Full Marks
Full Marks is an Indian educational publisher selling CBSE, ICSE, NCERT, and Olympiad textbooks and sample papers for Classes 1-12 through its own e-commerce site, a dealer network, and physical bookstores across India.
- Company typePrivate
- Founded2011
- HeadquartersDelhi, India
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Full Marks does
Full Marks is an Indian educational publishing company headquartered in Delhi and founded in 2011, producing printed textbooks, sample papers, workbooks, Olympiad prep books, and skill books for K-12 students across CBSE, ICSE, and NCERT curricula spanning Classes 1-12. Its product portfolio is organized into core lines including All-in-One Complete Study Materials, Super 10 Sample Papers for CBSE exam preparation, Olympiad Prep Books, NCERT Workbooks, Skill Books, ICSE Support Books, and the OH Textbooks sub-brand portfolio (Focus Learning, Language House, Harbour Press, Langers, Mystone). Books are refreshed annually to align with the latest NCERT syllabus and CBSE guidelines, and feature competency-based questions, previous year questions, practice papers, model test papers, HOTS content, and self-assessment tools.
The company sells through three channels: a proprietary direct-to-consumer e-commerce platform at fmpl.in, an authorized dealer network supported by a dedicated dealer login portal, and a Bookshop Locator tool connecting customers to physical bookstores across India. Free shipping is offered on all orders nationwide. Pricing is unit-based with no subscription model, with products priced between Rs. 120 and Rs. 520 depending on category and class level. Marketing is conducted through blog content, social media (Facebook, Instagram, YouTube, LinkedIn), and dealer-channel promotion.
Full Marks generates revenue entirely through one-time book sales to individual consumers, students, and parents. The company employs 101-250 staff and operates as a privately held, founder/family-owned entity with no disclosed institutional investors, funding rounds, or public listing. No AI/ML or software platform capabilities are part of the current offering; the business is structured as a traditional print-publishing operation extended into digital commerce.
Full Marks firmographics
Firmographics- Name
- Full Marks
- Website
- https://fullmarks.org
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Full Marks is an Indian educational publisher selling CBSE, ICSE, NCERT, and Olympiad textbooks and sample papers for Classes 1-12 through its own e-commerce site, a dealer network, and physical bookstores across India.
- Ownership category
- akta.pro rank
Full Marks industry classification
Industry- Product category
- Educational Publishing
- NAICS
- Book Publishers (51313)
- SIC
- Books: Publishing Or Publishing & Printing (2731)
- akta.pro primary industry
- K–12 Textbook Publishing (Core Curriculum) (MPAJABAA)
- akta.pro secondary industries
- K–12 Standardized Test Prep & Practice Materials (EDAGADAA), Summative & End-of-Course/Exit Exam Content (K–12) (EDAGADAI), Test & Exam Prep Trade for Kids/Teens (School Entrance, Standardized) (EDAGAIAK)
Keywords
Where Full Marks is headquartered
LocationHeadquarters
- HQ city
- Delhi
- HQ country
- India
- HQ region
- Asia
Markets served
Full Marks business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Book Sales: Full Marks generates revenue through the sale of educational books and study materials. Revenue is earned on a one-time transaction basis when customers purchase physical books through their e-commerce platform, dealer network, or physical bookstores.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Class 1-5 Complete Study Materials |
| Unit Pricing | Pay-as-you-go | Class 6-12 Complete Study Materials |
| Unit Pricing | Pay-as-you-go | Olympiad Prep Books |
| Unit Pricing | Pay-as-you-go | Super10 Sample Papers |
| Unit Pricing | Pay-as-you-go | NCERT Workbooks |
| Unit Pricing | Pay-as-you-go | Combo Offers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Full Marks product offering
Product offeringCore offering
Full Marks is a Delhi-based educational publishing company that produces and sells printed K-12 study materials including All-in-One support books, Super 10 sample papers, Olympiad prep books, NCERT workbooks, skill books, and textbooks aligned with CBSE, ICSE, and NCERT syllabi for Classes 1-12. Products are sold directly to students and parents through the company's own e-commerce website (fmpl.in), authorized dealers, and partner bookstores across India under the Full Marks brand and sub-brand imprints (Focus Learning, Language House, Harbour Press, Langers, Mystone).
