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Asset College

Full company profile

uuid003f47g

Namestring
Asset College
Legal namestring
Asset Training Australia Pty Ltd
Websiteurl
asset.edu.au
Company typeenum
Private
Founded yearint
2006
Short descriptiontext

Asset College is an Australian Registered Training Organisation (RTO 31718) founded in 2006, delivering nationally recognised vocational education and training across eleven campus locations nationwide, primarily serving security industry professionals, career changers, and business students.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLogan, United States
HQ citystring
Logan
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices11 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
vocational education training, security licensing courses, registered training organisation, nationally recognised qualifications, workforce development programs
Industry2 codes
1Technical Community Colleges (Applied/CTE-Focused)
CodeEDAHADADPrimaryYes
2Scholarships, Grants & Education Benefits Administration (Financing-adjacent)
CodeFSAKAEAMPrimaryNo
NAICS code2 codes
  • Technical and Trade Schools6115
  • Other Technical and Trade Schools611519
SIC code1 code
  • Services-Educational Services8200
Product category
Vocational Education and Training
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model3 records
1Course Fees and Tuition
TypeOne Time License
Description

Revenue generated from student tuition fees for nationally recognised vocational qualifications. Fees vary by qualification and may be subsidised through government funding programs. Students pay co-contribution fees under funded arrangements or full fees for non-funded courses.

asset.edu.au
2Government Funding Subsidies
TypeSubscription Recurring
Description

Revenue received through government-subsidised training arrangements including QLD Skills Assure (Career Start, Career Boost, Jobseeker Support), NSW Smart and Skilled, and Construction Skills Queensland (CSQ). RTOs receive subsidies per student enrollment from state government departments.

asset.edu.au
3Industry Partnership Programs
TypeProfessional Services
Description

MSS Security scholarship program where industry employer funds training and licensing for scholarship recipients as pathway to employment.

asset.edu.au
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels8 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Pricing details3 tiers
1Government Funded Training (Eligible Students)
ModelSubscriptionBilling cadenceOne time
Notes

QLD Skills Assure programs (Career Start, Career Boost) and NSW Smart and Skilled subsidise course costs for eligible residents. Students pay reduced co-contribution fees. Eligibility includes residency requirements, prior qualification restrictions, and concession status.

asset.edu.au
2Payment Plans via Zip Money
ModelOtherBilling cadenceMonthly
Notes

Interest-free repayment options available through Zip Money. Four-installment Pay As You Go option for online courses covering 25% of total course fee plus administration fee per installment.

asset.edu.au
3CSQ Funded Training
ModelSubscriptionBilling cadenceOne time
Notes

Construction Skills Queensland subsidises 75-100% of course costs for eligible construction industry workers. BSB40920 Certificate IV in Project Management has $500 co-contribution fee (non-funded: $2,495).

asset.edu.au
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Asset College is a Registered Training Organisation (RTO 31718) that delivers nationally recognised vocational qualifications, with its primary focus on security and safety training (security licensing, security operations, aviation and maritime security, government security, private investigations, cyber security, corrections and immigration, operational safety, and firearms). It offers secondary business and professional development qualifications, and delivers training through flexible on-campus, online, and Recognition of Prior Learning pathways across 11 Australian locations.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • Graduates gain employment with major national security employers including Wilson Security, MSS Security, Certis Security, The Star Entertainment Group, and Queensland Protective Services through Employer Connections events
+1 more record
Product overview1 text field

Asset College is a Registered Training Organisation (RTO 31718) offering nationally recognised vocational education and training across Australia. The organisation operates a platform-plus-pathways model providing security and safety training as its primary offering, complemented by business programs and short courses. Core products include security licence courses covering all Australian states, security operations qualifications, aviation and maritime security, government security and investigations, private investigations, cyber security, corrections and immigration, operational safety, and firearms courses. The business portfolio spans human resources, auditing, leadership and management, project management, and work health and safety. Additional services include Employer Connections networking events, Recognition of Prior Learning pathways, and free career information sessions. Training is delivered through flexible modes including on-campus, online/virtual, and RPL. The company also provides funding support through government-subsidised programs including QLD Skills Assure, NSW Smart and Skilled, and Construction Skills Queensland.

