Test and Tag International

What Test and Tag International does

Test and Tag International is a New Zealand-based electrical safety compliance service provider founded in 2006 and headquartered in Auckland. The company delivers portable appliance testing, tagging, and compliance training in accordance with the AS/NZS 3760 Standard, executed by EWRB-registered Electrical Service Technicians. Its primary customers are commercial workplaces across New Zealand, spanning construction, manufacturing, cleaning services, healthcare, education, and enterprise/corporate segments that require periodic safety testing of portable electrical equipment.

The company's core proprietary technology is TESTntel, an asset management platform that combines QR-coded asset tagging, a photographic database of every tested appliance, GPS and time tracking for technicians, and a cloud-based client portal. This platform gives customers a verified, auditable record of every asset tested and differentiates the offering from paper-based or simpler digital alternatives. The data layer also supports operational efficiency through faster recurring visits and creates client lock-in via historical compliance archives.

The business operates on a professional services model with quote-based pricing, generating revenue through scheduled testing contracts, on-demand testing, and compliance training. Test and Tag International has scaled to a workforce of 51-100 employees (including 70-80+ technicians) providing nationwide coverage across New Zealand. No public funding, M&A, or partnership activity is disclosed in the available data.

Name

Test and Tag International

Legal name

Test and Tag International Limited

Website

https://testandtag.co.nz

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

Test and Tag International is a New Zealand-based electrical safety compliance provider founded in 2006, delivering AS/NZS 3760 appliance testing, tagging, and training to commercial workplaces through a nationwide network of EWRB-registered technicians and its proprietary TESTntel asset management platform.

Ownership category

akta.pro rank

Product category

Electrical Safety Testing Services

NAICS

Testing Laboratories and Services (541380), Testing Laboratories and Services (54138)

SIC

Services-Testing Laboratories (8734)

akta.pro primary industry

Third-Party Certification, Code Compliance & Regulatory Inspection (ASME/API/ISO) (EUAEAHAN)

akta.pro secondary industry

Backflow Device Testing & Certification (HSAOALAA)

Keywords

• Electrical safety testing
• Appliance tagging services
• AS/NZS compliance testing
• QR code asset tracking
• Workplace safety compliance

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Electrical Testing and Tagging Services: On-site electrical testing and tagging services for portable electrical appliances. Revenue generated through service delivery with flexible booking options including day/night shifts and weekends. Pricing appears quote-based based on number of workstations, microwaves, and other factors.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Test and Tag International delivers on-site portable electrical appliance testing and tagging services across New Zealand, performed by 80+ EWRB-registered Electrical Service Technicians in compliance with the AS/NZS 3760 Standard. The service is supported by the proprietary TESTntel platform, which assigns unique QR codes to every tested appliance, maintains a photographic inventory database, and provides customers with cloud-based access to asset status, retest schedules, and digital reports.

Product overview

Test and Tag International operates as a unified platform provider combining the TESTntel proprietary system with on-site electrical testing services. The TESTntel platform encompasses QR code-based asset management, GPS/time-tracked technician visits, a cloud-based customer portal, and digital reporting capabilities. The company deploys over 80 Electrical Service Technicians nationwide to perform testing and tagging services compliant with AS/NZS 3760 standards, with all work documented through the TESTntel system for asset tracking, photographic inventory, and compliance reporting.

Differentiator

Problem solved

Functional benefit

Products and services

• TESTntel Proprietary asset management and electrical testing platform featuring QR code-based asset tracking, a photographic database, GPS and time-tracked technician visits, and digital reporting in PDF, Excel, and electronic formats. It underpins the company's on-site testing services for New Zealand businesses.
• TESTntel Customer Portal Customer-facing cloud-based web portal that provides access to electronic reports, asset status (pass, fail, expired), upcoming retest schedules, QR code scanning for fault reporting, and cloud-stored photographic asset galleries, with reports retrievable in Excel, PDF, and electronic formats.
• Electrical Testing and Tagging Services On-site inspection and testing service for portable electrical appliances performed by EWRB-registered Electrical Service Technicians in accordance with the AS/NZS 3760 Standard, including visual inspection, earth continuity, voltage and amperage testing, retest scheduling, and compliance documentation delivered through the TESTntel platform.

Quantifiable outcome

• Testing intervals: 3 months for construction sites, 6 months for factories/workshops/manufacturing plants and commercial cleaning, yearly or 5-yearly for offices

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• SafetyCulture: Australia-headquartered workplace inspection and compliance platform (iAuditor) used by operations teams to run digital checklists, asset inspections, and audits. Comparable because it competes for the same compliance workflow around inspections, asset records, and digital reporting that Test and Tag International addresses with TESTntel, though SafetyCulture is software-led rather than service-led.

Regional players

• Testel: Australian test-and-tag provider with a national technician network delivering electrical safety inspection and tagging under the same AS/NZS 3760 standard. Comparable in service scope and customer segments (construction, commercial, industrial) but operates primarily across the Tasman, making it the closest analog for the company's potential Australian expansion path.

Direct peers

• Mega Test & Tag: New Zealand-based test-and-tag service competing for the same AS/NZS 3760 inspection work across offices, construction, and industrial sites. Directly comparable on customer profile, service menu, and regulatory framework, though typically smaller in technician count and lacking an equivalent proprietary technology platform.
• Taggin Test and Tag: New Zealand-based test-and-tag service covering construction, commercial, and industrial sites with on-site electrical inspection and tagging. Directly comparable in service offering, regulatory framework, and target customer segments, providing a useful price and operational benchmark within the same NZ market.
• Jim's Test & Tag: Part of the Jim's Group franchise network operating in New Zealand and Australia, offering the same portable appliance test-and-tag service under the AS/NZS 3760 standard with its own technician network. It is the most direct competitor to Test and Tag International and the clearest benchmark for the company's pricing, scale, and franchise-based delivery model.
• Comply Guy: New Zealand provider of electrical testing and tagging services targeting commercial and industrial customers under the same AS/NZS 3760 standard. Directly comparable as a domestic competitor on service mix and customer base, though typically operating at smaller scale without a comparable proprietary software layer.

Broad incumbents

• Bureau Veritas: Global testing, inspection, and certification (TIC) major with operations across the energy, infrastructure, and built-environment sectors. Comparable as a broad incumbent that performs third-party electrical testing and compliance verification, but operates at vastly greater scale and across many verticals rather than specializing in NZ portable appliance testing.
• Intertek: Global TIC group providing testing and certification across electrical, industrial, and consumer products. Comparable as a broad incumbent for electrical safety and standards-compliance work; serves many of the same regulatory use cases but at enterprise/multi-country scale rather than NZ SMB field-service delivery.
• SGS: Swiss-headquartered global TIC company offering inspection, testing, and certification services across industrial, consumer goods, and infrastructure markets. Comparable as a broad incumbent in the same regulatory and code-compliance testing category that Test and Tag International serves, though SGS operates globally and is not specialized in small-portable-appliance test-and-tag.
• Eurofins: International group with a sizable testing and compliance services arm covering industrial, environmental, and product safety. Comparable as a broad incumbent operating in the same third-party testing and certification category, though the bulk of its activity is laboratory-based rather than on-site portable appliance inspection.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/testntel-nz

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Test and Tag International