin, Metro, Pillar, WasteMate, and Rolcontainer. The offering spans physical container products, full-service waste collection and cleaning, and digital management platforms (MyTraflux and CleanCity Manager) for municipalities, healthcare, retail, hospitality, and SME customers primarily in Belgium and via 30+ country dealer network.
Is Traflux a public or private company?
Traflux is a private company. It is classified as family owned and is currently operating.
When was Traflux founded?
Traflux was founded in 1994. It employs 51 to 100 people.
Where is Traflux based?
Traflux is headquartered in Houthalen, Belgium, in the Europe region.
How does Traflux make money?
Five revenue lines are on record. Container Sales are the primary driver. The others are container Rental, waste Collection Services, container Cleaning Services and container Repair Services.
Who are Traflux's main competitors?
Broad incumbents on record are PreZero, Suez Environmental Services and Veolia Environment. Direct peers are Ecube Labs, Renewi, Bigbelly, ESE World, Sulo and Molok. Sensoneo is listed as an emerging player.
Does Traflux have an API?
No public API is recorded for Traflux.