Product and service1 record
1Security Licence Courses
Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership19 partners
Strategic tierCoreTypeGTM or Marketing Partner
Description

Certis Security Australia participates in Asset College's Employer Connections speed-dating recruitment events, interviewing graduates for security roles across corporate, retail, government, defence, and aviation sectors.

Strategic tierCoreTypeGTM or Marketing Partner
Description

Wilson Security is a major national employer partner attending Employer Connections events for graduate recruitment. Has employed graduates at events including G20 summits.

Strategic tierCoreTypeGTM or Marketing Partner
Description

MSS Security offers a scholarship program funding complete training and first-year security licence for scholarship recipients with guaranteed employment pathway upon licensing.

Strategic tierCoreTypeGTM or Marketing Partner
Description

The Star Entertainment Group (Gold Coast and Brisbane) participates in Employer Connections events recruiting security staff for casino and entertainment venues.

Strategic tierCoreTypeGTM or Marketing Partner
Description

Assetpro is a subsidiary employment brand of Asset College, providing direct employment pathways for graduates in security roles.

Strategic tierCoreTypeGTM or Marketing Partner
Description

Queensland Protective Services (government employer) attends Employer Connections events recruiting for protective services officer roles.

7Davki Security
Strategic tierMajorTypeGTM or Marketing Partner
Description

Davki Security participates in Employer Connections recruitment events for security officer and crowd controller positions.

asset.edu.au
Strategic tierMajorTypeGTM or Marketing Partner
Description

Challenger Security recruits graduates through Employer Connections events for security positions.

Strategic tierMajorTypeGTM or Marketing Partner
Description

Corporate Protection Services participates in Employer Connections recruitment events for graduate employment.

Strategic tierMajorTypeGTM or Marketing Partner
Description

Securecorp recruits through Employer Connections events for security officer positions.

Strategic tierMajorTypeGTM or Marketing Partner
Description

Prime Protection Group participates in Employer Connections recruitment events.

Strategic tierMajorTypeGTM or Marketing Partner
Description

Trident Services recruits graduates through Employer Connections events for security career opportunities.

Strategic tierMajorTypeGTM or Marketing Partner
Description

Infront Security recruits through Employer Connections events.

Strategic tierMinorTypeGTM or Marketing Partner
Description

JobMatch VIC collaboration bridges training and employment for Melbourne-based participants, connecting Asset College students with employer network for job placement.

Strategic tierMajorTypeChannel Partner/ Reseller/ Distributor
Description

Workforce Australia employment service providers refer job seekers to Asset College for funded training and refer qualified graduates to employers.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Department of Trade, Employment and Training administers Career Start, Career Boost, and Jobseeker Support funding programs subsidising training for eligible Queensland residents.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

NSW Government Smart and Skilled program subsidises vocational training for eligible NSW residents through approved training providers.

Strategic tierMajorTypeChannel Partner/ Reseller/ Distributor
Description

CSQ is an industry-funded body providing funding subsidies for construction industry workers to upskill through approved RTOs.

Strategic tierMinorTypeOthers
Description

Peak industry body membership providing networking, advocacy, and professional development for security training providers.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight7 records

Each record includes

Type, Description

Peers8 records
TypeBroad incumbent
Description

Government-owned TAFE delivering vocational qualifications across Queensland in security, business, trades and more. Direct overlap with Asset College's core QLD market and course portfolio, but at vastly greater scale and breadth as a public provider.

TypeDirect peer
Description

Private RTO offering security, business and vocational qualifications nationally. Closely comparable to Asset College in scope, RTO status and target learner segments (career changers, security licence aspirants).

TypeBroad incumbent
Description

Largest public VET provider in NSW, delivering security, business and trade qualifications under the Smart and Skilled program. Competes with Asset College for NSW-subsidised enrolments but operates as part of a much broader multi-sector portfolio.

