Grupo Marino
Grupo Marino is a Brazilian wholesale optical products distributor founded in 1966, operating physical, online, and customization channels to supply sunglasses, frames, and accessories to SMB resellers and major retailers across Brazil and select international markets.
- Company typePrivate
- Founded1966
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Grupo Marino does
Grupo Marino is a Brazilian wholesale distributor of optical products founded in 1966 and headquartered on Rua 25 de Março in central São Paulo — the largest popular commerce center in Latin America. The company operates through four sub-brands serving distinct wholesale channels: Relgis (a 350m² physical showroom store established in 1966), Raio de Sol (originally a physical store for wire-based optical accessories, transitioned to WhatsApp-only sales in 2024), Portal do Óculos (an online wholesale catalog launched in 2004), and Vianzo (a premium private-label personalization service launched in 2016 offering laser engraving, screen printing, and pad printing on eyewear and accessories at a 30-piece minimum order). The core product mix comprises sunglasses, prescription frames, cases, cleaning cloths, display stands, and optical accessories sourced nationally and internationally.
The company generates revenue primarily through B2B wholesale distribution to resellers, entrepreneurs, and large retailers across Brazil and select international markets. Pricing is quote-based with channel-specific minimum order requirements — 12 pieces at the Relgis store, R$150 via the Portal do Óculos online catalog, R$250 via WhatsApp, and 30 pieces for Vianzo private-label kits. The go-to-market combines field sales for enterprise accounts with inside sales (WhatsApp, online catalog, marketplaces) for SMB resellers. Payment is processed through the Vindi intermediary and accepted via credit card, boleto, PIX, and bank deposit.
Grupo Marino holds ABVTEX certification (Associação Brasileira do Varejo Têxtil) obtained in 2018, qualifying it as an approved supplier to major Brazilian fashion retailers — a compliance barrier that filters competitors. The company is privately held with no disclosed parent, institutional investors, or funding rounds, and operates as an independent business. No proprietary technology or AI/ML capabilities are disclosed; the digital infrastructure consists of a standard e-commerce catalog and WhatsApp-based ordering.
Grupo Marino firmographics
Firmographics- Name
- Grupo Marino
- Legal name
- Grupo Marino
- Website
- https://grupomarino.com.br
- Company type
- Private
- Founded year
- 1966
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Grupo Marino is a Brazilian wholesale optical products distributor founded in 1966, operating physical, online, and customization channels to supply sunglasses, frames, and accessories to SMB resellers and major retailers across Brazil and select international markets.
- Ownership category
- akta.pro rank
Grupo Marino industry classification
Industry- Product category
- Wholesale Optical Goods Distribution
- NAICS
- Ophthalmic Goods Merchant Wholesalers (42346)
- SIC
- Ophthalmic Goods (3851)
- akta.pro industry
- Sunglasses (Non-Prescription)Eyewear Retail & DTC Brands (Frames & Sunglasses)Eyewear Manufacturing & OEM/ODM (Frames & Sunglasses)
Keywords
Where Grupo Marino is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices2 records
Markets served
Grupo Marino business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Wholesale Distribution: Wholesale distribution of sunglasses, eyeglass frames, cases, cleaning cloths, display stands and optical accessories to resellers and retailers across Brazil and international markets.
- Premium Personalization Services: Private label and custom branding services for eyeglasses and accessories, including laser engraving, screen printing, and pad printing. Minimum order of 30 pieces for full kit personalization (glasses, case, cloth, labels).
- Online Catalog Sales: E-commerce sales through Portal do Óculos online catalog platform, enabling resellers to browse and order products directly. Minimum order R$150 for online wholesale.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Physical store wholesale - minimum 12 pieces per order |
| Unit Pricing | Pay-as-you-go | Online catalog wholesale - minimum R$150 per order |
| Unit Pricing | Pay-as-you-go | Premium personalization - minimum 30 pieces per order |
| Other | Multi-year contract | Private label customization services |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Grupo Marino product offering
Product offeringCore offering
Grupo Marino is a Brazilian wholesale distributor and importer of optical products, supplying sunglasses, prescription frames, eyeglass cases, cleaning cloths, display stands, and related accessories to resellers, retailers, and businesses across Brazil and select international markets. Operating since 1966 from the Rua 25 de Março commercial district in São Paulo, the company sells through a physical wholesale showroom (Relgis), an online catalog (Portal do Óculos), and a premium private-label personalization service (Vianzo) that customizes eyeglasses and accessories with the buyer's own branding.
Product overview
Grupo Marino is a multi-brand wholesale optical products distributor operating since 1966, organized as a unified portfolio of sub-brands serving distinct distribution channels: Relgis (physical wholesale store/showroom on Rua 25 de Março in São Paulo), Raio de Sol (wire-based accessories wholesale store, WhatsApp-only since 2024), Portal do Óculos (online wholesale catalog accessible at portaldooculos.com.br), and Vianzo (premium private label personalization service for custom-branded eyewear and accessories with minimum 30-piece orders). The parent company handles distribution across all Brazil and exports, combining physical retail, e-commerce, and custom manufacturing services.
Differentiator
Problem solved
Functional benefit
Brands
- Relgis: Physical wholesale store; sunglasses, frames, cases, display stands, and accessories. Pioneering wholesale optical retailer with over 350m² showroom, located at Av. Senador Queirós, 504, São Paulo.
- Portal do Óculos
- Vianzo
- Raio de Sol
Products and services
- Relgis Wholesale Optical Store Physical wholesale showroom spanning over 350 square meters offering sunglasses, prescription frames, eyeglass cases, cleaning cloths, display stands, and sample cases to optical retailers and resellers across Brazil. Minimum 12 pieces per order.