Product overview
Full Marks is an Indian educational publishing company offering a comprehensive portfolio of printed study materials for Classes 1-12. The core offerings include All-in-One Support Books (Complete Study Material) that combine multiple subjects in single volumes based on latest NCERT textbooks; Super 10 Sample Papers designed for CBSE exam preparation with competency-based questions; and Olympiad Prep Books (Cyber NLE and SLE series) for competitive exam preparation. The product line spans CBSE, ICSE, and state board curricula, supported by NCERT Workbooks, Text Books, Skill Books, and practical manuals. The portfolio is organized by curriculum (CBSE, ICSE, Olympiads), class level (1-12), and subject matter, with offerings also under the OH Textbooks sub-brand imprints.
Differentiator
Problem solved
Functional benefit
Brands
- Focus Learning: OH Textbook brand offering educational textbooks for students
- Language House
- Harbour Press
- Langers
- Mystone
Products and services
- All-in-One Support Books (Complete Study Material) Comprehensive study material covering multiple subjects (English, Hindi, Maths, Science, Social Science, Sanskrit) for Classes 1-12, based on latest NCERT textbooks and aligned with CBSE syllabus. All-in-One books for Class 1 range Rs. 240.00; Classes 6-12 around Rs. 520.00.
- Super 10 Sample Papers Sample papers for CBSE Class 10 and Class 12 exams featuring competency-based questions, previous year questions (PYQs), practice papers, crib sheets, and self-assessment tools. Priced Rs. 296.00 to Rs. 320.00.
- Olympiad Prep Books Preparation books for Olympiad exams including Cyber NLE and SLE series (Science, Mathematics, Hindi, English, Cyber) for Classes 1-10, aligned with Bloom's Taxonomy and NCERT syllabus. Priced Rs. 120.00 to Rs. 225.00.
- NCERT Workbooks Workbooks based on latest NCERT textbooks including Mridang, Sarangi, Joyful Mathematics, Santoor, Veena, Maths Mela, and Our Wondrous World for Classes 1-5, including chapter summaries, practice papers, and activities. Priced around Rs. 180.00.
- Skill Books Skill development books for Classes 6-12 focusing on building specific competencies aligned with curriculum requirements.
- Text Books Comprehensive textbooks for various subjects covering CBSE curriculum across Classes 1-12.
- ICSE Support Books Study materials and support books for ICSE curriculum including Class 10 Commercial Studies (CSM) and other subjects.
- Project/Practical Manuals Practical manuals and project guides supporting hands-on learning and laboratory work.
- Additional Practice Worksheets Extra practice worksheets for extended learning and skill reinforcement.
- NCERT Exemplar Solutions Solutions and problems from NCERT Exemplar books for extended practice.
- OH Textbooks (Focus Learning, Language House, Harbour Press, Langers, Mystone) Publisher imprint textbooks under the OH Textbooks division covering Focus Learning, Language House, Harbour Press, Langers, and Mystone imprints for Classes 6-8.
Companies that use Full Marks
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Full Marks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Full Marks partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Dealer PartnerscoreFull Marks partners with authorized dealers across India to distribute their educational books and study materials through physical bookstores. Dealers can access a dedicated login portal and customers can locate nearby bookshops using the Bookshop Locator tool.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Full Marks competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Full Marks social profiles
Digital presenceFull Marks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Full Marks leadership team
Management profileNumber of profiles
Full Marks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Full Marks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Full Marks
What does Full Marks do?
Full Marks is a Delhi-based educational publishing company that produces and sells printed K-12 study materials including All-in-One support books, Super 10 sample papers, Olympiad prep books, NCERT workbooks, skill books, and textbooks aligned with CBSE, ICSE, and NCERT syllabi for Classes 1-12. Products are sold directly to students and parents through the company's own e-commerce website (fmpl.in), authorized dealers, and partner bookstores across India under the Full Marks brand and sub-brand imprints (Focus Learning, Language House, Harbour Press, Langers, Mystone).
Is Full Marks a public or private company?
Full Marks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Full Marks founded?
Full Marks was founded in 2011. It employs 101 to 250 people.
Where is Full Marks based?
Full Marks is headquartered in Delhi, India, in the Asia region.
How does Full Marks make money?
One revenue line is on record: book Sales.
Does Full Marks have an API?
No public API is recorded for Full Marks.
What industry is Full Marks in?
Full Marks's product category is Educational Publishing. Its primary akta.pro industry code is MPAJABAA, K–12 Textbook Publishing (Core Curriculum), with a secondary code of EDAGADAA, K–12 Standardized Test Prep & Practice Materials. Its NAICS code is 51313 and its SIC code is 2731.