TypeBroad incumbent
Description

Major Victorian TAFE-style provider delivering vocational qualifications including security and business programs. Comparable to Asset College in VET delivery model but with a broader course catalogue and a single-state Victorian footprint.

TypeDirect peer
Description

Private RTO focused on security and vocational training under Australian Qualifications Framework. Closely comparable niche focus on the security licence pathway that is Asset College's core product.

TypeDirect peer
Description

Private RTO delivering security, risk management and business qualifications in Australia. Comparable in target market and course mix, particularly around Certificate III/IV in Security and Risk Management.

TypeDirect peer
Description

Security-focused private RTO delivering security licence, aviation/maritime screening and operational training across Australian states. A narrower security-specialist peer with similar employer-network-driven value proposition.

TypeDirect peer
Description

Private RTO providing security, hospitality and business courses across multiple Australian states. Comparable multi-state vocational delivery model competing for similar government-subsidised students.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers15 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment10 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile7 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature2 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance4 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Asset College

Vocational Education and Trainingasset.edu.au

Asset College is an Australian Registered Training Organisation (RTO 31718) founded in 2006, delivering nationally recognised vocational education and training across eleven campus locations nationwide, primarily serving security industry professionals, career changers, and business students.

Asset College firmographics

Firmographics
Name
Asset College
Legal name
Asset Training Australia Pty Ltd
Website
https://asset.edu.au
Company type
Private
Founded year
2006
Operating status
Operating
Headcount range
11–50 employees
Short description
Asset College is an Australian Registered Training Organisation (RTO 31718) founded in 2006, delivering nationally recognised vocational education and training across eleven campus locations nationwide, primarily serving security industry professionals, career changers, and business students.
Ownership category
akta.pro rank

Asset College industry classification

Industry
Product category
Vocational Education and Training
NAICS
Technical and Trade Schools (6115), Other Technical and Trade Schools (611519)
SIC
Services-Educational Services (8200)
akta.pro primary industry
Technical Community Colleges (Applied/CTE-Focused) (EDAHADAD)
akta.pro secondary industry
Scholarships, Grants & Education Benefits Administration (Financing-adjacent) (FSAKAEAM)

Keywords

  • Vocational education training
  • Security licensing courses
  • Registered training organisation
  • Nationally recognised qualifications
  • Workforce development programs

Where Asset College is headquartered

Location

Headquarters

HQ city
Logan
HQ country
United States
HQ region
North America

Offices11 records

Markets served

Asset College business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

  1. Course Fees and Tuition: Revenue generated from student tuition fees for nationally recognised vocational qualifications. Fees vary by qualification and may be subsidised through government funding programs. Students pay co-contribution fees under funded arrangements or full fees for non-funded courses.
  2. Government Funding Subsidies: Revenue received through government-subsidised training arrangements including QLD Skills Assure (Career Start, Career Boost, Jobseeker Support), NSW Smart and Skilled, and Construction Skills Queensland (CSQ). RTOs receive subsidies per student enrollment from state government departments.
  3. Industry Partnership Programs: MSS Security scholarship program where industry employer funds training and licensing for scholarship recipients as pathway to employment.

Pricing tiers

ModelBillingPrice
SubscriptionOne timeGovernment Funded Training (Eligible Students)
OtherMonthlyPayment Plans via Zip Money
SubscriptionOne timeCSQ Funded Training

Go-to-market motion3 records

Distribution channels8 records

Marketing channels7 records

Asset College product offering

Product offering

Core offering

Asset College is a Registered Training Organisation (RTO 31718) that delivers nationally recognised vocational qualifications, with its primary focus on security and safety training (security licensing, security operations, aviation and maritime security, government security, private investigations, cyber security, corrections and immigration, operational safety, and firearms). It offers secondary business and professional development qualifications, and delivers training through flexible on-campus, online, and Recognition of Prior Learning pathways across 11 Australian locations.