- Portal do Óculos Online Wholesale Catalog Online wholesale catalog platform enabling optical resellers and retailers to browse sunglasses, frames, cases, cloths, and accessories, and to generate quotes and place orders digitally. Minimum order R$150; no retail sales.
- Vianzo Premium Private Label Personalization Premium customization service that transforms eyeglasses, frames, cases, cloths, and labels into branded products with the customer's own logo or brand identity. Customization techniques include laser engraving, serigraphy (screen printing), and pad printing, with full kit personalization available at a minimum of 30 pieces per order.
- Raio de Sol Wire Optical Accessories Wholesale Wholesale supplier of wire-based optical accessories and display stands for optical retailers. Transitioned from a physical store format to WhatsApp-only sales channel in 2024.
Quantifiable outcome
- ABVTEX certification enables supply to major Brazilian fashion retailers
Companies that use Grupo Marino
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Grupo Marino technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Grupo Marino partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- VindicoreVindi is the payment intermediary used by Grupo Marino for processing online payments. All orders are analyzed by Vindi for security verification, with payment confirmation required before order approval.
Scale indicators4 records
Recent moves8 records
Expansion highlights4 records
Grupo Marino competitors and assessment
Company assessmentDirect peers
- Marcolin: Italian eyewear manufacturer and wholesale distributor producing and supplying branded and licensed sunglasses and frames to global retailers. Comparable as a wholesale eyewear supplier operating through brand licensing and B2B distribution channels.
- Marchon Eyewear: Global eyewear distributor supplying sunglasses and ophthalmic frames to optical retailers and chains worldwide. Directly comparable as a wholesale distributor of branded eyewear to retail channels.
- Safilo Group: Italian eyewear manufacturer and wholesale distributor of sunglasses and optical frames to retailers globally. Directly comparable as a B2B eyewear wholesaler supplying frames and sunglasses through multi-brand portfolios to optical retail channels.
- Silhouette International: Austrian eyewear manufacturer specializing in premium and lightweight frames and sunglasses distributed wholesale to optical retailers globally. Comparable as a wholesale optical frames supplier serving B2B retail customers.
- De Rigo: Italian eyewear group manufacturing and wholesaling sunglasses and frames under proprietary and licensed brands. Comparable as a wholesale optical supplier distributing branded eyewear to retailers.
Broad incumbents
- Bausch + Lomb: Global eye health company with ophthalmic products including lenses and eyewear accessories distributed through professional and retail channels. Comparable as a broad incumbent in the ophthalmic goods distribution space.
- EssilorLuxottica: Global eyewear giant combining lens manufacturing with wholesale and retail of frames and sunglasses under brands like Ray-Ban and Oakley. Comparable as a vertically integrated eyewear supplier/distributor with deep relationships with optical retailers worldwide, far larger and broader than Grupo Marino.
- HOYA Vision Care: Global lens and eyewear company supplying ophthalmic lenses, frames, and optical products through wholesale and retail channels. Comparable as a broad optical goods wholesaler serving vision care professionals and retailers.
Regional players
- Óticas Carol: One of the largest optical retail chains in Brazil with a broad store footprint and franchise model. Comparable as a downstream Brazilian optical retail customer/competitor that buys from wholesalers like Grupo Marino.
- Chilli Beans: Brazil's largest sunglasses brand and retail chain, headquartered in São Paulo. Comparable as a São Paulo-based optical player operating across Brazilian retail channels, though positioned downstream as a retailer/brand rather than a wholesaler.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Grupo Marino social profiles
Digital presenceGrupo Marino compliance and trust
Trust signalCompliance1 record
Grupo Marino financial estimates
Financial estimateRevenue estimate
Valuation estimate
Grupo Marino leadership team
Management profileNumber of profiles
Grupo Marino subsidiaries and ownership
Company hierarchySubsidiaries4 records
Grupo Marino funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Grupo Marino M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Grupo Marino
What does Grupo Marino do?
Grupo Marino is a Brazilian wholesale distributor and importer of optical products, supplying sunglasses, prescription frames, eyeglass cases, cleaning cloths, display stands, and related accessories to resellers, retailers, and businesses across Brazil and select international markets. Operating since 1966 from the Rua 25 de Março commercial district in São Paulo, the company sells through a physical wholesale showroom (Relgis), an online catalog (Portal do Óculos), and a premium private-label personalization service (Vianzo) that customizes eyeglasses and accessories with the buyer's own branding.
Is Grupo Marino a public or private company?
Grupo Marino is a private company. It is classified as family owned and is currently operating.
When was Grupo Marino founded?
Grupo Marino was founded in 1966. It employs 11 to 50 people.
Where is Grupo Marino based?
Grupo Marino is headquartered in São Paulo, Brazil, in the Latin America region.
How does Grupo Marino make money?
Three revenue lines are on record. Wholesale Distribution is the primary driver. The others are premium Personalization Services and online Catalog Sales.
Who are Grupo Marino's main competitors?
Direct peers on record are Marcolin, Marchon Eyewear, Safilo Group, Silhouette International and De Rigo. Broad incumbents are Bausch + Lomb, EssilorLuxottica and HOYA Vision Care. Regional players are Óticas Carol and Chilli Beans.
Does Grupo Marino have an API?
No public API is recorded for Grupo Marino.
What industry is Grupo Marino in?
Grupo Marino's product category is Wholesale Optical Goods Distribution. Its primary akta.pro industry code is CRAAAKAB, Sunglasses (Non-Prescription), with a secondary code of CRAAAKAK, Eyewear Retail & DTC Brands (Frames & Sunglasses). Its NAICS code is 42346 and its SIC code is 3851.