Product overview

Asset College is a Registered Training Organisation (RTO 31718) offering nationally recognised vocational education and training across Australia. The organisation operates a platform-plus-pathways model providing security and safety training as its primary offering, complemented by business programs and short courses. Core products include security licence courses covering all Australian states, security operations qualifications, aviation and maritime security, government security and investigations, private investigations, cyber security, corrections and immigration, operational safety, and firearms courses. The business portfolio spans human resources, auditing, leadership and management, project management, and work health and safety. Additional services include Employer Connections networking events, Recognition of Prior Learning pathways, and free career information sessions. Training is delivered through flexible modes including on-campus, online/virtual, and RPL. The company also provides funding support through government-subsidised programs including QLD Skills Assure, NSW Smart and Skilled, and Construction Skills Queensland.

Differentiator

Problem solved

Functional benefit

Products and services

  • Security Licence Courses

Quantifiable outcome

  • Graduates gain employment with major national security employers including Wilson Security, MSS Security, Certis Security, The Star Entertainment Group, and Queensland Protective Services through Employer Connections events
  • +1 more outcomes

Companies that use Asset College

Customer profile

Named customers15 records

Segments10 records

Ideal customer profiles7 records

Asset College technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature2 records

Asset College partnerships and signals

Strategic signal

Partnerships

19 partnerships are on record, tiered core, major and minor.

  • Certis Security AustraliacoreGTM or Marketing PartnerCertis Security Australia participates in Asset College's Employer Connections speed-dating recruitment events, interviewing graduates for security roles across corporate, retail, government, defence, and aviation sectors.
  • Wilson SecuritycoreGTM or Marketing PartnerWilson Security is a major national employer partner attending Employer Connections events for graduate recruitment. Has employed graduates at events including G20 summits.
  • MSS SecuritycoreGTM or Marketing PartnerMSS Security offers a scholarship program funding complete training and first-year security licence for scholarship recipients with guaranteed employment pathway upon licensing.
  • The Star Entertainment GroupcoreGTM or Marketing PartnerThe Star Entertainment Group (Gold Coast and Brisbane) participates in Employer Connections events recruiting security staff for casino and entertainment venues.
  • AssetprocoreGTM or Marketing PartnerAssetpro is a subsidiary employment brand of Asset College, providing direct employment pathways for graduates in security roles.
  • Queensland Protective ServicescoreGTM or Marketing PartnerQueensland Protective Services (government employer) attends Employer Connections events recruiting for protective services officer roles.
  • Davki SecuritymajorGTM or Marketing PartnerDavki Security participates in Employer Connections recruitment events for security officer and crowd controller positions.
  • Challenger SecuritymajorGTM or Marketing PartnerChallenger Security recruits graduates through Employer Connections events for security positions.
  • Corporate Protection ServicesmajorGTM or Marketing PartnerCorporate Protection Services participates in Employer Connections recruitment events for graduate employment.
  • SecurecorpmajorGTM or Marketing PartnerSecurecorp recruits through Employer Connections events for security officer positions.
  • Prime Protection GroupmajorGTM or Marketing PartnerPrime Protection Group participates in Employer Connections recruitment events.
  • Trident ServicesmajorGTM or Marketing PartnerTrident Services recruits graduates through Employer Connections events for security career opportunities.
  • Infront SecuritymajorGTM or Marketing PartnerInfront Security recruits through Employer Connections events.
  • JobMatch VICminorGTM or Marketing PartnerJobMatch VIC collaboration bridges training and employment for Melbourne-based participants, connecting Asset College students with employer network for job placement.
  • Workforce Australia ProvidersmajorChannel Partner/ Reseller/ DistributorWorkforce Australia employment service providers refer job seekers to Asset College for funded training and refer qualified graduates to employers.
  • Queensland Government (DTET)coreChannel Partner/ Reseller/ DistributorDepartment of Trade, Employment and Training administers Career Start, Career Boost, and Jobseeker Support funding programs subsidising training for eligible Queensland residents.
  • NSW Government (Skills NSW)coreChannel Partner/ Reseller/ DistributorNSW Government Smart and Skilled program subsidises vocational training for eligible NSW residents through approved training providers.
  • Construction Skills Queensland (CSQ)majorChannel Partner/ Reseller/ DistributorCSQ is an industry-funded body providing funding subsidies for construction industry workers to upskill through approved RTOs.
  • Australian Security Industry Association Ltd (ASIAL)minorOthersPeak industry body membership providing networking, advocacy, and professional development for security training providers.

Scale indicators5 records

Recent moves7 records

Expansion highlights7 records

Asset College competitors and assessment

Company assessment

Broad incumbents

  • TAFE Queensland: Government-owned TAFE delivering vocational qualifications across Queensland in security, business, trades and more. Direct overlap with Asset College's core QLD market and course portfolio, but at vastly greater scale and breadth as a public provider.
  • TAFE NSW: Largest public VET provider in NSW, delivering security, business and trade qualifications under the Smart and Skilled program. Competes with Asset College for NSW-subsidised enrolments but operates as part of a much broader multi-sector portfolio.
  • Holmesglen Institute: Major Victorian TAFE-style provider delivering vocational qualifications including security and business programs. Comparable to Asset College in VET delivery model but with a broader course catalogue and a single-state Victorian footprint.

Direct peers

  • Australian Vocational Training Academy: Private RTO offering security, business and vocational qualifications nationally. Closely comparable to Asset College in scope, RTO status and target learner segments (career changers, security licence aspirants).
  • Skills Certified Australia: Private RTO focused on security and vocational training under Australian Qualifications Framework. Closely comparable niche focus on the security licence pathway that is Asset College's core product.
  • MSA Training & Professional Development: Private RTO delivering security, risk management and business qualifications in Australia. Comparable in target market and course mix, particularly around Certificate III/IV in Security and Risk Management.
  • Orion Security Training: Security-focused private RTO delivering security licence, aviation/maritime screening and operational training across Australian states. A narrower security-specialist peer with similar employer-network-driven value proposition.
  • Australian Training Academy: Private RTO providing security, hospitality and business courses across multiple Australian states. Comparable multi-state vocational delivery model competing for similar government-subsidised students.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Asset College social profiles

Digital presence

Asset College compliance and trust

Trust signal

Compliance4 records

Asset College financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Asset College leadership team

Management profile

Number of profiles

Asset College funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Asset College M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Asset College

What does Asset College do?

Asset College is a Registered Training Organisation (RTO 31718) that delivers nationally recognised vocational qualifications, with its primary focus on security and safety training (security licensing, security operations, aviation and maritime security, government security, private investigations, cyber security, corrections and immigration, operational safety, and firearms). It offers secondary business and professional development qualifications, and delivers training through flexible on-campus, online, and Recognition of Prior Learning pathways across 11 Australian locations.

Is Asset College a public or private company?

Asset College is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Asset College founded?

Asset College was founded in 2006. It employs 11 to 50 people.

Where is Asset College based?

Asset College is headquartered in Logan, United States, in the North America region.

How does Asset College make money?

Three revenue lines are on record. Course Fees and Tuition is the primary driver. The others are government Funding Subsidies and industry Partnership Programs.

Who are Asset College's main competitors?

Broad incumbents on record are TAFE Queensland, TAFE NSW and Holmesglen Institute. Direct peers are Australian Vocational Training Academy, Skills Certified Australia, MSA Training & Professional Development, Orion Security Training and Australian Training Academy.

Does Asset College have an API?

No public API is recorded for Asset College.

What industry is Asset College in?

Asset College's product category is Vocational Education and Training. Its primary akta.pro industry code is EDAHADAD, Technical Community Colleges (Applied/CTE-Focused), with a secondary code of FSAKAEAM, Scholarships, Grants & Education Benefits Administration (Financing-adjacent). Its NAICS code is 6115 and its SIC code is 8200.

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